对大众传媒道德审判的伦理反思

在当前的媒介化社会中,人们都期望大众传媒在道德上担负起应有的责任与义务.不可否认,这种道德期望是正当的,但与此同时,我们应当清醒地认识到:首先,大众传媒的基本功能是信息告知与社会监督;其次,传媒庸俗化、琐屑化的实质是媚俗,社会公众的庸俗化、琐屑化的需求心理和文化品位与大众传媒的庸俗化、琐屑化等恶俗取向有着密切的关联;再次,传媒伦理研究中相关基础理论的缺失和薄弱也与当前大众传媒的道德失范有一定的关联,因为这种缺失与薄弱直接导致了行动指导的无力.

Ethical Reflection on Moral Judgment on the Mass Media

In the current mediated society,all people expect the mass media should be morally accountable .It's out of question of the rightness of the expectation . Though,at the time when the obligation of the mass mediais emphasized,we should beawareof how thecurrent status has come into being,and whoor which should be accountability .We must learn about the following . Firstly,the basic function of mass media is information and public supervision .Secondly,the essence of the trivalization of the mass media is that the mass media is catering for the mass . That's to say,it's the mass's trivalization that makes the mass media trival .Finally,the deletion and weakness of relative basic theory in media ethics should be accountable,too . As we know,this kind of deletion and weakness would conduce inability of guidance upon correlative act.