|
|||||
|
|
| 从《生活周刊》征婚广告透视80后女大学生婚姻观 | |
| 引用本文： | 张淑燕,宋可. 从《生活周刊》征婚广告透视80后女大学生婚姻观[J]. 中华女子学院学报, 2011, 23(5): 27-31. DOI: 10.3969/j.issn.1007-3698.2011.05.005 |
| 作者姓名： | 张淑燕 宋可 |
| 作者单位： | 东北师范大学传媒科学学院广告学系,130117 |
| 摘 要： | 抽样采集2010年度刊登于《生活周刊》的289条80后大学生征婚广告,运用内容分析法对文本进行统计分析,其统计数据客观揭示了80后女大学生的婚姻观：经济条件仍是80后女大学生关注的焦点,对基于性因素的传统般配模式高度认同,而与情感相关的因素却尚未得到足够重视。 |
| 关 键 词： | 生活周刊 征婚广告 80后女大学生 择偶标准 婚姻观 |
An Analysis of Marriage Views of the Post-80 Female College Students from Marriage-seeking Advertisement on Life Weekly |
|
| ZHANG Shuyan,SONG Ke. An Analysis of Marriage Views of the Post-80 Female College Students from Marriage-seeking Advertisement on Life Weekly[J]. Journal of China Women's College(Social Sciences Edition), 2011, 23(5): 27-31. DOI: 10.3969/j.issn.1007-3698.2011.05.005 | |
| Authors: | ZHANG Shuyan SONG Ke |
| Affiliation: | ZHANG Shuyan,SONG Ke |
| Abstract: | These samples have been collected from 289 marriage-seeking advertisements posted by post-80 college students on Life Weekly in 2010,and the author used the method of contents analysis to conduct a statistical research on the texts.The statistics objectively reveal the current marriage views of the post-80 female college students,and indicate that economic conditions are still the point of their concern,the traditional based-on-sex match model is highly recognized,and that insufficient importance is attache... |
| Keywords: | life weekly marriage-seeking advertisement the post-80 female college students standards for choosing partner marriage view |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ | |