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在公共服务递送中运营共同生产:服务蓝图的贡献
引用本文:佐伊·拉德诺,史蒂芬 P.奥斯本,托尼·金德,珍·马顿,唐德龙,施巍巍. 在公共服务递送中运营共同生产:服务蓝图的贡献[J]. 北京科技大学学报(社会科学版), 2016, 32(4): 59-71. DOI: 10.3969/j.issn.1008-2689.2016.04.009
作者姓名:佐伊·拉德诺  史蒂芬 P.奥斯本  托尼·金德  珍·马顿  唐德龙  施巍巍
作者单位:拉夫堡大学 商业与经济学院,拉夫堡LE11 3TU;爱丁堡大学 商学院,爱丁堡EH8 9JS;德比大学 学生支持与信息服务处,德比DE22 1GB;北京科技大学 文法学院,北京,100083;中央民族大学 管理学院,北京,100081
基金项目:〔项目基金〕中央高校基本科研业务费“社会转型背景下公共治理体制与机制创新深化研究”支持(项目(FRF-BR-15-017B)。)
摘    要:本文认为,公共服务应从以产品为主导的逻辑转向服务途径。通过采取服务导向,公共服务递送的经验性、组织间和系统性,以及作为共同生产者的服务使用者角色,将一同被考虑。论文将通过服务蓝图的应用,解释共同生产如何操作。并介绍了高等教育中的一个案例。在这一案例中,蓝图的创建将师生汇聚在一起,专注于学生入学的设计,从而改善学生体验,并支持共同生产。 

关 键 词:共同生产  高等教育  服务蓝图  服务管理
收稿时间:2016-05-10

Operationalizing Co-production in Public Services Delivery:The Contribution of Service Blueprinting
Zoe Radnor,Stephen P. Osborne,Tony Kinder,Jean Mutton Translated,TANG De-long,SHI Wei-wei. Operationalizing Co-production in Public Services Delivery:The Contribution of Service Blueprinting[J]. Journal of University of Science and Technology Beijing(Social Sciences Edition), 2016, 32(4): 59-71. DOI: 10.3969/j.issn.1008-2689.2016.04.009
Authors:Zoe Radnor  Stephen P. Osborne  Tony Kinder  Jean Mutton Translated  TANG De-long  SHI Wei-wei
Affiliation:1. School of Business and Economics, University of Loughborough, Loughborough, LE11 3TU;2. School of Management, University of Edinburgh, Edinburgh, EH8 9JS;3. Student Support and Information Services(SSIS), University of Derby, Derby, DE22 1GB;4. School of Humanities and Social Sciences, University of Science and Technology Beijing, Beijing 100083, China;5. Management School, Minzu University of China, Beijing 100081, China
Abstract:We have argued for public services to move away from product-dominant logic towards a service approach. By taking a service orientation, the experience, inter-organization, and systemic nature of public services delivery can be considered along with the role of the service user as a co-producer. In this article, we unpack how co-production can be operationalized through the application of service blueprinting. This article presents an example within higher education where the creation of a blueprint brought together staff and students to focus on the design of student enrolment, resulting in improved student experi-ence and supporting coproduction.
Keywords:co-production  higher education  service blueprinting  service management
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