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Avoid being the Turkey: How big data analytics changes the game of strategy in times of ambiguity and uncertainty |
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| Authors: | Mark van Rijmenam Tatiana Erekhinskaya Jochen Schweitzer Mary-Anne Williams |
| Institution: | 1. University of Technology Sydney, Sydney City Campus, PO Box 123, Broadway, NSW, 2007, Australia;2. Lymba Corporation, 901 Waterfall Way, Building 5, Richardson, TX, 75080, United States |
| Abstract: | |
| Keywords: | Corresponding author Big data Dynamic capabilities Strategy Data analytics |
| 本文献已被 ScienceDirect 等数据库收录！ | |