“文化语境”的变化对当代羌族剪纸的影响及对策建议——基于茂县羌族剪纸的调查

羌族剪纸是羌族文化艺术的精华。经历了2008年“汶川大的地震”、灾后重建、城镇化发展之后，羌族剪纸的“文化语境”正发生着较大变化。以茂县羌族剪纸为例，其变化的外部原因包括现代流行服饰的融入、自然灾害、城镇化进程以及茂县手画花样市场的兴起对花样剪纸的冲击等，而内部原因则表现为传统习俗的变化、宗教祭祀的淡化及服饰审美观念的变化等。因此，羌族剪纸传承和发展需注意处理好传承与传播、活态与活用、变与不变等关系。

The Impact of Change within the ＂Cultural Context＂ of the Contemporary Art of Qiang Paper Cutting -- Based upon an Investigation of the Art of Paper - Cutting in Mao County

The original meaning of ＂ cultural context＂ refers to the socio -cultural background relating to language communication. The cultural context of the Qiang art of paper - cutting in Mao county discussed in this article refers to those spe- cific socio - cultural living conditions, and living patterns which relate to the Qiang art of paper- cutting in Mao county. It includes the paper cutters＇ language, behavior, habits, ethnic psy- chology, as well as all the established specifica- tions needed for doing paper - cutting in Qiang so- ciety. The specific ＂cultural context＂ in the Qiang region of Mao county gave birth to the specific ar- tistic characteristics and style of Qiang paper - cut- ting. However, the changes in their natural world and the cultural ecological environment led to changes in the ＂cultural context＂ which has influ- enced both the tradition and development of con- temporary Qiang paper - cutting. This article ar- gues that the causes for the change of the ＂cultural context＂ of Qiang paper - cutting in Mao county mainly come from external and internal factors.