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基于生命周期视角的企业社会责任研究
引用本文:王慧,王建琼.基于生命周期视角的企业社会责任研究[J].西南交通大学学报(社会科学版),2008,9(5):9-12.
作者姓名:王慧  王建琼
作者单位:西南交通大学经济管理学院,四川,成都,610031
摘    要:随着经济全球化的发展,企业财务绩效与企业社会责任承担的关系引起众多学者的关注,由于各自研究的侧重点以及选取的指标不同,所得到的结论也不尽一致.企业生命周期理论是近年来流行的一种管理理论,社会责任的内在要求正好给企业提供了跨越生命周期陷阱的价值观基础.对处于生命周期中不同阶段的企业,应根据不同的社会责任指标来进行研究和评价,即强调企业合理承担社会责任的边界能力.只有这样.才能构建比较合理的企业社会责任评价体系.

关 键 词:社会责任  生命周期  可持续发展  企业绩效

Corporate Social Responsibility:A Perspective of Life Cycle
WANG Hui,WANG Jian-qiong.Corporate Social Responsibility:A Perspective of Life Cycle[J].Journal of Southwest Jiaotong Universit(Social Science Edition),2008,9(5):9-12.
Authors:WANG Hui  WANG Jian-qiong
Institution:WANG Hui,WANG Jian-qiong(School of Economics , Management,Southwest Jiaotong University,Chengdu 610031,China)
Abstract:With the development of economic globalization,the relationship between enterprise's financial performance and corporate social responsibility has attracted the attention of numerous scholars and different conclusions were drawn because of the different emphasis and indices in their studies.The theory of enterprise's life cycle is one of the most popular management theories in recent years.The internal demands of social responsibility provide the foundation of values for the enterprise to surpass the life c...
Keywords:social responsibility  life cycle  sustainable development  enterprise\'s performance  
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