| 正确认识和发挥高校报的舆论影响力 |
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| 引用本文： | 姜冷.正确认识和发挥高校报的舆论影响力[J].辽宁工程技术大学学报(社会科学版),2007,9(1):69-71. |
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| 作者姓名： | 姜冷 |
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| 作者单位： | 辽宁工程技术大学,宣传部,辽宁,阜新,123000 |
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| 摘 要： | 校报作为高校的重要舆论宣传阵地，其影响力是舆论发挥应有作用的基础和体现。对正确认识高校校报舆论影响力及如何发挥高校校报舆论影响力进行了探讨，指出高校校报要实现宣传价值和新闻价值的统一，在办报过程中要突出实用性，从而提高高校校报的舆论影响力。
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| 关 键 词： | 校报 舆论 影响力 |
| 文章编号： | 1008-391X(2007)01-0069-03 |
| 修稿时间： | 2006年6月15日 |
Exactly understand and exert the public opinion force of campus newspaper of colleges and universities |
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| JIANG Leng.Exactly understand and exert the public opinion force of campus newspaper of colleges and universities[J].Journal of Liaoning Technical University(Social Science Edition),2007,9(1):69-71. |
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| Authors: | JIANG Leng |
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| Institution: | JIANG Leng (Propaganda Department, Liaoning Technical University, Fuxin 123000, China) |
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| Abstract: | Campus newspaper is an important position for public opinion propaganda in colleges and universities,and its force is the foundation and embodiment of the functions exerted by public opinion.In allusion to the correct understanding of the public opinion force of campus newspaper of colleges and universities and how to exert the public opinion force of campus newspaper of colleges and universities,discussion is done in the paper.It is pointed out that the unification of propaganda value and news value should be realized so as to enhance the public opinion force of campus newspaper of colleges and universities. |
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| Keywords: | campus newspaper public opinion force |
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