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2012年人民网台湾频道议程设置的内容分析
引用本文:孙琳,姜锐,李楠楠.2012年人民网台湾频道议程设置的内容分析[J].合肥工业大学学报(社会科学版),2013(6):71-76.
作者姓名:孙琳  姜锐  李楠楠
作者单位:[1]甘肃政法学院人文学院,兰州730070 [2]甘肃省公安消防总队,兰州730070 [3]合肥工业大学MBA管理中心,合肥230009
摘    要:媒体对台湾问题的议程设置直接关系到受众对它的感知和对现实的行动。文章以人民网台湾频道为研究对象,运用内容分析法获取第一手研究资料,通过对版块更新、栏目、头条新闻等类目具体深入的分析,探讨了研究对象2012年在议程设置方面的表现与特点,揭示了其积极与不足的方面,以期对其他类似媒介有所启示。

关 键 词:人民网  台湾频道  议程设置  内容分析

On Agenda Setting of Taiwan Channel at People's Daily Online in 2012 by Content Analysis
SUN Lin,JIANG Rui,LI Nan-nan.On Agenda Setting of Taiwan Channel at People's Daily Online in 2012 by Content Analysis[J].Journal of Hefei University of Technology(Social Sciences),2013(6):71-76.
Authors:SUN Lin  JIANG Rui  LI Nan-nan
Institution:1. School of Humanities, Gansu Institute of Political Science and Law, Lanzhou 730070, China; 2. Public Security Fire Corps of Gansu Province, Lanzhou 730070, China; 3. MBA Management Center, Hefei University of Technology, Hefei 230009, China)
Abstract:The agenda setting on the Taiwan issues is very important to public media, because it direct- ly influences the audiences" perceptions and their actions. Taking the Taiwan Channel at People's Daily Online as research object, the latest research documents are obtained from this channel through the content analysis method. Through the analysis of the blocks updates, programs, and headline news and so on, the characteristics of the agenda setting of Taiwan Channel at People's Daily Online in 2012 are discussed. The inspirations to other media are also given.
Keywords:People's Daily Online  Taiwan Channel  agenda setting  content analysis
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