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基于医患互动的患者分类及管理策略研究
引用本文:彭金燕,张大亮,孙飞超.基于医患互动的患者分类及管理策略研究[J].南京医科大学学报(社会科学版),2012,12(3):190-193.
作者姓名:彭金燕  张大亮  孙飞超
作者单位:浙江大学管理学院,浙江杭州,310058
基金项目:国家自然科学基金资助项目
摘    要:医患之间信息不对称、信任程度低,是导致医疗纠纷的主要原因,降低医患信息不对称的主要途径是通过医患沟通实现医患知识转移,而医患互动是典型的双向沟通,在医患知识转移中起着非常重要的作用。本文在文献阅读、访谈和预调研的基础上设计医患互动调查问卷,对浙江省三甲医院的医患互动状况进行实证调查。并利用统计软件进行数据分析,通过聚类分析方法将不同互动情况的患者分为四类群体,在此基础上,总结每类患者的个体特征、行为特点和医患互动规律,以期为医疗机构改善医患互动提供有效且针对性强的建议。

关 键 词:医患沟通  医患互动  医患知识转移  管理策略
收稿时间:2012/4/18 0:00:00

Research on the patient classification and management strategy based on doctor-patient interaction
PENG Jin-yan,ZHANG Da-liang and SUN Fei-chao.Research on the patient classification and management strategy based on doctor-patient interaction[J].Acta Universitatis Medicinalis Nanjing(Social Science),2012,12(3):190-193.
Authors:PENG Jin-yan  ZHANG Da-liang and SUN Fei-chao
Institution:(School of Management,Zhejiang University,Hangzhou 310058,China)
Abstract:Asymmetric information and mistrust between doctor and patient are the main reason of medical disputes.Using the doctor-patient communication to transfer the doctor-patient knowledge is the main approach to solving this problem.The doctor-patient interaction is a typical two-way communication,which plays a very important role in the doctor-patient knowledge transfer.Our research designed the doctor-patient interaction questionnaire on the basis of review of literature,interviews and pre-research questionnaire,and then took the empirical investigation in Zhejiang province.The authors classified the patients by means of a cluster analysis into four groups with the situation of interactions.In view of behavioral characteristics of the patients,different doctor-patient interaction strategies were suggested in order to perform effective doctor-patient communication and interaction.
Keywords:doctor-patient communication  doctor-patient interaction  doctor-patient knowledge transfer  management strategy
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