| 旅游纪念品开发思路探析 |
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| 引用本文： | 杨从锋,姚新根.旅游纪念品开发思路探析[J].江南大学学报(人文社会科学版),2004,3(2):117-119. |
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| 作者姓名： | 杨从锋 姚新根 |
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| 作者单位： | 江南大学,设计学院,江苏,无锡,214063 |
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| 摘 要： | 旅游纪念品是旅游地旅游资源的重要组成部分 ,但也是近期旅游业发展中非常薄弱和混乱的环节。文中仅以杭州为例 ,在对旅游纪念品的地域性和纪念性两项特点进行分析的基础上 ,就旅游纪念品的开发思路作一些探讨。
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| 关 键 词： | 旅游纪念品 地域性 |
| 文章编号： | 1671-6973(2004)02-0117-03 |
| 修稿时间： | 2003年9月10日 |
Exploration of the Ways of Tourist Souvenir Development |
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| YANG Cong feng,YAO Xin gen.Exploration of the Ways of Tourist Souvenir Development[J].Journal of Southern Yangtze University:Humanities & Social Sciences Edition,2004,3(2):117-119. |
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| Authors: | YANG Cong feng YAO Xin gen |
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| Abstract: | Tourist souvenirs have been an important component of the touring resources of a tourist destination, and also have been a very weak and less regulated aspect in the recent tourist industry development. Based on the analysis of two special characteristics including the commemorative and regional factors and taking Hangzhou as an example, this article attempts to explore the ways of tourist souvenir development. |
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| Keywords: | tourist souvenir regional factor |
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