| 提升旅游纪念品价值的设计研究 |
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| 引用本文： | 魏欣颋.提升旅游纪念品价值的设计研究[J].南昌大学学报(人文社会科学版),2004,35(3):49-52. |
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| 作者姓名： | 魏欣颋 |
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| 作者单位： | 上海交通大学,媒体与设计学院,上海,200240 |
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| 摘 要： | 富有创意的设计是让旅游纪念品走出平淡经营的有效手段。它不仅是对旅游纪念品外观形态的美化和塑造,同时还赋予其鲜明的地域特色和丰富的文化内涵。只有利用新技术开拓创新,才能设计出紧跟现代潮流的旅游纪念品。旅游纪念品不断地推陈出新,能有效地推动旅游市场的发展。
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| 关 键 词： | 旅游纪念品 价值定位 设计 创新 个性 |
| 文章编号： | 1006-0448(2004)03-0049-04 |
| 修稿时间： | 2004年3月15日 |
A Study of Design for Enhancing the Value of Tourism |
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| WEI Xin-ting.A Study of Design for Enhancing the Value of Tourism[J].Journal of Nanchang University(Humanities and Social Sciences),2004,35(3):49-52. |
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| Authors: | WEI Xin-ting |
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| Abstract: | A creative design for a tourist souvenir is an effective way to promote its sales. As a souvenir designer, you are not only to design its beautiful shape and outside looking, but also to give it a clearly regional characteristic and rich culture meaning. In this way, the tourist souvenir dealer can win more customers. In addition, we need a complete management system and strict marketing criterion to protect the sales of a well-designed souvenir. |
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| Keywords: | tourist souvenir importance of orientation design innovation individuality |
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