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再现少数民族:官方媒体中的少数民族形象建构——基于《人民日报}30年少数民族报道的分析(1979~2010)
引用本文:张媛.再现少数民族:官方媒体中的少数民族形象建构——基于《人民日报}30年少数民族报道的分析(1979~2010)[J].西北第二民族学院学报,2013(6):117-122.
作者姓名:张媛
作者单位:浙江大学传媒与国际文化学院,浙江杭州310024
基金项目:基金项目:教育部人文社会科学研究项目“民族形象建构与身份认同的变迁--新时期主流媒体民族报道研究(1978~2010)”(12YJC860058)
摘    要:《人民日报》近30年来关于少数民族的报道总体数量偏少,侧重于告知信息。《人民日报》通过“中立”为主的立场,重点关注少数民族政治和经济方面的内容,尤其是生产方式方面的报道。在报道中多采用事实叙述的方式,采用肯定成就、民族团结、样板号召等策略,使得少数民族在报道中总体呈现出开放发展的形象。

关 键 词:官方媒体  《人民日报》  少数民族  形象建构

Representing Minorities:Image Construction of Minorities in the Offical Media --Based on the Minorities Reports on People's Daily( 1979 -2010)
ZHANG Yuan.Representing Minorities:Image Construction of Minorities in the Offical Media --Based on the Minorities Reports on People's Daily( 1979 -2010)[J].Journal of The Second Northwest Institute For Ethnic Minorities(Philosophy and Social Science),2013(6):117-122.
Authors:ZHANG Yuan
Institution:ZHANG Yuan (College of Media and International Culture,ZheJiang University, HangZhou 310024, China)
Abstract:This article focus on the minority report in People' s Daily Last three decades, finding that the minority re- ports are less than normal, and the report focuses on informed infornmtion. Under the attitude of "neutrally", People' s Dai- ly focus on political and economic topic, especially the Mode of production. Most reports use the method of facts described and with the strategies named certainly achievements, national unity, the model called, the minorities totally shows the im- age of open and development.
Keywords:Offical Media  People' s Daily  Minorities  Image Construction
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