| 战略联盟的文化差异与文化融合探析 |
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| 引用本文： | 陈艺文.战略联盟的文化差异与文化融合探析[J].广东工业大学学报(社会科学版),2002,2(4):27-30. |
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| 作者姓名： | 陈艺文 |
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| 作者单位： | 广东工业大学经济管理学院,广东,广州,510090 |
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| 摘 要： | 企业建立战略联盟是实现企业快速成长的重要模式之一 ,但战略联盟会遇到来自不同国家、地区的文化差异和文化冲突。文章分析了企业文化差异 ,并提出文化差异度与战略联盟稳定性的关系 ,进一步探索文化融合的模式和措施
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| 关 键 词： | 战略联盟 稳定性 文化冲突 文化差异 文化融合 |
| 文章编号： | 1671-623x(2002)03-0027-04 |
| 修稿时间： | 2002年4月17日 |
A Probe into the Cultural Difference and Amalgamationin in Strategic Alliance |
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| CHEN Yi-wen.A Probe into the Cultural Difference and Amalgamationin in Strategic Alliance[J].Journal of Guangdong University of Technology(Social Sciences Edition),2002,2(4):27-30. |
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| Authors: | CHEN Yi-wen |
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| Abstract: | Strategic alliance is one of the important modes in realizing rapid organizational growth. However, the strategic alliance will be faced with various cultural conflicts and differences from different areas and countries. This paper has analyzed the cultural differences, the corresponding relationships between the degree of cultural differences and the satbility of alliance, which further illustrates the mode and measures of the cultural differences. |
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| Keywords: | Strategic alliance stability cultural conflicts cultural differences and cultural amalgamation |
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