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传统企业与虚拟企业组织沟通有效性的比较
引用本文:程志超,王捷,许强.传统企业与虚拟企业组织沟通有效性的比较[J].西安交通大学学报(社会科学版),2005,25(3):30-35.
作者姓名:程志超  王捷  许强
作者单位:北京航空航天大学经济管理学院 北京100083 (程志超,王捷),北京航空航天大学经济管理学院 北京100083(许强)
基金项目:国家自然科学基金项目(79800021)
摘    要:采用国际通行的实证研究方法,对传统企业和虚拟企业组织沟通的有效性进行调查,应用数理统计的方法对两类企业组织沟通的有效性进行比较研究。发现传统企业和虚拟企业组织沟通有效性存在一定的差异,传统企业的组织沟通效果明显好于虚拟企业,传统企业组织沟通的可信度高,通畅性好,沟通明确,内容充实丰富;而虚拟企业的组织沟通效率却好于传统企业,虚拟企业的组织沟通的时效性好,沟通返工率低,沟通的信息有用比高。分析了影响两类企业组织沟通有效性差别的核心因素,为提高企业组织沟通的有效性提供理论和实践基础。

关 键 词:沟通  组织沟通有效性  虚拟企业  传统企业
文章编号:1008-245X(2005)03-0030-06
修稿时间:2004年10月24

Validity Comparison of Organization Communication between Traditional and Virtual Enterprises
CHENG Zhi-Chao,WANG Jie,XU Qiang.Validity Comparison of Organization Communication between Traditional and Virtual Enterprises[J].Journal of Xi'an Jiaotong University(Social Sciences),2005,25(3):30-35.
Authors:CHENG Zhi-Chao  WANG Jie  XU Qiang
Abstract:A survey on the validity of organization communication of traditional and virtual enterprises is conducted with the internationally-adopted case study method.And a validity comparison study of the organization communication of traditional and virtual enterprises is carried out with the mathematical statistic method.It is found that there is a definite difference in the validity of organization communication between traditional and virtual enterprises,the effect of organization communication of the traditional enterprise is obviously better than the virtual enterprise and the traditional enterprise is high in reliability,good in smoothness,accurate in communication and rich in content.But the efficiency of organization communication of the virtual enterprise is better than the traditional enterprise as the organization communication of the virtual enterprise is good in aging,low in communication reworking rate and high in communication information usefulness rate.An analysis is made on core factors affecting the difference in the validity of organization communication,thus providing a theoretical and practical foundation for enterprises to enhance the validity of organization communication.
Keywords:communication  validity of organization communication  virtual enterprise  traditional enterprise
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