| 大学生创业风险与防范策略探析 |
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| 引用本文： | 王锋.大学生创业风险与防范策略探析[J].吉首大学学报(社会科学版),2011,32(6):141-144. |
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| 作者姓名： | 王锋 |
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| 作者单位： | （吉首大学 学生工作部，湖南 吉首 416000） |
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| 摘 要： | 大学生创业过程中是否具有风险意识和具备风险防范能力，直接影响着创业的成败。笔者从Timmons创业过程的观点出发分析了大学生创业过程中所面临的创业风险的类别，提出了SWOT分析法、ATA事故树分析法、模糊综合评价法、AHP层次分析法等主要的风险评估技术，并从大学生创业促进体系的主体层面如大学生创业者自身、高校、政府等方面提出了相应的防范策略。
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| 关 键 词： | 创业过程 创业风险 风险防范 |
Innovative Undertaking Risks for College Students and the Prevention Measures |
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| WANG Feng.Innovative Undertaking Risks for College Students and the Prevention Measures[J].Journal of Jishou University(Social Science),2011,32(6):141-144. |
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| Authors: | WANG Feng |
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| Institution: | (Department of Students Affairs,Jishou University,Jishou,Hunan 416000,China) |
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| Abstract: | Risk consciousness and risk prevention ability for college students are of vital significance to their success in innovative undertakings.Based on the undertaking process of Timmons,this paper analyzes the categories of risks confronted by college students,and puts forward risk analysis methods of SWOT(strength,weakness,opportunity,threat),ATA(Accident Tree Analysis Method),FCE(Fuzzy Comprehensive Evaluation),and AHP(Analytic Hierarchy Process),and suggests some prevention measures from the subjects of inno... |
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| Keywords: | undertaking process undertaking risks risk prevention |
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