对外直接投资的区位选择与基本分析框架

对外直接投资是推进经济活动全球化的重要力量 ,它作为参与国际分工与增强综合竞争能力的重要手段 ,因而成为获取全球控制能力的关键。对外直接投资中最关键的是投资对象国的区位选择。对外直接投资区位选择与竞争战略模式密切相关 ,追求低成本化的价格竞争导致区位选择取向于发展中国家 ,而追求市场战略的非价格竞争导致区位选择取向于发达国家。作为对外直接投资主体的跨国企业因所处层次与发展阶段有着不同的区位选择取向。日本选择对华直接投资在于自 80年代以来 ,中国成为日本消化国内过剩资本中最具生产成本优势的国家。日本对华直接投资的具体区位地点选择则取向于东部沿海地区主要经济技术开发区 ,因那里具有政策与位置优势

Location Selection of Foreign Direct Investment:Basic Analytical Framework and Applied Study

Location selection is the key to foreign direct investment. Location selection in foreign direct investment is closely related to the mode of competitive strategy, and the competition for a low\|cost price causes location selection to shift toward developing countries.Yet the shift toward developed countries in location selection results from the non\|price competition for a market stratagem. Transnational corporations,as foreign direct investors,select different locations according to their different phases and levels of development.