Strategic role of public relations in enterprise strategy,governance and sustainability—A normative framework

The purpose of the study was to suggest a normative framework for the development of an organization's enterprise (societal role/stakeholder) strategy, indicating its relationship with governance, sustainability, and CSR. The normative framework contains two dimensions: Enterprise strategy is developed within the context of enterprise governance as well as social and environmental sustainability and responsibility, to achieve the organization's strategic non-financial goals (the sustainability dimension). Corporate strategy is developed within the context of corporate governance as well as economic sustainability and responsibility, to achieve strategic financial/economic goals (the business dimension). PR/communication management plays a strategic role in enterprise strategy development but a support role in corporate strategy development. The development of enterprise strategy necessitates a Triple Bottom Line approach to strategic management.     

城市社区公共空间构筑与基层社会的动员整合——基于上海市G社区的案例分析

城市社区公共空间既是一种物理空间,又是一种制度与文化空间。上海G社区探索楼道公共客厅与楼道居民自治,通过楼道公共空间的拓展与构筑,增强居民归属感,构建居民交流、共商机制,改善社区认同,让社区从一个生活的共同体演变成一种信念的共同体,维护了社区的和谐和稳定,推进基层社会的动员整合。这种社区自治性的成长不仅是社会力量内部整合的基础,也构成了社区共治的基础。由此,未来社区治理的方向是如何建立起社区事务协商参与的多级公共空间,形成共治、自治衔接的有效机制,从而真正实现基层社区国家与社会良性互动、政府行政管理与居民群众自治相衔接的基层社会管理的新格局。     

Incorporation and Gated Communities in the Greater Metro-Los Angeles Region as a Model of Privatization of Residential Communities

ABSTRACT

The privatization of urban public space has accelerated through the closing, redesign, and policing of public parks and plazas, the development of Business Improvement Districts (BIDs) that monitor and control local streets and parks, and the transfer of public air rights for the building of corporate plazas ostensibly open to the public. In the suburbs, privatization also takes the form of conservation easements that restrict access to public lands, the creation of shopping malls and new town centers relocated within these private commercial developments, and the building of gated residential communities. Accompanying this expansion of private interests are changes in strategies of governance and regional differences in how local governments and residents are encouraging private encroachment on public space. This article focuses this third set of privatization practices by discussing how gated communities manipulate municipal and town planning laws to control public space and tax dollars. To accomplish this task, I discuss the emergence of gated communities as a new form of privatization of urban/suburban space and then tease out the legal and institutional underpinnings of this spatial governance. The geography of gated communities in greater metro-Los Angeles region and their use of the strategy of incorporation to capture public taxes for private use is employed as a model for understanding the future of gating in the United States. The Los Angeles model is then compared to current gating patterns in urban and suburban gated communities in New York and Texas. These manipulations of private land use controls in the United States are not necessarily new, but with gating there is an accelerating trend away from governmental and public control of land use toward an increased reliance on privately created controls. The consequences of this shift toward privatization of land use control is an impoverishment of the public realm and access to public resources, especially public space.     

The Adoption of the Corporate Governance Model by Nonprofit Organizations

This article examines the circumstances under which nonprofit organizations adopt corporate governance practices. In the study reported here, the authors found that adoption of corporate governance practices depends primarily on the presence of a supportive institutional (that is, value) context as well as available resources to support governance restructuring. These findings strongly suggest that the adoption of structures and practices from the for-profit sector is neither a feasible nor even a desirable solution to problems facing many nonprofit organizations.     

Politics and performance: the implications of emerging governance arrangements for urban management approaches and information systems

Challenges to traditional public sector approaches to urban government have had an impact on various aspects of governance and management, including political arrangements, decision making processes, ways of ensuring accountability, the allocation of roles and responsibilities between public sector agencies and other potential service providers and between different levels of government, and the mobilisation and allocation of financial resources for urban development. These are discussed, drawing in particular on recent research on urban poverty and governance in ten cities in the South. The changing approaches to urban government and management have been accompanied by attempts to define criteria by which urban governance arrangements and performance can be assessed, which are summarised and critically evaluated. Finally, the potential value of a particular set of tools (GIS) for emerging approaches to urban governance is assessed. Their potential for improving the information available to all governance actors is recognised. However, because of their cost and technological and managerial demands, as well as the limited effectiveness of spatial planning and inequalities in access to information, plans for their use must be financially, institutionally and politically realistic.     

A corporate responsibility? The constitution of fly-in,fly-out mining companies as governance partners in remote,mine-affected localities

In some remote parts of Australia, mining companies have positioned themselves as central actors in governing nearby affected communities by espousing notions of ‘voluntary partnerships for sustainability’ between business, government and community. It is argued in this paper that the nature and extent of mining company interventions in nearby communities constitutes a new problematic for these corporate actors. Drawing on research conducted in two remote areas in Australia, this paper undertakes an analytics of government to ask how mining companies have become leading actors in determining the future of local, mine-affected communities. It is suggested that their interventions arise from two processes: industry priorities for securing a ‘social license to operate’ by making a positive contribution to affected communities; and the restructuring of the state which has created an institutional void in these remote localities. As a result, mining companies are ‘filling the gaps’ in local service delivery through a mode of governing that takes the form of patronage rather than partnership. This raises questions about the future viability of these communities once the mines eventually close, and new challenges of governing for corporate actors.     

长三角区域文化的承接与发展

区域文化作为区域一体化制度建设中的非正式制度安排,是区域软实力的重要组成部分。对长三角区域文化的认同、整合与创新发展,已成为创新长三角一体化体制机制、推动区域一体化深度发展的一项重要的战略任务。凝聚主题、创新发展是长三角区域文化发展的必然趋向。区域文化发展对长三角区域一体化的推动作用表现为:区域文化认同为长三角区域一体化提供凝聚力;区域文化事业为长三角区域一体化提供持续动力;区域文化产业构成长三角区域一体化深入发展的重要抓手。地域文化冲突对推进长三角区域一体化进程产生负面影响。探讨区域文化发展的路径应从区域文化事业发展和文化产业发展两方面进行。     

Transformation des deutschen Unternehmenskontroll-Systems?

This study contributes empirically to the corporate governance debate that has been revived since Mannesmann was taken over by Vodafone Airtouch. Whereas the German corporate governance system has long been described as a network arrangement of mutually interlinked large companies and banks, its British counterpart is a market for corporate control. Against this background, Mannesmann can be either regarded as an anomaly that contradicts previous evidence, or as an indicator of a major systemic shift. Examination of these two hypotheses on the micro and meso level reveals that the German corporate governance-system is in a hybrid state: while most large German companies are seemingly not affected by institutional changes since the mid 1990s, a few, highly internationalized corporations can be said to be exposed to conditions similar to that of the British market for corporate control. In 1999 Mannesmann was one of them. Thus, there has been a segmentation of large German companies with respect to corporate governance on the aggregate level. However, an active market for corporate control — such as the British one — is not in sight.     

Das deutsche System der Corporate Governance zwischen Persistenz und Konvergenz

We discuss the development of German corporate governance in light of the hostile takeover of Mannesmann by Vodafone. The paper criticizes the stability hypothesis of Thomas Heinze in KZFSS 4/2001 and demonstrates the deep changes within German corporate governance, which we describe as hybrid convergence. Given trade-offs between corporate growth and profitability, the preferences of German management have changed towards greater emphasis on shareholder returns. This change is evident in the implementation of new profitability targets, end of cross-subsidization and concentration on core competences. Through incremental changes throughout the 1990s, the importance of market mechanisms has increased and been internalized within corporations. German corporate governance is moving toward a U.S. market model through hybrid processes of institutional layering and conversion.     

Development priority zoning (DPZ)-led scenario simulation for regional land use change: The case of Suichang County, China

China has experienced an extraordinary level of economic development since the 1990s, following excessive competition between different regions. This has resulted in many resource and environmental problems. Land resources, for example, are either abused or wasted in many regions. The strategy of development priority zoning (DPZ), proposed by the Chinese National 11th Five-Year Plan, provides an opportunity to solve these problems by coordinating regional development and protection. In line with the rational utilization of land, it is proposed that the DPZ strategy should be integrated with regional land use policy.As there has been little research to date on this issue, this paper introduces a system dynamic (SD) model for assessing land use change in China led by the DPZ strategy. Land use is characterized by the prioritisation of land development, land utilization, land harness and land protection (D-U-H-P). By using the Delphi method, a corresponding suitable prioritisation of D-U-H-P for the four types of development priority zones, including optimized development zones (ODZ), key development zones (KDZ), restricted development zones (RDZ), and forbidden development zones (FDZ) are identified. Suichang County is used as a case study in which to conduct the simulation of land use change under the RDZ strategy.The findings enable a conceptualization of DPZ-led land use change and the identification of further implications for land use planning generally. The SD model also provides a potential tool for local government to combine DPZ strategy at the national level with land use planning at the local level.     

Developing a strategy map for forensic accounting with fraud risk management: An integrated balanced scorecard-based decision model

Corporate fraud risk management strategy has increasingly become a sustainable business development goal. Recent reforms in forensic accounting technology for corporate fraud risk management globally have opened up new avenues for corporate governance and internal control mechanism implementation. This study thus presents an integrated methodology for forensic accounting implementation to improve the identification of the strategy map relationship between the Balanced Scorecard (BSC)-based perspective and criteria, by combining multiple-criteria decision making (MCDM) with the Decision Making Trial and Evaluation Laboratory (DEMATEL) and the Analytic Network Process (ANP) techniques. The results have implications for corporate decision-makers to effectively fulfil corporate governance quality assurance and anti-fraud through a forensic accounting strategy map illustration. From the evaluation and planning perspective, the in-depth analysis of strategy map is useful to obtain an interrelationship that takes as its starting point the practice professions of the decision maker to improve existing strategy alternatives and focus on the valuable strategy paths. In the evaluation planning application, a strategy map of forensic accounting presents the knowledge regarding key indicators’ priorities to achieve satisfactory strategy planning and to practice forensic accounting development linked to fraud risk management in Taiwan.     

Rural governance and local involvement: assessing state—community relations in the Scottish Highlands

Questions of rural governance have been attracting growing interest in recent years as rural analysts turn their attention to the institutional transformations that are taking place in and around the local state. This paper is concerned with the relationships between new governance agencies and rural communities. It follows recent contributions to the rural studies literature by adopting a ‘governmentality’ perspective which views the current emphasis on community involvement and empowerment as part of a broader neo-liberal strategy of ‘governing through community’. In the paper, I address a particular gap in the governmentality literature by examining how the underlying shift towards community action and local involvement is mediated and implemented by local and regional agencies in the Scottish Highlands, focusing specifically on the relationship between local enterprise companies and local communities. As such, the paper explores the tension between the concern with local participation and the reliance upon a set of managerial ‘technologies’ such as targeting and financial controls which reflect a need to ensure that local agencies are accountable to (central) government. The paper argues that while local state agencies must be analysed within wider circuits of power, local agencies and community groups retain some capacity to influence processes of rural governance. In conclusion, I suggest that the governmentality approach provides some critical insights for re-interpreting and analysing rural governance as a particular field of research.     

Governance in Public-Private Community Health Partnerships: A Survey of the Community Care Network SM Demonstration Sites

This review of the governance practices of twenty-five public-private partnerships involved in addressing a broad range of community health needs shows that governance in public-private community partnerships departs significantly from traditional notions of institutional governance. Governance structures and degrees of progress toward governance goals vary widely and appear to be systematically related to the organization, composition, location, and activity of each partnership.     

“Mining is like a search and destroy mission”: The case of Silver City

ABSTRACT

While mines are often thought of as a driving force for development, this may not be the case due to power discrepancies between companies and local communities, as well as lack of protection provided by the government. In response, communities have begun to challenge mining companies. The industry itself has countered by developing negotiation techniques to gain local support. This study contributes to the literature on mining and ecosocial work practice, by drawing on the case of Silver City Nevada, where the broad consensus in the community is that the positive local-level impact of mining activities is negligible.     

Rural governance,community empowerment and the new institutionalism: A case study of the Isle of Wight

This article compares two different institutional models—state-sponsored rural partnerships and community-based development trusts—for engaging and empowering local communities in area-based regeneration, using the Isle of Wight as a case study. Following a critical review of the literature on community governance, we evaluate the effectiveness of community involvement in the Island's small towns through a comparison of the performance of the two development trusts in Cowes and Ryde, on the one hand, and that of the partnerships established under the Market Towns Initiative in Sandown, Shanklin and Ventnor, on the other. We conclude that both models reflect the structuring effect of central, regional and local state steering of the Island's regeneration policy community but also that a ‘development trust effect’ is observable in one location (Ryde), due to a capacity to stimulate new forms of community enterprise and to successfully alter political relationships within the local community. These findings support a ‘new institutionalist’ account of community empowerment which emphasises the importance of contextual variation and locally specific processes of institutionalisation rather than the determining effect of institutional design per se.     

国家、资本市场与多元化战略在中国的兴衰——一个新制度主义的公司战略解释框架

本文采用社会学新制度主义组织分析的理论框架,强调外部制度环境(国家和资本市场)在塑造大公司内部结构和战略中的作用,尤其是权力和合法性在组织变革中的关键角色。基于676家中国上市公司2000-2007年间的财务和公司治理数据以及相关深度访谈资料,本研究发现,国家政策和资本市场强有力地形塑了上市公司的多元化或专业化战略。尽管多元化对业绩不利,但我国公司仍热衷多元化并由此使我国成为世界上公司多元化程度最高的国家之一。国家和资本市场利用其政治和市场权力推行的最佳公司战略和组织形式,经由三种制度同构机制被企业采纳。本文主要考察了强制性制度同构机制在多元化和回归专业化过程中的作用,并以此揭示了我国公司进行战略抉择时的制度和社会原因。     

Reconfiguring rural development in the UK: Objective 5b and the new rural governance

A new form of rural governance is emerging in more peripheral parts of the UK. As European Structural Fund monies come to play a greater role in financing development projects, so new ways of making decisions about rural development are being initiated. The rural development component of the Structural Funds (Objective 5b) requires that development objectives be prioritized by means of a ‘programming approach’ which brings together a wide range of actors in new institutional arrangements. This reconfiguration of rural development is examined in this paper using case study material from the Northern Uplands — the largest Objective 5b area in England. The paper concludes by drawing out a set of further research questions the Objective 5b programme raises regarding the tensions between centralization and localization, the role of rural communities in their own governance, and the new techniques and technologies of rural governance.     

The power reinforcement framework revisited: mobile technology and management control in home care

Whereas digital technologies are often depicted as being capable of disrupting long-standing power structures and facilitating new governance mechanisms, the power reinforcement framework suggests that information and communications technologies tend to strengthen existing power arrangements within public organizations. This article revisits the 30-year-old power reinforcement framework by means of an empirical analysis on the use of mobile technology in a large-scale programme in Danish public sector home care. It explores whether and to what extent administrative management has controlled decision-making and gained most benefits from mobile technology use, relative to the effects of the technology on the street-level workers who deliver services. Current mobile technology-in-use might be less likely to be power reinforcing because it is far more decentralized and individualized than the mainly expert-dominated and centrally controlled technologies that were the main focus of the 1970s and 1980s studies. Yet this study concludes that there is general support for the reinforcement framework in the contemporary application of mobile technology in public sector home care.     

Making democracy matter: Responsibility and effective environmental governance in regional Australia

This paper will critically examine the changing social relations of responsibility associated with Australia's current regional ‘experiment’ in environmental governance. This experiment centrally involves the transfer of responsibility for natural resource management (NRM) from Federal and State governments to community-based regional bodies. Although governments are promoting democratic NRM planning at the regional level as a more effective means of addressing Australia's environmental problems, we argue that a tension is emerging in association with the simultaneous pursuit of these goals: ‘effectiveness’ has been defined in terms of the accountability of regional communities to central governments for the achievement of short-term results, an approach which is undermining the democratic promise that regional bodies would be responsive to wider community concerns. The notion of ‘responsibility’ provides a means of investigating this tension, as accountability and responsiveness are both elements of the overarching concept of responsibility. The examination of NRM institutions through this theoretical lens indicates that the shared substantive interests required to motivate a sense of shared responsibility amongst regional actors have been sidelined by the procedural demands of accountability. We argue that, if NRM planning is to be genuinely accountable and responsive to substantive public ends, the properly social and dialogical nature of responsibility relationships must be recovered. The paper concludes with a discussion of the social and political relations of responsibility that appear to provide the best opportunities for effective environmental governance, and thus for the achievement of more sustainable NRM outcomes, at the regional level.