珠三角制造企业模块化生产、战略柔性与绩效关系的研究

随着社会经济环境的不断变化和顾客需求的个性化、多样化,企业迫切需要更具可操作性的工具,来增强企业的战略柔性水平,进而提高企业绩效和竞争优势。本文以近年来珠三角制造企业调查数据为依据,具体研究制造企业模块化生产与战略柔性和企业绩效之间的关系。研究结果表明,企业模块化生产能力与企业战略柔性水平和企业绩效之间具有显著的正相关关系。     

决策柔性的一般定义、模型与价值

许多学者和决策实践者认为,决策柔性应当具有价值.但这一直觉推测并未在一般的决策理论框架下得到的证实.文章的目的就是要从理论上证明这一推测.通过回顾关于柔性的文献,归纳出柔性的本质属性(范围和速度).进而在决策理论的一般框架下,给出了决策柔性的数学定义,建立了柔性决策模型,并指出了该模型与经典柔性决策模型之间的关系.最后,应用该模型,证明了"决策选项的价值随着决策(范围和(或)反应)柔性水平的提高而增加"这一基本结论.     

生产能力限制下价格Stackelberg博弈模型

生产能力限制条件下,同质产品市场中两企业以价格为决策变量进行Stackelberg竞争,采取有效配给规则。两企业对称情况下,生产能力较小时模型存在唯一的子博弈精炼纳什均衡,两企业销量达到自身生产能力,得到相同收益;生产能力较大时,追随企业匹配领头企业的价格,博弈存在后动优势。分析了领头企业生产能力大于追随企业的不对称情形,并给出相应均衡。算例分析表明,企业价格竞争的前提是充分大的供给能力,追随企业应在领头企业生产能力较大时进入市场。     

对称成本企业合作竞争博弈分析

企业间的合作竞争已成为当今世界经济发展战略的大趋势,本文采用Minimax定理来进行合作竞争的战略决策,该决策战略能确保均衡点处达到较高满意度的企业数量较多。将Minimax定理用于线性逆需求对称成本企业合作竞争的产量战略博弈,并与完全竞争市场中的NASH博弈均衡和完全合作均衡进行了对比,最后提出了对付非合作行为的战略。     

战略柔性与竞争绩效:环境动荡性的调节效应

作为一种特殊的竞争能力,战略柔性日益成为驱动企业竞争绩效的战略要素,因而备受 关注. 通过对前人研究成果进行回顾和总结,重点探讨战略柔性与核心能力、企业竞争绩效之 间的关系以及环境动荡性所扮演的特殊中介角色,并运用来自中国企业的调研数据,利用基于 偏最小二乘法(partial least square) 的结构方程模型(SEM) 验证了不同类型的环境动荡性在战略 柔性与企业竞争绩效之间的关系中的调节效应.     

企业专利投资的期权博弈研究——基于不对称双寡头模型的分析

将期权博弈引入到企业专利投资研究中来,基于期权博弈的理论,通过建立不对称双寡头模型来考察两家企业专利投资的最优决策行为,具体研究了两家企业在专利投资方面期权博弈的情况和纳什均衡,并利用数值分析说明纳什均衡的状态,研究结果表明企业在进行专利投资时必须同时考虑不确定性、不可逆性与竞争性的影响,不仅要考虑管理柔性的价值,还要考虑不同市场结构导致的竞争性所带来的战略价值,在这样一个整体框架中去寻找最优的专利投资策略。     

企业战略柔性效用机理及其决策模型研究

采用Makadok理性期望模型分析了战略柔性在提供信息、降低运营成本等方面对竞争优势的作用机理,及其与组织资源在创造竞争优势过程中的关系;在此基础上,以不确定性环境下市场需求作为随机变量,构建了企业略柔性水平决策模型.     

非同类企业竞争与合作策略收益模型及风险分析

在比较同类企业竞争策略模型与合作策略模型的基础上,讨论了价格的信息作用,分析了合作策略收益更大和风险并不随之增加的原因。然后以现代决策理念为出发点,探讨了企业最大利润与企业条件的关系,提出了与企业单位变动成本和生产能力条件相适应的合理最大利润的概念,对“理性企业的假设”赋予了“追求与企业条件相适应的合理最大利润”的新含义。据此设计了非同类企业产量分配函数,建立了适用性更广的非同类企业合作策略最佳收益模型,并给出了随市场价格变化的企业最佳应对策略。最后用1个算例来直观体现合作策略的优势。     

产业转型企业战略柔性优化模型研究

战略演进的路径依赖特征往往会导致企业产业转型的失败,而以战略柔性为基础的动态竞争优势体系对于推进企业转型具有促进作用.但是,若一味地追求战略柔性,则有可能使企业陷入"柔性陷阱".为此,本文构建了环境不确定性和战略柔性水平的测度指标体系,提出了相应的匹配模型,将战略柔性与环境不确定性进行比较与匹配,以优化转型企业战略柔性配置.实现战略柔性的供需平衡.     

企业并购决策临界点的期权博弈分析

运用期权博弈理论分析得出了各种信息条件下企业并购决策临界点模型.在不考虑竞争对手的条件下,企业的并购决策临界点取决于并购者和被并购者之间的期权博弈,即并购价值增加和成本增加之间的权衡;在考虑竞争对手的条件下,企业的并购决策临界点取决于并购企业与被并购企业之间、并购者之间的期权博弈,即价值增加、成本增加和风险率(hazard rate)三者间的权衡.最后通过仿真实验对以上各种分析结果进行了验证.     

Optimal Acquisition of FMS Technology Subject to Technological Progress*

In order to gain competitive advantage, a firm must link its technology choice to its total manufacturing strategy and business unit's goals. A dynamic model is presented to examine the strategic decision concerning the acquisition of flexible manufacturing systems (FMS) technology. A major contribution of this model is its ability to capture the strategic benefits of FMS with respect to economies of scope and technological progress. Decisions such as the timing and size of new technology acquisition and the scrapping of conventional capacity are explored as a firm plans for the upgrading of its facility to meet future dynamic strategic goals. This model may be used to assist with strategic planning because it identifies the critical relationships and trade-offs between various exogenous forces (such as market growth or decay, the cost of acquiring flexible manufacturing systems, and the rate of technological progress) and the decision variables considered.     

Toward a capabilities perspective of the small firm

This paper attempts to explain the competitive advantages of the small firm in the capabilities perspective. It begins by identifying the kinds of strategic assets possessed by small firms. It argues that entrepreneurship and a simple capital structure are the sources of dynamism for small firms. The relationship between the small firm's resources and its capabilities are then critically examined. In particular, the analysis focuses on the influences of strategic assets on the organizational flexibility – a significant source of competitive advantage enjoyed by small firms. The competitive attributes of small firms are further discussed in terms of firm's internal and external capabilities. Finally, the relationship between the small firm's capabilities and the choice of technology strategies is examined.     

Investment in Facility Changeover Flexibility for Early Entry into High‐Tech Markets

A model is introduced to analyze the manufacturing‐marketing interface for a firm in a high‐tech industry that produces a series of high‐volume products with short product life cycles on a single facility. The one‐time strategic decision regarding the firm's investment in changeover flexibility establishes the link between market opportunities and manufacturing capabilities. Specifically, the optimal changeover flexibility decision is determined in the context of the firm's market entry strategy for successive product generations, the changeover cost between generations, and the production efficiency of the facility. Moreover, the dynamic pricing policy for each product generation is obtained as a function of the firm's market entry strategy and manufacturing efficiency. Our findings provide insights linking internal manufacturing capabilities with external market forces for the high‐tech and high‐volume manufacturer of products with short life cycles. We show the impact of manufacturing efficiency and a firm's ability to benefit from volume‐based learning on the dynamic pricing policy for each product generation. The results demonstrate the benefits realized by a firm that works with its manufacturing equipment suppliers to develop more efficient and flexible technology. In addition, we explore how opportunities afforded by pioneer advantage enable a firm operating a less efficient facility to realize long term competitive advantage by deploying an earlier market entry strategy.     

Integrating Behavioural and Economic Concepts of Risk into Strategic Management: the Twain Shall Meet

This paper develops an integrated framework of risk management and strategic competitive advantage that incorporates behavioural and economic notions of risk. The resulting model argues for the importance of risk-taking to sustainable competitive advantage and ultimately to firm performance. The model integrates framing effects of attainment discrepancy, transaction costs from implicit contracts theory and capital costs from finance theory. The proposed model suggests that continuous risk-taking by firms may help sustain competitive advantage and thus lower firm risk. This, in turn, effectively increases market returns to shareholders by ensuring earnings growth while simultaneously reducing the risk premium discount attached to a firm’s future income stream.     

Managing Technology Selection and Development Risk in Competitive Environments

Managing development decisions for new products based on dynamically evolving technologies is a complex task, especially in highly competitive industries. Product managers often have to choose between introducing an incrementally better, safe new product early and a superior, yet highly risky, product later. Recommendations for managing such performance vs. time‐to‐market trade‐offs often ignore competitive reactions to development decisions. In this paper, we study how a firm could incorporate the presence of a strategic competitor in making technology selection and investment decisions regarding new products. We consider a model in which an innovating firm and its rival can introduce a new product immediately or pursue a more advanced product for later launch. Further, the firm can reduce the uncertainty surrounding product development by dedicating more resources; the effectiveness of this investment depends on the firm's innovative capacity. Our model generates two sets of insights. First, in highly competitive industries, firms can adopt different technologies and effectively use introduction timing to mitigate the effects of price competition. More importantly, the firm could strategically invest in the advanced product to influence its rival's technology choice. We characterize equilibrium development and investment decisions of the firms, and derive innovative capacity hurdles that govern a firm's choice between the risky and safe alternatives. The effects of development flexibility—where firms might have the option to revert to the safe product if the advanced product fails—are also considered.     

IT人员业务能力与技术能力的互补性对企业竞争优势的影响

以资源基础观为理论指导,研究IT人员的技术能力与业务能力以及二者的协同效应对企业竞争优势的影响。在已有研究成果的基础上,构建了企业IT人员能力及其互补性与企业经营绩效关联的概念模型,通过对国内300家大中型企业的问卷调查和统计检验,验证企业IT人员的技术能力和业务能力与企业绩效都有着显著的正相关关系,而且这2种能力之间也存在较强的互补性。研究结论显示,技术能力是IT部门人员区别于其他部门的根本,业务能力使IT人员能够更好地理解企业业务,进而充分发挥IT系统的战略作用,产生的协同效应能够进一步提升企业的经营绩效。     

Global innovation performance: Strategic challenges for multinational corporations

In the emerging knowledge economy many companies are forced to access globally dispersed technological and market knowledge to maintain their competitive advantage. A conceptual model is presented to analyze the relationship between the globalization of the innovation function and firm performance. Longitudinal data from 10 multinational companies are used to support the proposed model. The analysis concludes that the relationship between global innovation reach and firm performance is concave and time lagged. The results suggest the strategic importance of globalization decisions. The managerial implications are structured in five distinctive strategic challenges to successfully manage global innovation.     

Do service-oriented IT architectures facilitate business process outsourcing?

How does a firm’s IT architecture affect its potential to outsource business processes? As Information Technology (IT) has become many firms’ essential operational infrastructure or “backbone”, we are interested in scrutinizing to what extent the kind of IT architecture affects a firm’s boundaries or the plasticity of its boundaries. Focusing on the particular concept of service-oriented architectures (SOA), we concretely ask: How does SOA affect business process outsourcing potentials? Since SOA is widely expected to modularize the IT implementation of business processes, it should increase business process outsourcing (BPO) in terms of buying in the provision of single business functionalities. We develop and empirically evaluate a theoretical model that conceptualizes the relationship between SOA and BPO. Questionnaire data from 115 firms give first evidence that SOA facilitates BPO. By increasing IT modularity, SOA supports BPO by increasing sourcing flexibility and, in particular, operational benefits, while at the same time lowering financial risks and strategic risks, such as lock-in. Overall, however, firms see SOA-based BPO mainly in an operational context with low hidden costs and little strategic benefits.     

Competition network as a source of competitive advantage: The dynamic capability perspective and evidence from China

The search for competitive advantage is the defining inquiry of strategic management research. In this study, we draw on the dynamic capability lens to develop a counterintuitive view that positions competitors of a firm as an important source of competitive advantage. We argue that a firm's competitors form a competition network from which it can collect information about innovative ideas, product market, and related industries. Such information helps it calibrate market opportunities, update the resource base, and, eventually, strengthen its competitive advantage. This positive effect of competition network on competitive advantage will reasonably be contingent upon the proactive information search by the firm. The empirical results based on the survey data of 631 Chinese firms strongly support our theoretical model. This study identifies another distinctive source of competitive advantage than industry context or organizational resources as well as advancing our understanding of competition network.