Book Reviews

Books reviewed: Monica Heller, Linguistic Minorities and Modernity: A Sociolinguistic Ethnography Philip Baker and John Eversley, (eds.) Multilingual Capital. The Languages of London's Schoolchildren and their Relevance to Economic, Social and Educational Policies Ralph Penny, Variation and Change in Spanish Maria Pilar Navarro Errasti, Rosa Lores Sanz, Silvia Murillo Ornat and Carmina Buesa Gomez, (eds.) Transcultural Communication: Pragmalinguistic Aspects Deborah Cameron, Good to Talk? Living and Working in Communication Culture Susan Ehrlich, Representing Rape: Language and Sexual Consent Mikko Lehtonen, The Cultural Analysis of Texts     

Alternative ideologies of la francophonie

This paper concerns current transformations in the relationship between political and linguistic ideologies of la francophonie based on a sociolinguistic ethnographic study in a French-language minority school in Canada. A dominant modernist orientation, focussing on unilingual social spaces and the authenticity and integrity of French, is being confronted by an emerging globalizing orientation which emphasizes the value of French as an economic resource, or commodity, and which values both pluralism and a common language. The result is a crisis of legitimacy for francophone institutions, struggles for voice among old and new elites, and the marginalization of the working class speakers of the ‘authentic’ vernacular.     

‘Pure’ Farsi and political sensitivities: Language and ideologies in Farsi complementary language classrooms in Denmark

This paper presents an insight into two Farsi complementary language classrooms in Copenhagen, Denmark, characterised by political sensitivities. We illustrate a number of characteristic features of the classrooms concerning language use, pedagogical methods and cultural phenomena, which were related to key adults’ preferences, and we consider possible interpretations of them as indexical signs. In particular, we emphasise ideological interpretations (e.g. the monolingualism norm and language purism) and we relate the classroom characteristics to the contemporary state of Iran as well as to the time and place in which the classes occurred. We analyse both explicit metapragmatic messages and implicit ways of indicating ideologies, and see both types as characterised by avoidance of particular referents, that is, by unmentionables.     

A comparison of heritage language ideologies in interaction

In Canada, the notion of a heritage language ideology is often conceived of as a natural by‐product of official multiculturalism. By contrast, Germany has long struggled with its status as a multilingual and multicultural country. By comparing two corpora of interviews with immigrants to each of these two countries (Canadians of German heritage and Germans of Vietnamese heritage), this paper aims to explore to what extent these different language ideologies are reconstructed in the interviews. It will be argued that the interviewees construct different sociolinguistic spaces and take up different positions within them in terms of centre and periphery. Our analysis shows that the German‐Canadian interviewees construct public sociolinguistic spaces in which they position themselves as German even when they do not have an active knowledge of their heritage language. By contrast, despite the monolingual habitus in Germany, the German‐Vietnamese respondents endorse a heritage language ideology; the space they claim for speaking Vietnamese, however, is restricted to private or family conversations.     

In the service of God and the parish: Professional ideologies and managerial control in the Church of Sweden

Professional ideologies are not only shared norms, beliefs, and values but also ‘operational philosophies’ – actual practices – that both constitute and regulate a professional community. Professional ideologies may both accommodate and even embrace certain managerial practices and counteract them if they are regarded as a threat to professional jurisdictions and other privileges. A study of ministers of the Church of Sweden, the established church in Sweden, demonstrates that new demands for managerial control, deriving from shrinking financial resources as the church loses members, are, on the one hand, recognized in terms of providing a joint perspective on the activities of the parish while, on the other, there is a significant skepticism toward more elaborate evaluation methods and performance metrics. For ministers, religious services must not be regarded as being like any other market-based activity, and the church, as a faith-based organization, needs to carefully position itself vis-à-vis industry and public administration. The study contributes to the professionalism literature, the accounting literature, and the study of faith-based organizations.     

Scalar politics,language ideologies,and the sociolinguistics of globalization among transnational Korean professionals in Hong Kong

This paper argues that the sociolinguistics of globalization is accompanied by a constitutive scalar politics. Based on ten interviews with Korean professionals in Hong Kong, we report that Korean migrants’ use and experience of English is characterized by competing language ideologies we identify as: Pragmatic English/Perfect English, Multilingualism/English Only, and Global Language/Local Language. Tensions within these ideologies were revealed as respondents referenced the contexts of their daily lives as intersecting sets of geographic, temporal, and social scales. We discuss how sociolinguistic relations associated with the transnational lifecourse, hybridizing identity, and racialization were imagined in ways that re‐negotiated these scales to serve the interests of the participants and provide coherence to their communicative practices. Sociolinguistic relations both reference scales and constitute them. We conclude that attending to scales and scalar politics provides a better explanatory framework for the ways the uneven linguistics markets of globalization are negotiated by transnational subjects.     

Singlish or Globish: Multiple language ideologies and global identities among Korean educational migrants in Singapore1

South Korean early study abroad students and their parents in Singapore negotiate and redefine the values of Mandarin, English, and Singlish used in Singapore in an attempt to forge their own transnational identities. In this process, these Korean migrants tend to place more emphasis on metapragmatic discourses; that is, how to speak the languages appropriately. They then use such metapragmatic evaluations to justify their use of the local varieties and practices of language in Singapore. Their discourses are based on two language ideologies –pragmatism and sociolinguistic competence – which are examined here as alternative forms of language legitimacy that coexist with the dominant notion of legitimate language. These multiple language ideologies provide the basis for Korean migrants’ emerging notions of the ‘Asian global,’ a desirable transnational subject who is more practical and sociocentric than the conventional image of high‐ranking elites, with greater adaptability to various local situations. ????? ?? ????? ???? ??? ????, ???? ??? ???? ???? ????, ??, ???, ????? ??? ??? ??? ??? ??? ??? ???. ??? ??? ?? ????, ??? ???? ????? ??? ?????? ??, ? ?? ??? ??? ? ??? ???, ??? ??? ????? ???? ?????? ?? ?? ????, ??? ??? ??? ???? ??? ???? ??? ????? ? ????? ????? ?? ??? ??. ??? ??? ????? ??? ????? ????? ??? ???? ? ?? ???????? ?? ????, ??? ??? ???????? ?? ???? ???????? ???? ??. ??, ??????? ??? ?? ?? ???????? ??? ??? ???? ‘???? ???’? ??, ? ??? ??????? ?? ???? ?? ???? ????? ??, ?? ??????? ???????, ??? ??? ???? ???? ? ??? ? ?? ???? ???? ??? ??? ????. [Korean]     

Configurations of gender inequality: the consequences of ideology and public policy1

This paper gathers a wide range of indicators into distinctive profiles to show how configurations of gender economic inequality are shaped by both welfare state strategies and gender role ideologies. When multiple aspects of gender inequality are assembled together, it becomes evident that all societies exhibit both gender‐egalitarian and inegalitarian features. These tradeoffs can best be understood through the ideological and institutional contexts in which they are embedded. Empirical illustrations are provided for fourteen advanced societies by analysing the major expressions of gender inequality; from women's economic wellbeing and financial autonomy, through labour force participation and continuity of employment, to occupational attainments and economic rewards. The analysis confirms the existence of distinctive profiles of gender inequality and their affinity to normative conceptions of the gender order and ideal types of welfare state institutions.     

Language,gender and political symbolics: Insights from citizen digital discourses on gender-sensitive language in Serbia

The topic of gendered language policy has engaged the public for decades, while at the same time becoming increasingly theoretically marginal in the gender and language field. The recent public debates in many parts of Europe, however, highlight the new frames of the topic in the era of rising authoritarian and right-wing discourses, which make notions of ‘gender ideology’ a central symbolic point in neo-nationalist rhetoric. As a hub of this ‘gender trouble’, Eastern European societies have lately attracted particular public attention, but they remain among the least explored in the field. This paper stresses that the complexity of discourses in the post-socialist, post-‘transition’ societies, along with their specific structural-linguistic features, promises rich grounds to assess the newly shifting discourses around gender and language policy in Europe. The study contributes to this research direction by employing a corpus-based, discourse-analytic approach to analyse the media representations, and particularly the citizen responses, in Serbia, which has recently witnessed intense debates on gender, language and politics. The analysis reveals clear trajectories with the discourses described in earlier research, but also some shifting foci pertaining to questions of ‘true science’, distrust of authority and wider social crisis, pointing to emerging global challenges in gender and language research.     

Language ideology in an endogamous society: The case of Daghestan

Studies of multilingual systems found in Indigenous small-scale communities often assume that exogamous marriages are the norm in such societies and contribute to their linguistic diversity. This paper is an account of the language ideology of endogamous societies in rural highland Daghestan (Northeast Caucasus). By studying language policing and language choice in infrequent mixed marriages, the paper uncovers the beliefs that support endogamy and reveals issues of linguistic identity and attitudes toward the usage of the matrilect within the family and the village. Interviews show that in-married women do not bring new languages to the villages, because they quickly acquire the local language new to them and use it with all their in-laws and their children. A strong association between villages and languages together with the ideology supporting linguistic homogeneity within the village contributes to the maintenance of the regional linguistic diversity.     

Cultural studies in the present tense

Cultural studies professed ‘radical contextualism’ imbues the project with a particular orientation toward ‘the present,’ a consideration of ‘the current moment’ as a configuration of forces shaping possibilities for politically engaged practice and affording concrete potentials for telling better stories. This essay elaborates these claims by way of tribute to Lawrence Grossberg. It is neither retrospective nor prospective. Instead – and in a manner more befitting a figure who continues to champion the political-intellectual practice of cultural studies here and now, in the present – this essay reflects on the author’s experiences learning with and from Grossberg in order to explore the the temporality of the cultural studies project.     

The legitimization process of students with disabilities in Health and Human Service educational programs in Canada

Policy-makers have articulated the right to education for individuals with disabilities. Nevertheless, students with disabilities remain underrepresented in universities. Students in Health and Human Service (HHS) programs experience many unique challenges that disadvantage them, such as having to complete practicums. In-depth interviews were conducted with 12 students in HHS programs who identified as having a disability to explore the challenges that they experienced. We found that students had to legitimate their ability to perform the roles of student and future practitioner. This legitimization process involved three components: negotiation of the disability label, selective disclosure, and advocacy. Our findings demonstrate how subtle and insidious forms of marginalization and stigmatization work to create barriers for students with disabilities.     

Language educators’ regard for variation in late modernity: Perceptions of linguistic variation in minority contexts

This article investigates language educators’ regard for linguistic variation in a minority language context. It argues that teachers function as language norm authorities who may influence the linguistic practices and ideologies of students, and that this role takes on added significance in minority language contexts where access to the target language may be limited. Data are presented from a study on the linguistic ideologies of Irish language educators – ‘new speakers’ who acquired the language mainly thorough the education system. Participants’ ideologies on variation in modern spoken Irish were explored using semi‐structured interviews incorporating a speaker evaluation design. Although participants valorise traditional dialectal varieties of Irish, in line with established hierarchies, ideological frameworks are contested so that new ways of using Irish are beginning to gain overt acceptance. The results reveal the manner in which hierarchies of language variation in the Irish language are in flux in our contemporary late‐modern period.     

Cute Masquerade and the Pimping of Japan

This essay will consider gendered aspects of Cool Japan ideology as found in government‐sponsored texts and imagery, as well as in other international arenas. Although scholars have recently offered critiques of Cool Japan as a form of nationalistic nation branding, uses of an objectified femininity have rarely been included in these analyses. By displacing female innovations and creativity in cultural production to the margins, Cool Japan reifies and officially promotes male geek culture. We find general dematerialization of the producers of Cool Japan ideology, which in turn becomes characterized as creative, quirky, edgy, and benign, thus masking the way Cool Japan has been produced, critiqued, imagined and endorsed primarily by male elites in Japan and internationally. This discussion suggests that Cool Japan's otaku ethos does not include women and girls who fail to conform to a narrow model of cute femininity, thus maintaining and promoting structures of gender stratification. In addition, the global spread and government exploitation of uncomplicated cuteness (kawaii) often confounds a flat understanding of the aesthetic with a gendered perspective and its expressions in girl culture. Women and girls are contained in Cool Japan ideology, and are not usually represented as shaping, resisting, creating or critiquing Japanese popular culture.     

Making registers in politics: Circulation and ideologies of linguistic authority

This paper examines the role of register‐making in constructing and evoking authority for political discourses. Three aspects of such enregisterment are defined and exemplified: clasping, relaying, and grafting. Though they occur together in any case of enregisterment, these processes are analytically separable. As registers circulate, they link arenas of social action, creating relations of authority between the social arena of those who construct the register and the arena of those whom the register names and characterizes (clasping). Registers also display connections between organizations in different social arenas (relaying). Finally, registers may draw on—tap into—institutional discourses that are highly authorized, implanting onto them ways of speaking that convey meanings opposed to the institution's values. Paradoxically, such graftings draw authority from the very discourses they oppose. Examples come from Hungarian and other east European politics, as well as historical cases from the US.     

Organizational Elaboration as Social Movement Tactic: A Case Study of Strategic Leadership in the first US School-sponsored Program for Gay and Lesbian Youth

This research contributes to our understanding of two central and related problems in the study of social movements: tactical innovation and strategic leadership. Focusing on the leadership history (1984–2003) of the founder and director of the first US public school program for gay and lesbian youth, called Project 10 and located in the Los Angeles, California public school system, this case study illustrates the importance of leadership agency on the part of those ‘organizing from within’. Analyses herein indicate the significance of both institutional constraints and life course circumstances in determining leadership choices. This paper maps organizational obstacles and the tactical dilemmas they produced to explain how successful strategic choices get made. The case of Project 10 indicates that institutional constraints can be overcome tactically with organizational elaboration. Additionally, hybridity, assumed in the literature to produce organizational precariousness, is shown here to be a mechanism for stability, facilitating networks and resource acquisition over time.     

The myth of everyday life: Toward a heterology of the ordinary

The aim of this paper is to contribute to the rethinking of everyday life as a central, if highly diverse and problematic, theme of modern philosophy and social theory. The focus of the essay concerns the uncertain ontological status of ‘the everyday’ within the human sciences. An initial exploration of the ambiguity of the expression ‘everyday life’ points to a more consequential type of undecidability once it is fully recognized how the ideology of ‘everyday life’ functions to suppress the materiality, contingency, and historicity of human experience. This can be seen in the contrast between powerful atemporal conceptions of everyday life and more critical understandings of the lifeworld framed in temporal categories. The distinction between everyday life and lifeworld proves useful as a marker for two very different approaches to the ordinary. The paper claims that the ordinary has been systematically denigrated in the very act of being theorized as ‘everyday life’. A tradition of binary and dichotomous theorizing is uncovered as one of the fundamental sources of the myth of an ahistorical, unmediated everyday life. After mapping a range of more reflexive perspectives toward the investigation of ordinary life, the paper concludes on a positive and reconstructive note by suggesting that any attempt to go beyond the dualisms and antinomies of contemporary theory must first abandon this mythology to reveal the histor(icit)y and alterity of lifeworlds in their rich natural, incarnate, political, and reflexive imbrications.     

In other words: Language mixing,identity representations,and third space1

This paper analyzes the use of Hindi in English newspapers in India to argue that code‐switching creates a discursive space – a third space ( Bhabha 1994 ) – where two systems of identity representation converge in response to global‐local tensions on the one hand, and dialogically constituted identities, formed through resistance and appropriation, on the other. The results of the analysis of data show that code‐switching: (1) reflects a new socio‐ideological consciousness; (2) yields a new way to negotiate and navigate between a global identity and local practices; and (3) offers a new linguistic diacritic for class‐based expressions of cultural identity. Based on these results, I conclude that code‐switching, as linguistic hybridity, is a third space where social actors (re‐)position themselves with regard to new community‐practices of speaking, reading, and writing. It is in this space that actors are presumed to have the capacity to synthesize, to transform: code‐switching serves as a visible marker of this transformation.     

Gender ideology, division of housework, and the geographic mobility of families

The paper studies the relevance of gender ideology for the geographic mobility of families using data from the German Socio-economic Panel. The analysis proceeds in two steps. First, it is shown that single men and women—who are in some sense “unconstrained” optimizers—reveal identical mobility patterns. There are no fundamental gender differences in the inter-regional mobility of German singles. Second, I focus on dual-earner households and split this group into “traditional” and “egalitarian” couples using information on their factual division of housework rather than their reported gender ideology. Separate migration analyses for both groups reveal important differences indicating the significance of gender ideology in families’ migration behavior: job-related characteristics of men statistically dominate those of women in traditional couples, whereas in egalitarian couples, male and female characteristics have the same effect on family migration behavior, i.e. there is no gender bias. Failure to account for the heterogeneity in gendered family roles across families thus misses an important explanatory factor in migration research.