Social Activity,School-related Activity,and Anti–substance Use: Media Messages on Adolescent Tobacco and Alcohol Use

In this article, we present the effects of three hypothesized protective factors—social activities, school-related activities, and anti–substance use media messages—on adolescent tobacco and alcohol use. Data were drawn from the “Monitoring the Future” research project, which was conducted by the Institute for Social Research at the University of Michigan. The sample included 2,551 twelfth-grade students. The results of the structural equation model showed that exposure to media anti-drug messages had an indirect negative effect on tobacco and alcohol use through school-related activity and social activity. The results suggest that comprehensive ecological interventions encompassing media, family, and school can increase the preventive effects of adolescent's substance use.     

Exploring College Students’ Use of General and Alcohol-Related Social Media and Their Associations With Alcohol-Related Behaviors

Abstract

Objective: Alcohol marketers have increasingly moved their advertising efforts into digital and social media venues. As a result, the purpose of this study is to investigate associations between students’ use of social media, their exposure to alcohol marketing messages through social media, and their alcohol-related beliefs and behaviors. Participants: Public and private university students (N = 637) participated November and December 2011 and April 2012. Methods: College students completed online surveys to measure their exposure to social and online media generally, as well as their alcohol-related digital media use and alcohol use. Results: Use of social media related to alcohol marketing predicted alcohol consumption and engaging in risky behaviors, whereas the use of social media more generally did not. Conclusions: Students’ use of alcohol-related social media–marketing content associates with their problem drinking. Results have implications for alcohol abuse reduction efforts targeted at college students and suggest the importance of considering social, cultural, and cognitive factors in campaign planning and design.     

Part-time work and hurried adolescence: the links among work intensity, social activities, health behaviors, and substance use

The present study examines adolescents' part-time work intensity and its relation to participation in various activities as well as substance use. We consider mechanisms articulated in two theoretical perspectives on how high work intensity is associated with substance use: (1) the "time trade-off perspective," and (2) "the precocious development perspective." Nationally representative data were drawn from the "Monitoring the Future" project from 8th, 10th and 12th grade students (overall N approximately 380,000) to address our research questions. Work intensity was found to be linked to more time spent on unstructured social activities, but to less time spent engaged in sports, health behaviors, and school-related activities. Social time use and health behaviors were found to partially mediate the relationship between work hours and substance use. Overall, results provide evidence for a combination of both perspectives.     

An evaluation of a social norms marketing project for tobacco prevention with middle, high, and college students; use of funds from the Tobacco Master Settlement (Virginia)

The Anti-Tobacco Media Blitz (ATMB), a social-norms marketing program, was utilized for tobacco prevention with middle and high school students. University students assisted middle and high school students with the implementation of this campaign, which included a variety of media. Students worked in teams to design, develop, and evaluate tobacco-free messages through posters, radio, television, and peer-led activities. Evaluation of the campaign was constant and included assessment of message retention and demonstration of positive behaviors. This article discusses the procedures of this project, the five-step social norms marketing model, with emphasis on the student-centered evaluation and results.     

Social Capital and Adolescent Substance Use: The Role of Family,School, and Neighborhood Contexts

This study assesses the link between social capital factors of norm‐setting social arenas including family, school, and neighborhood and adolescent substance use measured by cigarette smoking, alcohol consumption, and illicit drug use among a sample of adolescents in California. The key messages of this study are that socialization processes at different life domains, in varying degrees, are associated with adolescent substance use behavior. Compared with school and neighborhood contexts, family is the most influential setting that should be primarily targeted for youth substance use prevention. Among different aspects of within‐family social resources, parental monitoring seems to be the most protective of adolescent substance use. Study implications on family‐based interventions are discussed.     

Changes in At-Risk American Men's Crime and Substance Use Trajectories Following Fatherhood

Fatherhood can be a turning point in development and in men's crime and substance use trajectories. At-risk boys (N = 206) were assessed annually from ages 12 to 31 years. Crime, arrest, and tobacco, alcohol, and marijuana use trajectories were examined. Marriage was associated with lower levels of crime and less frequent substance use. Following the birth of a first biological child, men's crime trajectories showed slope decreases, and tobacco and alcohol use trajectories showed level decreases. The older men were when they became fathers, the greater the level decreases were in crime and alcohol use and the less the slope decreases were in tobacco and marijuana use. Patterns are consistent with theories of social control and social timetables.     

Internalizing Symptoms,Peer Substance Use,and Substance Use Initiation

This study used longitudinal survey and social network data covering sixth through ninth grades to test whether internalizing symptoms make early adolescents more prone to (1) exposure to and (2) influence by substance‐using peers. Random effects regressions revealed that increases in symptoms were significantly associated with increases in the proportion of friends who used cigarettes, alcohol, and marijuana; some associations weakened across grades. Event history models revealed that the effect of friends' smoking on smoking initiation decreased as internalizing symptoms increased; symptoms did not moderate the effects of friends' alcohol and marijuana use on alcohol and marijuana use initiation. These findings counter the influence hypothesis of the co‐occurrence of internalizing symptoms with substance use and partly support the exposure hypothesis.     

Binge drinking in female college students: the association of physical activity, weight concern, and depressive symptoms

As an initial step in building gender-specific binge drinking intervention programs, the authors investigated the relation of potentially modifiable factors (physical activity level, weight concern, and depressive symptoms) to binge drinking while controlling for the effects of previously established correlates of binge drinking (tobacco and marijuana use, GPA, and perception of peer alcohol use). Four-hundred-twelve college women completed an in-class survey. Multivariate analyses revealed that tobacco and marijuana use, GPA, and physical activity were significantly associated with binge drinking, whereas tobacco use and perception of peers' alcohol use were associated with more frequent binge drinking. The findings suggested that the variables associated with any binge drinking and frequency of binge drinking may differ and that binge drinking can be associated with positive health behaviors (ie, greater physical activity) as well as risky health behaviors (eg, tobacco use).     

Peer,social media,and alcohol marketing influences on college student drinking

Objective: To investigate how alcohol marketing and peers may promote college students' alcohol use through social media. Participants: College students (N = 682) aged 18 to 22 years from a large Southern university completed paper surveys in April 2014. Methods: Structural equation modeling was used to investigate relationships among variables as well as moderation by gender and race. Results: Drinking behavior was directly related to perceived norms and attitudes toward alcohol that develop, in part, from direct and indirect interactions with their online and offline peers, as well as engagement with alcohol-related content on social media. Gender and ethnicity moderated some effects. Conclusions: College student drinking is influenced by friends' alcohol-related content posted on social networking sites and by greater engagement with traditional and online alcohol marketing. College campus alcohol misuse interventions should include components to counter peer influences and alcohol marketing on social media.     

Alcohol and tobacco use among South Korean adolescents: An ecological review of the literature

This article represents a comprehensive review of the literature on the predictors, consequences and prevalence of alcohol and tobacco use among South Korean youth. A systematic review of the literature in Korean and English social science journals was undertaken. Findings suggest that processes at multiple levels may lead to problems with alcohol and tobacco among these youth. In particular, the literature suggests that risk factors at the socio-demographic (age, gender, and depression), micro- (family, peer, and teachers), meso- (relations between home and school), exo- (parent-related life events and media), macro- (parenting practices and academic stress), and chrono-systems levels (Asia-Pacific financial crisis in 1997) are associated with increased alcohol and tobacco use. Higher quality of relationships with parents, peers, and teacher can contribute to reductions in alcohol and tobacco use and may offer insights for developing prevention and treatment programs that are appropriate for this population.     

Health Risk Behaviors among Adolescents in the Rural South: A Comparison of Race,Gender, and Age

Risky behaviors contribute to many of the physical and mental health problems of today's adolescents. The present study surveyed more than 2,500 high school and middle school students in a rural county in southwest Georgia in an attempt to identify differences in health risk behaviors, including tobacco, alcohol, and other drug use, violence and gang-related behaviors, and student assessment of high-risk behaviors, based on three demographic characteristics: race, gender, and age. Results show that Caucasian students are more likely to use tobacco and alcohol, whereas African-American students are more likely to engage in violent activities. In addition, older students (aged 15+ years) were more likely to use tobacco, alcohol, and drugs and to participate in violent behaviors, and male students are more likely to use tobacco and drugs and to participate in violent behaviors than female students.     

A dialectic perspective on the interactive relationship between social media and civic participation: the moderating role of social capital

By analyzing representative national survey data, this study explores the ways in which social media and social capital jointly affect civic participation. In particular, the study examines how the use of social media to express opinions or acquire trusted information influence citizens participatory activities in civic affairs. Our findings suggest that both social media use and social capital promote civic activities. Interestingly, this study reveals that social media exert differential effects on civic participation, depending on the individual's level of social capital, rather than having an equal impact on civic participation. The study offers a new perspective from which to examine the relationships between social media, social capital, and civic participation. The results and implications are discussed in detail below.     

Identifying Environmental Effects on Alcohol Use and Social-Norms: The Socio-environmental Context Model

Building from the social norms approach, the following study uses the theoretical and empirical literature to guide the development of a conceptual model that can be used in studying the effects of environment on alcohol use and social norms. This model, referred to as the socio-environmental context model, contains four dimensions that each play a unique role in the environment's influence on alcohol use and social norms. The following research demonstrates how applying this conceptual model can help attain a better understanding of the environmental effects on alcohol use and social norms that exist within a given environment.     

Imagination as Joint Activity: The Case of Architectural Interaction

This article draws from the insights offered by discourse analysis and the study of gesture to examine imagination as a product of, and resource for, social action. Using data collected during ethnographic fieldwork at an architecture firm, the article explores how imagining can emerge from a group of interactants who use many semiotic media, including talk, gestures, and drawings, to imagine something together. Following the groundwork laid by Benedict Spinoza, this perspective moves the "object" of imagination out of the brain, away from mental imagery and into the space in which shared activities take place. Such a move has implications for rethinking imagination in terms of communicative interaction and social activity.     

The Effective Use of New Media in Disseminating Evangelical Messages Among Catholic College Students

Religious life of American youth has received little attention from social scientists, but this is changing as research underscores the importance of religious identity. The Catholic Church has historically employed new forms of communication to reach its followers. This article examines Catholic college students’ use of new media and the impact on their faith. To explore this, a qualitative method was used. Five major themes emerging from the study were: (a) positive effects of Christian media content, (b) everyday use of new media, (c) the Catholic Church is buried in tradition, (d) importance of credible sources, and (e) failure to program toward youth. Data collected from these qualitative interviews suggest the Catholic Church must become aggressive in utilizing new media and programming messages of faith and education about the Church to this younger generation as their values are being shaped.     

Challenging the collegiate rite of passage: a campus-wide social marketing media campaign to reduce binge drinking

A social marketing media campaign, based on a normative social influence model and focused on normative messages regarding binge drinking, on a large, southwestern university campus has yielded positive preliminary results of an overall 29.2 percent decrease in binge drinking rates over a three-year period. The Core Alcohol and Drug Survey and the Health Enhancement Survey provided information on student knowledge, perceptions, and behaviors regarding alcohol and binge drinking. This study represents the first in-depth research on the impact of a media approach, based on a normative social influence model, to reduce binge drinking on a large university campus and has yielded promising initial results.     

Extracurricular activities, athletic participation, and adolescent alcohol use: gender-differentiated and school-contextual effects

This research investigates the effects of extracurricular activities on alcohol use among male (n = 4,495) and female (n = 5,398) adolescents who participated in the 1990-92 National Education Longitudinal Study. Previous studies have assessed the association between extracurricular activities and alcohol use, but none have explored whether the association depends on the school context. Using a multilevel model, I examine whether school-level factors affect the relationship between involvement in athletic or nonathletic activities and changes in adolescent alcohol use from 1990 to 1992. The results indicate that the negative association between nonathletic activities and alcohol use is stronger among males in low-minority-population schools. Moreover the positive association between athletic involvement and alcohol use is stronger among females in lower-socioeconomic-status schools and males in higher-socioeconomic-status schools. I propose that these results reflect variation in high school cultures and in the resources available to schools.     

Employees as information influencers of organization’s CSR practices: The impacts of employee words on public perceptions of CSR

This study investigates the impact of employees’ words about their organization’s corporate social responsibility (CSR) activities on external publics’ attitudes and behaviors toward the organization. Specifically, it examines how the valence (positive vs. negative) of employees’ words regarding a CSR campaign interacts with the type of channel (face-to-face vs. social media) of employees’ communication behaviors, and how these factors affect external publics’ perceived authenticity of the organization’s CSR, corporate attitudes, and purchasing intentions, respectively. An online experiment among 221 general consumers in the United States was conducted. The results demonstrated that negative messages regarding CSR distributed by employees in face-to-face communication decreased publics’ favorable attitudes and behavioral intentions to a greater extent than that distributed via social media (i.e., Facebook). However, the effect of communication channel became insignificant when positive messages regarding CSR were shared by employees. The results further showed that perceived authenticity mediated the effects of channel and message valence on publics’ attitudes and behavioral intentions. Theoretical and practical implications for CSR practices and employee communication are discussed.     

Religiosity and Effortful Control as Predictors of Indonesian Adolescents’ Tobacco and Alcohol Use: Moderation and Mediation

Moderation and mediation models of religiosity and effortful control as predictors of tobacco and alcohol use were tested in this 2‐year longitudinal study of 563 16‐year‐old Muslim Indonesian adolescents. Adolescents reported their effortful control, religiosity, and tobacco and alcohol use and peers provided reports of adolescents’ effortful control. Although both moderation and mediation effects emerged when predicting Year 2 substance use, predictions of change from Year 1 to Year 2 substance use yielded effects of moderation for peer‐ but not self‐reported effortful control for boys; no mediation effects emerged. These findings provide evidence of interconnections between effortful control and religiosity as predictors of substance use and suggest the need for further longitudinal studies that compare moderation and mediation models.     

Sector-dependent framing effects of corporate social responsibility messages: An experiment with non-alcoholic and alcoholic drinks

Corporate social responsibility (CSR) communications can be paradoxical in their effect on consumers attitudes and skepticism toward an organization, buying intentions and the organization's reputation. In this research, we investigated the effects of sector dependence and the framing of CSR messages. A 2 × 3 between-subjects experiment was used with six advertisements for two fictional organizations: one in the alcohol industry (a so-called socially stigmatized industry) and one in a non-alcohol industry. The experiment included 188 participants. The results show that the framing effects of CSR messages are sector specific: in the non-alcohol sector, CSR messages and frames had a positive effect on consumers, whereas in the alcohol sector, they had a negative effect on consumers.