Networks of international public relations production: The case of Latin American organizations’ connections to U.S. agents

Traditionally, international public relations studies have assumed that a foreign organization, namely a foreign government, is the primary influence on how its home country is portrayed to audiences abroad. This study challenges such assumption of independence by revealing how foreign organizations are connected in ways previous works have not considered. Using Foreign Agents Registration Act data, we reveal the direct and indirect connections that form when foreign organizations hire U.S. agencies to produce their international public relations work. Our network analysis of foreign organizations from Latin American and their U.S. agents documents the network structures that emerge for each country and identifies the types of organizations that are positioned advantageously in the networks. We use these findings to theorize how foreign organizations’ connections and their key positions in networks may influence the production of international public relations efforts for their home country. We at a macro-level, public relations effects depend on the structure of the networks, the overlapping sites where communication content is produced, and who is positioned as key players in the production networks.     

Information communities: The network structure of communication

This study puts forward a variable clique overlap model for identifying information communities, or potentially overlapping subgroups of network actors among whom reinforced independent links ensure efficient communication. We posit that the average intensity of communication between related individuals in information communities is greater than in other areas of the network. Empirical tests show that the variable clique overlap model is indeed more effective in identifying groups of individuals that have strong internal relationships in communication networks relative to prior cohesive subgroup models; the pathways generated by such an arrangement of connections are particularly robust against disruptions of information transmission. Our findings extend the scope of network closure effects proposed by other researchers working with communication networks using social network methods and approaches, a tradition which emphasizes ties between organizations, groups, individuals, and the external environment.     

Social context and network formation: An experimental study

Recently, there has been increasing interest in determining which social network structures emerge as a consequence of the conscious actions of actors. Motivated by the belief that “networks matter” in reaching personal objectives, it is a natural assumption that actors try to optimize their network position. Starting from the notion that an optimal network position depends on the social context, we examine how actors change their networks to reach better positions in various contexts. Distinguishing between three social contexts (a neutral context, a context in which closed triads are costly, and a context in which closed triads are beneficial), theoretical results predict that emerging networks are contingent on the incentives that are present in these contexts. Experiments are used to test whether networks that are theoretically predicted to be stable are also stable experimentally. We find that emerging networks correspond to a large extent with the predicted networks. Consequently, they are contingent on the incentives present in various social contexts. In addition, we find that subjects tend to form specific stable networks with a higher probability than predicted, namely, efficient networks and networks in which everyone is equally well off.     

Structural effects of network sampling coverage I: Nodes missing at random

Network measures assume a census of a well-bounded population. This level of coverage is rarely achieved in practice, however, and we have only limited information on the robustness of network measures to incomplete coverage. This paper examines the effect of node-level missingness on 4 classes of network measures: centrality, centralization, topology and homophily across a diverse sample of 12 empirical networks. We use a Monte Carlo simulation process to generate data with known levels of missingness and compare the resulting network scores to their known starting values. As with past studies (0035 and 0135), we find that measurement bias generally increases with more missing data. The exact rate and nature of this increase, however, varies systematically across network measures. For example, betweenness and Bonacich centralization are quite sensitive to missing data while closeness and in-degree are robust. Similarly, while the tau statistic and distance are difficult to capture with missing data, transitivity shows little bias even with very high levels of missingness. The results are also clearly dependent on the features of the network. Larger, more centralized networks are generally more robust to missing data, but this is especially true for centrality and centralization measures. More cohesive networks are robust to missing data when measuring topological features but not when measuring centralization. Overall, the results suggest that missing data may have quite large or quite small effects on network measurement, depending on the type of network and the question being posed.     

Network sampling coverage II: The effect of non-random missing data on network measurement

Missing data is an important, but often ignored, aspect of a network study. Measurement validity is affected by missing data, but the level of bias can be difficult to gauge. Here, we describe the effect of missing data on network measurement across widely different circumstances. In Part I of this study (Smith and Moody, 2013), we explored the effect of measurement bias due to randomly missing nodes. Here, we drop the assumption that data are missing at random: what happens to estimates of key network statistics when central nodes are more/less likely to be missing? We answer this question using a wide range of empirical networks and network measures. We find that bias is worse when more central nodes are missing. With respect to network measures, Bonacich centrality is highly sensitive to the loss of central nodes, while closeness centrality is not; distance and bicomponent size are more affected than triad summary measures and behavioral homophily is more robust than degree-homophily. With respect to types of networks, larger, directed networks tend to be more robust, but the relation is weak. We end the paper with a practical application, showing how researchers can use our results (translated into a publically available java application) to gauge the bias in their own data.     

A comparative study of social network models: Network evolution models and nodal attribute models

This paper reviews, classifies and compares recent models for social networks that have mainly been published within the physics-oriented complex networks literature. The models fall into two categories: those in which the addition of new links is dependent on the (typically local) network structure (network evolution models, NEMs), and those in which links are generated based only on nodal attributes (nodal attribute models, NAMs). An exponential random graph model (ERGM) with structural dependencies is included for comparison. We fit models from each of these categories to two empirical acquaintance networks with respect to basic network properties. We compare higher order structures in the resulting networks with those in the data, with the aim of determining which models produce the most realistic network structure with respect to degree distributions, assortativity, clustering spectra, geodesic path distributions, and community structure (subgroups with dense internal connections). We find that the nodal attribute models successfully produce assortative networks and very clear community structure. However, they generate unrealistic clustering spectra and peaked degree distributions that do not match empirical data on large social networks. On the other hand, many of the network evolution models produce degree distributions and clustering spectra that agree more closely with data. They also generate assortative networks and community structure, although often not to the same extent as in the data. The ERGM model, which turned out to be near-degenerate in the parameter region best fitting our data, produces the weakest community structure.     

Knowledge and networks: An experimental test of how network knowledge affects coordination

Scholars in the social sciences use network theory to study a range of collective action problems. Often the goal is to identify how the structure of the network affects efforts to coordinate or cooperate, and research suggests that adding connections to a network can improve the performance of groups faced with such tasks. On the other hand, theory and empirics also suggest that additional connections can degrade the performance of a network. If connections can have negative effects then it is important to consider if there are alternatives to adding connections to a network that can also improve network performance. Because a primary function of connections in a network is to disseminate information, providing individuals with more information about the network may act as a substitute for adding connections to a network. We test experimentally whether providing subjects with more information about the structure of networks can improve coordination. We find that a more complete view of the network leads to faster coordination, but the magnitude of this effect depends on network structure. These results suggest that changing what actors know about a network can improve outcomes without having to add connections that may impede overall performance.     

A comparison of email networks and off-line social networks: A study of a medium-sized bank

Recently there has been a surge in the availability of online data concerning the connections between people, and these online data are now widely used to map the social structure of communities. There has been little research, however, on how these new types of relational data correspond to classical measures of social networks. To fill this gap, we contrast the structure of an email network with the underlying friendship, communication, and advice seeking networks. Our study is an explorative case study of a bank, and our data contains emails among employees and a survey of the ego networks of the employees. Through calculating correlations with QAP standard errors and estimating exponential random graph (ERG) models, we find that although the email network is related to the survey-based social networks, email networks are also significantly different: while off-line social networks are strongly shaped by gender, tenure, and hierarchical boundaries, the role of these boundaries are much weaker in the email network.     

Network knowledge and the use of power

Complementing recent work on the effects of power on network perceptions, we offer a theory specifying how knowledge of network structures and exchange processes differentially affect the use of power by advantaged and disadvantaged positions. We argue that under certain conditions, network knowledge is beneficial to occupants of low-power positions, but not to occupants of high-power positions. Any low-power actor can benefit from having superior information, but if all low-power actors have equally sound knowledge, then all are worse off—a type of social trap. We tested these arguments by manipulating power and the availability of information on network structure and exchange processes in an experimental exchange network setting. The results were supportive.     

Network effects on organizational decision-making: Blended social mechanisms and IPO withdrawal

This paper develops a new approach to the study of network effects in organizations and markets by proposing that structural influences on social and economic action result from contingent blends of well-understood social mechanisms. We emphasize the interplay of three different network processes: resource and information transfer, status signaling and certification, and social influence. Different mixes of these mechanisms characterize disparate networks because the obligations imposed by ties and the capacities of partners result in situations where mechanisms amplify or diminish one another. We test hypotheses about mechanism interactions using four years (1997–2000) of data on high-technology IPOs that situate organizational decisions about whether to withdraw an offering in two distinct networks. We find that network mechanisms exert multiple moderating effects on one another and that those effects vary systematically across venture capital syndicate and director interlock networks. These findings help to explain why different networks exert disparate effects, why the effects of some structures change as their larger contexts shift, and why even very successful organizations can sometimes find themselves hamstrung by their connections.     

How social ties transcend class boundaries? Network variability as tool for exploring occupational homophily

The research on social network analysis established the existence of class homophily, the tendency that personal networks are homogeneous in the class sense, as one of the governing patterns. This is explained via two main mechanisms: choice homophily and induced homophily. But the literature focused less on the question how can class boundaries be transgressed and what are the channels of class heterophily. This paper explores class heterophily on Croatian data acquired through position generator, which measures social capital (resources captured in social relations) by exploring the range of different occupational positions which are accessible to an individual (extensity index). Network variability is thereby taken as proxy for class composition of personal networks. The paper concludes that that political participation and sociability enable cross-class ties, since this offers an opportunity to meet and befriend people from all walks of life; and that people on the middle of the social hierarchy have the most diverse social networks. The hypotheses that social mobility can represent a vehicle for class heterophily; and that class heterophily is more pronounced in smaller settlements, where society networks show more overlap between social circles; were confirmed only partially, and require further investigation. These findings concern class boundaries related to the notion of choice homophily. As for induced homophily, the paper concludes that here too the boundaries are not watertight, as cultural omnivores have a wider range of class contacts.     

Ranking terrorists in networks: A sensitivity analysis of Al Qaeda's 9/11 attack

All over the world, intelligence services are collecting data concerning possible terrorist threats. This information is usually transformed into network structures in which the nodes represent the individuals in the data set and the links possible connections between these individuals. Unfortunately, it is nearly impossible to keep track of all individuals in the resulting complex network. Therefore, Lindelauf et al. (2013) introduced a methodology that ranks terrorists in a network. The rankings that result from this methodology can be used as a decision support system to efficiently allocate the scarce surveillance means of intelligence agencies. Moreover, usage of these rankings can improve the quality of surveillance which can in turn lead to prevention of attacks or destabilization of the networks under surveillance.The methodology introduced by Lindelauf et al. (2013) is based on a game theoretic centrality measure, which is innovative in the sense that it takes into account not only the structure of the network but also individual and coalitional characteristics of the members of the network. In this paper we elaborate on this methodology by introducing a new game theoretic centrality measure that better takes into account the operational strength of connected subnetworks.Moreover, we perform a sensitivity analysis on the rankings derived from this new centrality measure for the case of Al Qaeda's 9/11 attack. In this sensitivity analysis we consider firstly the possible additional information available about members of the network, secondly, variations in relational strength and, finally, the absence or presence of a small percentage of links in the network. We also introduce a case specific method to compare the different rankings that result from the sensitivity analysis and show that the new centrality measure is robust to small changes in the data.     

A network centrality bias: Central individuals in workplace networks have more supportive coworkers

Combining the results of two empirical studies, we investigate the role of alters’ motivation in explaining change in ego’s network position over time. People high in communal motives, who are prone to supportive and altruistic behavior in their interactions with others as a way to gain social acceptance, prefer to establish ties with co-workers occupying central positions in organizational social networks. This effect results in a systematic network centrality bias: The personal network of central individuals (individuals with many incoming ties from colleagues) is more likely to contain more supportive and altruistic people than the personal network of individuals who are less central (individuals with fewer incoming ties). This result opens the door to the possibility that the effects of centrality so frequently documented in empirical studies may be due, at least in part, to characteristics of the alters in an ego’s personal community, rather than to egos themselves. Our findings invite further empirical research on how alters’ motives affect the returns that people can reap from their personal networks in organizations.     

Network sampling in practice: Some second steps

Network sampling is a potentially invaluable method of studying density of large networks, but its feasibility in practice is largely unknown. Two pretests of a network sampling instrument in a favourable setting (a network with moderate size, high density, and cooperative respondents) with a relatively representative population are reported in this paper. The results indicate that network sampling is indeed viable in such settings. Some suggestions for successful applications are offered.     

Jaccard-Spline index of structural proximity in contact networks

Network analysts are increasingly being called upon to apply their expertise to groups for which the only available or reliable data is a contact network. With no opportunity to gather additional data, the merits of such applications depend on empirical studies that validate the employment of structural constructs based on contact networks. Fortunately, we possess such studies in abundance. One of the strongest research traditions in social network analysis is the development of formal constructs that may be employed in analyses of networks. I suggest that greater insight into predictive success of network constructs may be acquired by addressing the following question: what features of the contact network in which a dyad is situated allow the prediction of other relations with an accuracy that validates the imputation of the latter given data on the former? In this article, I present findings on the structural contexts of dyads in contact networks and the relationship of these contexts with two fundamental forms of cohesive cognitive relations—accorded interpersonal influence and perceived interpersonal agreement. Based on these findings, I formalize a measure of structural proximity in contact networks with values that correspond to the conditional probabilities of these two forms of cohesive cognitive relations. The substantive settings of this analysis are policy groups with members who are embedded in contact structures based on regular interpersonal communication on policy issues and cognitive structures based on perceived interpersonal agreement and accorded interpersonal influence.     

Duocentered networks

When a pair of individuals is central to a research problem (e.g., husband and wife, PhD student and supervisor) the concept of “duocentered” networks can be defined as a useful extension of egocentered networks. This new structure consists of a pair of central egos and their direct links with alters, instead of just one central ego as in the egocentered networks or multiple egos as in complete networks. The key point in this kind of network is that ties exist between the central pair of egos and between them and all alters, but the ties among alters are not considered. Duocentered networks can also be considered as a compromise between egocentered and complete networks. Complete network measurements are often costly to obtain and tend to contain a large proportion of missing data (especially for peripheral actors). Egocentered network data are less costly but a lot of information is lost with their use when a pair of individuals is the relevant unit of analysis.     

The use of different data sources in the analysis of co-authorship networks and scientific performance

Scientific collaboration is usually derived from archival co-authorship data. Several data sources may be examined, but they all have advantages and disadvantages, especially when a specific discipline or community is of interest. The aim of this paper is to explore the effect of the use of three data sources – Web of Science, Current Index to Statistics and nationally funded research projects – on the analysis of co-authorship networks among Italian academic statisticians. Results provide evidence of our hypotheses on distinct collaboration patterns among statisticians, as well as distinct effects of scientist network positions on scientific performance, by both Statistics subfield and data source.     

Chronic illness and social network bridging in later life

Chronic disease has profound impacts on the structural features of individuals’ interpersonal connections such as bridging — ties to people who are otherwise poorly connected to each other. Prior research has documented competing arguments regarding the benefits of network bridging, but less is known about how chronic illness influences bridging and its underlying mechanisms. Using data on 1555 older adults from the National Social Life, Health, and Aging Project (NSHAP), I find that older adults diagnosed with chronic illness tend to have lower bridging potential in their networks, particularly between kin and non-kin members. They also report more frequent interactions with close ties but fewer neighbors, friends, and colleagues in their networks, which mediates the association between chronic illness and social network bridging. These findings illuminate both direct and indirect pathways through which chronic illness affects network bridging and highlight the context-specific implications for social networks in later life.     

Variations in network boundary and type: A study of adolescent peer influences

This study compares variation in network boundary and network type on network indicators such as degree and estimates of social influences on adolescent substance use. We compare associations between individual use and peer use of tobacco and alcohol when network boundary (e.g., classroom, entire grade in school, and community) and relational type (elicited by asking whom students: (a) are friends with, (b) admire, (c) think will succeed, (d) would like to have a romantic relationship with, and (e) think are popular) are varied. Additionally, we estimate Exponential Random Graph Models (ERGMs) for 232 networks to obtain a homophily estimate for smoking and drinking. Data were collected from a cross-sectional sample of 1707 adolescents in five high schools in one school district in Los Angeles, CA. Results of logistic regression models show that associations were strongest when the boundary condition was least constrained and that associations were stronger for friendship networks than for other ones. Additionally, ERGM estimations show that grade-level friendship networks returned significant homophily effects more frequently than the classroom networks. This study validates existing theoretical approaches to the network study of social influence as well as ways to estimate them. We recommend researchers use as broad a boundary as possible when collecting network data, but observe that for some research purposes more narrow boundaries may be preferred.     

Social creativity as a function of agent cognition and network properties: A computer model

Inventions – concepts, devices, procedures – are often created by networks of interacting agents in which the agents can be individuals (as in a scientific discipline) or they can themselves be collectives (as in firms interacting in a market). Different collectives create and invent at different rates. It is plausible that the rate of invention is jointly determined by properties of the agents (e.g., their cognitive capacity) and by properties of the network of interactions (e.g., the density of the communication links), but little is known about such two-level interactions. We present an agent-based model of social creativity in which the individual agent captures key features of the human cognitive architecture derived from cognitive psychology, and the interactions are modeled by agents exchanging partial results of their symbolic processing of task information. We investigated the effect of agent and network properties on rates of invention and diffusion in the network via systematic parameter variations. Simulation runs show, among other results, that (a) the simulation exhibits network effects, i.e., the model captures the beneficial effect of collaboration; (b) the density of connections produces diminishing returns in term of the benefits on the invention rate; and (c) limits on the cognitive capacity of the individual agents have the counterintuitive consequence of focusing their efforts. Limitations and relations to other computer simulation models of creative collectives are discussed.