Assessing structural correlates to social capital in Facebook ego networks

Research in computer-mediated communication has consistently asserted that Facebook use is positively correlated with social capital. This research has drawn primarily on Williams’ (2006) bridging and bonding scales as well as behavioral attributes such as civic engagement. Yet, as social capital is inherently a structural construct, it is surprising that so little work has been done relating social capital to social structure as captured by social network site (SNS) Friendship networks. Facebook is particularly well-suited to support the examination of structure at the ego level since the networks articulated on Facebook tend to be large, dense, and indicative of many offline foci (e.g., coworkers, friends from high school). Assuming that each one of these foci only partially overlap, we initially present two hypotheses related to Facebook social networks and social capital: more foci are associated with perceptions of greater bridging social capital and more closure is associated with greater bonding social capital. Using a study of 235 employees at a Midwestern American university, we test these hypotheses alongside self-reported measures of activity on the site. Our results only partially confirm these hypotheses. In particular, using a widely used measure of closure (transitivity) we observe a strong and persistent negative relationship to bonding social capital. Although this finding is initially counter-intuitive it is easily explained by considering the topology of Facebook personal networks: networks with primarily closed triads tend to be networks with tightly bound foci (such as everyone from high school knowing each other) and few connections between foci. Networks with primarily open triads signify many crosscutting friendships across foci. Therefore, bonding social capital appears to be less tied to local clustering than to global cohesion.     

Trust and social capital in the regulation of lending activities

When a bank grants a loan, it takes the risk that the borrower will not honor his debt. To reduce this uncertainty, banks have created instrumental evaluation methods in order to try to evaluate the risk more objectively. An analysis of financial counselors’ practices shows the limits of these methods. To obtain information needed for the financial risk evaluation and to reduce the information asymmetry between bankers and borrowers, financial counselors integrate social networks to establish bonds of trust and to accumulate social capital. The quality of the social bond determines the quality of the gathered information and therefore the quality of the risk evaluation. Bank management is aware of the limits of instrumental methods and the importance of social risk evaluation. To improve their economic efficiency, they modify their work organization and their management practices so as to facilitate the emergence of a bond of trust and the accumulation of social capital by their financial counselors. The analysis of economic actors’ speech and behavior involved in activities of credit shows that behind the claimed altruism nature of the trust relationship exists an economic rationality whose social and temporal horizons of optimization differ from the model of the trade exchange seen in conventional economic theory.     

Individual social capital: Accessibility and mobilization of resources embedded in social networks

The objective of the present paper is to characterize the structure of individual social networks and to provide new insights into the underlying mechanism of individual social capitalization process. In particular, we put to the test three main assumptions underlying Lin’s seminal explanatory model of individual social capital determinants (Lin, 2001). We analyzed the results of an extensive and specifically designed survey on personal networks in Spanish society (OSIM, 2011). Our findings, based on the use of Principal Component Analysis (PCA), regression and structural methods allow us to complement Lin’s general model distinguishing accessibility and mobilization of social resources. Furthermore, the empirical evidence suggests the need for introducing a significant distinction between instrumental-expert and expressive mobilization. Finally, our analysis allows us to identify the main determining factors of both forms of capitalization of personal relations.     

Public broadcast of health communication: Extending public relations through social capital in Taiwan

This paper shows how a public media can effectively utilize its social capital, and integrate with different resources from the related non-profit organizations and corporations in public relations perspective. A case study of a high-popularity Taiwanese public traffic radio: Police Broadcasting Service (PBS) is conducted. The finding shows that the public radio can cost-effectively deliver health communication with the principle of social marketing.     

Class inequalities in access to social capital in the metropolitan area of Buenos Aires

this paper analyzes social class inequalities in access to social capital. Quantitative methodology was used with data from the PI-Clases “Reproduction and social mobility in family trajectories and life courses” survey, conducted in the Metropolitan Area of Buenos Aires in 2015 (n = 1065). Social capital measures where derived from the Position Generator (Lin, 2001) to identify the volume, status and range of the respondent’s networks. Results show that there are class inequalities in access to social capital in terms of the number of contacts, mean status of contacts, range of contact’s status and highest status of contacts. Also, the working class is more heterogeneous in its access to social capital, suggesting it has a sector that has network ties with people from the middle class and a sector with lower social capital. The observed trend is of gradational differences between class strata, with more marked inequalities between the service, intermediate and working class, but with fluid class boundaries without social segregation. Also, social capital is conditioned by intergenerational mobility trajectory, showing a trend of elasticity in the class composition of social relationships. The upwardly mobile can increase their access to social capital but don’t reach the same level as the intergenerationally stable, while the downwardly mobile retain some social capital from their class origins.     

Community resilience for youth and families: Facilitative physical and social capital in contexts of adversity

Studies that focus on community-level factors associated with the resilience of youth and families reflect a shift in perspective from community deficits to the potential of communities to facilitate the mobilization of human and physical resources. Physical and social capital (both informal relationships and formal service provision) give communities the potential to recover from dramatic change, sustain their adaptability, and support new growth. This paper reviews key concepts such as these as they relate to how young people access informal supports and formal services that promote resilience. A discussion of the relevant research highlights the way protective processes function when children, youth and families are exposed to catastrophic human-made and natural events. Five principles are suggested to help promote community resilience. Implications for the design and implementation of interventions are discussed with a focus on making informal supports more available and formal services coordinated, continuous, co-located, negotiated, culturally relevant and effective.     

How social ties contribute to collective actions on social media: A social capital approach

In public relations research into civic engagement, the influence of social ties on the individual level has not been adequately studied from a social capital perspective. To fill this gap, this study conducts a one-factor between subjects experiment to examine the difference, if any, between the social influence of strong ties and of weak ties on individuals’ participation intentions in regard to collective actions. This study postulates collective efficacy as a factor possibly associated with the intention to participate in collective actions. The study findings suggest that advocacy about certain social causes, such as veterans affairs, have globally positive effects on publics’ civic engagement intentions, regardless of the norms of the social network with which the individuals are connected. Furthermore, collective efficacy was found to be positively associated with participation in collective actions. The theoretical and practical implications of these findings are discussed.     

Changes in small town social capital and civic engagement

Small towns are often depicted as places with many interpersonal relationships and generalized trust, or high social capital. Social capital is a resource which towns can use to solve problems and improve the local quality of life. In this paper, I determined if social capital and civic engagements have declined in small towns in the U.S. Midwest as has happened more generally and tested likely explanations for the change. Quantitative analyses of data from the U.S. Census, other secondary sources, and a longitudinal study of residents of 99 small towns were conducted. Findings revealed that social capital has declined, but one type of civic engagement improved. Towns in counties with more small farms in 1990 had more bonding social capital and civic engagement in 2004 than other towns when other factors were controlled. The proportion of local businesses had no impact on civic engagement and was negatively associated with one kind of social capital. Mixed findings about how income impacted social capital and civic engagement indicated a complex relationship. The retirement of the so called “civic generation” had minimal impact on social capital and civic engagement.     

Religion and social capital: evidence from European countries

This exploratory study investigates how various aspects related to religion are related to different dimensions of social capital, based on the latest data from the European Values Study. The study intends to include as many religion-related variables as possible and to cover all main dimensions of social capital. In addition to regression analysis, cluster analysis is used for further exploration of religious composition and its consequences for social capital. The broadest conclusions are that religion is highly related to social capital, but the cognitive dimensions of social capital seem to have a closer relationship with social capital than the structural dimensions. Also, many relationships may be overlooked if not enough different religion-related aspects and social capital dimensions are analysed.     

Extended structures of mediation: Re-examining brokerage in dynamic networks

In this paper we revisit the concept of brokerage in social networks. We elaborate on the concept of brokerage as a process, identifying three distinct classes of brokerage behavior. Based on this process model, we develop a framework for measuring brokerage opportunities in dynamic relational data. Using data on emergent inter-organizational collaborations, we employ the dynamic brokerage framework to examine the relationship between organizational attributes and coordination in the evolving network. Comparing the findings of our process-based definition with traditional, static approaches, we identify important dimensions of organizational action that would be missed by the latter approach.     

(Net)Working out: social capital in a private health club

In Bowling Alone Robert Putnam considers the possibility that the growth of private health clubs and the rising rates of membership to such clubs might represent a counter-trend to his thesis on the decline in social capital. In this paper I explore this idea using ethnographic data and social network analysis. I show both that and how networks form in health clubs and I discuss the ways in which these networks constitute social capital for their members. In addition, however, I explore the 'dark side' of this form of social capital. I argue that high integration amongst some members of a fitness class can generate a power differential between those members and other, less integrated members who experience this negatively. Furthermore, with an eye on Burt's (2005 ) important thesis on brokerage and closure, I argue that brokerage between relatively closed clusters of agents can lead to inter-group rivalry and conflict, which, in turn, is experienced negatively by those involved.     

Engaging communities: Ostrom's economic commons,social capital and public relations

This article discusses the research of economics Nobelist Elinor Ostrom. It argues her analysis of long term community co-operation contains important insights for public relations, especially in the area of community engagement. Informed by Ostrom's focus on common pool resource management, the article highlights the importance of organisations adopting an attitude of mutuality to the external stakeholder environment. It also associates public relations practice with the promotion of a social commons. It then examines Ostrom's insights on the role that face-to-face communication plays in the generation of social capital and the norms of behaviour that promote co-operation. The article ends with a discussion of the implications of these findings for the practice of public relations in organisations and suggests areas for further research.     

Secondhand social capital: Boundary spanning,secondhand closure,and individual performance

We move beyond the performance returns of individuals’ direct network connections to study the effects of “secondhand” social capital, i.e., from the networks of one’s contacts. We propose that certain colleagues may be more valuable to one’s job performance than others when their spillovers of novel information combine with spillovers of the cooperation needed to obtain that novelty. In a study of 1273 research and development employees across 16 business units, we find that the most benefit to one’s own performance comes from having ties that span business units and that also include secondhand closure (i.e., where one’s contacts are each embedded in a constrained, dense network). Bridging the organizational boundary provides the novelty; and secondhand closure provides the cooperation. Further, by examining who in the network is constraining these contacts, we are able to trace their cooperative motivation both to reputational and organizational identity concerns, which each create a spillover of cooperation toward the focal individual, who reaps the returns.     

A comparison of email networks and off-line social networks: A study of a medium-sized bank

Recently there has been a surge in the availability of online data concerning the connections between people, and these online data are now widely used to map the social structure of communities. There has been little research, however, on how these new types of relational data correspond to classical measures of social networks. To fill this gap, we contrast the structure of an email network with the underlying friendship, communication, and advice seeking networks. Our study is an explorative case study of a bank, and our data contains emails among employees and a survey of the ego networks of the employees. Through calculating correlations with QAP standard errors and estimating exponential random graph (ERG) models, we find that although the email network is related to the survey-based social networks, email networks are also significantly different: while off-line social networks are strongly shaped by gender, tenure, and hierarchical boundaries, the role of these boundaries are much weaker in the email network.     

The causal effect of social capital on income: A new analytic strategy

This study identifies three groups of job seekers in terms of the channels used to search for jobs: the formal channel involving only official procedures to obtain a job, the informal channel using only social contacts to obtain a job, and the joint channel leveraging both social contacts and official procedures. The analysis of a national sample survey of China shows that joint channel users, due to their relatively higher level of social capital, not only make more job search attempts but also obtain higher income than formal channel users. Meanwhile, joint channel users, because of their relative advantages in both human capital and social capital, not only make more job attempts but also obtain higher income than informal channel users. The two comparisons offer a new strategy to test the causal role social capital plays in labour market success, regardless of whether social capital is exogenous or endogenous to human capital.     

The roles of human capital and social capital in the economic integration of new arrivals from Mainland China to Hong Kong

Although it has been hypothesized in the literature that both human capital and social capital are important for the economic performance of new immigrants, few studies have examined these relationships empirically, especially in understudied populations such as Chinese populations. This study simultaneously examines the roles of human capital and social capital in the economic integration of new arrivals from Mainland China to Hong Kong, using a random sample of immigrants. In the early stage of immigration (less than 6 months after arrival), we find little support for the presumed positive effects of both human capital and social capital on employment status among new arrivals in Hong Kong. Follow-up studies are underway to investigate the dynamic relationship between social capital and economic integration in this group of new arrivals, and whether social capital, especially friendship networks, plays a more important role in the economic integration of new immigrants 1 or 2 years after arrival.     

Learning in social networks: Selecting profitable choices among alternatives of uncertain profitability in various networks

Social capital theory assumes that information is valuable. However, only rarely is this value explicitly modeled, and there are few examples of empirical tests of mechanisms that connect social network structure to valuable information. We model an individual decision problem in which individuals make choices that yield uncertain outcomes. The individuals can learn about the profitability of options from their own choices and from the network. We generate computer-simulated data to derive hypotheses about the effect of network characteristics on making profitable choices. We conduct a laboratory experiment to empirically test these hypotheses and find that, at the individual level, degree centrality has a positive effect on making profitable choices whereas betweenness centrality has no effect. At the network level, density has a positive effect on making profitable choices, whereas centralization does not have an effect.     

A dialectic perspective on the interactive relationship between social media and civic participation: the moderating role of social capital

By analyzing representative national survey data, this study explores the ways in which social media and social capital jointly affect civic participation. In particular, the study examines how the use of social media to express opinions or acquire trusted information influence citizens participatory activities in civic affairs. Our findings suggest that both social media use and social capital promote civic activities. Interestingly, this study reveals that social media exert differential effects on civic participation, depending on the individual's level of social capital, rather than having an equal impact on civic participation. The study offers a new perspective from which to examine the relationships between social media, social capital, and civic participation. The results and implications are discussed in detail below.     

Biased networks and social structure theorems

It is shown that the part of Peter Blau's theory of social structure bearing on heterogeneity can be imbedded within the framework of biased networks, thereby clarifying conceptual aspects of the theory as well as providing a mathematical proof of the most central heterogeneity theorem for a class of networks. The key step is the postulation of a mathematical concept of salience, called an ‘inbreeding bias’ in prior work, which corresponds to Blau's fundamental axiom. In addition, there are derivations and discussions bearing on related topics in the analysis of social structure.