Collective Memory Anchors: Collective Identity and Continuity in Social Movements

Abstract

Drawing on ethnographic data from two social movement organizations, this article highlights the way that remembrances of the past are inserted into present interactions to help maintain a sense of movement continuity. Seeing collective identity and collective memory as intertwined dynamic processes, the article argues that the continuity of a social movement is maintained, in part, when movement members insert narrative commemorations that constrain current collective identity development. The process examined is that of “collective memory anchoring,” in which participants instrumentally and/or contextually bring forward the past during interactions in such a way that the formulation of elements in a movement's collective identity appears to mirror past formulations. The common constraints of preexisting networks, participants' shared cultural backgrounds, and a movement's collective action frames are explored.     

"Are You an African?" The Politics of Self-Construction in Status-Based Social Movements

Current debates over identity politics hinge on the question of whether status-based social movements encourage parochialism and self-interest or create possibilities for mutual recognition across lines of difference. Our article explores this question through comparative, ethnographic study of two racially progressive social movements, "pro-black" abolitionism and "conscious" hip hop. We argue that status-based social movements not only enable collective identity, but also the personal identities or selves of their participants. Beliefs about the self create openings and obstacles to mutual recognition and progressive social action. Our analysis centers on the challenges that an influx of progressive, anti-racist whites posed to each movement. We examine first how each movement configured movement participation and racial identity and then how whites crafted strategic narratives of the self to account for their participation in a status-based movement they were not directly implicated in. We conclude with an analysis of the implications of these narratives for a critical politics of recognition. Keywords: identity politics, social movements, race, self, hip hop.     

Social Movement Endurance: Collective Identity and the Rastafari

In this paper we argue that a movement's longevity depends on its ability to develop and sustain a strong sense of collective identity. We investigate social movement endurance by examining the Rastafari, whose membership is comprised primarily of disadvantaged Jamaicans of African descent. While many social movements fade after a short-lived peak, the Rastafari not only has persisted, but it also has become globally important. Despite its radical posture and its perceived threat to the Jamaican established order, the movement has prevailed for more than six decades. On the basis of a number of concepts derived from different theoretical traditions in social movement theory, we examine the dynamic processes involved in the construction of collective identity among the Rastafari. We are particularly interested in the concepts of "cognitive liberation,""movement culture/boundary structure," and "the politics of signification." These concepts allow us to describe and analyze the key dimensions of the Rastafarian collective identity. This framework, we argue, enhances our understanding of collective identity as well as the processes contributing to social movement longevity.     

COLLECTIVE MOBILIZATION AND IDENTITY FROM THE UNDERGROUND: The Deployment of "Oppositional Capital" in the Harm Reduction Movement

Within social movement literature, the concept of collective identity is used to discuss the process through which political activists create in-group cohesion and distinguish themselves from society at large. Newer approaches to collective identity focus on the negotiation of boundaries as social movement agents interact with social structural forces. However, in their adoption of a perspective that holds identity as a process, these social movement studies neglect the more tangible cultural elements that actors manipulate when they express collective identity. This research project adopts a subcultural perspective in the Birmingham tradition to address the question of how social movement actors reapporpriate symbolic expressions of identity and what meaning systems they draw from that enable them to redefine "stigmatization" as "status" This article offers the concept of "oppositional capital" as a general framework for analyzing the symbolic work that social movement actors perform in their expressions of collective identity. For the purposes of analysis, the primary elements of oppositional symbolic expressions are divided into the four categories of distinction, antagonism, political activism, and popular cultural aesthetics. This article applies the concept of oppositional capital to representations of collective identity of a radical branch of political activism within the social movement of harm reduction. Specifically, it analyzes the zine, Junkphood to describe how actors within this social movement cohort are able to present their collective identity as part of an alternative status system by drawing from an economy of signs that are generally recognized as oppositional.     

Charisma,collectives, and commitment: hybrid authority in radical feminist social movement organizations

The primary goal of this article is to add to the literature on the role of social movement organizations in facilitating movement involvement and activism. Using Weber’s definition of domination and delineation of ideal types of social action as starting points, my specific focus is on those SMOs that exhibit authority that is situated in the whole (collective) and manifests an extra-ordinary (charismatic) hold on the members/followers. I suggest the term ‘collective charisma’ for this hybrid form of organizational authority exhibited in a subgroup of SMOs. Examples from the radical U.S. feminist movement are used to illustrate how this particular organizational form shapes movement commitment, specifically the creation of collective identity, oppositional consciousness, and culture.     

Social capital as collective narratives and post‐disaster community recovery

This paper examines how social capital aids in post‐disaster community recovery and redevelopment. While previous studies on social capital and post‐disaster recovery have tended to focus on social networks as a source of necessary assistance, the primary focus of this study is on how social capital in the form of collective narratives affects post‐disaster recovery. We argue that collective narratives can shape the recovery strategies that individuals adopt. To illustrate this we examine the post‐Katrina recovery efforts in St. Bernard Parish, an area devastated by flooding and significant environmental damage. In particular, we focus on the shared narrative that dominated qualitative interview data collected in St. Bernard, namely, its shared identity as a close‐knit, family‐oriented community comprised of hard workers. This narrative led community members to adopt a strategy that emphasized self‐reliance.     

Social Structural Location and Vocabularies of Participation: Fostering a Collective Identity in Urban Agriculture Activism

Contextualized within the visible inequality that permeates its local food landscape and the broader elitist food culture of California's San Francisco Bay Area, Oakland's urban agriculture movement comprises actors with rich vocabularies of motive for participation. Drawing from 25 in‐depth interviews with movement activists, I uncover a racial and social class homogeneity among participants that contributes to the formation of a collective identity but also limits the movement's outcomes in important ways. This research draws from Bourdieu's theory of class distinction and social movement theories of collective identity formation to contribute to literature on the reproduction of class and racial privilege in alternative food activism. I find that narratives for movement involvement converge on three discourses: possession of education‐derived knowledge to contend with the agroindustrial complex, the conflation of the creation of community through urban food growing with inclusivity, and a missionary‐like desire to educate others as to the benefits of growing their own food. I argue that the movement could benefit from a more diverse repertoire of action generated from a greater integration of racially and economically diverse actors working together to reorient the food system toward local food production alternatives.     

‘Not that kind of atheist’: scepticism as a lifestyle movement

This article examines atheist activists from a lifestyle movement perspective. I focus on how atheist activists adopt the term ‘sceptic’ as a distinct identity marker to represent their growing interest in other types of activism beyond atheist community building and criticism of religious beliefs. My data come from thirty-five interviews with Canadian atheist activists and participant observation in the province of Alberta. In contrast to previous social movement approaches to atheist activism, I deemphasize the importance of collective identity and instead attend to personal identity as the site of social change. My findings show that being a sceptic is a personally meaningful identity in the context of a relatively weak secularist collective identity. Moreover, atheist activists who also identify as sceptics wish to expand the boundaries of the atheist movement to include individualistic projects of personal affirmation based on science and critical thinking. This work contributes to our understanding of the everyday activities of activists who engage in individual action in the absence of a strong collective identity. In particular, this article expands our understanding of lifestyle movements beyond the current focus on socially conscious consumption. Instead, I return to the roots of lifestyle movement theory, that is, how one’s everyday choices serve as a form of protest. Finally, this work contributes to atheism scholarship, which has neglected the diversity of individual identities within atheist organisations and among atheist activists.     

COLLECTIVE IDENTITY IN THE STRAIGHT EDGE MOVEMENT:

Although social movement scholars generally study movement organizations, a great deal of significant collective action occurs in diffuse, noninstitutional contexts. This article uses the straight edge movement to explore the less structured aspects of movement activity and discuss the roles collective identity plays in diffuse movements. The straight edge collective identity promotes individual action within the context of a commitment to a strong identity. This paper shows how a strong collective identity is the foundation of diffuse movements, providing "structure," a basis for commitment, and guidelines for individualized participation. Finally, the article demonstrates that organizational conceptualizations of social movements fail to capture important avenues of cultural protest.     

Grassroots Associations and Collective Identity: Unity in a Midwestern Inland Lake Sailing Club

This article provides the theoretical basis for applying the concept of collective identity to the study of leisure groups. Although the concept of collective identity has been most thoroughly developed in studying social movement organizations, I argue that the concept is appropriate for examining other types of grassroots associations, including hobby groups. I explore the application through examining group unity created in a midwestern inland lake sailing club. Emerging from an analysis of interviews with members of the club were clearly articulated perceptions of elements that compose the collective identity process and an indication that the basis of collective action and unity in a leisure group is neither always obvious nor directly related to the group’s leisure activity. In this case, it was the club’s land that formed the basis of group unity instead of the sailing that the club was established to promote.     

Subcultural Identity Work in Social Movements: Barriers to Collective Identity Changes and Overcoming Them

Over time, social movements must contend with a vast array of forces that can lead to changes in the movement's collective identity. As such changes may impact the alignment of movements and their membership, this study explores how changes are perceived by members and how they are interactively addressed. Drawing on ethnographic data gathered from two Native American social movement organizations, this study specifically asks why some changes suggested by movement members might be pursued and others are not. While movement members felt that there were a number of barriers to changes in their movements, the study revealed that it was the resonance of collective memories – presented during interactions as narrative commemorations – that encouraged the pursuit of suggested changes or the maintenance of a status quo.     

Frames and Narratives as Tools for Recruiting and Sustaining Group Members: The Soulforce Equality Ride as a Social Movement Organization*

Structuring collective action, given diverse human thoughts, feelings, and behavior, is an arduous task. This article examines one way collective action can be facilitated by analyzing how social movement organizations (SMOs) use narratives as a key resource for recruiting members and sustaining participation. Data for this analysis were collected through participant observation and in‐depth interviews with 34 participants of the Soulforce Equality Ride (ER), a cross‐country bus journey—modeled after the Freedom Ride of the Civil Rights Movement—that toured 18 schools that ban the enrollment of gay, lesbian, bisexual, and transgender students. Findings indicate that the ER recruited participants, maintained commitment to the group and its cause, and met organizational goals by (1) crafting a frame that successfully taps into potential members’ existing emotions, ideologies, and experiences; (2) aligning these individual experiences with group messages and meanings via narratives; and (3) creating positive feelings for members. In doing so, SMOs can construct cognitive and emotional links between the individual and the SMO, thereby promoting group goals.     

Parenting as Activism: Identity Alignment and Activist Persistence in the White Power Movement

This article addresses the relationship between identity and activism and discusses implications for social movement persistence. We explain how individuals negotiate opportunities as parents to align and extend an activist identity with a movement's collective expectations. Specifically, we focus on how participants in the U.S. white power movement use parenting as a key role to express commitment to the movement, develop correspondence among competing and potentially conflicting identities, and ultimately sustain their activism. We suggest that parenting may provide unique opportunities for activists in many movements to align personal, social, and collective movement identities and simultaneously affirm their identities as parents and persist as social movement activists.     

Songwriting and Activism: A Young Singer's Efforts to Write Himself into the Traditions of an Activist Group

This article examines how music functions as a vehicle by which people may place themselves in social movements. Centering questions of culture, the article describes how an environmentalist group based in the northeastern USA used music to: (1) assert a collective identity; (2) project a past, present and future; and (3) forge relationships among group members and between group members and the general public. Against this background, the article considers how a young activist used music to take on and adapt a movement identity and position himself within the movement's traditions and social relations. In a discourse analysis of a song this young activist composed and performed at the group's summer music festival, the article shows how he adapted a range of cultural resources to reimagine and place himself within the group's relations of time and social space.     

Haunted by the specter of communism: Collective identity and resource mobilization in the demise of the Workers Alliance of America

This article seeks to integrate identity-oriented and strategic models of collective action better by drawing on Pierre Bourdieu’s theory of classification struggles. On the one hand, the article extends culture to the realm of interest by highlighting the role collective identity plays in one of the key processes that strategic models of collective action foreground: the mobilization of resources. The article extends culture to the realm of interest in another way as well: by challenging the notion that labor movements are fundamentally different from or antithetical to the identity-oriented new social movements. On the other hand, the article also extends the idea of interest to culture. Rather than viewing collective identity as something formed prior to political struggle and according to a different logic, I show that collective identity is constructed in and through struggles over classificatory schemes. These include struggles between movements and their opponents as well as struggles within movements. The article provides empirical evidence for these theoretical claims with a study of the demise of the Workers Alliance of America, a powerful, nation-wide movement of the unemployed formed in the United States in 1935 and dissolved in 1941.     

Contestation on Reddit,Gamergate, and movement barriers

This article investigates how the social media site Reddit hindered the collective action efforts stemming from the Gamergate controversy. Using forum posts from two time-points, one early in the movement and another six months later, this work describes how the Reddit platform impeded movement efforts over time. More specifically, we examine how the nature of Reddit discussions created barriers to each of three key movement processes: narrative construction of collective identity, framing, and boundary work. We argue that unlike social media platforms such as Facebook, some sites–Reddit in this case–may negatively impact movement success depending on its structure. We also discuss the importance of differing ICT structures and implications for online interactions more generally.     

Culture Within Sites,Culture as Resources,and Culture as Wider Contexts: A Typology of How Culture Works in Social Movement Theory

Sociologists of social movements agree that culture matters for studying collective action, and have proposed a variety of theoretical concepts to understand culture and mobilization, including framing, free spaces, and collective identity. Despite this, what we mean when we say “culture matters” remains unclear. In this paper, I draw on 30 years of social movement theory and research to construct a typology of three ways that culture is seen as shaping social movement activity: (i) culture renders particular sites fruitful for social movements to mobilize out of; (ii) culture serves as a resource that assists in movement action; and (iii) culture provides wider contexts that shape movement activity. This typology represents the analytic building blocks of theories about culture and social movements, and is presented towards the end of clarifying and sharpening our theoretical concepts. The paper concludes with suggestions for future research that draw on, refine, and extend these three building blocks.     

THE ROLE OF COLLECTIVE IDENTITY IN INHIBITING MOBILIZATION: SOLIDARITY AND SUPPRESSION IN OAK RIDGE

On the basis of documents and in-depth interviews with 80 residents of Oak Ridge, Tennessee, we analyzed the lack of collective mobilization against documented environmental problems. Collective identity is a central concept in new social movement theory and is seen as a major determinant of collective action. We borrowed the concept but examined the converse. Individual activism has consistently emerged in Oak Ridge without the development of the collective processes that mark mobilization. We examined the establishment of a special collective identity for the community in Oak Ridge, then analyzed the role of collective identity in the suppression of health grievances through heightened saliency, consciousness, and opposition to activism.     

Solidarity is in the heart,not in the field: joint Israeli–Palestinian peace movement organizations during the 2014 Gaza War

The social movement literature suggests that social movement organizations that work across difference and power asymmetry are dependent to some degree on shared and unified action in order to construct and sustain a sense of ‘we.’ Yet ironically, for two joint Israeli–Palestinian peace movement organizations, sustaining a cross-conflict collective identity during the 2014 Gaza War did not require unified action, but rather, independent action from the Israeli participants. This article makes the argument that in highly asymmetrical environments, and in particular, protracted conflict environments, unified visible action is not always required for maintaining a collective identity. Structural and cultural forces can impede the ability of activists to work across borders or conflict lines. In these situations, what may be required to sustain a collective identity that crosses over traditional community divides is the willingness of the group with more privilege and power to move forward in activity focused on their own community.