Teaching Successful Community Practice in Social Work

ABSTRACT

This article identifies and addresses a severe problem in the management of community practice projects of students in their second and third year in the Undergraduate Social Work program at the University of Haifa School of Social Work; namely, the current binary evaluation method based on total success or failure of the project.

Using a systems approach, this study creates a framework by which to ensure effective and positive outcomes for community practice projects carried out by undergraduate social work students (Freund, Arkin & Saltman, 1999). This framework is unique in that it draws on knowledge gained from organizational and community theories, as well as instructional theories for teaching social work practice.

The proposed framework includes three components that describe the factors necessary to help transform the student's learning experience: the organization's characteristics, the student's resources, and the evaluative measures.

This inter-conceptual approach enhances the ability of the instructor, the student, and the organization to build an appropriate organizational foundation for students operating communal programs. The underlying assumption is that an integrative approach promotes a better understanding of the components essential for building and evaluating social plans conducted by social work students.     

Reassessing Corporate Image—An Examination of How Image Bridges Symbolic Relationships With Behavioral Relationships

Abstract

In this study we examine corporate image by identifying how image congruency might exert an impact on a public's beliefs, attitudes, and behavioral intentions toward an organization in a time of crisis for that organization. An experiment was conducted to test the research questions, and the results of the study revealed that a corporation that presented image congruency with a public's expectations could maintain public approval when there was no crisis. In the event of a crisis, however, image congruency might also protect the company via an indirect route. Given image congruency, a public's behavioral intentions toward the corporation seemed to remain consistent regardless of situational changes.     

Community‐oriented Social Work in Cuba: Government Response to Emerging Social Problems

Cuba developed a unique community‐oriented social work approach in the 1990s that transformed social work education and practice. This paper describes that approach and why it emerged when it did. A review of the literature on social change in Cuba in the 1990s, and 31 open‐ended interviews conducted in Havana, Cuba, showed that social work changed in response to economic crisis, emerging social problems and the need for social workers for community practice. Social workers' participation in neighborhood development projects and Cuba's post‐Revolutionary communal ethos also shaped a community‐oriented social work approach in Cuba. This approach contrasts with an individually oriented model in the US and in Britain. Social workers in Cuba and in these countries can learn from one another, despite the differences that exist among them.     

Public Life in Gulfton: Multiple Publics and Models of Community Organization

Summary

Based on a case study of six community organizations in the Gulfton neighborhood in Houston, Texas, this paper proposes that community organization models need to consider that highly diverse and often contentious community efforts within a single community represent well the context of life in contemporary heterogeneous urban neighborhoods. Despite reservations, we find this diversity of organizational efforts and even the tensions among them generally positive, as they often reflect the most vibrant forms of public life in our otherwise privatizing world. Rethinking the diversity of community organizations as multiple publics in a privatizing context provides new openings for the importance and value of community organization within schools of social work and the larger society.     

Managing Risk in Community Care of Older People: Perspectives from the Frontline

Abstract

Since the mid-1980s, Australian governments have focused on expanding community and home-based services for older people. This has led to increased levels of dependency, vulnerability, and complexity to be managed in the community. Consequently, aged care services have had to develop mechanisms for regulating and managing these increased risks, and risk management has become more central to the practices of professional workers in this field. This paper reports on some findings from a large-scale study that explores the way risk management policies have been translated into practice by community-based services in Victoria, Australia. Drawing on interviews with 18 frontline and management professionals employed in community aged care, we found that these workers were wrestling with a diverse and new range of institutional risks beyond those encountered in the actual delivery of frontline care. We found that these workers experienced “risk” in four different contexts, which often created demands for contradictory or conflicting responses. Here we examine these “contexts of risk practice”: professional workers' relationships with their clients, relationships with other service providers, the unregulated nature of the home as a work environment, and community expectations about the management of risk. Despite tensions that frequently arose, workers expressed strong professional commitments to their clients and were motivated to find positive resolutions amid competing interests. We conclude that tensions experienced by workers were embedded in the structural dimensions of institutional relationships and the systematic absence of shared understandings of “acceptable” risks in the community care of older people, rather than in the failure of professional agency.     

When giving means taking: Public relations,sponsorship, and morally marginal donors

It is generally considered a positive social action to form relationships of support between organizations and publics. In public relations terms, such connections can lead to beneficial outcomes for both the organization, in terms of reputation and attributions of social responsibility, and publics, in terms of the ability to meet their own goals through financial contributions. It is less easy to understand what happens when these relationships detract from society holistically. In this paper the Tattersall's organization, Australia's “largest” privately owned company, is used as an example. Tattersall's has a history of community involvement, sponsorship, and benevolence. However, its sole business is gambling, and hence vulnerable gamblers fund its charitable donations. This article uses the writings of Pierre Bourdieu to discuss ethical practice and professionalism as well as the dynamics of sponsorship dependence of vulnerable groups. It suggests that although an underused theorist on the edges of mainstream public relations theory, Bourdieu's ideas have much to contribute to our understanding of professional practice.     

Community Care in Taiwan

SUMMARY

This article explores the policy definitions and the funder roles of central and local governments in community care in Taiwan. The notion of community care has been adopted in Taiwan following the model of Hong Kong but the main question of the article is whether this has resulted in actual service provisions at the community level, forming an alternative to institutional care. The data has been collected from several sources: policy documents, official statistics, surveys, general reports, funding provision reports, and empirical studies. The results show that neither central nor local authorities are seriously involved in caring for elderly people or persons with disabilities in Taiwan's communities. In Taiwan, community care for these groups of people still means, in practice, informal care provided by female family members without any support from public policies.     

Four Months to System Change

Abstract

This paper discusses the process through which students in a Community Intervention class brought about change in university policy to recognize Martin Luther King, Jr.'s birthday as a university holiday. It includes tactics and strategies used to influence decision makers, to educate the community, and to empower the minority community on the campus. It discusses important lessons for students including the political nature of system change, issues of power and stratification, and the impact of successful tactics on the opposition. This project was able to bring about change in a system that was unwilling to change. In today's social climate, that is often what social workers must do. Experiencing the process of system change during the educational process allows for the lessons of one class to be applied to larger systems of service delivery in professional practice.     

Constructing identity and oppositional knowledge: The framing practices of peace movement organizations during the Persian gulf war

Social movement organizations (SMOs) engage in the formation of public policy and social beliefs by framing issues and events for the public. These framing activities may offer an alternative source of knowledge and challenge status quo definitions of important social issues. Analyzing the statements and press releases of four peace movement organizations during the seven months of military escalation and war in the Persian Gulf in 1990 and 1991, this article explores the structure and content of social movement framing of a specific event. Findings suggest that the shape and content of the frames used by these SMOs are rooted in a complex amalgamation of each organization's historical and public identity, intended audiences, and contemporary motivations and organizational goals. The collective identity of an organization influences the shape and content of the organization's framing activities. The organizations studied made use of their specific structural and organizational strengths as part of a credentialing process, wherein they shaped their oppositional voices so they could be heard and accepted by specific audiences. This was in turn a matter of the organization's historical practice, the ways it presented that history, and how it constructed its con temporary collective identity (e.g., as Quakers or as Catholic peacemakers). All of this is done with a view toward claiming a voice in the public debate, a voice that may help the SMO create oppositional bases of knowledge, influence public policy, sustain and embolden members, and establish a historical record of opposition.     

The impact of the economic crisis on the practice of social casework

ABSTRACT

What is the impact of the economic crisis on the practice of social casework? How is the economic crisis reflected in the professional practice, when social services have to cope with depletion as a result of an increasing attendance pressure? This study analyses the way in which social workers in community services face the understanding of the problem situation jointly with their clients. The aim is to uncover the items that professionals prioritize when they formulate and analyse the problem situation together with their clients. Data show that there is a discrepancy between the intervention criteria that have been considered important and their level of accomplishment. This difference points out that the understanding of the problem situation seems superficial, showing a low level of practice of the intervention criteria that assess the meanings which clients give to the incidents, strengths, solutions attempted, and larger systems involved. Data show that the implementation of fundamental analysis instruments is not sufficiently trusted and the use of the professional’s own knowledge is not regarded as important. This situation does not provide a context of intervention that is suitable and consistent with the problem situation and, consequently, the interventions for change will probably not match the clients’ needs.     

The Great Flood of 1993: Response and Recovery in Five Communities

Abstract

In 1993, the Midwest endured a “one-hundred year flood.” Although aid was available from public and private sources, some communities were much less successful than others in obtaining assistance and resources. This study contrasts response and recovery from the flood in five communities. The study was initiated by 22 undergraduate students of social work community practice. Data sources include formal interviews with 58 flooded-out residents and 10 community leaders, as well as informal conversations and observations in the five communities. Immediate assistance in the response phase was available in all communities, but recovery varied considerably across the five. Findings focus on the importance of consensus on recovery goals, presence of local leaders and local organizations, socioeconomic resources, and political “voice.” The article discusses implications for community social work in post-disaster situations, including the importance of basic organization, advocacy skills, and understanding household and community economics.     

Mental Health Workers Negotiating Risk on the Frontline

Abstract

Following deinstitutionalisation and the shift to models of community care, mental health practice has become increasingly focused on managing the risks posed by service users. However, the effects of risk management on workers’ professional identities have not been investigated empirically in Australia. Drawing on in-depth interviews with mental health workers from Victoria, Australia, this paper explores the diverse ways in which these workers adapted the formal technologies of risk management (e.g., the completion of risk assessment screens) to their professional identities. Some workers experienced risk management technologies as constraining their interventions with clients, while others saw these technologies as providing opportunities to strengthen and enhance their professional skills. Pondering these differences, the author speculates on the emergence of a new form of professional identity in the broader context of contemporary community mental health care.     

Insights on Professional Identification and Licensure from Community Practice Social Workers

ABSTRACT

This article describes a qualitative study designed to explore both how community practice social workers identify professionally and to examine their view towards professional regulation. Thirty-five MSW-level social workers in a large metropolitan region who self-identified as community practice social worker participated in in-depth interviews. The respondents shared their views regarding professional identification as social workers and the impact of professional identity on their work as community practitioners. Approximately half of the respondents indicated that they only sometimes or never identify as a social worker. The respondents were generally critical of the licensing burden placed upon them as community practice social workers.     

The Role of the American Nurses' Association in Maintaining Professional Accountability

Abstract

A professional association has been defined as a group of practitioners who organize to perform functions they cannot perform as separate individuals and to judge one another as professionally competent. History reveals that when a profession becomes clearly defined, the responsible practitioners form an association in order to establish standards of practice and enforce rules of conduct.

As the professional association for nurses, the American Nurses' Association is inextricably involved in the development of mechanisms that guarantee professional accountability. A standing priority of the association is to improve the quality of care provided to the public by such means as 1) setting a timetable for establishing qualifications for entry into nursing practice; 2) evolving a coherent credentialing system; 3) establishing systems to assure the profession's accountability for practice and for the delivery of services; and 4) providing for expansion, accessibility, and improvements in continuing education in nursing.

If nurses are to assume greater responsibility, the profession must be in a position to assure the public of quality nursing care. Since the public holds the profession (as a whole) accountable for the competence of its practitioners, the professional association has a responsibility to establish mechanisms by which to judge the competence of its practitioners and to evaluate the quality of care.     

Growth of public relations research networks: a bibliometric analysis

ABSTRACT

This research reported and expanded on a 6-year citation study of published scholarly research in public relations that occurred between 2010 and 2015. This analysis built on the work of Pasadeos and his collaborators, who examined the literature’s most-cited works from the 2000s and 1990s, respectively, and studied the field’s research network. Moreover, this study expanded the scope of coverage by adding three international journals. Overall, this study found that public relations scholarship experienced quantitative and qualitative leaps during the last decade, and the areas of excellence theory, relationship management, and crisis communication were heavily researched across the journals examined, whereas stakeholder and corporate communication are major study areas in the international journals.     

Blue Smoke and Mirrors: The Continuum in Social Work Education

Abstract

The continuum between generalist and specialist is not as useful an organizing concept for social work education as its supporters believe. Instead, less ambiguous central organizing constructs are needed for baccalaureate and master's education. Instead of a continuum, the authors suggest that the two programs be conceived as independent entities. The baccalaureate degree should focus on the training of case managers in public service agencies. The master's degree should prepare graduates with specific skills and knowledge that represent genuinely advanced practice. This formulation calls into question the notion of a common professional foundation and eliminates the practice of granting advanced standing.     

Developing a Crisis Management Index: Applications in South Korea

The purpose of this study is to develop a crisis management index that can gauge a corporation's integrated crisis management capabilities. Although most crisis management models have been devised in Western countries, no full-scale crisis management index has been developed outside the Western hemisphere. This study deploys multiple research stages that reflect the characteristics of crisis management. First, the study validates index items through an extensive literature review, in-depth interviews, and professional audits. The dimensions of the index items are evaluated through an exploratory factor analysis and verified with construct validity through a confirmatory factor analysis. The final index dimensions—the organizational strategy, the organization system and culture, and the execution and communication—were applied to the case of South Korean corporations, and the implications based on their index scores are discussed.     

Hierarchical consistency of strategies in image repair theory: PR practitioners’ perceptions of effective and preferred crisis communication strategies

ABSTRACT

Drawing from image repair theory and situational crisis communication theory, this study advances crisis communication theory by analyzing nearly 800 public relations professionals’ perceptions of 15 image repair strategies. A national sample of US public relations professionals evaluated communication strategies for their effectiveness and preference for use in three crisis scenarios (accidents, product safety, and illegal activity). Compensation, corrective action, and mortification were the most highly ranked crisis response strategies, regardless of attribution of organizational responsibility or culpability, across 3 different types of accidental and preventable crises. This hierarchical consistency suggests that using communication strategies for maintaining and strengthening an organization’s relationships with its publics may be the best protection for sustaining and repairing positive reputation long-term.     

The problem of justification in social work

Abstract

In this paper we argue that the real test of professional social work practice is whether it can be plausibly, effectively and defensibly justified. Since the early 1950s social work in Australia has engaged in a strategy of professionalisation. This strategy and its implications were described by McDonald and Jones in 2000. This paper supports the concerns expressed. We argue that the way out of our profession's dilemma is by focusing on the problem of justification. The main questions addressed by McDonald and Jones appear to be: What is professional social work practice? Does the concept of professionalism serve us and our clients well now? What form should social work take in the future? Their answer is ‘that the “strategy of professionalisation”, as conventionally conceived by Australian social work, is no longer viable in the emerging milieu.’ We build on that answer by exploring the notion of justification in terms of the concepts Foundationalism, Coherentism and Reliabilism. We conclude by suggesting that the immediate task for social work in this new century is to solve the problem of justification.