The discursive construction of gay teenagers in times of mediatization: youth's reflections on intimate storytelling,queer shame and realness in popular social media places

New media applications such as social networking sites are understood as important evolutions for queer youth. These media and communication technologies allow teenagers to transgress their everyday life places and connect with other queer teens. Moreover, social media websites could also be used for real political activism such as publicly sharing coming out videos on YouTube. Despite these increased opportunities for self-reflexive storytelling on digital media platforms, their everyday use and popularity also bring particular complexities in the everyday lives of young people. Talking to 51 youngsters between 13 and 19 years old in focus groups, this paper inquires how young audiences discursively constructed meanings on intimate storytelling practices such as interpreting intimate stories, reflecting on their own and other peers' intimate storytelling practices. Specifically focusing on how they relate to intimate storytelling practices of gay peers, this paper identified particular challenges for queer youth who transgress the heteronormative when being active on popular social media. The increasing mediatization of intimate youth cultures brings challenges for queer teenagers, which relate to authenticity, (self-) surveillance and fear of imagined audiences.     

A situated understanding of digital technologies in social movements. Media ecology and media practice approaches

Abstract

The article tackles two main aspects related to the interaction between social movements and digital technologies. First, it reflects on the need to include and combine different theoretical approaches in social movement studies so as to construct more meaningful understanding of how social movement actors deals with digital technologies and with what outcomes in societies. In particular, the article argues that media ecology and media practice approaches serve well to reach this objective as: they recognize the complex multi-faceted array of media technologies, professions and contents with which social movement actors interact; they historicize the use of media technologies in social movements; and they highlight the agency of social movement actors in relation to media technologies while avoiding a media-centric approach to the subject matter. Second, this article employs a media practice perspective to explore two interrelated trends in contemporary societies that the articles in this special issue deal with: the personalization and individualization of politics, and the role of the grassroots in political mobilizations.     

Twitter activism and youth in South Africa: the case of #RhodesMustFall

This article uses the South African student-led campaign known as Rhodes Must Fall, commonly referred to simply as #RMF, to explore youth activism and counter-memory via social networking site Twitter. The RMF campaign took place at the University of Cape Town and comprised student-led protests, which campaigned to remove the statue of British colonialist Cecil John Rhodes, as activists argued that it promoted institutionalized racism and promoted a culture of exclusion particularly for black students. Through a qualitative content analysis of tweets and a network analysis using NodeXL, this article argues that despite the digital divide in South Africa, and limited access to the internet by the majority of citizens, Twitter was central to youth participation during the RMF campaign, reflecting the politics and practices of counter-memory but also setting mainstream news agendas and shaping the public debate. The article further argues that the #RMF campaign can be seen a collective project of resistance to normative memory production. The analysis demonstrates how social media discussions should not be viewed as detached from more traditional media platforms, particularly, as in this case, they can set mainstream news agendas. Moreover, the article argues that youth are increasingly using social networking sites to develop a new biography of citizenship which is characterized by more individualized forms of activism. In the present case, Twitter affords youth an opportunity to participate in political discussions, as well as discussions of broader socio-political issues of relevance in contemporary South African society, reflecting a form of subactivism.     

Repression,resistance and lifestyle: charting (dis)connection and activism in times of accelerated capitalism

ABSTRACT

Studying the nexus of media and social movements is a growing subfield in both media and social movement studies. Although there is an increasing number of studies that criticize the overemphasis of the importance of media technologies for social movements, questions of non-use, technology push-back and media refusal as explicit political practice have received comparatively little attention. The article charts a typology of digital disconnection as political practice and site of struggle bringing emerging literatures on disconnection, i.e. forms of media technology non-use to the field of social movement studies and studies of civic engagement. Based on a theoretical matrix combining questions of power, collectivity and temporality, we distinguish between digital disconnection as repression, digital disconnection as resistance and digital disconnection as performance and life-style politics. The article discusses the three types of digital disconnection using current examples of protest and social movements that engage with practices of disconnection.

Abbreviations: AFA: Anti-Fascist Action; CHRI: Center for Human Rights in Iran; DDoS: Distributed Denial of Service     

Loving and living the Zapatista event: understanding affect inside youth Mexican activism

This paper will detail youth political engagement in one of the most important activist organisations that the Mexican city of Puebla (the fourth largest in the country) has known in its recent history. In particular, the paper will focus on the leadership of two of the leaders of this organisation, who were also lovers. As we will see, the relationship between these two activists proved to be very important for this organisation, so much so that when the couple broke up, the entire collective collapsed. In this sense, the theoretical challenge I am interested in is the one of inserting the study of the affective dimension of youth political practices in the social and political contexts in which these practices make sense. It is hoped that by studying this case in a rather explorative way, we will gain a better understanding of how youth politics and engagement interact with interpersonal affect.     

The impact of newsroom changes and the rise of social media on the practice of media relations

Recent changes in American media have resulted in direct impacts on the work of PR professionals, from newsroom reductions in traditional media outlets to the rise of social media. This study examines changes in the media relations dynamic with qualitative, in-depth interviews from 12 PR professionals in a medium, eastern U.S. city. Findings include PR professionals doing less traditional media relations, mostly attributable to downsized newsrooms, and frustration with the resulting dearth of institutional knowledge, influx of young, inexperienced reporters, and shallow stories. While participants see opportunities to inject unfiltered messages in media, overall they value reporter relationships and using social media in communication with them and in their job. Although new media are seen as one more task on an already very full PR plate, participants acknowledge their importance and growing relevance. Overall, PR professionals see their and the industry's future including both traditional and new media.     

The organisational identity of science centres

This paper presents an empirically grounded mapping of the organisational identity that science centres in the UK are trying to carve out for themselves against the backdrop of developing organisational strategies and multiple external pressures, expectations and perceptions. I attempt this through a relational analysis that views the science centres’ organisational identity formation as constituted by and through a dialectic of autonomy and heteronomy that subtends the differential relationships science centres seek to cultivate vis‐à‐vis what I describe as the ‘parent’ fields – namely, science, formal education, the leisure industry and the museum. Science centres seek to stage a unique encounter of these four parent fields – an encounter that appropriates many significant dimensions of these fields without duplicating them. Through my analysis I hope to capture some of the key tensions and dilemmas that science centres and their organizational actors have to grapple with, the balancing acts they have to perform, and the complex organisational identity that is being forged in the process.     

The ‘proper’ way to spread ideas through social media: exploring the affordances and constraints of different social media platforms as perceived by Italian activists

Social media have become a relevant arena for different forms of civic engagement and activism. This article focuses on the affordances and constraints of different social media platforms as they are perceived by Italian activists. Instead of focusing on single protest movements, or on single platforms, we adopt a media ecological approach and consider a variety of environments where people can choose to express protest‐related content. Our main goal is to explore whether, and how, the affordances and constraints of different social media platforms are perceived by users, and how such perceived differences are integrated in everyday social media activities. To this end, we combined in‐depth interviews with an adapted version of the cognitive walkthrough and thinking aloud techniques. Respondents reported that they act on social media platforms according to specific representations of what each platform ‘is’, and how it works. Such perceptions affect users’ protest‐related social media practices. Although they perceive major social media platforms filtering strategies and are aware, to different extents, of their commodified nature, they report continuing to use them for activism‐related communication, often adopting an instrumental approach.     

Social media teams as digital vanguards: the question of leadership in the management of key Facebook and Twitter accounts of Occupy Wall Street,Indignados and UK Uncut

Recent protest movements such as Occupy Wall Street in the US, the indignados/15M movement in Spain, and UK Uncut have witnessed the rise of social media teams, small activist groups responsible for managing high-visibility and collective activist social media accounts. Going against dominant assertions about the leaderless character of contemporary digital movements, the article conceptualises social media teams as ‘digital vanguards’, collective and informal leadership structures that perform a role of direction of collective action through the use of digital communication. Various aspects of the internal functioning of vanguards are discussed: (a) their formation and composition; (b) processes of internal coordination; (c) struggles over the control of social media accounts. The article reveals the profound contradiction between the leadership role exercised by social media teams and the adherence of digital activists to techno-libertarian values of openness, horizontality, and leaderlessness. The espousal of these principles has run against the persistence of power and leadership dynamics leading to bitter conflicts within these teams that have hastened the decline of the movements they served. These problems call for a new conceptual framework to better render the nature of leadership in digital movements and for new political practices to better regulate the management of social media assets.     

#IAmNotAfraidToSayIt: stories of sexual violence as everyday political speech on Facebook

ABSTRACT

The debate about the power and influence of networked publics often focuses on large-scale political events, activist campaigns and protest activity – the more visible forms of political engagement. On the other hand, digitally mediated activism is often questioned and sometimes derided as a lesser form of dissent, as it is easier to engage in, highly affective, and offers few assurances of sustainability of the change it calls for. But what about everyday political speech online, where social media platforms can contribute to a personalisation of politics? Can social media users express their views online and make a difference? This paper analyses around 3500 Facebook posts stemming from the #ЯНеБоюсьСказати (Ukrainian for #IAmNotAfraidToSayIt) online campaign that was started in the Ukrainian segment of Facebook in July 2016 by a local activist to raise awareness of how widespread sexual violence and sexual harassment are in the Ukrainian society. The paper argues that networked conversations about everyday rights and affective stories about shared experiences of injustice, underpinned by the affordances of social media platforms for sharing and discussing information and participating in everyday politics, can emerge as viable forms of networked feminist activism and can have real impact on the discursive status quo of an issue, both in the digital sphere and beyond it.     

Citizens of the margin: citizenship and youth participation on the Moroccan social web

This paper examines how marginalized youth in Morocco use YouTube to contest hegemonic discourses of state power and institutional practices of social exclusion. The paper analyses a user-generated, YouTube web-series, Tales of Bouzebal, as a performance of marginality and a social critique of state bureaucracies and institutions in the context of post-Arab Spring Morocco. Using a combined method of textual and discourse analyses, the paper argues that the new media practices of producing and consuming user-generated video are best understood as practices of cultural citizenship that contribute to social change through the production of counter-discursive political subjectivities among youth in MENA. The paper posits that the concept of citizenship needs to be expanded to account for citizen participatory media practices that contest the conditions of marginality and inequality sustained by normative definitions of citizenship.     

Through a Glass,Darkly: The Dynamics of Fan‐Celebrity Encounters

Mass media influence interaction in important ways: fans of serial television use mass media to incorporate the fictional and the extraordinary into their real, ordinary, everyday lives. Using ethnographic and interview data, this article examines the activities through which certain fans seek face‐to‐face encounters with the celebrities they admire and how this intersection of the ordinary with the extraordinary creates problems of interpretation that fans attempt to solve. Fans make and take advantage of opportunities for prestaged encounters at official public appearances by their favorite actors. Some fans may also encounter their favorite celebrities by chance in the course of their daily rounds in “celebrity sightings,” or unstaged encounters. Certain fans, however, actively pursue actors, deliberately seeking them out and creating fan‐staged encounters. These efforts produce a distinctive interactional tension in which pursuing fans recognize the similarities between their behavior and that of “celebrity stalkers” and attempt to differentiate themselves from the stalkers celebrities fear. This article analyzes these interactions as a step toward a theory of fan‐celebrity interaction.     

From an “outside group” to a catalyst for corporate change: Examining activists’ legitimation strategies

Activist organizations use issues management when pressuring corporations to alter practices and policies that these groups find problematic. Throughout this process, activists must establish legitimacy for their issue concerns, organizations, and proposed solutions to gain public support for their activities. This study qualitatively analyzes the communication practices of 21 activist organizations to understand the strategies that these unique groups harness as they seek to build legitimacy as part of the issues management process. The findings contribute to a growing body of public relations research on activist communication by introducing a new legitimation strategy that underscores the importance of ongoing issues monitoring for activists and illustrates how activist organizations can co-opt extant narratives to build legitimacy for their existing issue arguments.     

A mission beyond journalism: advocacy and media practices of award giving in China

Chinese media organizations do not yet have an established and widely adopted journalistic paradigm. Thus, some journalists believe they should go beyond journalism's conventional roles and participate directly in social advocacy. They practice not only advocacy journalism but also social advocacy by hosting public forums, organizing journalism training camps, and giving various awards to social activists, cultural elites, celebrities, business people, and fellow journalists. This research explores the award-giving practices of several influential Chinese media organizations. It contends that a complex array of forces and factors interact to shape the award-giving practices of contemporary Chinese media. In contemporary China, the marketized and mission-burdened media tend to use the award-giving practice as a means to build their brand image and fulfill their social mission (i.e. advocacy of values). Award giving is also intended to help media organizations network with like-minded representatives of civil society. This analysis thus demonstrates that award-giving practices help build mutual recognition between the media and a specific group of social elites in China and lead to the formation of an alliance of “the weak” when confronting the authoritarian state machine.     

Problematizing the Internet as a video distribution technology: an assemblage theory analysis

While the Internet has rapidly become an important distribution technology for video producers, it is also a problematic one for some of them. I explore the difficulties associated with its use to distribute videos through an analysis of a one-year ethnographic investigation of community, activist and fan video producers in the United States and UK. My analysis draws upon Actor-Network Theory and DeLanda's reading of Deleuze and Guatarri's concept of assemblages, and shows that while my informants were engaged in various processes to create and stabilize their video distribution assemblages, these were precarious as they were also subject to destabilizing processes resulting from their complex and contested nature. This situation often resulted in the producers being left with distribution assemblages which did not satisfy their goals. Framing the problematic aspects of their distribution practices in these terms shows that these aspects can not only be understood as resulting from the producers’ specific circumstances as they struggled with, for example, corporate interests, the limited affordances of the video hosting and social media platforms they used, or the social dynamics of which they were apart, but that they can also be understood more generally as arising from the processes of human-technology entanglements, providing an alternative perspective to previous studies.     

Apathy and Antipathy: Media Coverage of Restrictive Immigration Legislation and the Maintenance of Symbolic Boundaries

Although the government no longer explicitly establishes boundaries of whiteness, it continues to play a central role in shaping symbolic boundaries between immigrants and nonimmigrants through immigration lawmaking. However, the salience of these boundaries may depend on how the media disseminate them to the public. In this study, we investigate media framing of immigration lawmaking using an original data set of news coverage of six of the most widely recognized exclusionary immigration bills and laws at different levels of government. Two patterns emerged from an iterative frame analysis. First, in their coverage of frames critical of these bills and laws, outlets devoted more attention to the effects of exclusionary legislation for nonimmigrants. Second, in their coverage of frames supportive of the restrictive legislation, outlets provided more space to those who openly associated immigrants with criminality and terrorism. Regardless of outlets’ seemingly neutral stance toward restrictive legislation, their disparate coverage of exclusionary lawmaking demonstrates apathy and antipathy toward immigrants, which has repercussions for the maintenance of inequality.     

Extending the local: activist types and forms of social media use in the case of an anti-mining struggle

As political activists increasingly use social media in local protests, scholars must redirect attention from large-scale campaigns to scrutinize the ways in which geographically confined actors use social media to engage in protests. This paper analyses how a 2013 anti-mining campaign in Kallak, Sweden, combined on-site resistance with social media strategies via Facebook pages. The study examines which activist roles and forms of social media use that emerged and aims to explore what larger practical and theoretical implications one can derive from this specific case of place-based struggles. Results show that three typologically distinct activist roles emerged during the protests: local activists, digital movement intellectuals and digital distributors. These different types of actors were involved in four different forms of social media use: mobilization, construction of the physical space, extension of the local and augmentation of local and translocal bonds. Based on our findings, we argue that the coming together of these different activist roles and the different uses of social media added a translocal dimension to the peripheral and physically remote political conflict in Kallak. Media users were able to extend a locally and physically situated protest by linking it to a global contentious issue such as the mining boom and its consequences for indigenous populations.     

Rethinking youth voice and institutional power: Reflections from inside a service learning partnership in a California juvenile hall

This article shares the dilemmas that emerge from a community service project that engages students in a systematic critique of the juvenile justice system from the inside. It explores how competing images of youth (as dangerous thugs, vulnerable children and kids who have made bad choices) coexist uneasily within the juvenile justice system and significantly shape and constrain this community service learning project. They influence how volunteers understand their experiences and relationships with students inside, and they shape how young people in the system speak about their own lives, the inequalities they see around them, and the juvenile justice system itself. By exploring these dynamics this article aims to develop a more nuanced understanding of youth voice.     

Reclaiming,proclaiming, and maintaining collective identity in the #YoSoy132 movement in Mexico: an examination of digital frontstage and backstage activism through social media and instant messaging platforms

This article starts from the recognition that digital social movements studies have progressively disregarded collective identity and the importance of internal communicative dynamics in contemporary social movements, in favour of the study of the technological affordances and the organizational capabilities of social media. Based on a two-year multimodal ethnography of the Mexican #YoSoy132 movement, the article demonstrates that the concept of collective identity is still able to yield relevant insights into the study of current movements, especially in connection with the use of social media platforms. Through the appropriations of social media, Mexican students were able to oppose the negative identification fabricated by the PRI party, reclaim their agency and their role as heirs of a long tradition of rebellion, generate collective identification processes, and find ‘comfort zones’ to lower the costs of activism, reinforcing their internal cohesion and solidarity. The article stresses the importance of the internal communicative dynamics that develop in the backstage of social media (Facebook chats and groups) and through instant messaging services (WhatsApp), thus rediscovering the pivotal linkage between collective identity and internal communication that characterized the first wave of research on digital social movements. The findings point out how that internal cohesion and collective identity are fundamentally shaped and reinforced in the social media backstage by practices of ‘ludic activism’, which indicates that social media represent not only the organizational backbone of contemporary social movements, but also multifaceted ecologies where a new, expressive and humorous ‘communicative resistance grammar’ emerges.     

The Trouble With Triumph: Discourses of Governmentality in Mainstream Media Representations of Urban Youth

The Assets Coming Together for Youth project conducted a critical discourse analysis of mainstream media depictions of Jane-Finch to better understand the discursive strategies used to constitute urban youth. Although a substantive body of literature investigates the negative discourses, little analysis interrogates the nominally positive discourses deployed by mainstream media. The findings suggest that the sociopolitical significance of these nominally positive discourses may go uncontested and pose a challenge to communities advocating for policies to support urban youth development. These discourses are examined using governmentality theory to reveal how racialized narratives of individual triumph re/produce troubled communities.