Challenging the gendered rhetoric of success? The limitations of women‐only mentoring for tackling gender inequality in the workplace

Mentoring is widely acknowledged to be an important contributor to women's career success and progression, but women often struggle to access mentoring networks that can help sponsor and develop their careers. Formal mentoring programmes designed specifically for women help overcome this challenge, but such schemes may at the same time reinforce masculine discourses which position women as deficient in relation to the invisibly male norm that is implicit within contemporary working practices. Drawing on a formal women‐only mentoring programme built on gender‐positive goals to empower women to ‘be the best they can be’ within the events industry, this article considers the extent to which such programmes can both challenge and reproduce gendered discourses of business and success. Interviews with mentors and mentees illustrate how such programmes make gender visible within business and individual careers, but masculinist underpinnings of organizational discourses remain invisible, unacknowledged and thus largely unchallenged.     

‘Show us your frilly,pink underbelly’: Men administrative assistants doing masculinities and femininity

Research on men tokens (or numerical minorities) at work has focused on the processes by which men try to claim hegemonic masculine identities for themselves and how workplace interactants support or reject these attempts. In contrast to masculinity studies, token theory has paid less attention to non‐hegemonic masculinities. Using interviews with men administrative assistants, I develop a more comprehensive understanding of men tokens' gender performances and their significance for gender inequality. I present a four‐part typology: hegemonic masculinity, alternative masculinity, critical masculinity and male femininity. The categories are differentiated along two axes: support for hegemonic masculinity and support for hierarchical, binary gender.     

Revanchist Masculinity: Gender Attitudes in Sex Work Management

Pimps, or male managers of female sex workers, are commonly represented in popular culture as hypermasculine and as a ubiquitous part of sex work. However, there is little empirical scholarship on pimps or the construction of their masculinity. Drawing on ethnographic and interview data, this article demonstrates how pimps produce a “revanchist masculinity” that seeks to reclaim power from women and establish status over other men. Pimps are suspicious of sex workers’ motives and deny them decision‐making power and profit sharing—processes that highlight how work practices can structure gender identity construction.     

New masculinities in universities? Discourses,ambivalence and potential change

In this article, we explore forms and possible implications of new masculinities in universities, and elucidate how they relate to hegemonic masculinity. ‘New masculinities’ coins a particular tradition of naming in Nordic masculinity studies. In the Nordic context, gendered social relations are shaped by State policies and equality discourses, which are increasingly embracing father‐friendly initiatives. New masculinities refers to the increased involvement of men in caring practices and especially in fathering. Our empirical study comprises in‐depth interviews with young male academics in a Finnish business school. We elucidate, first, the ambivalence and struggles between masculinities in the discourses of these men and, second, how the construction of masculinities is specific to societal, sociocultural and local contexts. Relations of class, and middle‐class notions of the ‘good life’ in particular, emerge as central for understanding the experiences of these men. Beyond the Nordic countries, we argue that while the change potential of caring masculinity stems from particular contexts, the concept of new masculinities is helpful in capturing the ambivalence and struggles between hegemonic and caring masculinities rather than dismissing the latter as subordinate to the former.     

Youth masculinities: compelling male heterosexuality

This article seeks to extend understandings of heterosexual masculine identities through an examination of young men's constructions of what motivates young men to engage in heterosexual practices and relationships, and what not having sex might mean for them. Using the masculinity literature and work on heterosexuality to frame the discussion and to contextualize the findings, it explores the complex dynamics that frame the relationship between masculinity and heterosexuality. Specifically, how dominant or 'hegemonic' discourses of heterosexuality shape young men's identities, beliefs and behaviour. It considers these questions using empirical data from a qualitative study of young people living in close-knit working-class communities in the North East of England, with a specific focus on cultural and social attitudes towards sexuality and sexual practices. Peer group networks are a key site for the construction and (re)production of masculinity and, therefore, an important arena within which gendered social approval and acceptance is both sought and gained. In this article, I explore the reasons why young men engage in specific types of heterosexual practice in order to gain social approval. A central question is the extent to which heterosexuality is compelling for young men. That young men do feel compelled to behave in certain ways sexually, behaviours that they may be uncomfortable with and/or dislike, and the fact that they feel they are restricted in terms of how they can talk about their experiences within their peer group networks, demonstrates the power of dominant discourses of masculinity in everyday life. This is addressed through an examination of the restrictive effects of normative discourses about male heterosexuality, including their privatizing effects, which suggest that youth masculinities are often experienced in ways that are highly contradictory requiring young men to adopt a range of strategies to deal with this.     

Identity Isomorphism: Role Schemas and White Masculinity Formation

This article explores a counterintuitive intersection of class, gender, and race within two politically antagonistic white movements—white nationalists and white antiracists. Ethnographic field‐notes, in‐depth interviews, and content analysis provide comprehensive data and triangulation for how implicit perceptions of class and gender are intertwined with the social construction of an ideal white, male, middle‐class identity. While both organizations express antithetical political goals, they together reinforce broader discourses about whiteness and white supremacy. In so doing, these two organizations present an empirical and theoretical puzzle: How and why do two supposedly antithetical and divergent white male organizations simultaneously rationalize the inclusion and exclusion of women and the lower class from their ranks? Findings gesture toward tempering conceptual models of white male identity formation to further explore how cultural schemas are utilized toward the construction of both identity formation and interest protection.     

Warriors in suits: A Bourdieusian perspective on the construction and practice of military masculinity of Korean men

Within masculinity scholarship, there is a gap about how masculinity carries over from a broad social context to an organizational context. This article explores the construction and capitalization of masculinity through a series of experiences in social fields such as the military and college, and the transfer of militaristic masculinity into the workplace. Drawing on grounded theory methods, we conducted in‐depth interviews with 20 Korean men who completed their mandatory two‐year military service and subsequently joined large corporations in Korea. We uncovered a four‐phase model that depicts how Korean men's masculinity is constructed during military service and transferred to their organizational positions characterizing them as warriors in suits. Informed by a Bourdieusian perspective, this study shows how masculinities are constructed, reinforced and legitimatized by the structural influences of society, and how masculinity becomes the desired image of men at work, which perpetuates the gender and power gaps among organizational members.     

Negotiating the dichotomy of Boffin and Triad: British-Chinese pupils' constructions of 'laddism'

Little research has examined constructions of gender among young British‐Chinese. This paper seeks to further understanding in this area, particularly in relation to notions of ‘laddism’ currently deployed in educational policy discourse around gender and achievement. As a group British‐Chinese boys tend to very high achievement in the British Education system. The notion of ‘laddish behaviour’ as an explanation for boys’ apparent underachievement in comparison to girls at GCSE level was discussed with British‐Chinese pupils. An overwhelming majority of British‐Chinese pupils supported this explanation, and a majority of these pupils applied notions of ‘laddish behaviour’ to British‐Chinese boys, to some extent contesting stereotypes of the Chinese as uniformly ‘good pupils’. However, the discourses of ‘the good Chinese pupil’ and ‘Chinese value of education’ were frequently drawn on by pupil respondents, with the result that the pupils often presented British‐Chinese manifestations of ‘laddism’ as mild versions in comparison with pernicious ‘others’. The paper discusses different presentations of laddism among some of the male respondents. It concludes by analysing the impact of ‘raced’ and gendered discourses on British‐Chinese constructions of masculinity. British‐Chinese boys may be able to adopt versions of masculinity which do not impede their learning, but this tended to result in their masculinity being problematised in teacher discourse.     

‘Ass‐kicking’ Women: Doing and Undoing Gender in a US Livestock Auction

Using in‐depth interviews with farm operators and participant observation at a livestock auction, this article explores how women in conventional agriculture in the USA ‘do gender’ in a male‐dominated world. In particular the ways that space, both public and private, alters the performance of gender are analysed. Given that agriculture in the USA has traditionally been tied to masculinity and that more and more women are entering the field, the article examines the strategies women employ to negotiate the tension between being women and being farmers. The findings suggest that in general women's success is intricately tied to their ability to reproduce the masculinity that spells success for their male counterparts. These women dress in masculine clothing, swear and are ‘tough as nails’. Furthermore, women's mere presence as farm operators does not necessarily subvert the relationship between masculinity and agriculture. In many ways this notion is reinforced by the presence of these women and so the performance of gender ultimately reinforces rather than subverts the ties between hegemonic masculinity and agriculture.     

‘It's Just Acting’: Sex Workers’ Strategies for Capitalizing on Sexuality

This article reports on an ethnographic study of female sex workers in Britain who work in the indoor prostitution markets. The empirical findings contribute to the sex‐as‐labour debate and add to the sociological literature regarding the gendered and sexualized nature of employment, particularly the aesthetic and emotional labour of service work. Grounding the empirical findings in the theory of identity management and emotional labour and work, the article reviews some of the existing examples of how sex workers create emotion management strategies and describes an additional strategy, that of the ‘manufactured identity’. I argue that sex workers create a manufactured identity specifically for the workplace as a self‐protection mechanism to manage the stresses of selling sex as well as crafting the work image as a business strategy to attract and maintain clientele. Drawing on comparisons between sex work and other feminized service occupations, I argue that sex workers who are involved in prostitution under certain conditions are able to capitalize on their own sexuality through the construction of a manufactured identity. The process of conforming to heterosexualized images in prostitution is conceptualized as not simply accepting dominant discourses but as a calculated response made by sex workers to manipulate the erotic expectations and the cultural ideals of the male client.     

‘How to be a rural man’: Young men's performances and negotiations of rural masculinities

This paper is concerned with young rural men and how they ‘do’ identity politics living in a rural area of Norway. Focusing on how masculinity and rurality are constructed and interrelated in young men's narratives of living in a remote community, it is identified that young rural men reproduce, negotiate and transform local discourses of rural masculinity. First, the article shows that young men living in rural areas believe it is important to express rural masculinity through hunting and outdoor life as well as by exhibiting skills as handymen. Second, it reveals that it is important for young rural men to communicate a particular stance in the ongoing and controversial Norwegian debate over snowmobiles and carnivores, as these topics are related to rural men's sense of loyalty to place. Third, the article shows how rural men negotiate ‘the tough man’ images related to hunting, motors and handyman skills by constructing new and alternative masculinities. The analysis reveals that young rural men enact alternative masculinities, expressed in relation to new working life opportunities in the service sector, through emotional openness and caring, and in relation to traditional ‘masculine spaces’ such as hunting and snowmobiling. It is concluded that, little by little, rural communities are opening up for more flexible masculinities.     

Redoing Gender: How Women in the Funeral Industry Use Essentialism for Equality

Although some research considers women's participation in traditionally male‐dominated jobs as an ‘undoing’ of the gender system, other scholars argue that women's participation in non‐traditional roles can actually maintain hegemonic masculinity. Because women have recently entered the funeral industry in unprecedented numbers, the profession offers a unique context to study how women negotiate a sense of belonging in male‐dominated fields. I draw on 22 interviews with women in the funeral industry to reveal how gender is done and undone in an occupational context. In what Hughey ( 2010 . Social Problems, 57, 653–679) refers to as a ‘paradox of participation’, I argue that women in the funeral industry redefine the image of the ideal funeral director by using gender essentialist logic, which originally acted as a barrier to their entry to the field, to justify their participation. By showing how gender essentialism and egalitarianism can constitute reinforcing logics instead of an opposing binary, this research contributes to the literature concerning women in non‐traditional roles.     

‘Being called sisters’: Masculinities and black male nurses in South Africa

This study contributes to an understanding of the geographies of masculinities, by demonstrating how black South African male nurses negotiate hegemonic masculinity through citing masculine gendered acts. The research draws on qualitative data gathered from interviews with 15 black male nurses aged between 26 and 50 years who have worked in the paediatric, trauma, orthopaedic, oncology and midwifery fields for a period of not less than two years. It is argued that the colonially imposed hierarchies of race, gender and occupation merge with culturally specific pre‐existing African masculinities, and that this informed how the black male nurses experienced their gender identity in the occupation. The study demonstrates how, because of their career choice, the gender identities of the male nurses were positioned as marginalized and subordinate to the modes of a hegemonic masculinity, a gender identity only available to them momentarily. In this context, it was found that the modes of gender performativity in which the nurses negotiated and subverted their subordinate and marginal status was with the complicity of patients and other healthcare workers. This upheld the more generally assumed hegemony of masculinity in the hospital workplace. The study traces these experiences to the discourses of black masculinities during South Africa's pre‐colonial, colonial and apartheid eras and in the present day. In doing so, this study contributes to an understanding of the geographies of masculinities by demonstrating the locally specific modes of masculine performativity through which black male nurses negotiate their gender in South Africa.     

Working‐class participation,middle‐class aspiration? Value,upward mobility and symbolic indebtedness in higher education

This paper interrogates the relationship between working‐class participation in higher education (HE) in England and social and cultural mobility. It argues that embarking on a university education for working‐class people has been construed in governmental discourses as an instrumental means of achieving upward mobility, or of aspiring to ‘become middle class’. Education in this sense is thus not only understood as having the potential to confer value on individuals, as they pursue different ‘forms of capital’, or symbolic ‘mastery’ (Bourdieu, 1986), but as incurring a form of debt to society. In this sense, the university can be understood as a type of ‘creditor’ to whom the working‐class participants are symbolically indebted, while the middle classes pass through unencumbered. Through the analysis of empirical research conducted with staff from working‐class backgrounds employed on a university Widening Participation project in England, the article examines resistance to dominant educational discourses, which understand working‐class culture as ‘deficient’ and working‐class participation in HE as an instrumental means of securing upward mobility. Challenging the problematic notion of ‘escape’ implicit in mobility discourses, this paper concludes by positing the alternative concept of ‘fugitivity’, to contest the accepted relationship in HE between creditor and debtor.     

Frontier Masculinity in the Oil Industry: The Experience of Women Engineers

This study contributes to the empirical evidence in the area of gendered organizations ( Martin and Collinson, 2002 ) and their effects on the women who work in them through an interpretive, ethnographic analysis of the oil industry in Canada, specifically Alberta. The study combines data from interviews with women professionals who have extensive employment experience in the industry, a historical analysis of the industry's development in the area and the personal contextual experience of the author. It is suggested that there are three primary processes which structure the masculinity of the industry: everyday interactions which exclude women; values and beliefs specific to the dominant occupation of engineering which reinforce gender divisions; and a consciousness derived from the powerful symbols of the frontier myth and the romanticized cowboy hero. In this dense cultural web of masculinities, the strategies that the women developed to survive, and, up to a point, to thrive, are double‐edged in that they also reinforced the masculine system, resulting in short‐term individual gains and an apparently long‐term failure to change the masculine values of the industry.     

The Girl Hunt: Urban Nightlife and the Performance of Masculinity as Collective Activity

The purpose of this article is to document the collective nature of gender performance and sexual pursuit, activities typically associated with individual rather than group behavior. Drawing on narrative accounts, I analyze how young heterosexual male students employ the power of collective rituals of homosociality to perform sexual competence and masculine identity by “girl hunting” in the context of urban nightlife. These rituals are designed to reinforce dominant sexual myths and expectations of masculine behavior, boost confidence in one's performance of masculinity and heterosexual power, and assist in the performance of masculinity in the presence of women. This analysis illustrates how contemporary courtship rituals operate as collective strategies of impression management that men perform not only for women but for other men. In doing so, interaction rituals associated with the girl hunt reproduce structures of inequality within as well as across the socially constructed gender divide between women and men.     

A Localized Masculine Crisis: Local Men's Subordination within the Marcellus Shale Region's Masculine Structure

Rural economic decline in the United States has contributed to new situational conditions under which men construct masculinity. Under these conditions, men define jobs and activities that were feminized during periods of economic stability as masculine. One exception to rural economic decline for men is economic growth associated with oil and natural gas development in geographical hot spots throughout the United States and around the world. Employment opportunities in the oil and gas industry largely favor men; however, it is unclear what effect this development has on local men because itinerant extralocal male workers complete most of the labor. This article conceptualizes masculinity as a social structure, and uses economic reports and theoretically distinct literatures on natural‐resource‐based masculinities and energy boomtowns to illuminate how multinational energy companies and a predominantly extralocal, male itinerant workforce in Pennsylvania's Marcellus Shale region cause adverse situational conditions for local men's constructions of masculinity. Within the new masculine structure, extralocal men's constructions of hegemonic masculinity become more important for defining the local socially dominant masculinity, which subordinates local men's constructions of nonhegemonic masculinities in their own communities. The article concludes with a discussion of how the oil and gas industry's hegemonic masculinity impedes sustainable economic development and community well‐being.     

The Embodiment of War: Reflections on the Tour of Duty

This essay approaches voyeurism from the point of view of the soldier on a “tour of duty” and teases out the implicit connections between the military gaze and the tourist gaze. While in training or on the battlefield, soldiers are driven by common discourses of patriotism, masculinity and heroism. However, Brighton explains that the coherence of fighting units is also a function of R&R and leisure time—when soldiers become tourists.     

Doing Fake Masculinity,Being Real Men: Present and Future Constructions of Self among Black College Men

Through a qualitative analysis of twenty‐nine black college men at a large research university, this project explores how black masculinity is physically, behaviorally, and materially constructed from idealized images resulting in a contextually adaptive sense of self. The findings suggest that black masculinity, specifically the thug image, is symbolically affirmed or denied through a particular type of raced, gendered, classed, and sexualized discourse within black public social spaces. Moreover, these data show that maintaining this construction of black masculinity promotes bodily self‐doubt or insecurity and inauthentic intra‐ and interracial interactions. In contrast, black manhood is thought to involve more genuine interactions, regardless of the social location. Unlike doing masculinity, the idealized notion of being men allows young black men to project a future construction of self that seemingly resolves their feelings of inauthenticity or bodily insecurity.