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1.
This study connected framing theory with corporate social responsibility (CSR) communication literature to examine whether a CSR message that emphasizes customers’ contribution to CSR efforts can enhance CSR communication and mitigate the negative effects of skeptical comments from other users on social networking sites (SNSs). Specifically, this study examined whether a customer-credit-sharing CSR message, compared to a conventional self-promoting message, better mitigated the effects of skeptical comments from other SNSs users on values-driven motives perceived by customers, customers’ positive attitudes, and behavioral intentions. It also explored whether the effects of strategic framing changed when skeptical comments were made online by friends or strangers. A total of 400 customers participated in an online between-subjects experiment. The results showed that the credit-sharing message better protected perceived values-driven motives and positive attitudes toward the company after the customers were exposed to skeptical comments, regardless of who posted the skeptical comments. Customers who read the credit-sharing message also showed stronger intention to defend the company’s CSR efforts and stronger purchase intention when the skeptical comments came from a friend. More theoretical and practical implications are discussed.  相似文献   

2.
To understand how tone of voice, message framing, and type of online media affect public perceptions and reactions to an organization in the context of corporate social responsibility (CSR) communication, this study conducted a 2 (tone of voice: human voice vs. organizational voice) x 2 (message framing: gain-focused vs. loss-focused) x 2 (online media: Facebook vs. organizational blog) online experiment (N?=?394). Conversational human voice and gain-focused framing significantly influence the social presence of the organization and publics’ positive word-of-mouth intention. Publics’ intention to generate positive word-of-mouth was highest when the organization used conversational human voice with gain-focused message and conveyed the message on its Facebook page.  相似文献   

3.
The present paper describes an agent-based model of indirect minority influence. It examines whether indirect minority influence can lead to social change as a function of cognitive rebalancing, a process whereby related attitudes are affected when one attitude is changed. An attitude updating algorithm was modelled with minimal assumptions drawing on social psychology theories of indirect minority influence. Results revealed that facing direct majority influence, indirect minority influence along with cognitive rebalancing is a recipe for social change. Furthermore, indirect minority influence promotes and maintains attitudinal diversity in local ingroups and throughout the society. We discuss the findings in terms of social influence theories and suggest promising avenues for model extensions for theory building in minority influence and social change.  相似文献   

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The scientific literature stresses the importance of culture and social environment in determining what people think about alcohol consumption and consequently do. Several pieces of research have proved the influence on young adults’ alcohol use of proximal social contexts of their family and peers. The present study aimed at investigating the influence of family behaviours and norms compared to the peers’ influence in a context where the culture of alcohol is changing between the different generations. Data were collected by means of a self-report questionnaire on a sample of 598 young adults (average age 22.20 years). The variables investigated were socio-demographic characteristics, the alcohol consumption of parents and friends and the parents’ and peers’ approval of alcohol consumption. The results confirmed the role of family and friends in influencing young adults’ consumption of alcohol, stressing a difference between perceived behaviours and norms. The perceived consumption of parents and friends influenced the participants’ consumption. On the contrary, the effects of the approval of drinking were limited. Globally friends had a stronger influence on alcohol consumption in comparison with family.  相似文献   

6.
ABSTRACT

Women’s and gender organizations in New Zealand, like the rest of the community sector, capitalized on opportunities to engage with government as part of an inclusive turn in policymaking in the last decade. For the local women’s movement, inclusion offered the promise of strategic policy involvement at a time when the women’s movement was in “abeyance.” While governmental rhetoric emphasizes trusting and open relationships, the reality of engagement for organizations is complex, and the lasting influence they have on policy processes and outcomes is questionable. This article, based on the qualitative empirical analyses of interviews with over 30 representatives of community organizations, activists, scholars, and policymakers, identifies the opportunity structures of influence in the inclusive policy relationship. Emergent themes from the interviews showed that influence was tied to three key characteristics: fiscal autonomy, organizational legitimacy, and discursive alignment with the state’s discourses. Overall, the analysis points to new opportunities of influence created by the inclusive agenda, yet they are strained by the need to maintain ongoing collaborative relationships between the women’s sector and the state.  相似文献   

7.
We explore the applied ethics of development aid and humanitarian assistance, and juxtapose these with claimed objectives and factors that influence the choice of recipients. Despite some diversity among donors, ethical considerations appear not to be a prominent factor for allocation of aid. Although recipients’ need is not entirely ignored, donors’ self‐interest and herd behaviour, and recipients’ merits and voting in the United Nations, play crucial roles in allocation decisions. Likely to be shunned are complex emergencies and fragile states, the overlapping settings for action of development and humanitarian aid. Donors should take to heart and put into practice that allocation of aid is an ethical endeavour that should rest on proper needs assessment, established objectives and adopted agreements.  相似文献   

8.
Adolescent girls are often assumed to be extremely vulnerable to media influences; however, this study argues that girls actually negotiate meaning from media texts. Content analysis of teen prom magazines is combined with ethnography to explore how magazine texts operate within their readers’ worlds. This article argues against two commonly accepted dictates. First, I propose that popular magazines for adolescent girls are more complicated than previously acknowledged and do not rely on a singular message of perfection derived from beauty and heterosexual romance. And second, how girls engage with the magazines is more complicated than prior research has argued; girls use “strategic selectivity” (a term proposed to explain how girls make meaning of cultural texts) to negotiate the dominant meanings found in prom magazines and other cultural texts.  相似文献   

9.
The study examined at-risk youths’ meaning making of their own significant life events and the contribution of these events to changes in their lives. Narrative interviews with 14 Israeli at-risk youths (aged 16–18) revealed three themes: (a) the event as a powerful, emotional-awakening experience; (b) self-inquiry following the event, differentiating between life before and after, and (c) biographical changes in the youths’ lives. Despite the diversity of the events, certain similarities were identified among them: they were perceived as surprising in their timing and intensity, as conveying a broader message, and as the cause of the youths’ choice to take responsibility for themselves and their interactions with significant others. Use of narrative theories of personality provides insight into at-risk youths’ meaning making of their difficult experiences. The deep exploration and construction of these experiences reveal the process in which difficult life events can lead to positive changes.  相似文献   

10.
Compliance-gaining research focuses mainly on how message variations differentially affect compliance; however, few studies have examined how framing the compliance-gaining goal (i.e., promotion/prevention) and providing a means to achieve the goal function concurrently to influence compliance. The current study uses regulatory fit theory to examine how a fit between goals and means of compliance-gaining messages affects compliance. A field experiment was conducted in which subjects were presented with a compliance-gaining request in which goals and means were varied. Results indicated that compliance rates and donation amounts were higher under conditions of fit between the regulatory orientation of goals and means rather than non-fit. Findings are discussed in light of their implications for compliance-gaining research and regulatory fit theory.  相似文献   

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This article is based on a study conducted in Nigerian Christian and Muslim neighborhoods on the intrigues that characterized adults-adolescent girls’ relations about how and when adolescent girls could use smart phones. Questionnaires, ethnographic interviews, school debates, observations, and focus group discussion methods were used to study the influence of smart phones on adolescent girls’ identity construction, adults-adolescent girls’ tension as regards ownership and use of smartphones, and new dynamics in adolescent girls-male friends’ relationship caused by smart phone uptake. For this population, smart phones display contextual symbolism that transcends their technological meaning, shifting girls’ social dependence from adults to peers and technology. Smart phone use has given adolescent girls a new way of identity construction, empowered them subtly in sexuality negotiation and assigned new roles to them. Adults’ concern about adolescent girls’ use of smart phones is rooted in their fears about the possible negative influences of smart phone use, which they see as entertainment driven and inimical to adolescent girls’ development. Findings of this study revealed that tensions between adults and adolescent girls over smart phone uptake originated from role reversal and expectation-laden nature of smart phones acquired by male friends, which effective mutual sharing of knowledge and resources could address. Adolescent girls should justify their craving for smart phones morally, socially, and psychologically. Adults and social institutions also need to rediscover their new roles in a world where digital innovations are necessities.  相似文献   

13.
The quality of romantic relationships that parents maintain has an impact on their children. Emerging adult children base their relationships on similar values and/or opposing beliefs of their parental romantic relationships. This phenomenological study aimed to identify how African American emerging adults experience their parental romantic relationships and how they find meaning in the romantic relationships of their parents. Results suggest that African American emerging adults develop both positive and negative perceptions about romantic relationships from their parents’ relationships, which affect the way these adults perceive, develop, and maintain their own romantic unions. African American emerging adults also find meaning in their parental couple relationships as they share similar experiences in their relationship quality, mate choice, and/or personal or mate characteristics and personality traits as their parents.  相似文献   

14.
Research on Latino parents of children with intellectual and developmental disabilities (IDD) suggests that these parents often use spirituality to conceptualize and to cope with their child’s diagnosis. However, there are no studies that examine religion among Latino parents of children with autism spectrum disorders (ASD). The current study explores how Latino parents of children with ASD incorporate spirituality into their conceptualizations of their child’s disability. In the current study, 34 Latina mothers of children with ASD were interviewed about autism-related services, family characteristics, and cultural beliefs including spiritual beliefs. Thematic analysis of the transcribed interview data relating to spiritual beliefs was conducted for the present study. Most mothers endorsed beliefs that their child with a disability was a message from God. Within this theme, mothers reported beliefs that their child was a blessing from God, a test from God, a sign from God or that the parent was special. Other parents believed that having a child with a disability was not an act of God, but related to biomedical factors, and another group of parents was unsure about the spiritual meaning of their child with a disability. Lastly, some mothers reported that their larger cultural group believed that having a child with a disability was a punishment or a negative sign from God but they markedly rejected that conception. These findings suggest that providers working with Latino families of children with ASD should acknowledge the importance of spirituality for these families.  相似文献   

15.
Social media empower publics by providing a platform for their voices during crises. Digital-enabled platforms allow individuals to become influentials by sharing their insights and expertise with others. Confronted with the fast-paced and complex dynamics of crises, we lack a systematic conceptualization and a valid measure of social media influence in the crisis context. By integrating diverse perspectives on influence, we propose a new framework that theorizes different dimensions of social media influence based on publics’ communicative behaviors during crises. This integrated framework offers a refined conceptualization and measurement of social media influence in crises by incorporating the network perspective. We tested the framework with large-scale Twitter data from four crises. Results from multigroup CFA on Twitter influencers suggest that social media influence is composed of four factors: output, reactive outtake, proactive outtake, and network positioning. Each factor is associated with a distinct set of users’ behavioral indicators (e.g., retweet). Implications for crisis communication and public relations are discussed.  相似文献   

16.
This novel paper critically addresses a currently popular sex education resource which compares sexual consent to tea drinking. Drawing from a study which considered the meaning of consent through focus groups and interviews with young people and professionals, we argue that the central ‘risk avoidance’ message of such resources individualises the potential risks of non‐consensual sex and ignores the gendered social structures which shape interpersonal relationships. We suggest that simplifying and extrapolating sexual consent from broader cultural understandings is problematic. Conversations with young people are important, but they need to address the complexity of sexual consent, coercion and gendered sexual norms.  相似文献   

17.
Three samples of subjects, varying in involvement in daily economic matters, were asked to rank order 32 activities according to whether each activity meant consumption. Spending activities were central in the meaning of consumption, but no major intersample difference could be obtained.Smallest Space Analysis showed that ‘expenditure vs non-expenditure’ and ‘necessity vs non-necessity’ were the most important dimensions along which people's thinking about consumption was organised. A third dimension, ‘stress vs non-stress’ had an uncertain dimensional interpretation and is only presented in a tentative way.Using Procrustean Individual Difference Scaling it was shown that the three samples did not differ in dimensional saliences, but a vector-weighting transformation indicated some structural differences in the activity space. Yet no systematic influence of the involvement in daily economics on the meaning of consumption has been found. Finally, a conceptual hierarchical model for the subjective meaning of consumption is proposed.  相似文献   

18.
Delinquent peers have a strong influence on adolescent delinquent behavior. However, few studies have investigated adolescents’, and in particular young females’, own perspectives of the role of peers on their delinquent behavior. The purpose of the present study was to explore how young female offenders described their delinquent behavior and more specifically the role they assign to peer relations in committing or avoiding delinquent acts. Nine female adolescents, sentenced to youth service, were interviewed, and the data was analyzed using the Consensual Qualitative Research (CQR) method. The results showed that committing crimes and taking drugs with peers were portrayed as a way for the female delinquents to socialize. Delinquent and pro-social activities with peers appear to serve similar developmental functions in the sense that it is described to fulfill the same developmental needs. The young offenders also described collectively created pressures and norms in the peer group as the main contributing factor to their norm-breaking behavior, where they described being both recipients and producers of influence in the group. Another important finding was that the female offenders showed an awareness of the importance of pro-social peers and the need to eliminate delinquent friends from their peer network in order to help them refrain from deviant behavior. Implications for prevention and intervention are discussed.  相似文献   

19.
This paper examines the extent to which communication strategies may influence willingness to volunteer. Research on persuasive advertising and the “arousal: cost-reward” model serve as theoretical foundations. The results of two experiments indicate that advertisement-induced (ad-induced) emotional arousal, message framing, and manipulations of self-efficacy perceptions can impact willingness to volunteer. Analysis detected a significant interaction between perceived self-efficacy and message framing. In the low (high) self-efficacy condition gain frames (loss frames) were more persuasive. When gender-related differences were considered, analysis revealed that ad-induced emotional arousal and manipulations of self-efficacy had their impact solely on men’s willingness to volunteer. Based on the results of the empirical analyses, implications for management and starting points for future research are presented.  相似文献   

20.
ABSTRACT

This paper seeks to illuminate the significance of datafication for anti-poverty programmes, meaning social protection schemes designed specifically for poor people. The conversion of beneficiary populations into machine-readable data enables two core functions of social protection, those of recognising entitled beneficiaries and assigning entitlements connected to each anti-poverty scheme. Drawing on the incorporation of Aadhaar, India’s biometric population database, in the national agenda for social protection, we unpack a techno-rational perspective that crafts datafication as a means to enhance the effectiveness of anti-poverty schemes. Nevertheless, narratives collected in the field show multiple forms of data injustice on recipients, underpinned by Aadhaar’s functionality for a shift of the social protection agenda from in-kind subsidies to cash transfers. Based on such narratives the paper introduces a politically embedded view of data, framing datafication as a transformative force that contributes to reforming existing anti-poverty schemes.  相似文献   

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