博弈视角下的在线渠道决策研究

借鉴现有在线销售平台的运营模式,以在线渠道为研究对象,构建了由在线零售商和一个加盟商组成的交叉决策竞合模型.通过构建由价格和服务决定的消费者效用函数,旨在从消费者视角出发,结合最优化方法和博弈论,力图为在线渠道参与者的决策提供参考.结果表明:权力不对等时主导者能否实现最优决策要受到一定条件的限制,跟随者反而能实现最优决策,权力对等时的参与者能够同时实现最优;而且,消费者对服务的敏感程度对产品价格、服务水平以及需求具有积极作用.最后,利用数值分析进一步深化了研究,并根据结果针对性地为参与者提供了相应的建议.     

Operations research in the management of the airlines

This paper is intended to present an introduction to the use of operations research in the international airline industry, and to demonstrate the scope and significance of the airline OR activities. First, the special reasons for the viability and spread of airline OR are discussed. Then a functional framework for an airline is outlined, to be used in analyzing the problems of an airline and relating the OR work to it. Four major applications are described, corresponding to four major components of the framework. These applications are: schedule development, overbooking control, crew scheduling and engine management, respectively. In each case we describe the problem and its significance, indicate the types of solution techniques which have been developed, and assess the implemented solutions. The paper concludes with comments on the current state-of-the-art and the future of airline OR. A detailed bibliography is given.Both of the authors have been operations research directors in major airlines and more recently have focused their attention upon the industry as academic researchers. This background has provided us with an unusual opportunity to analyze the role of OR in the airlines, and our paper seeks to share with the reader some of the insights we have gained thereby.     

Operations research and bank planning

Starting with its use by the military in World War II, the Systems approach to problems solving and planning found its way into the business field. In the U.S.A. this was partly due to the filter-down effect into many firms entering into long term contracts with the Department of Defense. In examining the use of Systems Analysis in corporate planning, there appeared to be a prominent gap in its general use in the financial services industry of which commercial banks are the most important segment. Theoretically, banks are ideal economic units to use mathematically oriented Operations Research. Therefore, an in-depth study of such an existing planning system as used in a major U.S. commercial bank was undertaken. Such a case study, it was hoped, would yield important information as to how to introduce such a planning system into a bank, the types of programs in which it appeared to have strengths and weaknesses, and its applicability to planning processes in commercial banking generally. Consequently, a series of interviews with the director of this planning activity, his staff, and other officers of the bank were conducted. In order to obtain the data used in this study, a pledge to maintain anonimity of the bank was required. So, in the balance of this presentation, it shall be known as ‘The Bank’.     

组织理论对复杂系统理论的借鉴

综述了复杂系统理论对组织理论的影响. 介绍了与组织理论(organization theory , OT) 有 关的复杂系统理论(complexity systems theory , CST) 的特征、研究方法、范例;并介绍了OT对CST 的借鉴,主要说明CST对组织演化和组织的社会网络分析的影响.     

Adventures in policy modeling! Operations research in the community and beyond

The literature describing operations research in the community is somewhat of a puzzle. On the one hand, several authors have denigrated the use of traditional operations approaches in addressing community problems, yet several studies document successful applications. Arguing that the operations research mindset is itself a great strength, we will review several examples where operations research methods have been employed creatively to the benefit of the community and beyond.     

Generating testable socio-technical systems theory

Suggestions for enhancements to socio-technical systems (STS) theory are offered based on a multiyear development process. First, researchers engaged in an iterative process of working with socio-technical systems (STS) and non-STS practitioners of organizational design to operationalize STS theory. Second, the operationalized theory was validated using an 86-company survey. Third, the operationalized theory was field-tested to discover its usability for practitioners addressing real-world organizational design problems.     

社会学习视角下运营管理决策研究

随着电子商务的快速发展与广泛应用, 在线评论随处可及, 深刻地影响了消费者与企业的决策行为.基于社会学习视角, 介绍了相关概念及社会学习机理;深入分析了运营管理决策研究的现状、挑战与契机.在此基础上, 结合产品与服务管理实践, 从研究内容角度, 阐述了其延伸的4个方向, 即质量、服务与信息、产品类型、研究主体与社会学习平台;此外, 结合研究范式演变, 指出行为实验研究与数据驱动研究将成为不可或缺的研究范式, 形成多范式交叉融合的情形.文章旨在提炼社会学习视角下运营管理决策研究的未来发展方向, 为相关研究提供参考.     

Advancing Theory in Entrepreneurship from the Lens of Operations Management

Early writings in economics describe the entrepreneur's role in terms of bearing the uncertainty inherent in new undertakings. Much of the research published in the pages of Production and Operations Management deals with management under uncertainty. The shared concerns over the impacts of multiple types of uncertainty suggest that research on Operations Management (OM) can play a role in the development of theory in entrepreneurship. We discuss aspects of such a role from two perspectives. First, we consider several topics in the OM literature that have clear applications or parallels in entrepreneurship. These topics include innovation, the management of technology, new product development, flexibility, and hedging strategies. Understanding these topical connections should aid in the development of tools and applications central to the practice of entrepreneurship. On another level, when we consider how the approaches to many of these topics in OM are grounded in theory adapted from Operations Research and Economics we argue that these same roots can be used as starting points for the development of theory in entrepreneurship. As examples, we will argue that the theoretical bases supporting robust optimization, stochastic dynamic programming, and even Total Quality Management can also serve as foundations of theories about the roles, practice, and behaviors of entrepreneurs.     

Organization theory and group technology manufacturing systems

A survey has been made of the manufacturing characteristics and performance of 35 engineering companies which are using Group Technology (GT) methods in production. Data have been collected from these companies on a “before” and “after” GT basis. This study investigates the changes in staffing levels brought about by introducing GT, and the findings reported here are compared with those of other researchers. In this paper we argue that it is doubtful whether the extensive research work carried out on the relationship between the “technology” of organizations and structures can be used to extrapolate the changes which might take place in staffing levels when a GT system is introduced into a firm.     

Building a short-term production planning system for flexible manufacturing systems: an integration viewpoint

From the viewpoint of integration, the production objective of flexible manufacturing systems (FMS) should follow results of MRP/CRP. Thus, the planning goal of short-term production planning (STPP) is to satisfy quantity and due date requirements determined by MRP/CRP. The STPP of FMS should cover part type selection, production ratio, process selection, process ratio, resource allocation, machine grouping, routing mix and loading problems.

A STPP system is built to solve the STPP problem of an FMS having multiple machine types, each with multiple m.'ichinc units. This system adopts a variable-period flexible planning approach, using part mix and process selection flexibilities to solve STPP problems. It also provides flexibilities in its operations sequence and in the machine routing to the dynamic operation planning system.     

Identification in organizational contexts: linking theory and research from social and organizational psychology

Research in organizational psychology has shown that commitment to the organization correlates with different criteria of work effectiveness. This paper argues that social psychology and, particularly, the Social Identity Approach to intergroup relations extend the concept of commitment theoretically. Above that, it provides a broader conceptual framework for the understanding of underlying processes in the relation between organizational identification and job-related attitudes and behaviours. This theoretical analysis is completed with a review of empirical findings in different fields of application (group performance, work-related attitudes, group norms).     

When fairness works: Toward a general theory of uncertainty management

The only way in our opinion to account for this striving for justice and truth is by the analysis of the whole history of man, socially and individually. We find then that for everybody who is powerless, justice and truth are the most important weapons in the fight for his freedom and growth (Fromm, 1942/2002, p. 248).     

Whistle-blowing regulation in different corporate governance systems: an analysis of the regulation approaches from the view of path dependence theory

The research question of this paper is, if and why countries need different legal approaches to whistle-blowing regulation. The paper specifically explores whether regulation approaches from other countries are suitable to regulate whistle-blowing in the German corporate governance system. First, it is clarified which factors influence the choice of the desired action—that is, “internal whistle-blowing”—and it is demonstrated that the underlying corporate governance system has a potential influence on these factors. Next, it is shown that the consistency of systems is responsible for the lack of success of some legal approaches of the whistle-blowing regulation in special corporate governance systems, whereas in other systems they can be very successful. Finally, the paper presents the requirements for whistle-blowing regulation that does not damage the consistency of the underlying corporate governance system. The findings support path dependence theory, which claims that legal approaches of one country cannot be transferred to other countries. Moreover, whistle-blowing literature is expanded by the fact that the underlying corporate governance system of a country influences the power and loyalty of the employee. It suggests new avenues for whistle-blowing research as well as for the potential convergence of corporate governance regulation. The findings offer insights for policy makers interested in the development of legal proposals for whistle-blowing regulation in their countries. Moreover, it provides a new perspective to enable managers of multinational firms to design whistle-blowing systems within different corporate governance systems.