Strategy implementation: Taking stock and moving forward

Strategy implementation (SI) is a significant managerial, and organizational challenge as many practitioners struggle to make strategies actionable and to achieve intended results. Moreover, there is no unified body of research on SI. This is problematic for academics aiming to contribute to a research-based body of knowledge on implementation. To remedy this problem, we draw on the strategy-as-practice perspective and conceptualize SI as a particular type of ‘strategy work’, manifest in the activities, actors, and tools through which strategy is executed. This conceptual framework allows us to synthesize the fragmented literature into five implementation practices: structure and process matching, resource matching, monitoring, framing, and negotiating. We show how these implementation activities operate at different levels and involve different actors and tools. With its emphasis on what managers (and other people) do within specific structural, temporal, and material arrangements, the strategy-as-practice perspective offers exciting opportunities for future implementation research.     

Strategy as engagement: What organization strategy can learn from military strategy

Strategy process and practice research has illuminated the internal dynamics of strategy work – at the cost of backgrounding processes and practices that relate to engagement with external actors. In this conceptual paper, we argue for an extension of this body of work by shifting the focus of research from internal practices and processes towards externally oriented practices of engagement. We do so by critically building on the military strategy literature and develop the concept of strategy as engagement. This concept suggests understanding the role of strategy as bridge between policy and tactics; the importance of grand strategy as the making of policy; and the need to focus attention on tactics as distributed collective action. Thus, we contribute to strategy process and practice research through 1) extending its repertoire to practices of engagement and 2) broadening its epistemic foundation through a critical reading of military strategy.     

Framing strategy under high complexity: Processes and practices of ongoing reframing in the becoming of strategy

Framing is a key concept in research on how strategists legitimize and win support for strategic change by establishing a frame of reference for that change. This article advances research on strategy framing by showing how, under conditions of high complexity and uncertainty, strategists continuously reframe strategy in relation to shifting constellations of stakeholders. It presents the findings of an ethnographic study of strategizing in the highly complex context of the digital transformation journey of a global manufacturing firm. It shows how (re)framing practices are combined to iteratively shape strategy formation in ways that sustain strategic influence in the face of constant threats to legitimacy. By accounting for how (re)framing practices reach back and forth in time, the ethnographic findings refine the conventional understanding of how framing resources of past strategizing enter and reworked in present strategy work. Finally, the article contributes empirical insights into how information systems specialists, often marginalized as strategic actors, frame and pitch strategic projects to gain and exert influence in strategy formation processes.     

The organizational design of offshoring: Taking stock and moving forward

Offshoring can be defined as the relocation of organizational tasks and services to foreign locations. At the same time as the scale and scope of offshoring have reached unprecedented levels in recent years, firms have increasingly been exposed to the challenges relating to managing an organization consisting of a number of offshored activities. In this special issue introduction paper, we argue that an organizational design perspective on offshoring can benefit research and practice in understanding how firms can coordinate and integrate offshoring activities. Specifically, we argue that offshoring implies an organizational reconfiguration consisting of three stages: disintegration, relocation and reintegration. We discuss the implications of this perspective and outline a research agenda.     

A framework to study strategizing activities at the field level: The example of CSR rating agencies

This paper responds to recent calls to bridge strategy and organization research by combining Strategy-as-Practice and Neo-Institutional Theory through re-theorizing the notion of strategic actor. We problematize the notion of strategic actor at the field level, and rely on insights from management and organization studies and sociology to advance a theoretical framework that conceptualizes organizations as social actors at the field level. We demonstrate our theoretical framework by drawing on corporate social responsibility rating agencies. We see corporate social responsibility rating agencies as supra-individual, social actors that are predisposed to assume an active role in defining and revisiting structural parameters within the society through their purposeful, meaningful actions and interactions. Our main contribution is to the development of the Strategy-as-Practice literature, achieved by re-theorizing the notion of strategic actor at the field level. This contribution responds to the micro-isolationism critique, and proposes a new focus for Strategy-as Practice research.     

Performativity as ongoing journeys: Implications for strategy,entrepreneurship, and innovation

For the most part, strategy, entrepreneurship, and innovation have been researched and practiced from a representational position. In this paper, we make a case for taking a performative turn. Strategists, entrepreneurs, and intrapreneurs are embedded-embodied actors who engage in material-discursive practices in their attempts at constituting phenomena. Overflows, which are inevitable given dispersion of agency, give rise to matters of concern for multiple stakeholder groups. Settlements between stakeholders are temporary, as phenomena will be de-constituted when constitutive arrangements change. Consequently, the projects and initiatives that strategists, entrepreneurs, and intrapreneurs undertake are best seen as ongoing journeys.     

Manufacturing Practices and Strategy Integration: Effects on Cost Efficiency,Flexibility, and Market‐Based Performance

Manufacturing plant managers have sought performance improvements through implementing best practices discussed in World Class Manufacturing literature. However, our collective understanding of linkages between practices and performance remains incomplete. This study seeks a more complete theory, advancing the idea that strategy integration and enhanced manufacturing capabilities such as cost efficiency and flexibility serve as intermediaries by which practices affect performance. Hypotheses related to this thesis are tested using data from 57 North American manufacturing plants that are past winners and finalists in Industry Week's“America's Best” competition ( Drickhamer, 2001 ). The results suggest that strategy integration plays a strong, central role in the creation of manufacturing cost efficiency and new product flexibility capabilities. Furthermore, strategy integration moderates the influences of product‐process development, supplier relationship management, workforce development, just‐in‐time flow, and process quality management practices on certain manufacturing capabilities. In turn, manufacturing cost efficiency and new product flexibility capabilities mediate the influence of strategy integration on market‐based performance. These findings have implications for practice and for future research.     

The Impact of Competitive Strategy and Supply Chain Strategy on Business Performance: The Role of Environmental Uncertainty*

This article investigates the relationships among competitive strategy, supply chain strategy, and business performance while examining the moderating effect of environmental uncertainty. A total of 604 questionnaires were collected from three cities in China, and the statistical results show significant moderating effects of external environment on the relationships among competitive strategy, supply chain strategy, and business performance. Firms that primarily focus on a differentiation strategy emphasize an agile supply chain strategy. Cost leaders are inclined to implement both lean and agile supply chain strategies, but their emphasis on agile strategy is significantly greater in a volatile environment than in a stable environment. The choice of supply chain strategy does not appear to be an “either‐or” decision and firms could adopt either a lean or an agile strategy, or both, depending on the environment. This article provides significant managerial implications for supply chain practitioners to co‐align supply chain strategy and competitive strategy with the environment to improve performance.     

Mapping the landscape of strategy tools: A review on strategy tools published in leading journals within the past 25 years

This article taps into the question of the materialized forms of theorizing in strategy: the strategy tools presented in publications over the past 25 years. This study conducts a systematic search and review of 482 published abstracts and 88 full text articles introducing tools to aid strategizing. The contribution of this study builds on the theoretical classification framework and review of strategy tools to illustrate what might be termed the toolbox of strategy from the publications in leading management journals. The review suggests that the landscape of strategy tools is surprisingly traditional and that contemporary developments in strategic thinking have not yet been transformed into usable tools. Furthermore, the study also provides some recommendations for the developers of new strategy tools in terms of topics and methodological considerations.     

Emotionality and leadership: Taking stock of the past decade of research

As scholars continue in their quest to find factors that are related to leadership style, leadership behavior, and leadership effectiveness, we observe a revival in interest with regards to emotionality. As recent research suggests the rising importance of emotional reasoning over intelligence in leadership, the complex phenomena surrounding emotions in the workplace spur studies with contradictory, albeit important, results. The purpose of this review is to unify and integrate research conducted in the past decade that links emotionality with leadership style, behavior, and effectiveness. In conducting this review, we observed four running themes: emotional competencies of leaders (e.g. emotional expressiveness and emotional intelligence), stress in leadership, contagion of positive and negative affect, and the effects of leaders' emotions on outcomes like burnout and performance. On top of taking stock of studies that theoretically and empirically test these relationships, we also summarize literature on potential mechanisms that link emotionality with leadership and highlight directions for future research.     

Risk management in SMEs: A systematic literature review and future directions

Small- and Medium-sized Enterprises (SMEs) are considered as the backbone of European economics and growth; however, their peculiar features and the limited resources drive them to adopt different tools and methods when compared to large companies. In particular, the approach adopted in SMEs for Risk Management (RM) seems not to be specifically studied and understood. To this extent, the aim of the paper is to outline the development and the state of the art of RM in SMEs, grasping new future research opportunities in this field. By conducting a systematic literature review with bibliometric tools, 61 papers published until the end of 2016 have been selected and analysed. They demonstrate that some RM streams, such as financial RM and Enterprise RM, are among the most studied in the literature. However, a holistic approach is still not diffused nor sufficiently developed in SMEs, even if the types of identified risks are increasing. There are new emerging RM streams. In particular, the relevance of Project RM, Strategic RM, and Supply Chain RM has been increasing, and it pushes researchers and practitioners to deepen the knowledge of the tools and practices that characterise them. New theoretical and practical studies on RM in SMEs will support them in protecting their business and leveraging their business value, taking advantage of the management of different types of risks.     

How Believing in Ourselves Increases Risk Taking: Perceived Self-Efficacy and Opportunity Recognition

What effect does positive and negative feedback about past risk taking have on the future risk taking of decision makers? The results of an experimental study show that subjects who are led to believe they are very competent at decision making see more opportunities in a risky choice and take more risks. Those who are led to believe they are not very competent see more threats and take fewer risks. The feelings of self-competence and self-confidence on one task did not generalize to a similar task. Perception of opportunities was unexpectedly not related to the perception of threats. As executives bring their personal perceptual biases to firm decision making, our results identify a serious built-in bias in SWOT analysis (the analysis of firms' strengths and weaknesses as related to potential opportunities and threats). Executives who believe that they and their firm are very competent will take more risks and vice versa. Our results also provide evidence that the perceived likelihood of an event depends on whether the event is a loss or a gain. Human decision making is subject to the general bias that outcome expectations are not independent of outcome valuations.     

Shared service center research: A review of the past,present, and future

More than 75% of Fortune 500 companies have established models of shared services with the aim of gaining superior performance by cost savings and service enhancements. Despite scholars' complaints about scant shared service center (SSC) research, this study shows that the actual shortcoming in this stream concerns a high fragmentation of the academic literature (e.g., we found 137 works in the initial search and 83 works in a refined screen). In this first comprehensive literature review, we synthesize peer-reviewed articles and classify them into 4 perspectives according to their research questions (i.e., determinant, process, control, and outcome). We identify 17 major research areas across these perspectives. Additionally, we provide information on methodologies and theories. On the basis of the literature synthesis, we discuss opportunities and gaps and propose an agenda for future research. Specifically, we suggest 3 potential research directions (i.e., direct relationships, mediating, and outcome effects) regarding SSCs during their operational maturity phase.     

Implementation of manufacturing strategy: A select study of Indian process companies

This paper presents findings of an extensive survey of Indian process companies. Based on the survey, three companies have been selected for detailed case studies. Their experiences in the manufacturing strategy process are analysed. Although the companies represented diversity in terms of product type, sales volume, longevity and geographic location, they shared several commonalities including use of advanced manufacturing technologies. The process of strategy formulation varied among the companies in terms of participants, complexity and degree of formalization. Competitive priorities, order winners and critical success factors are identified for these companies. Based on strategic manufacturing issues, manufacturing competence index for the companies has been worked out.     

The potential of design-driven foresight to support strategy articulation through experiential learning

The turn of the 21st century has seen the burst of research on how design can support strategy formation and execution; however, little attention has been placed on the emerging field of design-driven foresight, that is the combined adoption of design and foresight methods to generate more immersive, experiential, and engaging representations of the future and inform strategy-making. This paper further unpacks this domain by examining the mechanisms that connect design-driven foresight with strategy articulation through relying on experiential learning. By drawing on a three-year research and innovation project, we illustrate how the relevant stakeholders make use of design-driven foresight processes while co-creating some interactive technologies needed to support crowdsourced curatorial processes in cultural heritage. The empirical evidence suggests how design-driven foresight, through co-creation workshops, can support experiential learning in the form of three distinct processes: favouring knowledge translation mechanisms, creating a safe space for learning-by-doing, and facilitating a multi-stakeholder conversation anchored to material and tangible work embedded in design artefacts. In turn, experiential learning can support processes of strategy articulation that emerge while stakeholders tinker with multiple exploitation pathways and progress through alternating phases of convergent and divergent thinking. Finally, it is argued that the plasticity and openness of design artefacts adopted in the context of foresight support forms of learning that will eventually foster processes of strategy articulation.     

Quality‐related Action Programs: Their Impact on Quality Performance and Firm Performance

From analyses of the direct effects of 10 quality action programs on six firm performance outcomes, as well as their indirect effects through eight quality performance dimensions, two routes from action programs through quality performance to firm performance in the automotive supply industry are identified. The first is the product quality route, whose landmarks are superior quality performance on Conformance and Design Quality dimensions; the second is the relationship quality route, with superior Customer Responsiveness and Service. Both the product quality and the relationship quality routes lead to superior ROI; the former also leads to enhanced ROA, and the latter to enhanced market share performance. Associated key action programs are Committed Leadership, Cross‐Functional Quality Teams, Employee Empowerment, Supplier Development, and Closer Customer Relationships. The first three are internally focused, while the latter two are boundary‐spanning supply chain programs.