战略导向、组织学习对产品创新的影响研究

本文对战略导向影响产品创新的路径进行了研究,发现不同战略导向对学习活动有不同的选择倾向,而不同类型的学习活动也会对产品创新产生不同的影响。本研究不仅弥补了应用性学习与探索性学习研究的不足,也有助于企业引导和利用组织学习来提高产品创新水平,为管理实践提供理论参考。     

Evolution of product quality in European,Japanese and US automotive firms: An exploratory longitudinal analysis

For years we have been hearing that US automobile manufacturers have been losing market share to their Japanese rivals who are reputed to make better quality vehicles. Most such reports are based on the initial quality surveys on new automobiles. In this paper we address two exploratory questions: (1) how does the quality of an automobile change with its age, and, (2) can firm level variables help explain differences quality. To answer these questions, we collected Consumer Reports’ reliability ratings on approximately 300 automobile models made by European, Japanese and US automotive firms during the 1998–2007; and approximately 240 models made by these firms over period of 2008–2015. For both periods we found that not only do automobiles made by Japanese firms have higher initial quality, but, as automobiles get older the difference in the product quality between Japanese versus European and US firms increases. We also found that the more generalist a European or US automobile firm, i.e., the wider is the firm׳s product offering in the marketplace, the lower its overall automobile quality during the 1998–2007 period. Conversely, Japanese generalist firms were found to have higher quality than specialist firms over the same period. The result is partly explained by the fact that Japanese firms have taken a different path to broadening their product variety – they have ensured a high level of quality of their initial offerings before entering newer market segments. The rate of reliability decline was found to be slower for all firms, and the differences in reliability across the 3 groups of firms were much less pronounced during the 2008–2015 period. This improvement may be as result of restructuring done by US automobile firms.     

Robustness of linear models in dynamic multivariate predictions

Linear aggregation models employing unit and equal weights have been shown to be superior to human decisions in a surprising range of decision situations. In addition, decisions based on these models have often been found to be superior to those based on linear regression models (LRMs). This general issue was explored for repetitive decisions in production planning. The problem considered differs in several aspects from the types of problems investigated previously: (1) the problem is dynamic rather than static; (2) a set (or vector) of interactive decisions dependent on previous decisions is required to be made, where a decision in stage t, the dependent variable, becomes an independent variable in stage t + 1; and (3) the criterion function is cost with a quadratic loss function (rather than the correlation measure of R²). Moreover, since repetitive decisions were involved, the parameters of the models were estimated using past human decisions. These were used to predict specific values of the decision variables (rather than rank order), which in turn were employed recursively to predict values of the decision variables at subsequent stages. While decisions from equal weighting rules were found to be superior to human decisions and not greatly inferior to decisions from linear regression models, decisions from unit weighting rules performed poorly. The rationale for such performance is discussed, indicating that previous theoretical and empirical research on linear weighting models is not generally applicable to dynamic, multivariate interactive decisions problems with lagged variables.     

专业化知识搜寻、管理创新与企业绩效：认知评价的调节作用

本研究基于探索/利用双元分析框架,将管理创新划分为利用式管理创新和探索式管理创新两个维度,并将知识搜寻和认知评价的理论观点整合到现有管理创新采纳与实施过程理论模型中,构建了一个研究模型,以考察双元管理创新的采纳过程及其实施对企业绩效的影响。本文以我国华南地区468家制造型企业为问卷调查对象,对上述研究模型进行实证检验,结果表明:(1)科学型知识搜寻主要促进探索式管理创新;市场型知识搜寻对利用式和探索式管理创新均有正向影响;供应链型知识搜寻主要促进利用式管理创新;(2)科学型知识搜寻与探索式管理创新间的关系同时受到风险性认知(负向)、匹配性认知(正向)和复杂性认知(负向)的调节效应影响;市场型知识搜寻与利用式管理创新间的关系仅受到复杂性认知的负向调节效应影响;供应链型知识搜寻与利用式管理创新间的关系同时受到风险性认知(负向)、匹配性认知(正向)和复杂性认知(正向)的调节效应影响,但其与探索式管理创新间的关系仅受到匹配性认知的负向调节效应影响;(3)利用式管理创新与企业绩效呈倒U型关系;探索式管理创新与企业绩效呈正U型关系。研究结论对于厘清管理创新的复杂采纳过程及其实施机理有一定的理论贡献,同时对企业顺利开展管理创新具有一定的实践启示意义。     

The impact of leader personality on new product development teamwork and performance: The moderating role of uncertainty

We examined the affect of leader personality on new product development (NPD) project performance under differing conditions of uncertainty. Our model posits teamwork as a mediating variable between leader personality and NPD performance. We hypothesized that the personality variable of openness would have a stronger influence on teamwork and NPD performance when uncertainty was high, and that the personality variables of extraversion, conscientiousness and stability would have a stronger indirect influence on NPD performance through teamwork when uncertainty was low. We used structural equation modeling to test two models of the influence of personality. In our study of 143 development projects, we support the importance of teamwork as a process variable linking leader personality to NPD performance and confirm that the effects of leader personality on these criteria depend on the level of uncertainty operating in NPD projects, thus substantiating all our hypotheses. Recommendations to re-consider hiring criteria and training for NPD project leaders are provided.     

The moderating effect of product complexity on new product development and supply chain management integration

The purpose of this study is to investigate whether product complexity moderates the impact of integration programs in both new product development (NPD) and supply chain (SC) management on operational performance. Results are based on statistical analyses of data collected from an international sample of manufacturing firms through the fifth edition of the International Manufacturing Strategy Survey (IMSS 5). The main findings are that NPD and SC integration do have an impact on performance, while product complexity alone has not. When considering the moderating effect, complexity has no impact on NPD integration, while there is a negative moderating impact on SC integration. This study bridges together different streams of research, showing how both NPD and SC integration allow managing product complexity while improving performance.     

Internal and External Integration for Product Development: The Contingency Effects of Uncertainty,Equivocality, and Platform Strategy

Effective product development requires firms to unify internal and external participants. As companies attempt to create this integrated environment, two important questions emerge. Does a high level of internal integration lead to a higher level of external integration? In the context of product development, this study considers whether internal integration in the form of concurrent engineering practices affects the level of external integration as manifested by customer integration, supplier product integration, and supplier process integration. External integration, in turn, may influence competitive capabilities, namely product innovation performance and quality performance. Second, using contingency theory, do certain contextual variables moderate the linkages between integration strategy (external and internal) and performance? Specifically, this study considers whether uncertainty, equivocality, and platform development strategy change the relationships among internal integration, external integration, and competitive capabilities. Data collected from 244 manufacturing firms across several industries were used to test these research questions. The results indicate that both internal and external integration positively influence product innovation and quality and ultimately, profitability. With respect to contingency effects, the results indicate that equivocality moderates the relationships between integration and performance.     

Environmental regulatory influence and product innovation: the contingency effects of organizational characteristics

This paper examines the relationship between environmental regulatory influence and product innovation in a multi-industry sample of manufacturing organizations. Our theory argues that the influence of environmental regulation on the level of product innovation in a manufacturing organization is at least partially contingent on the organization's internal characteristics—in particular, its structural flexibility and production process flexibility. Hypotheses are derived from our theory and tested, and the results are consistent with the conclusion that structural flexibility and production process flexibility moderate the environmental regulatory influence–product innovation relationship. Whether environmental regulation inhibits or promotes product innovation seems to depend at least in part on certain internal features of an organization. We discuss implications of our results for future organization studies research on environmental regulation, and for research on other types of external constraints on organizational performance.     

农产品流通体系影响农产品价格波动的机理与路径

本文采用规范化实地研究方法，运用质性分析软件对某地农产品批发市场92户嵌入式个案的访谈数据进行分析，较为清晰地阐释了农产品流通体系对农产品价格影响的内在机理及路径。来自实地调查事实证据分析表明，农产品流通体系与农产品价格波动之间具有显著的相关性；且农产品流通体系构成要素通过供求关系、经营成本、心理预期等三个控制因素可以综合影响农产品价格波动及幅度；优化农产品流通体系确实能起到抑制农产品价格过度波动的作用。这说明，短期的农产品生产调控或价格补贴措施对抑制农产品价格过度波动作用有限，建立长效的农产品流通体系内在稳定性以消解体制机制性障碍，比过度偏重生产性调节更重要。     

Corporate product planning: A vector analysis approach

This article presents one approach for reviewing corporate product decisions using vector analysis. Vector analysis is a relatively little used technique in business; however, it is helpful in dealing with marketing problems involving more than two major variables. This technique is especially useful to marketing executives since it can provide information for allocating resources to each brand in the product line.The companies in which this technique may be applied share certain characteristics: all have multi-products which are substitutable and distributed nationally; all depend on marketing as an important part of their operations and all use marketing research on a regular basis.     

Classification hierarchies for product data modelling

Abstraction is an essential element in data modelling that appears mainly in one of the following forms: generalisation, classification or aggregation. In the design of complex products classification hierarchies can be found product families that are viewed as classes of product types, while product types are seen as classes of product instances. So far data models, if they support levels of classification, do not support the inheritance of product properties the way product family hierarchies are supposed to. This paper proposes an interpretation of the member of construct that enables one to define inheritance in classification hierarchies. Unified modelling language (UML) static structures are used as data modelling language. A textual notation is added that enables the introduction of data structures and corresponding data contents in the course of an analysis.     

The impact and management of cognitive gap in high performance product development organizations

The close alignment of applied research and development units with manufacturing operational structures can provide excellent opportunities for maintaining robust product pipelines and reducing product development cycle times. Within such an integrated organizational model (IOM), however, lies a potentially disruptive psychological mechanism that can lead to the dissolution of this delicate partnership if it is not handled properly. This mechanism is cognitive gap, which can take several basic forms: first, as differences between the nature and difficulty of the problem at hand and the cognitive resources of the problem solvers tasked with its solution; and second, as differences between the cognitive abilities and approaches of the problem solvers themselves. In this paper, we define and discuss cognitive gap within the context of Kirton's Adaption-Innovation theory, a useful framework for understanding problem solving (and problem solvers) in general. Specific implications (both favourable and potentially destructive) of cognitive gaps for high performance product development organizations are discussed, and suggestions for their effective management are offered.     

A New Approach to Hazardous Materials Transportation Risk Analysis: Decision Modeling to Identify Critical Variables

We take a novel approach to analyzing hazardous materials transportation risk in this research. Previous studies analyzed this risk from an operations research (OR) or quantitative risk assessment (QRA) perspective by minimizing or calculating risk along a transport route. Further, even though the majority of incidents occur when containers are unloaded, the research has not focused on transportation-related activities, including container loading and unloading. In this work, we developed a decision model of a hazardous materials release during unloading using actual data and an exploratory data modeling approach. Previous studies have had a theoretical perspective in terms of identifying and advancing the key variables related to this risk, and there has not been a focus on probability and statistics-based approaches for doing this. Our decision model empirically identifies the critical variables using an exploratory methodology for a large, highly categorical database involving latent class analysis (LCA), loglinear modeling, and Bayesian networking. Our model identified the most influential variables and countermeasures for two consequences of a hazmat incident, dollar loss and release quantity , and is one of the first models to do this. The most influential variables were found to be related to the failure of the container. In addition to analyzing hazmat risk, our methodology can be used to develop data-driven models for strategic decision making in other domains involving risk.     

Authorizing processes changing team autonomy during new product development

One basic feature of recent collaborative team arrangements for organizing new product development is a high degree of autonomy for cross-functional teams. The literature, however, has not provided a very precise analysis of team autonomy in the context of new product development. The theoretical framework advanced here, based on the literature and the authors' case studies, assumes that developing a large and technologically sophisticated new product requires a hierarchy of collaborating teams. In this complex organizational context, managers do not completely predetermine any one team's autonomy. During the course of a new product development program, certain authorizing (deauthorizing) processes produce ad hoc changes in autonomy. This paper identifies specific authorizing processes and hypothesizes about variables that should affect them. The propositions also lead to some managerial implications for preserving team autonomy.     

The Effects of Evaluating Video Examples of Staffs' Own Versus Others' Performance on Discrete-Trial Training Skills in a Human Service Setting

Many studies have been conducted evaluating the use of feedback in staff training in organizational settings. Central to this literature has been the use of a variety of forms of feedback, including videotaped feedback. A distinction is outlined between video modeling and a variety of possible video feedback procedures. Previous studies have indicated a possible positive training effect on staff skills from simply being exposed to relevant videotaped performances of those skills or as a result of evaluating video modeled performances. This study evaluated the effectiveness for training teaching skills of having staff evaluate videotaped teaching skills as performed by themselves versus others. The current study results replicate earlier research on the effectiveness of evaluating video models as a training method and do not suggest a difference between observing oneself as opposed to observing someone else. Future research suggestions for the general use of video in training are provided.     

Adaptive culture and product/service innovation outcomes

Organizational culture has been used and defined extensively as a relatively stable, enduring set of values, beliefs, assumptions, and symbols shared in the organization. Based on this conception, researchers have studied the relationship between different types of cultures and innovation outcomes. In contrast to this static perspective, the dynamic systems perspective views culture as not necessarily determined by internalized and shared values. Rather, as cultures are constantly receiving environmental pressures that require continuous adaptation, they have an inherent attribute of change, which has been called adaptive culture. We focus on adaptive culture as an antecedent of product/service innovation outcomes, since innovations require a progressive upgrading of shared values, assumptions, and beliefs. Based on the thinking and acting schema, we propose two determinants of adaptive culture that help us to understand how culture can evolve to facilitate product/service innovation outcomes. We propose that structural flexibility and reflexive learning positively affect product/service innovation outcomes by creating an adaptive culture. A 190-company sample is used to analyze the theoretical model variables’ relationship to a culture that can change its values to improve product/service innovation outcomes. The results support the theoretical model, and lead to some implications for the management of culture.     

基于有限状态自动机的新产品市场成长研究

消费者对新产品的持续性动态采用过程可以看作有限状态自动机的状态转移(待购状态、在购状态、休眠状态).在综合大众传播、口碑效应、首次购买、重复购买、顾客流失、以及季节性扰动等因素的情况下,运用有限状态自动机构建出符合动态采用模式的市场成长模型.此模型更具综合性和精确性,不但可以涵盖经典的Bass模型和后续发展的服务增长模型与尝试—重购模型,还可以推断出以往难以估计的重购系数和流失系数.实证检验快消品、耐用品和服务等品类数据,结论表明新模型比现有三种模型具有更好拟合性,对未来销售的预测力也更高.该模型有利于深入了解新产品在社会系统中一般性的扩散和成长规律.     

Multi-category purchase incidences with marketing cross effects

We focus on cross effects of marketing variables and cross category dependences for multi-category decisions which households take during a shopping trip to a retail store. A cross effect is defined as the effect which a marketing variable used for a certain product category exerts on purchases of another category. Using Dirichlet process mixture models with multivariate probit components we analyze purchase incidences of 24,047 shopping visits of a random sample of 1500 households. Independent variables of these models encompass marketing variables for 25 product categories and household attributes. We discuss differences between the two best performing models, a full model which includes both cross effects and cross category dependences, and a related restricted model which ignores cross effects. We obtain several high and significant differences with respect to category constants and cross category dependences between these two models. We also present explanations for the larger (in absolute terms) cross effects of features or displays. We demonstrate that by ignoring cross effects management runs the risk to obtain in many product categories too optimistic forecasts of sales revenue changes due to promotions. In contrast to previous related work suggesting not to use promotions which are not tailored to individual households in any of the investigated categories, we obtain support for such promotions in at least 48 % of the 25 product categories. In addition, based on the full model we demonstrate that often different categories are appropriate for promotions which are targeted at household clusters.     

Relationships between psychological,physical, and behavioural health and work performance: A review and meta-analysis

The relationships between health and job performance problems have received increased attention in business and scientific communities. This paper attempts to synthesize theoretical and empirical work in this arena. First, the theoretical links between health and work performance are presented. This is followed by a meta-analysis of the relations between psychological, physical, and behavioural health variables and work performance criteria. Meta-analytic results from 111 independent samples obtained from a search of the literature indicate that psychological health, in the form of psychological well-being, depression, general anxiety, and life satisfaction, is a moderate-to-strong correlate of work performance. Associations between physical health, particularly somatic complaints and hypertension, and performance were weak-to-moderate. Regarding health behaviour, alcohol consumption, and smoking were weakly and sleep problems moderately associated with performance problems. Effect sizes sometimes differed across performance dimensions and data sources. The results are consistent with the notion that ill-health is associated with substantial reductions in work performance. This implies that interventions to improve health may have an impact on performance. However, as most of the research in this area has been cross-sectional, more longitudinal research is needed to test theoretical and alternative causal explanations for the relations summarized in this review.     

国外新产品扩散模型研究的新进展

总结回顾了1990年以后国外新产品扩散模型的主要研究进展,其成果主要体现在2个方面:①在Bass模型基础上的改进扩展模型,主要是引入营销组合变量、供给约束、竞争、补充性产品及产品更新换代的影响,并考虑成倍购买和“试用—再买”的情况;②脱离Bass模型的研究平台,开创全新架构的模型,包括购买力驱动、战略驱动、异质性驱动扩散模型,以及空间扩散和娱乐品扩散模型。比照1990年MAHA JAN等指出的11个未来的研究方向,可见1990年以来新产品扩散的研究取得了很大的进展,在一些方面的发展是突破性的,在另一些方面则严重不足。尤其是近年来新兴技术及其产品的迅猛增长应该成为未来研究关注的一个重点。