Reading European football,critiquing China: Chinese urban middle class fans as reflexive audience

ABSTRACT

This essay explores European football’s cross-cultural appeals in China by focusing on Chinese fans’ active readings of this globalized cultural text. Using analytical tools from both sport sociology and transnational reception studies, I understand Chinese urban middle-class supporters as a reflexive audience whose meaning-making of European football is contextualized in their local urban experience. The in-depth interviewing reveals that these fans’ interpretations of their favourite European football teams as symbols of ‘collective cooperation’ and ‘beautiful football’ produce critical reflections on the discourses of ‘competitive individualism’ and ‘utilitarian commercialism’ which are part of the rising ideology during China’s neoliberal reform. Through the comparison among European football, Chinese football, and popular ‘national’ sports in China, the participants further contest the prevalence of these discourses in China’s broader economic and social arrangements over which they are engaged in constant material struggles. I further discuss how the transnational consumption of European football offers the Chinese urban middle-class a symbolic space to project their reflexivity on the reforming process.     

Nationalising civilisational resources: sacred mountains and cosmopolitical ritual in Mongolia

This paper is concerned with the historical process by which elements drawn from a religious ‘civilisation’ have been reinvented as specifically national phenomena. It examines the Mongolian state ceremonies for sacred mountains conducted by the President as an example of the reinvention of an institution originally produced by the wider culture or civilisation of the Buddhist ecumene encompassing both Mongolia and Tibet. Such ritual, I argue, can be thought of as ‘cosmopolitical’ in that sense that they engaged with non-humans as actors in the political arena. Furthermore, the contemporary reinvention of these practices has generated a space for a very different, but also cosmopolitical, register for conceiving of relations between human persons and the landscape.     

Taking the democratic subject seriously

This article has two objectives. The first is to examine the post‐Marxist concept of the democratic subject, which I argue requires criticism and revision if it is to be coherently integrated into the post‐Marxist theory of democracy itself. The second is to examine the national–democratic project as proposed by the ANC and its allies in terms of this conceptual analysis of the democratic subject. It is argued that a ‘democratic turn’ has occurred in the national democratic project, but that national democratic subjectivity is still caught up in a fantasy of absolute political truth and closure, which interrupts its democratic practice.     

Comics and visual biography: sequential art in social research

This article describes the use of comics in a mixed methods biographical research project aimed at understanding the experiences of vegans (i.e. people who eschew animal products such as meat, dairy and eggs). It begins with a discussion of Comics Studies as a growing interdisciplinary field of academic inquiry, and attempts to trace a connection between this and Visual Sociology more broadly. It then provides examples of the way in which comics were used in the project and the rationale underpinning this. Participants were asked to create comics about their lives, which aimed to supplement biographical interviews that had already taken place, eliciting rich ‘visual biographical’ data that an interview would not produce. Comics were also used as a mode of representation, whereby a ‘visual autoethnography’ was produced, outlining the author’s reflexive autobiographical relationship with veganism, and telling the story of the research. This project presented challenges, specifically around participation, ethics and anonymity, and data analysis. Despite this, the comics produced provided an unusual and valuable insight into the lives and experiences of vegans. To conclude, this article argues that the visual biographical data yielded through the use of the Comics medium represents a valuable tool in visual sociology.     

Medals,media and myth of national images: How Chinese audiences thought of foreign countries during the Beijing Olympics

This study examines whether the performance of a country in the Olympics would affect its national image in the eyes of a Chinese audience. Guided by the theoretical perspectives of agenda setting and cultivation analysis, the project intends to test whether the highly publicized Olympic Games have a globally accepted effect of bolstering national image, as politicians and governments claim they do. Based on data from panel surveys and the 2004 and 2008 Olympic Medal Index, this study found that the overall performance of a country in the Olympic Games was positively correlated with both its current and comparative scores of national image in the minds of Chinese audiences. However, an increase in the number of medals collected during the two Olympics by developing countries did not benefit national image. Agenda setting theorizes that only a few top agendas can successfully draw attention from the public. National image is a very stable perception built by macro and long-term factors. For most countries, their overall performance in the Olympic Games varies within a limited range. As long as a developed country can stay within its tier, its national image is not likely to diminish. Meanwhile, as long as a developing country is unable to enter the “elite club” of Olympic champions, winning a few medals will not lead to a positive change in its national image.     

Commodification of place,consumption of identity: The sociolinguistic construction of a ‘global village’ in rural China1

This paper seeks to contribute to the understanding of place as it relates to globalization and mobility by examining the sociolinguistic construction of a tourism site. A former residential neighborhood, West Street in Yangshuo County, China, was gradually transformed into a so‐called ‘global village’ for domestic tourists partly through appropriating English as one semiotic resource. Positioning this place in the global‐national‐local nexus, this study shows that the promotion of West Street as a ‘global village’ is not only driven by globalization or westernization, but more importantly capitalizes on English as a stylistic resource that indexes the modernist aspirations of the Chinese people. This commodified sense of place is nevertheless negotiated by tourists as they activate and (re‐)work the social meaning of place through their discursive practices. This highlights how place is a social construct, constantly transformed in the process of socio‐historical change, and also mediated by people's conceptualization, imagination and experience. 本文从社会语言学角度考察一处旅游景点的建构,旨在增进在全球化和流动时代背景下对‘地域’ (place) 的理解。位于中国阳朔县的西街,通过把英语作为一种符号资源,从一个历史居民街区转变成为所谓的‘地球村’。本研究从全球‐国家‐地方三位连结的框架审视该地域,说明‘地球村’不仅仅是全球化带动下的地方经济发展策略,更重要的是借用了在英语作为一种语言风格资源在中国社会中的作用。然而,这种构建的地域涵义也同时被游客通过不同方式激活和改写。本文提出,地域是社会构建的产物,其涵义随着社会历史的变革,人们对地域的理解,想象和体验,而不断改变。[Chinese]     

‘Vorkuta is the capital of the world’: people,place and the everyday production of the local

This article considers the relationship between people and place in the everyday production of the local. Based on empirical research with young people in Russia's far north it offers an empirically substantiated argument that processes of deterritorialization do not necessarily imply the disembedding of people from either the national or the local. Drawing on discursive psychological approaches to the construction of nationhood, the article demonstrates how national and local patriotisms are produced through a post‐Soviet project of nationalism and an active programme of flagging the city by the city administration. Through an exploration of the everyday manifestation and articulation of ties between people and place, however, it also suggests some of the limitations to theories of the everyday discursive production of nationhood. Connections to place, it is argued, are not only unconscious or linguistic expressions of discursively produced subjects, but emotional and sensual responses to the material (urban space, nature, climate) and symbolic (hymns, flags, historical narratives) environment. This suggests the need to conceptualize place as a site of the active production and enactment of subjectivity, which is itself not only the product of language and discourse but of experience, affect and ‘matter’.     

Until Further Notice: Post-Modernity and Socio-Territorial Belonging

One of social theory's main concerns is the analysis of the changes that take place in human societies. This article systematizes existing knowledge about the characteristics of post-modern societies by incorporating it into Ferdinand Tönnies’ classical theory of societal change. Post-modern societies are defined as societies in which people are essentially separated, yet still tightly connected in spite of everything that divides them. Tönnies characterizes community as ‘organic’ and society as ‘mechanic’. In this article, contemporary societies are defined as ‘digital’. Their ‘psychological’ foundation, or founding will, is found in the concept of ‘imagination’. New forms of relationships accompany the coming of the digital society. Relationships with other individuals and with the territory are defined as ‘fluid’.     

Role with the punches: the construction and representation of Amir Khan as a role model for multiethnic Britain

This article examines the rapid rise to fame of teenage British Asian boxer Amir Khan following his silver medal at the 2004 Olympic Games, and provides a critical discourse analysis of the way that he was subsequently constructed and represented by politicians and the media as a role model for multiethnic Britain. The analysis demonstrates that in the periods directly after both the 2004 Olympic Games and the 7 July 2005 London bombings, the majority of discourses about, and representations of, Khan were inextricably related to contemporary debates around multiculturalism, national identity, and religious extremism and/or deviance amongst young British Muslim men. This article argues that despite the ostensibly positive portrayals of Khan as an individual, a broader, more critical reading of these texts uncovers how they actually reproduce the contradictions and problems inherent to New Labour's policies on citizenship, community cohesion, the ‘war on terror’ and ‘diversity management’. The article concludes that the almost ubiquitous configuration of Khan as a positive role model is in danger of obscuring the continued existence of discourses and practices of racism and social exclusion in contemporary Britain.     

‘Reproduction mobility’ and motherhood construction: Chinese education migrants in Chiang Mai

‘ Reproduction mobility’ adopted in this article indicates a rising trend of social reproduction mobility serving the purpose of maintaining an alternative life that many middle-class Chinese parents, mostly mothers, are taking their children out of the hyper-competitive domestic education arena in mainland China to attend international schools in Chiang Mai. This escape implies macro-level changes in the global education market on two fronts: Chinese national education is enveloping families into a national education competition from which they cannot withdraw; meanwhile, Thailand's international education market is being industrialized as part of the neoliberal marketization of international education in less developed countries. This paper analyses the calculation, evaluation and agentive selection of Chinese families as they pursue an increasingly popular education project of reproduction mobility. It identifies different modes of mothering that are similar to the domestic phenomenon of ‘mothering brokerage’ but practised in the international education environment of Southeast Asia.     

Transnational family strategies and education in the contemporary Chinese diaspora

Abstract In this article I examine the role of education in the family strategies of recent East Asian migrants, contributing to intellectual debates around transnationalism and the contemporary Chinese diaspora. Empirically, the article provides an insight into the experiences and objectives of an often‐neglected group within studies of Chinese migration – students. I also attempt to understand the particular role that children play within a wider family project of capital accumulation. Drawing upon the work of Bourdieu, I emphasize the significance of different forms of capital in underpinning the spatial strategies of East Asian families. The research for this article was conducted in Vancouver, Canada and Hong Kong, involving in‐depth interviews with university students, recent graduates and their families. In conclusion, in the article I maintain that a geographically informed theory of ‘cultural capital’ and its relationship to the family unit can help elucidate recent patterns of trans‐Pacific, transnational mobility, moving beyond more common ‘political’ and ‘economic’ interpretations of this contemporary migration.     

A discourse of civilization/culture and nation/ethnicity from the perspective of inner Mongolia,China

After tracking the Chinese historical trajectory on the discursive relationship between Chinese civilization and the northern nomadic group, this paper examines the official discursive construction of the ‘civilization’ and ‘culture’ of ethnic minorities in contemporary China. Through the analysis of the Grassland Culture Research Project (caoyuanwenhua yanjiu xiangmu), an official project conducted in China in recent decades in response to the emergence of nomadic civilization studies as a distinct academic field, this article aims to show the way in which the concepts of civilization and culture are utilized in order to correspond to the official discourse of nation state and ethnicity in China, and the process by which Mongolian culture is thereby transformed. Civilization as a larger body supposed to include cultures was/is entitled to Chinese nation (zhonghua minzu), and a culture (wenhua) of a certain ethnic minority could only be a part of the Chinese civilization in Chinese academia today. ‘Grassland culture ’ is defined as a culture that is static, ahistorical, and therefore has to be reframed within the larger system of Chinese civilization. The concept of ‘grassland culture’ seems to be based more on the particular territory, rather than on the types of culture that have created and are owned by different ethnic groups. Therefore, it might be concluded that the project emphasized the geo-body of the Chinese nation state in order to retain the culture within the territory of China.     

Whose ‘wee country’?: identity politics and sport in Northern Ireland

This article responds to calls in this journal for increased attention to identity, culture, power and sport. It explores, for the first time, the lived realities of identity politics in a divided society, through interviews with 12 self-declared Irish nationalists and republicans that represented Northern Ireland. Important insights are revealed into national eligibility decisions for either Irish team, motivated mainly by ‘shop window’ visibility and being seen as the best of a peer group. Political and sporting nationalisms were not necessarily analogous. A significant original finding is that the lived experiences of being closer to ‘the other’ resulted in an overall reinforcement rather than dissolution of difference. Visual and oral ‘national’ symbols such as flag, and especially anthem, delineated such difference, being symbolic walls of the mind. ‘Our wee country’ was thus a polarised and polarising fantasy shield. The article concludes by reconsidering the role of sport as a lens through which to examine identity and its’ place as part of the ‘problem’ and ‘solution’.     

Out of the Blue: the dark side of creative enterprise

This paper draws on an archive of media texts that document the making of the film Out of the Blue. Within these media accounts are statements made by a group of residents resisting the film project, and the film‐makers responding to this resistance. We employ a Foucauldian informed discourse analysis to read these statements of resistance as a starting point to examine the power relations within contemporary knowledge generation processes of creative industries. We theorise creative industries as a discursive object located at the intersection of three discursive formations: ‘creativity’, ‘enterprise’ and ‘place’. Through analysing the particular place–identities of Aramoana engaged by the resisting residents and the film‐makers, we are able to suggest how this film project came to be discursively constituted as creative enterprise. In so doing, we find that the resisting residents’ statements work to disrupt the taken‐for‐granted ‘goodness’ of film enterprise, and creative industries more generally.     

POLITICIZING MEMORY

This paper argues that hegemonic memorial ceremonies are typically based on the practice and discourse of de-politicization of the ‘Israeli condition’. Three mechanisms serve such de-politicization: rendering death meaningful; idealizing the fallen and focusing on their transcendental as opposed to their corporeal side and the sanctification of time. Ceremonies featuring these mechanisms are paradigmatic events that perpetuate the hegemonic model of bereavement in Israel. Ceremonies deviating from these practices function as an opposition to static collective memory by acting as extra-paradigmatic sites of memory (Lieux de mémoire). This paper analyzes the Hallal (Hebrew for both ‘fallen’ and ‘void’) ceremony (Tzavta Theatre, Tel Aviv, 2009), that serves as an ‘alternative’ Remembrance Day ceremony. Drawing on the ethnography of ceremonies, we claim that this ceremony is an extra-paradigmatic event on account of its subversion of the de-politicizing mechanisms.     

Moving away or staying local: the role of locality in young people's ‘spatial horizons’ and career aspirations

Social mobility has been a central tenet of UK Government public policy, viewed as a silver bullet to creating a socially just and ‘fair’ society as well as an economically successful one. Within policy discourse young people's aspirations are deemed of critical importance to achieving educational success and in turn social mobility. However, within both popular and policy rhetoric ‘place attachment’ is routinely posited as a serious hindrance to successful realisation of aspiration, putatively because it embeds young people in ‘place’ (e.g. a particular community or geographical location) and prevents them from accessing employment in national labour markets. This paper, however, problematises the notion that ‘place attachment’ and ‘spatial mobility’ are necessarily mutually exclusive. Calling on data from a qualitative study of young people's aspirations in two distinctive regions of South Wales, UK, the analyses reveal that despite the largely localised ‘imagined futures’ of these young people they held very ‘high’ aspirations for professional forms of employment, which for some young people meant moving away from home and locality in order to achieve. The paper calls for a rethinking of how young people's aspirations are conceptualised both in government policy and academic research.     

Pets and protein:: placing domestic livestock on hobby-farms in England and Wales

The place of animals in human geography is currently the subject of considerable discussion, focusing on the spatial variation of human–animal relations, and on the ways in which categories such as ‘human’, ‘animal’, ‘wild’ and ‘domestic’ are produced. In this paper I begin to consider some of the ethical dimensions of human–animal relations in livestock farming, using the notion of ‘situated morality’ (Lynn, Ethics Place Environ. 1 (1998b) 223–242) to examine hobby-farming as a particular set of social and agricultural practices in which farm animals are encountered as simultaneously ‘friends’ and sources of food. The paper considers how the socially constructed categories of ‘livestock’ and ‘pet’ become blurred in this marginal form of agricultural production. The paper draws on evidence from field research with hobby-farmers in England and Wales, and on textual material, to demonstrate the ethical ambiguity of human–animal relations on hobby-farms. The paper shows how such relations are associated with specific discourses, practices and places, and demonstrates the importance of spatiality and embodiment in understanding situated moralities.     

Participants’ productive disruption of a community photo-elicitation project: improvised methodologies in practice

Abstract

This article reports on an attempt to use photo-elicitation to explore contested intergenerational perceptions and experiences of ‘place’ in one English village. Participants actively disrupted the photo-elicitation project and ended up co-creating an enriched research design that allowed them to represent how they experienced ‘place’. The spontaneous, mixed media-elicitation that resulted overturns some of the more straightforward notions that are aligned with photo-elicitation techniques. This article builds on a growing body of critical literature on photo-elicitation and shows how participants’ disruption of a project’s research methods can be both challenging and fruitful in practice. The researcher’s flexibility and willingness to work with participants’ alternative approaches proved extremely effective in allowing participants to communicate their ‘imagined geographies’ and to identify experiences of social inequality. This article explores how the initially problematic in participant involvement can be turned into the productive through the use of ‘improvised methodologies’.     

Students’ narratives of the future: Imagined mobilities as forms of youth agency?

In the context of the ‘iFuture’ research project, 341 18-year-old Sardinian students were asked to write an essay in which they imagined themselves at 90 and described what their futures (in the past) would look like. Such data allow us to investigate the notion of agency. Agency and the future are deeply intertwined: agency involves the idea of projection and implies anticipation; the ‘desired’ futures have an impact on the ways in which youth act in the world today. We focus on the analysis of one of the emerging findings, which expresses an interesting configuration of youth agency, namely the imagination of youth mobility. This finding expresses the desire to put some projects into place, yet it concurrently implies that youth believe that these projects are impossible to achieve in the current context. After offering an overview of imagined destinations, we identify two ways in which imagined mobility emerges from the rich material collected: (a) mobility as an entry ticket, to bypass the uncertainty associated with crude reality and (b) mobility as an occasion for self-experimentation and self-growth. We conclude by discussing in what ways these forms of imagined future mobilities may be seen as youth agency.