The role of leadership in shared value creation from the public’s perspective: A multi-continental study

Porter and Kramer’s concept of creating shared value (CSV) has been welcomed as an approach to corporate social responsibility (CSR) among corporations that also provides a practical opportunity for dialogue in public relations, but it has been little examined from the general population’s (i.e., the public’s) perspective. Such scrutiny is important because its findings enable public relations to contribute to the debate and development of CSV from both the public’s and the organization’s viewpoints. Additionally, if public relations professionals understand how the public perceives CSV, they can give a strategic perspective to top management for maximizing moral capabilities of the business and formulate effective communication to promote CSV initiatives. This study investigates whether the public prefers corporations to practice CSV as opposed to intrinsic CSR as a separate pursuit from business interests. It also explores the role of leadership as an influential and ethical construct in implementing effective CSV as perceived by the public. The public’s preference for CSV over intrinsic CSR was revealed in a survey of 1784 participants in the United States (US), Germany, and China. Factor analysis results further suggested that effective CSV competencies of CEOs were construed as a unidimensional concept in the US, but German and Chinese participants viewed it as two-dimensional. The public perceived that leaders’ moral character played a more important, core role in effective CSV than did altruistic and behavioral attributes, across nations. Network analysis of the perceived effective CSV-characteristics provides further implications for CSV communication.     

Theorizing issue-driven public attention and expectations in audience responses to corporate sociopolitical activism: A mixed-method analysis

This study develops an issue-driven framework to theorize the role of public attention, support, and expectations in audience responses to corporations’ engagement in contested issues. Based on a mixed-method study using an online survey (N = 817), we investigate how two forms of expectations—normative and predictive—are associated with motivating cognitions, attitudes toward the social impacts of corporate sociopolitical activism (CSA), and buying intentions. Thematic analysis reveals a four-quadrant typology characterized by varying degrees of public attention and support: legitimate engagement, identify alignment, emergent norm, and obscure practice. The structural equation modeling results demonstrate that predictive expectations are a consistent antecedent to the perceived company–issue fit, perceived issue salience, and issue position. In contrast, the associations between normative expectations, the perceived company–issue congruence, and cognitive involvement are contingent on issue types. Perceived advocacy fit and cognitive involvement positively predict attitudes toward the social impacts of CSA. Buycotting intentions, however, are only determined by individuals’ issue position.     

Work and Family over the Life Course: Do Older Workers Differ?

This study explored how older workers (age 55+) differed from middle-aged (ages 35–54) and young workers (<35 years) in their experience of the work–family interface. Data came from a subset of a survey conducted by a multi-national corporation in 79 countries (N = 41,813, n = 2,700). Older workers reported significantly less work-to-family and family-to-work conflict and greater work–family fit, life success, and work success than middle-aged and young workers. They reported significantly greater job flexibility and job satisfaction but were significantly less likely to be aware of and use work–family programs than young workers. Older men reported significantly less awareness and use of work-life programs and less family-to-work conflict than older women. Implications of this research are presented.     

Sleep and Its Association With Socioeconomic Status,Health, and Risky Behaviors Among Ghanaian School Children

Socioeconomic differences in sleep and how sleep relates to health and risky behaviors among 12‐ to 18‐year‐old Ghanaians (N = 1,195) were investigated. Overall, 49.2% of boys and 60.8% of girls had inadequate sleep. Girls (OR = 1.6, 95% CI = 1.3–2.0) and older (16‐ to 18‐year‐olds) adolescents (OR = 1.6, 95% CI = 1.3–2.1) had higher probability of inadequate sleep than boys and younger (12‐ to 15‐year‐old) adolescents, respectively. High material affluence, low parental education, low parental occupational grade, drunkenness, marijuana use, drug use, and not having plans to continue schooling after graduation decreased the chances of inadequate sleep, while low school performance, low fruit and vegetable intake, and tiredness during daytime increased the probability of inadequate sleep. Promotion of adequate sleep and gender equality should be taken into consideration in adolescent health promotion programs.     

Everyday health and identity management among older women with chronic health conditions

The majority of older women have at least one chronic health problem and coping with multiple conditions is common with advancing old age. In this longitudinal, qualitative study we explored the health perceptions of older women (N = 36) with multiple chronic conditions. Guided by a symbolic interactionist perspective, our research questions asked: (a) how do older women with chronic health conditions interpret their own health in their everyday lives and (b) how do they talk about their health with others. We found that women depended on their embodied self, or signs from the body, to interpret their everyday health. The women engage in identity management to make sense of limitations caused by their chronic health conditions. They regulated how much and with whom they were willing to share issues related to their everyday health. Findings suggest that everyday health is important in identity construction among older adults.     

The Role of Non-Governmental Organizations for the Welfare of the Elderly

Summary

Since there has been a gradual increase in the population aged 60 and older, a developing country like India is unable to cope with the needs and problems of its aged populations. While the government continues its efforts to introduce programs for the elderly, the nongovernmental organizations (NGOs) have played a key role in bringing to the forefront the socioeconomic and health problems of older people in the society at large. This paper looks at the role of the NGOs through their various welfare activities and beneficial programs in carving out a place for the elderly in India. The work of HelpAge India is highlighted to examine how voluntary organizations have worked in the field of aging in India and made an impact on the lives of the senior citizens, especially those below the poverty line who are economically and socially deprived.     

Designing effective corporate social advocacy campaigns using valence,arousal, and issue salience

Corporate social advocacy (CSA) is a growing communications practice that involves corporations taking a public stance on a controversial social issue. Some CSA campaigns have failed in the past (e.g., Pepsi’s 2017 Live for Now Moments Anthem video) by generating public backlash and damaging corporate reputation. To test how to design CSA campaigns that are beneficial for both the corporation and the advocacy issue, the current between-subjects experiment (N = 508) employed a 2 (issue salience: moderate vs. high) X 2 (valence: negative vs. positive) X 2 (arousal: moderate vs. high) factorial design to test the effects of salience, valence, and arousal on memory and four persuasion outcomes: company attitudes, purchase intentions, political participation intentions, and social media intentions, while also analyzing the mediation of information processing. Findings support prior research suggesting that negative valence increases persuasion in CSA contexts. A high-salience issue and high-arousal language increased political participation and social media intentions but had no effect on company attitudes or purchase intentions. Practical implications for CSA campaign designers highlight the persuasive potential of negative valence in CSA messages, and the utility of high-salience and high-arousal for political action and social media engagement.     

Evaluation of international and non-governmental organizations’ communication activities: A 15 year systematic review

The purpose of this paper is to understand how intergovernmental organizations and international non-governmental organizations have evaluated their communication activities and adhered to principles of evaluation methodology from 1995–2010 based on a systematic review of available evaluation reports (N = 46) and guidelines (N = 9). Most evaluations were compliant with principle 1 (defining communication objectives), principle 2 (combining evaluation methods), principle 4 (focusing on outcomes) and principle 5 (evaluating for continued improvement). Compliance was least with principle 3 (using a rigorous design) and principle 6 (linking to organizational goals). Evaluation was found not to be integrated, adopted widely or rigorously in these organizations.     

The role of non-governmental organizations for the welfare of the elderly: the case of HelpAge India

Since there has been a gradual increase in the population aged 60 and older, a developing country like India is unable to cope with the needs and problems of its aged populations. While the government continues its efforts to introduce programs for the elderly, the non-governmental organizations (NGOs) have played a key role in bringing to the forefront the socioeconomic and health problems of older people in the society at large. This paper looks at the role of the NGOs through their various welfare activities and beneficial programs in carving out a place for the elderly in India. The work of HelpAge India is highlighted to examine how voluntary organizations have worked in the field of aging in India and made an impact on the lives of the senior citizens, especially those below the poverty line who are economically and socially deprived.     

A life course built for two: Acting,aging, and soap operas

Due to their longevity, daytime soap operas provide a rich entertainment text through which to examine representations of, and experiences of, age and aging. Our exploratory, qualitative project explores how veteran soap actors make sense of their own aging process alongside that of their characters’, and how soaps serve as an unexpected cultural resource for negotiating the varied meanings of aging. Drawing on original interview data with soap actors (n = 11) and other industry experts (n = 4), original survey data with long-term viewers (n = 34), and secondary data as reported in the entertainment and popular presses, we examine actors’ use of fictional narratives to make meaning of their progression through the life course. Our analysis is situated at the intersections of gerontology, media studies, and the sociology of work.     

“At times I kinda felt I was in an institution”: Supportive housing for transition age youth and young adults

Housing stability is essential for young adult development. Older youth and young adults transitioning from public systems of care, such as foster care, the public mental health system and residential settings, commonly experience high levels of transience and housing instability. In recent years, supportive housing policies and programs have emerged to address this situation, yet we know little about whether (or not) new programs are meeting the needs of youth in transition, and, if so, how they are addressing the unique developmental, social, and emotional needs of this population. This study is one of the first to speak directly with young adults living in a supportive housing program designed specifically for youth transitioning out of children's systems of care. Study participants spoke about both their overall transition experience and their views on the housing program where they reside. The study conducted four focus groups (N = 26) with transitioning youth and young adults, ages 18 to 25 (Mean age = 22), in order to explore the following three broad research questions: 1) what is it like to make the transition to adulthood from public children's systems of care?; 2) how does the supportive housing model they reside in shape their transition experiences?; and, 3) how do they experience the services and staff who are part of the program? Data analysis included grounded theory coding techniques and constant comparison with four coders. Results suggest that participants feel like they continue to be treated as children, and they receive mixed messages regarding their need to be increasingly autonomous, yet follow the rules. Finally, they reported specific aspects of what they found to be helpful in both staff relationships and overall program components. These themes constitute the results of the study. Findings underscore the importance of both listening directly to service users, and developing young adult supportive housing programming expressly designed to meet the unique needs of marginalized young adults transitioning to increased independence and self-sufficiency.     

Sustainability Processes among Naturally Occurring Retirement Community Supportive Service Programs

ABSTRACT

Sustainability remains a concern for community models to better support older adults’ aging in place in their own homes and communities. Based on qualitative data from leaders of 53 Naturally Occurring Retirement Community (NORC) Supportive Service Programs, which is among the most prominent community practice models in aging, we aimed to develop an empirically-grounded framework on sustainability processes. Results indicated that programs use funding, staff members, interorganizational partnerships, and volunteers to offer services to attract older adults, and that older adults’ participation, in turn, is perceived as influencing the accrual of additional resources. Across themes, respondents discussed the importance of being responsive to the community and facilitating consumer participation.     

The Parent University Program: Factors predicting change in responsive parenting behaviors

Few evidence-based parenting programs exist for children under the age of three and even fewer have been rigorously evaluated in comparison to parenting programs for older children. The Parent University Program (PUP), was developed to serve parents with children birth through three who lived in southwest Baltimore. Parent-child dyads (N = 86) participated in the parenting program with the goal of increasing responsive parenting skills.Participants of the PUP showed a significant increase in responsive parenting behaviors. Participants in this open trial study who completed pre-test, post-test, and follow-up assessments showed a significant change from clinical to non-clinical status after attending the PUP. Neither the type of facilitator nor the number of hours attended showed an association with changing parenting behaviors. The age of the child was associated with the change in responsive parenting. Parents of older children in the birth to three age range had higher scores at pre-test and showed less change over time. The results of this study suggest that the Parent University Program was associated with positive change in responsive parenting behaviors for parents with children birth through three years of age.     

I was,I am,I will be: Identity and time perspective before and during COVID-19

The ways in which youth reach a stable identity, a core developmental task of emerging adulthood, are intertwined with their perceptions of the past, present, and future. Additionally, these dynamics are embedded in and are strongly influenced by the socio-historical context and concurrent events, such as COVID-19. This study examines how different groups of emerging adults (university students and workers) engage in identity processes in educational/vocational and interpersonal domains and frame their perspective of time before (N = 299, M_age = 21.90; 51.4% females) and during the pandemic (N = 497; M_age = 23.11; 68.2% females). Significant differences in identity processes and time perspective emerged between the two cohorts. Moreover, significant associations between identity and time perspective were found to be similar across different identity domains and cohorts.     

Young Adult Gambling Behaviors and their Relationship with the Persistence of ADHD

Young adulthood is a period renowned for engagement in impulsive and risky behaviors, including gambling. There are some indications that young adults exhibit higher gambling rates in comparison to older adults. Problem gambling has also been linked to ADHD. This longitudinal study examines the relationship between gambling and ADHD among an epidemiological sample of young adults (n = 235; males = 179, females = 56) aged 18-24. Results indicate that individuals who report childhood ADHD symptoms which persist into young adulthood experience greater gambling problem severity than participants with no ADHD or those with non-persistent ADHD.     

Employee reactions to positive action policies in the United Kingdom: Does the organization’s justification matter?

Affirmative action remains a contentious topic in both research and practice. While advocates suggest that such action is necessary to overcome demographic imbalances in the labor market, some research shows that these policies can prompt undesirable employee reactions that negate their value. While positive discrimination (i.e., recruiting or promoting solely based on a protected characteristic) remains illegal in the United Kingdom, organizations have increasingly begun adopting positive action measures (i.e., measures aimed at alleviating disadvantage or under-representation based on protected characteristics). However, there is little research looking at how these policies specifically affect employee attitudes or how different organizational rationales for positive action might moderate these effects. This lack of research is even more notable in the UK context. In two experimental studies of UK professionals (N = 353) we find that perceived organizational justice explained the relationship between positive action and affective commitment / turnover intention. However, evidence supporting the effect of organizational rationale was limited.     

Effects of parental monitoring on aggressive behavior among youth in the United States and South Korea: A cross-national study

ObjectiveThis cross-national study examined the direct and indirect effects of parental monitoring on aggressive behavior among separate samples of 10th grade youth in the US (N = 3784) and South Korea (N = 3079).MethodsData from two national probability studies—Monitoring the Future (MTF) for US youth and Korea Youth Panel Study (KYPS) for South Korean youth—were used. Both studies incorporated school-based, multi-stage, stratified, and randomized clustered sampling methods.ResultsPath analyses results indicated that while parental monitoring was directly and negatively related to aggressive behavior among US youth, it had no direct effect among South Korean youth. We also found significant indirect effects of parental monitoring on youth aggression through cigarette use, alcohol use, and self-esteem among both groups. Both US and South Korean youth who perceived increased monitoring from their parents reported less cigarette and alcohol use and higher self-esteem, which in turn reduced the likelihood of aggressive behavior.ConclusionsThis study serves as an example of conducting cross-national research using existing data to investigate significant issues related to youth well-being. Although there are cultural differences between US and South Korean youth, parental monitoring is still important in deterring both groups of youth from engaging in aggressive behavior.     

One does not simply meme about organizations: Exploring the content creation strategies of user-generated memes on Imgur

This study explores how online publics are engaging with organizations by creating and sharing brand-related content online, outside corporate-controlled communication environments. This research employs a quantitative content analysis of memes shared on the social networking site Imgur to reveal how user-generated content conveys meaning about organizations. The analysis reveals brand-centric memes are generally classified as orphan memes, or memes that have distinct textual and visual characteristics separating them from established or emerging meme families. Memes about organizations are neither an overwhelming reflection of biting criticism or support, but rather a reflection of online public engagement with organizations that primarily use humor and textual brand features (or quiddities) to convey their commitment and satisfaction with the organization and unite meme families.     

Corporate actors in Western European television news

News about corporations can be understood as an interdependent relationship among the public relations function, organizational logic and the logic of the media. This research addresses the visibility and role of corporate actors in Western European public television news. A quantitative content analysis was conducted of a representative sample of six primetime news programs (N = 139) in 2006. The results show that corporate actors do not appear very often in the news, that they are part of a civil-economic coalition and join the public debate about issues. Promotion of products, brands and organizations is hardly visible.