Open networks and secret Facebook groups: exploring cycle effects on activists’ social media use in the 2010/11 UK student protests

Abstract

Much has been written in recent years about the growing impact of social media on social movements. While authors have extolled the virtues of Facebook and Twitter as organisational and informational tools for a range of movements from the Arab Spring to Occupy, evidence remains patchy as to under what conditions social media is most effective at engaging and mobilising the wider public. Drawing on the work of Tarrow, this article considers the impact of cycle effects on the effectiveness of social media as a mobilising and organising tool for the 2010/11 U.K. student protests. Although preceding the broader ‘movement of the squares’ contention cycle, the protests made similar use of social media for generating mass participation. Yet, its mobilising power was dependent on a number of temporal factors, including amplification through mainstream media and the urgency of its initial campaign goal. Moreover, towards the end of the cycle, activists were found to be using social media – via ‘secret’ Facebook groups – in ways that reinforced emerging group hierarchies, arguably contradicting their initial commitment to open-access networks and participatory democracy.     

Putting women back in their place. Reflections on slut-shaming,the case Asia Argento and Twitter in Italy

ABSTRACT

Compared to racist and ethnicist discourses, literature on sexist discourses – both off and on-line – as hate speech is relatively underinvestigated. This is partly due to the tendency to minimise accusations of sexism and to reframe misogyny as ‘acceptable’ by constructing it as a form of humour. We decided to focus on slut-shaming, one of the most virulent forms of hate speech, which has always existed but was boosted by social media, becoming a stable low-cost ingredient of today’s rape culture. We propose to consider online slut-shaming as a form of ‘technology-facilitated sexual violence’, where digital technologies are used to facilitate both virtual and face-to-face sexually based harms. According to feminist analysis of sexual violence, this would be a matter of power rather than sex: sex would be the weapon, not the motive. We have tested this research hypothesis by focusing on the Italian reception of the MeToo campaign, triggered by Asia Argento’s denunciation. More specifically, two Different Twitter corpora produced within the same five months period were examined by means of a quantitative and a qualitative methodology.     

Social media,temporality, and the legitimacy of protest

ABSTRACT

This article examines how the rise of social media affects the temporal relations of protest communication. Following a relational approach, it traces how regimes of temporality are constructed and transformed through the entanglement between media infrastructures, institutions, and practices. These regimes involve particular ‘speeds’ -the rate at which media content is renewed – as well as ‘temporal orientations’ towards present, past, and future. The article questions how specific temporal regimes enable or complicate protestors’ efforts to gain public legitimacy. A large body of research suggests that it is difficult to gain such legitimacy in the mainstream news cycle, in which protest is primarily covered from an ‘episodic’ perspective, ignoring larger protest issues. The present analysis suggests that despite the participatory affordances of social media, it has not become any easier to generate sustained public attention for structural protest issues. Drawing examples from three case studies, it demonstrates that the dominant mode of social media protest communication reproduces and reinforces the episodic focus of the mainstream news. While other temporal perspectives on protest are certainly developed in the alternative and mainstream news, as well as in activist social media communication, these do not fundamentally challenge the prevailing temporal orientation towards the present, towards the event.     

Being a teacher with a so-called ‘immigrant background’: challenges of dealing with social boundaries

ABSTRACT

There have been calls in many European countries to diversify the teaching staff as a response to increasing diversity within student populations. These calls are often based on underlying assumptions that teachers with a migration history are well placed to act as ‘intercultural mediators’ and ‘role models’ for successful integration. However, these assumptions often lack differentiation. The presented study addresses this lack of differentiation for the case of the German-speaking part of Switzerland. Based on social constructivist theory (Barth; Wimmer) and pursuing a qualitative-hermeneutical approach (Schütze; Rosenthal), the study shows four ideal types of dealing with social boundary dynamics among teachers who have been categorised or labelled in terms of a ‘second immigrant generation’. Additionally, the study provides insight that (a) the category of ‘labour migration’ is experienced as a particularly significant category of boundary making and (b) that schools in urban-immigrant neighbourhoods – in contrast to those in rural-non-immigrant neighbourhoods – are experienced as places with an increased chance of recognition for a teacher ‘with an immigrant background’, although even there, these teachers find themselves in constant engagement to defend their belonging and to justify their sensitivity in dealing with migration-related diversity.     

Investigating the organizational everyday: a critical feminist approach

ABSTRACT

This article considers the possibilities and limits of applying institutional ethnography, a feminist theoretical and methodological approach that contributes to collective projects of investigating and transforming social life. Elaborating on the approach, the article reports on an ethnographic exploration of visual artists’ experiences and struggles in Canada's art world – a project that started from the standpoint of practising visual artists, examined their work and relations, and explicated practices and logics of art and valued work conditioning their lives. Speaking back to formal or text-based investigations of particular institutions, the article grapples with how to engage in research that more fully reveals the ‘social,’ attending to everyday life, to the ‘life work’ that people do, and to social forms that are threaded through intersecting, localized intimate and institutional spheres.     

Interface methods: renegotiating relations between digital social research,STS and sociology

This paper introduces a distinctive approach to methods development in digital social research called ‘interface methods’. We begin by discussing various methodological confluences between digital media, social studies of science and technology (STS) and sociology. Some authors have posited significant overlap between, on the one hand, sociological and STS concepts, and on the other hand, the ontologies of digital media. Others have emphasized the significant differences between prominent methods built into digital media and those of STS and sociology. This paper advocates a third approach, one that (a) highlights the dynamism and relative under‐determinacy of digital methods, and (b) affirms that multiple methodological traditions intersect in digital devices and research. We argue that these two circumstances enable a distinctive approach to methodology in digital social research – thinking methods as ‘interface methods’ – and the paper contextualizes this approach in two different ways. First, we show how the proliferation of online data tools or ‘digital analytics’ opens up distinctive opportunities for critical and creative engagement with methods development at the intersection of sociology, STS and digital research. Second, we discuss a digital research project in which we investigated a specific ‘interface method’, namely co‐occurrence analysis. In this digital pilot study we implemented this method in a critical and creative way to analyse and visualize ‘issue dynamics’ in the area of climate change on Twitter. We evaluate this project in the light of our principal objective, which was to test the possibilities for the modification of methods through experimental implementation and interfacing of various methodological traditions. To conclude, we discuss a major obstacle to the development of ‘interface methods’: digital media are marked by particular quantitative dynamics that seem adverse to some of the methodological commitments of sociology and STS. To address this, we argue in favour of a methodological approach in digital social research that affirms its maladjustment to the research methods that are prevalent in the medium.     

How social media transform migrant networks and facilitate migration

We argue that social media are not only new communication channels in migration networks, but also that they actively transform the nature of these networks and thereby facilitate migration. Despite some limitations, which stem from the ‘digital divide’ and the lower trustworthiness of virtual ties, qualitative data reveal four relevant ways in which social media facilitate international migration. First, they enhance the possibilities of maintaining strong ties with family and friends. Second, they address weak ties that are relevant to organizing the process of migration and integration. Third, they establish a new infrastructure consisting of latent ties. Fourth, they offer a rich source of insider knowledge on migration that is discrete and unofficial. This makes potential migrants ‘streetwise’ when undertaking migration. Based on these empirical findings we conclude that social media are transforming migration networks and thereby lowering the threshold for migration.     

Good girls don't comment on politics? Gendered character of online political participation in the Czech Republic

The article aims to contribute to the still relatively unexplored area of the relationship between gender and online political participation. Using two complementary methods – a representative, post-election survey of the adult Czech population and a content analysis of communication on the selected Czech political parties’ Facebook profiles during the campaign for the 2013 Parliamentary Elections – we attempt to challenge some established assumptions regarding the allegedly equalizing effect of the Internet and social media on participatory behaviour of men and women. While survey data discovered subtle yet statistically significant differences between men and women in some online expressive activities on Facebook, mainly commenting on other users’ statuses, content analysis further revealed that there are not only notable gender gaps among the Facebook users who commented on the campaign, but also differences in the tone of communication produced by the respective gender groups, with men posting more negative comments addressed to parties as well as to other Facebook users. We suggest that these results question the prevailing perception about the narrowing of the ‘gender gap’ in the online environment and call for a more nuanced methodological approach to different forms of online political expression.     

From ‘moments of madness’ to ‘the politics of mundanity’ - researching digital media and contentious collective actions in China

Abstract

Information and communication technologies (ICTs) have become an essential part of contentious politics and social movements in contemporary China. Although quite a few scholars have explored ICTs, contentious politics, and collective action in China, they largely focus on the event-based analysis of discrete contentious events, failing to capture, reflect, and assess most of the political ferment in and around the routine use of digital media in people’s everyday lives. This study proposes a broader research agenda by shifting the focus from contentious events – ‘moments of madness’ – to ‘the politics of mundanity’: the political dynamics in the mundanity of digitally mediated, routine daily life. The agenda includes, first, the investigation of the dynamics underlying the mundane use of digital media, which not only places the use of ICTs in contentious moments into ‘a big picture’ to understand the political potential of mundane use of ICTs, but also reveals ‘everyday resistance,’ or less publicly conspicuous tactics, as precursors of open, confrontational forms of contentious activity. Second, the agenda proposes the examination of mundane experiences to understand the sudden outburst of contention and digital media as the ‘repertoire of contention.’ Third, the agenda scrutinizes the adoption of mundane expressions of contentious challenges to authoritarian regimes, as they allow for the circumvention of the heavy censorship of collective action mobilization. Mundane expressions have thereby emerged as a prominent part of the mobilization mechanism of contention in China. Addressing ‘the politics of mundanity’ will provide a nuanced understanding of ICTs and contentious collective action in China.     

Data craft: a theory/methods package for critical internet studies

ABSTRACT

Disinformation campaigns continue to thrive online, despite social media companies’ efforts at identifying and culling manipulation on their platforms. Framing these manipulation tactics as ‘coordinated inauthentic behavior,’ major platforms have banned culprits and deleted the evidence of their actions from social activity streams, making independent assessment and auditing impossible. While researchers, journalists, and civil society groups use multiple methods for discovering and tracking disinformation, platforms began to publish highly curated data archives of disinformation in 2016. When platform companies reframe manipulation campaigns, however, they downplay the importance of their products in spreading disinformation. We propose to treat social media metadata as a boundary object that supports research across platforms and use metadata as an entry point for investigating manipulation campaigns.

We illustrate how platform companies’ responses to disinformation campaigns are at odds with the interests of researchers, civil society, policy-makers, and journalists, limiting the capacity to audit the role that platforms play in political discourse. To show how platforms’ data archives of ‘coordinated inauthentic behavior’ prevent researchers from examining the contexts of manipulation, we present two case studies of disinformation campaigns related to the Black Lives Matter Movement. We demonstrate how data craft – the exploitation of metrics, metadata, and recommendation engines – played a prominent role attracting audiences to these disinformation campaigns. Additionally, we offer some investigative techniques for researchers to employ data craft in their own research of the disinformation. We conclude by proposing new avenues for research for the field of Critical Internet Studies.     

Inclusive education: an examination of school relationships and student interactions

The aim of this paper is to examine inclusive education in multicultural contexts from an interaction networks perspective. The paper is based on the idea that inclusive education can be better understood by studying how native and non-native students interact, and what kinds of networks they establish in school. To do so, we assume two premises: (a) class-group dynamics can have a socially inclusive impact and (b) the composition of classroom social networks often plays a significant role in educational achievement, especially in classes with students with different cultural backgrounds. Starting from these premises, we firstly discuss the relevance of research and theory on social and personal networks regarding both social inclusion and academic performance. We subsequently review recent literature on ‘social support’ as a factor that is directly related to the inclusion of minority cultural groups in school. We then discuss the importance of the relationships developed among them and their influence on academic performance. School relationships – student networks in and out of school and classroom dynamics – can be developed and shaped in many different ways and across numerous opportunities to enhance educational performance in inclusive multicultural environments.     

Infectious Innovations? The Diffusion of Tactical Innovation in Social Movement Networks,the Case of Suffragette Militancy

This paper explores the diffusion of a tactical innovation – militancy – within the British Suffrage Movement, 1905–1914. It concentrates upon the influences that arise from personal social networks and which affect ego's decision about whether to adopt the new tactic. UCINET is used to map and visualise the activist networks of two suffragettes who made different adoption decisions. This reveals that ‘weak ties’ to ‘innovation champions’ (i.e. suffragette ‘travelling organisers’) connected both women to opportunities to learn about, observe and adopt militancy. In order to explain why one suffragette adopted the tactic and the other did not, however, there is a need to link structural and cultural analyses of social networks together. Here, I do this by following up empirically what Fuhse [Fuhse, J. (2009). The meaning structure of social networks. Sociological Theory, 27, 51–73] has called the ‘meaning structure of the network’ consisting of interpersonal expectations and network culture. I propose that the ‘meaning structure’ of the network is linked to the structural patterning of social ties – and the subjective meanings of ego – through the communicative interaction in which they both are rooted [Mische, A. (2003). Cross-talk in movements: Rethinking the culture-network link. In M. Diani & D. McAdam (Eds.), Social movements and networks: Relational approaches to collective action (pp. 258–280). Oxford/New York: Oxford University Press]. Focusing on communicative interaction and intersubjective meanings indicates that there is value in approaching personal networks as socio-cultural ‘lifeworlds’ [Habermas, J. (1987). The theory of communicative action, volume 2: System and lifeworld. Boston, MA: Beacon Press; Passy, F., & Giugni, M. (2000). Life-spheres, networks, and sustained participation in social movements: A phenomenological approach to political commitment. Sociological Forum, 15, 117–144.). This approach is particularly valuable in highlighting the construction of a ‘moral point of view’ within networks, which fundamentally shapes the symbolic legitimacy of culturally controversial tactics.     

Digital survivance and Trickster humor: exploring visual and digital Indigenous epistemologies in the #NoDAPL movement

ABSTRACT

The decolonizing turn in the humanities and social sciences calls for scholarship that analyzes social media practices through the lens of Indigenous epistemologies. In this article, we model the ways that Indigenous epistemologies might contribute to theories of social media practices as we explore ways that the digital image can drive identification with and engagement in political acts. The article analyzes social media tropes circulated across various platforms among Indigenous communities and allies in relation to the #NoDAPL movement. We argue that attempting to analyze Native American traditions through Western theory will only work towards colonizing these Indigenous texts. Thus, whereas we employ insights from digital and visual methods of analysis (Highfield, T., & Leaver, T. (2016). Instagrammatics and digital methods: Studying visual social media, from selfies and GIFs to memes and emoji. Communication Research and Practice, 2(1), 47–62), we also highlight the strategic use of humor in the visual materials shared through various social media platforms utilizing the framework of the Trickster. We argue that the visual and digital phenomena we studied might best be understood as a form of digital survivance, drawing upon Anishinaabe scholar Gerald Vizenor [(1994). Manifest manners: Postindian warriors of survivance. Hanover, CT: Wesleyan University Press]. term ‘survivance’ as a portmanteau that combines ‘survival’ and ‘resistance’ in its characterization of Indigenous storytelling traditions. Whereas centering the Indigenous figure of the Trickster might suggest that social media has failed to live up to its promises, this epistemological approach also explains the hope that Indigenous communities hold in uniting via social media for what has been and continues to be a long-term battle for sovereignty and for the protection of the earth and all of its beings.     

‘The Anarchists' World Cup’: Respectable Protest and Media Panics

In 2005 225,000 people marched through Edinburgh enjoining the G8 to ‘Make Poverty History’. The coalition's own assessment of their campaign highlighted the importance of media by focusing on the extent of media coverage. Media outlets, however, have their own agendas. Detailed analysis of newspaper coverage preceding the G8 Summit suggests a disjuncture between campaign objectives and media frames. This paper explores how far newspaper accounts of G8-related protests were ‘framed’ in terms of social movement aims, and how far in terms of anticipated violence. Our findings lead us to caution against an uncritical equation of ‘coverage’ and ‘success’, offering a more nuanced account of the interplay between social movements and media.     

Organizing the organism: a re-casting of the bio-social interface for our times

I present a future-oriented look at sociology and anthropology's historical appropriation of the concept of organism. The ‘future’ of which I speak is one in which the biological and technological are blending together. In cultural and science studies, the figure of the ‘cyborg’ is often discussed in this context. But the cyborg tends to be treated as a specifically ‘postmodern’ innovation, whereas the organism has always invited the cyborg's ontological ambivalence. This sensibility goes back to the dawn of both the modern biomedical sciences and the social sciences. I begin on the relatively familiar terrain of the role that emerging medical conceptions of the organism in the mid-nineteenth century played in the formation of such founding figures of sociology and anthropology as Emile Durkheim and Franz Boas. I then move to the specific ‘relativization’ of Darwin's theory of evolution that fostered turn-of-the-century conceptions of the social organism, including that emergent entity, the ‘superorganism’, which figures prominently – albeit differently – in the attempts to characterize the uniquely ‘human’ character of culture and technology. Finally I look at one very explicitly ‘constructivist’ approach to the social organism promoted by the distinguished chemist Wilhelm Ostwald, who was in turn anathematized by Max Weber in one of the original episodes of sociology's disciplinary boundary maintenance. The pride of place that Ostwald gave to ‘catalysts’ in consolidating and enhancing social organisms – from business firms to academic disciplines – earns his perspective a second look in our time. I end with directions for further exploration, which include reviving Norbert Wiener's cybernetic vision.     

Sharing beyond Slacktivism: the effect of socially observable prosocial media sharing on subsequent offline helping behavior

New forms of youth social and political participation have been termed ‘Slacktivism’ – low-cost online forms of social engagement that decrease subsequent offline participation. Previous experimental work has provided support for a ‘Slacktivism effect,’ but it is unclear if this theoretical model applies to youth media sharing on social networking sites. This study uses a novel sharing simulation paradigm to test the effect of publicly vs. anonymously sharing a social cause video on subsequent willingness to engage in offline helping behavior. Results show that publicly (as compared to anonymously) sharing a selected video on one’s own Facebook wall led to a greater willingness to volunteer for an issue-related cause. Participants’ existing use of social media for engagement in social issues/causes moderated the effect, such that only participants low in use of social media for social engagement were susceptible to the sharing manipulation. Implications for reconceptualizing media sharing as a unique form of online participation beyond ‘Slacktivism’ are discussed.     

Frankenstein journalism

Confronted with circumstances altered by the Internet, professional working practices have the option to change or to stay the same. This paper looks at how newsworkers in the new form of digital newsrooms have adapted the old location- or topic-based ‘beat’ system; now that they are called upon to curate or aggregate news stories which arrive fully formed from legacy news websites or emerge from social media. Stories like these are often valued for their virality – that is, how far and fast they have already spread – and their power to attract clicks from readers. Today, a growing number of news websites aggregate or curate such stories as part of their own news offerings. Yet curating these stories bring challenges to journalists’ identities and work practices, which demands a response. Based on an ethnographic study of eight digital newsrooms, we report how newsworkers use journalistic rituals to legitimise these second-hand stories flowing into the newsroom. We observed the use of rituals of objectivity, multiple sourcing and comparison with other news outlets as mechanisms that newsworkers used to validate and justify their use of second-hand content.     

Girls being Rey: ethical cultural consumption,families and popular feminism

ABSTRACT

This paper argues that consumers of popular culture engage in practices of ‘ethical cultural consumption’, whereby the consumption of cultural texts is imagined as having the potential to ‘do good’ both individually and socio-politically. The paper explores data from an online questionnaire and drawing activity with girls aged 5–10 and their parents on the experience of costume playing as Rey from the contemporary Star Wars trilogy. Imagined as a ‘girl who can do anything’, Rey represents a new kind of popular feminist hero and role model for girls, enabling a degree of critique of normative gendered role models for children. ‘Being Rey’ also represents a deterministic project through which parents aim to cultivate the ‘right’ kind of girls, seeking to instil the resilience to ‘cope’ with unknown futures. More than a purely individual project, we argue that parents invest in an individualized idea of doing ‘good’ through consumption, drawing on a notion of the consumer as a political actor with the power to affect social change. Investigating the project of participating in and consuming culture ‘ethically’ allows for an exploration of what it means to ‘be political’ and ‘do good’ as a consumer in neoliberalism.