Lay discourses of the rural: Developments and implications for rural studies

Considerations of lay discourses of the rural - people's everyday interpretations of rural places and ideas of the rural - have become increasingly evident in some key articles addressing the theory and practice of academic rural studies. A major element of the retheorization of rural studies, which itself is set within the broader contexts of recent developments in social theory, considerations of lay discourses have concerned themselves with the nature and implications of everyday interpretations and constructions of the rural, and, in some cases, how academic discourses are complexly bound up with such processes. This paper sets out to review some of the key examples of how and why lay discourses are being used in academic approaches to the rural, and how some of these are also addressing the key question of the problematic relationship between lay and academic discourses. It then aims to develop these initiatives, firstly, by suggesting some clarification of what lay discourse is; how other discourses, particularly popular and professional, should be identified; and why close attention should be paid to how they link up. Secondly, drawing on qualitative case study material gathered from an academic incursion into lay discourses of a small village in south west England, it is suggested that the very different nature of lay discourses has not been fully appreciated, and this has led to only partial success in some academic attempts to assimilate them into new approaches to rural studies, particularly in the ongoing debate about definitions of the rural. It is shown that lay discourses of the rural, such as they are, can be expected to be both spatially and conceptually complex and incoherent to an extent that will make it difficult for them to be incorporated into established (modern) academic rural approaches and thus leads to conclusions that in part support Murdoch and Pratt's (1993) concept of the ‘post-rural’.     

Exploring rurality through `community': discourses,practices and spaces shaping Australian and New Zealand rural `communities'

`Community’ has a long history in both lay and academic discourses, but as contemporary rural societies are recognised to be both diverse and rapidly changing, one may ask whether `community’ is still relevant to notions of rurality. This paper extends both recent studies of rurality and discourse to consider how small and rapidly changing “communities” in Australia and New Zealand still subscribe to (and practice) forms of `community'. It proposes that a reworking of the concept of `community’ can embrace both the discursive and socially diverse nature of rural societies. In so doing the paper draws upon a framework for reading `communities’ published earlier in this Journal (Liepins, 2000a. Journal of Rural Studies, forth coming) and illustrates its application with case studies from Australia and New Zealand. Results show that `community’ is still an important notion for many rural dwellers and that it is constructed and maintained through a wide set of meanings, practices and spaces. Moreover, these analytical features are seen to be related in processes which maintain or challenge any case-specific notions of `community'; thus creating a sense of the term as a fluid and negotiated phenomenon.     

Borrowing from the Rural to Help the Urban: Organic Farming Exemplars in Postsocialist China

This article examines an alternative food movement in China called exemplary agriculture. A key characteristic of the movement is its recuperation of legacies of state socialism including exemplary morality (leadership by example and the emulation of role models) and the pervasive urban/rural dichotomy (a dichotomy that privileges the urban over the rural economically, politically and culturally). Adopting practices derived from rural culture and putting a positive spin on them, movement protagonists promote alternative urban lifestyles they believe will improve the experience of city living and the malice of modernity. Drawing on ethnographic research across organic farms and farmers’ markets, this article examines some of the tensions revealed when these legacies of socialism interact with processes of globalisation such as consumer culture. It offers insights into the changing nature of activism in postsocialist China and how new economic classes are attempting to reconfigure the cultural and moral landscape of the city.     

Rethinking the changing structures of rural local government – State power,rural politics and local political strategies?

There is a notable absence in contemporary rural studies – of both a theoretical and empirical nature – concerning the changing nature of rural local government. Despite the scale and significance of successive rounds of local government reorganisation in the UK, very little has been written on this topic from a rural perspective. Instead research on local political change has tended to concentrate on local governance and local partnerships – on the extra-governmental aspects of the governance system – rather than on local government itself. In contrast, this paper draws upon strategic-relational state theory to explore the changing structures and institutions of rural local government, and analyse how these can be related to the changing state strategies of those groups which are politically powerful in rural areas. In this respect, the paper draws on current and previous rounds of local government reorganisation to illustrate how new objects of governance, new state strategies and new hegemonic projects are emerging as a consequence of such restructuring processes.     

Urban Residents' Views of Rurality and Contacts with Rural Places1

Little is known about how rural people and places are viewed by the urban majority or the extent to which these images are related to first-hand contact with rurality. Data from a recent mail survey of a sample of people living in Pennsylvania cities suggest that urban people view rural places in positive terms and feel that rural areas and rural lifestyles should be preserved. When asked to consider the desirability of various development strategies, most urban residents indicated that priority should be given to promoting traditional extractive economic activities (farming, forestry, mining); there was little support for other types of business or industrial development Urban residents who visited rural locales for recreation and/or environmental contact were most likely to want to preserve those areas; visiting for social reasons was related to support for development activities. Policy implications of these findings are suggested.     

A culture of whiteness: How integration failed in cities,suburbs, and small towns

As America's neighborhoods have become more racially diverse in the last half century, are these shared spaces fulfilling the “promise of integration”? In this study, I review the literature on desegregation as it occurs in urban, suburban, and rural places, illuminating how a culture of whiteness works in each of these types of places to reproduce racial domination. The literature on multiethnic urban areas demonstrates how a culture of whiteness reframes gentrification as ‘revitalization’ and nostalgia, which result in social control and cultural displacement of non-white residents. In suburban places, I draw out the ways a culture of whiteness is expressed as ‘niceness’ and ‘governmentality’, resulting in symbolic exclusion and forced assimilation of people of color. Finally, in rural places, a culture of whiteness uses narratives of ‘pollution’ and ‘parasitism’ to understand often low-income migrants of color, which renders them invisible and reproduces their structural disadvantage in the community. Revealing the subtle and obscure mechanisms through which a culture of whiteness reproduces racial domination in diverse places ultimately provides the key to their undoing and opens the door to the promise of integration.     

Local Economic Development in an Age of Devolution: The Question of Rural Localities*

Abstract There is limited recent research on the strategies that rural local governments are employing in the face of changing intergovernmental relationships, especially in relation to local economic development. This paper draws on data from a survey of local governments in the Ohio River Valley Region that includes a mix of localities on the urban‐rural continuum, to empirically address three issues. First, we examined the extent to which county governments have undertaken local economic development initiatives as well as other, extra‐economic activities designed to improve community well‐being. Second, we assessed the extent to which rural county governments vary from urban counties in their activities and available resources. Finally, we employed logistic regression models of factors associated with use of development strategies to determine the relationship between rurality and local development policy activities. The results show that rural counties are less likely than urban counties to undertake various economic development activities, with observed urban‐rural differences largely attributable to county socioeconomic disadvantages, such as poverty and education.     

‘The brainy ones are leaving’: the subtlety of (un)cool places through the eyes of rural youth

The aim of this paper is to study place dynamics in relationships between academically-oriented young people and their local rural places. With point of departure in rural settings with less obvious flagship attractions and cultural assets compared to urban high amenity settings, the paper contributes to the limited literature on the perception of place among academically-oriented youth, who in future potentially belong to the professional category of knowledge workers. Addressing identity, place and the concept of cool in relation to rural youth, we analyse the ?ndings from 23 qualitative, in-depth interviews conducted with 49 young people in secondary education in two rural regions of Denmark to identify place dynamics in the relationships between these young people and their local places. The paper adds to the youth literature by demonstrating how rural youth produce, articulate and maintain identities and visions for desired futures with aspirations for urban lifestyles. Findings show that the interviewed youth's relationships to their local rural place are characterised by con?icting feelings of attachment, detachment, pride and entrapment, and that such feelings reflect on identity construction and seem to play an important role for future migration intentions.     

‘No,living well does not mean being rich’: Diverse understandings of well-being among 11–13-year-old children in three Ethiopian communities

Participatory research into how people living in material poverty define and experience well-being and ill-being is increasingly common in developed and developing countries. Such research highlights the importance of experiential aspects, such as being respected and able to preserve one's dignity, and having meaningful choices. Nevertheless, these findings rarely cover children's experiences and are often not contextualized or triangulated with other data. The paper will extend this exploration using data from qualitative research with a sub-sample of children aged 11–13 in three urban and rural communities, drawn from Young Lives, a long-term international research project investigating the changing nature of childhood poverty in four countries, including Ethiopia. Firstly, it addresses how understandings of a good life and what is needed to achieve one varies between communities and amongst children of different backgrounds living in those communities; for example, boys and girls and children from richer or poorer households. Secondly, the study examines how one's place in social relationships also contributes to how children perceive and understand what a good life is. The paper confirms the importance of allowing children to take at least a ‘partial role’ in measuring and monitoring their well-being (Ben-Arieh 2005, 575) and provides examples of how this might be done.     

The role of local actors in transforming the urban fringe

In interpreting the transformation of rural space, much attention has been given to the macro scale processes shaping capitalist society, particularly those of accumulation and uneven development. Often, the role of the individual and of local agency generally is relegated to that of a pawn. However, with the retreat of the central state from many domains, the role of the individual and particularly the local community in shaping development processes has received more and more attention. Proactive roles have been recognized increasingly for communities and individuals in relatively depressed regions as being an integral part of the emerging ‘new economy’, but the urban fringe has received little attention from this perspective. Glimpses of the role for local agency come partly from research into urban fringe agriculture over the past 20 years which has profiled the role of the individual farmer and farm family, but little progress has been made in the appreciation of locality, or socially constructed localized action space, in the urban fringe, particularly in its manifestation through the actions of local groups, organizations and communities. A conceptual framework is proposed to advance our understanding of local agency in the processes of differentiation within the urban fringe. Local agency acts upon the transformation of the local environment to become one of the driving forces behind the process of uneven development and, more generally, differentiation of urban fringe space.     

Agriculture and Rurality: Beginning the “Final Separation”?*

Abstract When is a farm a farm? When is rural rural? Has the issue of the rural‐urban continuum returned? Decades ago rural sociology worked itself into two blind alleys: rural‐urban differences and attempts to define the rural‐urban fringe. Although these conceptual problems eventually were exhausted, recent developments in California raise the possibility of a phoenix‐like revival, although in new form. Three cases—the success of Napa Valley winemaking and the urban crowding that has accompanied it, the explosion of wine grape acreage in neighboring Sonoma County as demand for premium wine grapes has increased dramatically, and an antibody‐manufacturing goat “farm” in Santa Cruz County—have spurred community controversies and are now generating debates over the definition of “agriculture,” whether agriculture is rural, and “When is rural rural?”     

新型城市化是上海城市发展转型的必由之路

中国在推进城市化进程中,以城市人口占总人口的比例来表示城市化率的方法,实践证明并不科学。目前农村与城市的＂二元结构＂依然很突出。上海作为国内城市化率最高的城市,也有＂概念性市区＂问题,需要走新型城市化道路,在完成＂人口转移型＂城市化前提下,加快向＂结构转换型＂城市化转变。     

Older people and poverty in rural Britain: Material hardships,cultural denials and social inclusions

This paper explores the relations between older people, poverty and place in rural Britain. It develops previous work on rural poverty that has pointed both to the significance of older people within the rural poor population and to their denials of poverty. The paper also connects with recent discussions on the complexity of relations between poverty and social exclusion in later life, as well as key themes emerging from studies of older people in disadvantaged urban neighbourhoods. Drawing on findings from a survey of 4000 households in rural Wales and interviews with older people in poverty in three rural places, the paper provides a detailed examination of the materialities and experiences of poverty among older people in rural places. In particular, it highlights how older poor groups construct their lives in complex terms with references made to both social inclusions and exclusions. The research also points to the significance of the socio-cultural contexts of place in shaping older people's understandings of poverty in rural areas.     

Looking for Rural Idyll ‘Down Under’: International Immigrants in Rural Australia

This article outlines the empirical findings of the first national longitudinal study of almost 1,000 recent immigrants who decided to move to non‐metropolitan Australia. The national survey (2008‐2010) identified that new international immigrants tend to move to rural areas because of the natural beauty, lifestyle and community spirit to be found there, as well as the idyllic image of peacefulness and a relaxing environment associated with these areas. Natural attractors, such as rurality and climate, were important features of the places which, according to the survey, were particularly liked. However, there is tension between the imagined Australian rural ideal and reality, with remoteness, isolation and parochialism being the key features in how the countryside may be misrepresented. The retention of new immigrants in rural places is very strongly related to constructed attractors – the availability and quality of infrastructure, as well as recreational, entertainment and cultural activities.     

The Work of Rural Professionals: Doing the Gemeinschaft‐Gesellschaft Gavotte

Abstract This paper considers how rurality affects the work of professionals. Sociologists have paid little attention to possible rural‐urban differences in work styles and no study exists which compares the rural experience of those in different professions. I review the literature describing the work of various rural professionals and examine interview data from rural clergy to see whether rural professionals differentiate their work from that of their urban peers. The comparison across occupations reveals several common concerns, including the need to do similar work with fewer resources, the necessity of adapting protocols and codes of conduct to rural settings, and the challenge of dealing with dual relationships. I argue that conventional standards of professional behavior reflect an urban bias and that rural life problematizes the notion of professionalism. Those who work in rural places are caught trying to dance between the “tunes” of gemeinschaft and gesellschaft society.     

What is really different about rural and urban firms? Some evidence from Northern Ireland

The economic structure of rural regions in Europe is becoming increasingly similar to that of urban regions. Therefore, what is really different about rural and urban firms? This question is investigated here through a comparison of matched manufacturing plants in rural and urban areas of Northern Ireland. The analysis finds that remote rural, accessible rural and urban manufacturing plants that are matched with respect to their industrial sector, size, age and ownership structure are nevertheless different in certain key respects. Remote rural manufacturing plants are seen to follow a production-cost-oriented export strategy, while accessible rural firms adopt a more innovation-oriented export strategy. In contrast, urban manufacturing plants use their reputation-based competitive advantage to service relatively large local markets. The competitiveness of rural firms is particularly influenced by the quality of transport infrastructure, the availability of suitably qualified staff, and external trade factors. Given this complex set of factors, effective policy initiatives in this area may involve measures that cut across departmental and national boundaries.     

Farmland preservation,development rights and the theory of the growth machine: the views of planners 1

We examine the effectiveness of farmland preservation measures in challenging efforts to convert agricultural land to nonfarm uses in rural/urban fringe areas. Our focus is on programs based on the exchange of development rights in the northeastern United States. We employ theoretical constructs from Logan and Molotch's theory of the urban growth machine. They argue that the commodification of land associated with urbanization is the most important source of wealth and power for land-based elites. Yet, the activities of these elites are sometimes challenged with growth control measures like farmland preservation. To evaluate the effectiveness of these programs to defend farm land-use over purely commercial land exchange for speculative gain, we draw on data from focus group discussions and a survey of planners in metropolitan areas of the region. Our analysis also considers the limitations of such programs in the context of the absence of regional land-use planning. We find that farmland preservation programs based on the exchange of development rights do challenge some aspects of urban growth, but are also the result of those same development dynamics. Thus, they reflect certain class biases associated with the development of rural/urban fringe areas. However, we conclude that these programs could become more effective farmland protection tools with the implementation of comprehensive land-use planning.     

城乡结合部城市化进程的难点及对策研究——以上海市X镇为例

城乡结合部是农村向城市过渡的边缘地带,也是农村社会向城市社会转型的前沿地带。城乡结合部是其自身模仿、融入城市,以及城市扩散辐射效应嵌入的双向互动过程。本文以上海市x镇为例,探讨近年来城乡一体化过程中的难点及对策。     

Local rural product as a ‘relic’ spatial strategy in globalised rural spaces: Evidence from County Clare (Ireland)

Using a case study from County Clare (Ireland), this study critically analyses notions of ‘local’ rural production. It investigates where rural businesses source the different components of their products and how these interrelate with the locality, how local businesses use the notion of ‘local’ in their product branding, and what the socio-economic and political constraints and opportunities are for businesses seeking to foreground the ‘local’ in their business marketing. Echoing critical studies on the notion and use of ‘local’ in rural product branding (e.g. Burnett and Danson, 2004; Ilbery and Maye's; Feagan, 2007; Darby et al., 2008; Giovannucci et al., 2010), we argue that even remote rural areas such as County Clare in western Ireland have become so embedded in globalised economic and decision-making pathways that the ‘local’ in rural product branding only remains ‘local’ as a relic process associated with past localized rural production activities.     

Deserts and oases: the continuing concentration of population in the American Mountain West

The Mountain West is a region that seems to be simultaneously rural and urban. With its wide-open spaces, many national parks, monuments, and forests, and high degree of federal land ownership the West appears as the quintessential rural area. However, over 70 percent of the West's population live in metropolitan areas. This simultaneous rural and urban nature of the West is important in understanding the changing population geography of the region. We examine this by focusing on changing patterns of population concentration among metro and nonmetro counties. Unlike other regions in the US, the Mountain West has never experienced a period of counterurbanization or population deconcentration. Not only is current in-migration to the region increasingly concentrated in old and new metro areas, it is also concentrated in a select number of nonmetro areas as well—particularly nonmetro counties adjacent to metro areas, in retirement destinations, and in recreation centers.