Relational rurals: Some thoughts on relating things and theory in rural studies

This paper considers how shifts within the social sciences towards conceptualising spatiality in relational terms have unfolded in rural studies in particular ways over the past decade or so. A period in which networks, connections, flows and mobility have all established themselves as compelling conceptual frames for research, the rural has increasingly been recast in relational terms as a multi-authored and multi-faceted space, constituted through local-global interconnections and their place specific, sometimes contested, manifestations. In this way, the multiple meanings of the rural continues to be a focus of critical concern, as are the implications ‘of’ and ‘in’ rural spaces for some of the major issues currently being faced by governments and citizens around the world; including climate change and food security. Apprehending the complexity of the rural in these terms, we argue, requires not only thinking space relationally, but at the same time being epistemologically relational or theoretically pluralist. That is, recognising the co-constituent production of rural space through material and discursive phenomenon, processes and practices, and thus the value of existing theoretical resources (social constructionism, political and economic materialism) in relation with the critical and rigorous appraisal of ‘new’ concepts and ideas to better comprehend rural space in its multidimensional complexity and particularity. To this end, we identify Cindi Katz's notion of ‘countertopography’ as a promising conceptual and methodological addition to the rural scholar's toolkit insofar as it attends to a politics of location and differentation in relation to global processes. We conclude our discussion by sketching out possible objects of countertopographical analysis for understanding ongoing processes of change in rural space(s).     

Chilling out in ‘cosmopolitan country’: Urban/rural hybridity and the construction of Daylesford as a ‘lesbian and gay rural idyll’

This paper advances scholarship on ‘lesbian and gay rural idylls’. A growing literature examines how ‘lesbian and gay rural idylls’ are not only produced in opposition to the urban, but are themselves urban constructs. We extend these contentions by exploring the processes of idyllisation suffusing lesbian and gay festival tourism in Daylesford, a town in non-metropolitan Victoria, Australia. We find that Daylesford’s idyllisation by the lesbian and gay tourism industry blurs the urban/rural binary, and instead hybridises rurality and urbanity in the tourism images and practices of ‘cosmopolitan country’ associated with the town. Research findings from Daylesford are analysed to examine how the dynamics of tourism marketing and festival attendance help produce and articulate this hybrid variant of the ‘lesbian and gay rural idyll’. We utilise two sets of mostly qualitative data for this inquiry: travel commentaries in the news media, and a survey conducted in Daylesford at the 2006 ChillOut Festival, Australia’s largest lesbian and gay rural festival.     

Characterising rural businesses – Tales from the paperman

A case study of a self-termed ‘rural business’ is used to deconstruct the concept of a rural business and shed light on specific features of ‘operating in a rural area’ and ‘serving a rural population’. Alongside ‘selling a rural product’, the paper claims that these make up three parameters for categorising rural businesses. Highlighting these unique or niche features of a rural business makes is possible to recognise values that extend beyond financial measures. As such, this research provides a mechanism to support rural policy aimed at delivering both economic and community development objectives.     

Home sweet home: The emotional construction of places

The social sciences have recently shown a revival of interest in space and place. In this “spatial turn” the place is seen as a “place-in-process” (Thrift, 2008) and as the emergent result of constant re-involvement processes based on the continuous re-definition and re-construction of its meaning. Moreover, elderly people's homes have acquired a renewed importance in the wake of an aging in place strategy in social and health policies. This study describes the processes of situatedness of place that occur during the widowhood. Involving ten older widows, our analysis identifies four distinct processes in the construction of the situated meaning of a place: ‘Heart displacement’, ‘The showcase of the self’, ‘Refuge’ and ‘Introjection of external spaces’.     

Local rural product as a ‘relic’ spatial strategy in globalised rural spaces: Evidence from County Clare (Ireland)

Using a case study from County Clare (Ireland), this study critically analyses notions of ‘local’ rural production. It investigates where rural businesses source the different components of their products and how these interrelate with the locality, how local businesses use the notion of ‘local’ in their product branding, and what the socio-economic and political constraints and opportunities are for businesses seeking to foreground the ‘local’ in their business marketing. Echoing critical studies on the notion and use of ‘local’ in rural product branding (e.g. Burnett and Danson, 2004; Ilbery and Maye's; Feagan, 2007; Darby et al., 2008; Giovannucci et al., 2010), we argue that even remote rural areas such as County Clare in western Ireland have become so embedded in globalised economic and decision-making pathways that the ‘local’ in rural product branding only remains ‘local’ as a relic process associated with past localized rural production activities.     

Developing integrated rural tourism: Actor practices in the English/Welsh border

This paper examines community attitudes and distinctive practices that shape local responses to integrated rural tourism (IRT) development in the lagging rural region of the English/Welsh border area. The focus is on how actors acquire attributes as a result of their relations with others and how these assumed identities are performed in, by and through these relations. The location of this lagging rural region is particularly interesting as it is divided by a national boundary which not only impacts on administrative, planning and tourism marketing structures, but also contributes to the construction of fluid place identities (Murdoch and Pratt, 1997 describe ‘fluid space’ as having ‘no fixed points of reference, no privileged points of view, simply a swirling, viscous, partially stable, partially enclosed movement of social entities’ (p. 64) that may be described as Welsh, English, or a mixture of both. In order to reflect the variety of opinions and concerns in the region, responses were drawn from different actor-groups: local businesses, resource controllers, gatekeepers, institutions, community members and visitors. Results indicate that, while most were in favour of a greater integration of tourism with actors' aspirations, local resources and activities, there was an element of longing for a deux ex machina to put in place real change in the region.     

Moving from sustainable management to sustainable governance of natural resources: The role of social learning processes in rural India,Bolivia and Mali

The present paper discusses a conceptual, methodological and practical framework within which the limitations of the conventional notion of natural resource management (NRM) can be overcome. NRM is understood as the application of scientific ecological knowledge to resource management. By including a consideration of the normative imperatives that arise from scientific ecological knowledge and submitting them to public scrutiny, ‘sustainable management of natural resources’ can be recontextualised as ‘sustainable governance of natural resources’. This in turn makes it possible to place the politically neutralising discourse of ‘management’ in a space for wider societal debate, in which the different actors involved can deliberate and negotiate the norms, rules and power relations related to natural resource use and sustainable development. The transformation of sustainable management into sustainable governance of natural resources can be conceptualised as a social learning process involving scientists, experts, politicians and local actors, and their corresponding scientific and non-scientific knowledges. The social learning process is the result of what Habermas has described as ‘communicative action’, in contrast to ‘strategic action’. Sustainable governance of natural resources thus requires a new space for communicative action aiming at shared, intersubjectively validated definitions of actual situations and the goals and means required for transforming current norms, rules and power relations in order to achieve sustainable development. Case studies from rural India, Bolivia and Mali explore the potentials and limitations for broadening communicative action through an intensification of social learning processes at the interface of local and external knowledge. Key factors that enable or hinder the transformation of sustainable management into sustainable governance of natural resources through social learning processes and communicative action are discussed.     

Power in the production of spaces transformed by rural tourism

The article critiques Halfacree's conceptualisation of rural space for masking the workings of power within ‘black boxes’ such as structural coherence and trial by space. One consequence is that rural change's social activities and also their social and personal consequences are cloaked, thereby rendering the localised fault lines of rurality analytically out of reach. Halfacree's conceptualisation is developed further by attaching a conceptual extension comprising three hubs: an immaterial hub, a material hub, and a personal hub. This is done as an attempt to give Halfacree's tool for deconstructing the social production of rural space analytical sensitivity to the actors engaged in the processes implied by social production. In order to demonstrate the analytical potential of the extended Halfacree approach, the conceptual model is applied to a case study: data from two communities undergoing rapid change, as they shifted from being dominated by primary industry to becoming tourism destinations.     

Ageing in the bush: The role of rural places in maintaining identity for long term rural residents and retirement migrants in north-east Victoria,Australia

As a consequence of local population ageing, which is more pronounced in rural areas, the issue of maintaining a positive quality of life for rural older people is attracting significant attention. While environmental psychology theory has advocated the role of place identity in defining the self, there has been little applied research exploring how this occurs in later life. This exploratory, qualitative study (n = 16) utilises 6 and 7 identity process theory to investigate how rural older Australians (retirement migrants and long-term residents) use place to sustain and build a sense of self at a time when many are susceptible to age-related loss. The paper draws on the concepts of distinctiveness, continuity, self-esteem and self-efficacy in order to explore how place identity is supported and maintained. Findings suggest that rural places are beneficial in terms of identity maintenance, with differences between long term and more recent rural residents. Furthermore, findings also highlight that place-related change or growth can potentially threaten older people’s identification as a ‘rural’ person.     

Being involved in the country: Productive ageing in different types of rural communities

Productive ageing recognises the contribution of older people to economic, social and cultural growth and helps build a sustainable community. Being involved in community life is good for individuals and good for society. However, we know very little about the participation of and contribution by people aged 50 and over in rural communities. This research aimed to develop a better understanding of productive ageing in different types of communities in rural Victoria, Australia. An anonymous self-complete postal questionnaire was distributed to a sample of households in twenty rural communities using the Australia Post Unaddressed Select Service. Those householders 50 years of age and older were invited to complete the survey. Data collected allowed examination of social and civic engagement, familiarity with community, the value placed on social relations by people aged 50 years and over, and how community involvement was linked to community sustainability. In particular it attempts to address the question ‘Does social and civic engagement differ across declining, stable and growing rural communities?’ Despite differences among rural communities, this study showed that older people develop and maintain strong community connections and well-functioning social capital and that participation in social activities was associated with feelings of being connected with community. It also identified health issues and lack of options as the main constraints on participation. A key message for policy makers is that older people play an important role in the sustainability of rural communities. There is much to be gained from actively supporting their participation in activities that are connected to ageing well.     

‘Farming miners’ or ‘mining farmers’?: Diamond mining and rural development in post-conflict Sierra Leone

Sierra Leone is currently emerging from a brutal civil war that lasted most of the 1990s, and now has the dubious distinction of being ranked among the world's poorest countries. As thousands of displaced people move back to their villages, a large proportion of the predominantly farm-based rural population are growing food crops for the first time in a decade. Alluvial diamond mining makes an important contribution to the national economy, though some would argue that Sierra Leone's diamonds are a ‘resource curse’. Drawing upon research undertaken in the 1970s and also in the post-conflict period, the paper provides a longitudinal perspective on the complex links between the farming and mining sectors. Recent field research in Sierra Leone's Eastern Province, indicates that many links between farming and diamond mining have actually been maintained despite severe dislocation. These links could play a key role in rejuvenating market-oriented food production, providing the much-needed impetus for post-war rural development. In charting a future development trajectory, the paper recognizes the urgent need for an effective management scheme for both mining and marketing diamonds, given the potentially destabilizing effect on the country of the uncontrolled exploitation of this valuable resource. In this context, a recent community-based, integrated management initiative adopted by one local NGO, the Peace Diamond Alliance, is examined. If meaningful rural development is to be achieved among desperately poor communities, development strategies must be based on a detailed understanding of the nature of inter-locking livelihoods in the agricultural and mining sectors.     

Challenging the inevitability of rural decline: Advancing the policy of place in northern British Columbia

In current policy discourse, rural decline is often described as an inevitable process associated with such broader structural trends as globalization and urbanization. The purpose of this paper is to challenge the supposed inevitability of rural decline in northern British Columbia (BC), Canada. We argue that rural decline in northern BC has been facilitated through an intentional policy program that views hinterland areas as a ‘resource bank’ from which to fund provincial infrastructure and services, without adequate attention to rural reinvestment. We highlight the potential discrepancies of this approach through a comparative study of two development eras in the province. In the first era, we examine the policies and development approach adopted by the W.A.C. Bennett provincial government, which governed from 1952 to 1972. We argue that the Bennett regime confronted the complexity of the post-war era with a comprehensive vision and coordinated policy program for ‘province building’ through intensive investments in industrial expansion and community infrastructure throughout the BC hinterland. By comparison, the post-1980s era in BC has witnessed a continuation of the resource bank approach, minus a concomitant commitment to hinterland investment. Reversing the inevitability of rural decline requires a renovation of the investment orientation witnessed during the Bennett era through an appreciation of the role of place in economic development. Our recommendations for renewed rural development in northern BC are drawn from a synthesis of the Bennett lessons with those emerging within place-based development literature.     

Local perspectives on rural housing affordability and implications for the localism agenda in England

Drawing on consultation meetings with eight community groups across rural England, this paper examines local perspectives on housing affordability, and the consequences of low levels of ‘within area’ housing access for rural economies and communities, contrasting the reflective understanding of residents with normative and established perspectives on the same issues. Because it now seems likely that rural planning policy in England will, in some measure, be reconstructed from the bottom-up, prioritising local control, an analysis of residents' perspectives gives some insight into the shape of future policy intervention. The research reveals a highly nuanced understanding of affordability and the development needs of villages. Sometimes local views – particularly those of commuting or retired households – are dismissed as being motivated by NIMBYism. But this is a partial truth, with rural residents displaying reflective dissatisfaction with official perspectives on rural housing problems.     

The Uplands after neoliberalism? – The role of the small farm in rural sustainability

The modernist project foresaw no role for small farms, but this can no longer be regarded as axiomatic as neoliberalism enters what Peck et al. call its “zombie phase”. This paper asks what contribution small farms in the uplands can make to societies’ goals, what role they might play in the sustainability of rural communities in such regions, and how this contribution might be supported by state policies. In Scotland and in Norway these questions have recently been the subject of policy debates which appear to offer exceptions or alternatives to neoliberal universalism, and these are considered specifically in this paper. In each case support for small farms is seen as necessary to maintain ‘lights in the windows’ of remoter rural areas. Moreover, each highlights the vital role of the state in offering not only financial support but also in regulating land transfers and occupancy. It is argued that the dismantling of such regulatory powers depletes the state’s ability to manage the tensions between continuity and change which are at the heart of sustainable rural development. The paper concludes that small farms can persist and can contribute to rural sustainability in ways that have been infrequently recognised under neoliberalism.     

Othering the rural: About the construction of rural masculinities and the unspoken urban hegemonic ideal in Swedish media

Studies within the field of rural geography have lately to a noticeable extent enriched the theme of the creation of masculinities and femininities focussing on social constructions of the rural, as well as social constructions of gender. In this study I aim to discuss some expressed discourses of the rural in order to illuminate the power relation between the urban and the rural and the spatial implications of the construction of masculinities and femininities.Taking three Swedish television productions as a point of departure, I will argue that an urban hegemony exists and that the programmes reveal how rural masculinities are constructed. The aim is firstly to add a spatial dimension to the constructions of masculinities, and secondly to show how media builds up and emphasises a gap between the rural and the urban in these constructions. Cutting-edge media is of interest, as it is active in reproducing certain practices and also in identifying who is following the norm and who is deviating from it. The three television productions highlight the construction of rural masculinities in terms of seeking help and being ‘backward’; that rural men are unequal and traditional as well as deviating and out of place.     

Area-based partnerships in rural Poland: The post-accession experience

The paper examines the characteristics of area-based partnerships in rural Poland. It is based on the study of partnerships created after the accession to the European Union in 2004. Partnership structures have been rapidly adopted in rural Poland due to opportunities provided by the LEADER+ Pilot Programme. However, the research showed that partnerships are frequently subject to elite domination by local authorities and hence fail to fully engage a range of community and private sector actors. Funding rules for LEADER, most notably the condition that money will only be paid on the completion of projects, has been particularly significant in perpetuating the domination of partnerships by organisations with existing access to financial and human capital. Hence funding arrangements can undermine the ability of Polish partnerships to operate in ways which harness the endogenous capacities of local communities. To date power differentials between notional ‘partners’ have been experienced to a greater extent than in advanced liberal democracies. The research found that overt domination of partnership structures by state agencies limited the possibilities for community led development initiative in rural Poland.     

Rurality discourses and the role of the social enterprise in regenerating rural Scotland

Social enterprises are businesses with primarily social objectives that reinvest their surplus in the community rather than seeking to maximise profit for shareholders. However, there is a debate regarding the drivers and the role of the social enterprise, the outcome of which is expected to have serious implications for the future of the institution [Brady, C., 2003. Social Enterprise development and the Role of the Social Economy in Scotland. CBS Network, Edinburgh]. A ‘reformist’ view supports the position that social enterprises are simple extensions of existing economic systems, whereas a ‘radical’ stance sees them as the embodiment of an alternative vision of running local economies. Development Trusts (DTs) are social enterprises that focus on community regeneration. Our research explored DT stakeholder views regarding the role of DTs in regenerating rural Scotland. Using Q methodology [Barry, J., Proops, J., 1999. Seeking sustainability discourses with Q methodology. Ecological Economics, 28, 337–345], we drew on ‘rurality’ discourses [Frouws, J., 1998. The contested redefinition of the countryside. An analysis of rural discourses in The Netherlands. Sociologia Ruralis 38(1), 54–68] expressed by DT stakeholders in order to investigate how these discourses informed their views. Radical positions were mostly associated with a hedonist rurality discourse and were split into three sub-discourses, whereas reformist positions mostly reflected a utilitarian rurality discourse. There was consensus between discourses in rejecting a primary DT contribution to rural regeneration by substituting state and local authority functions in rural Scotland. Results suggest that stakeholders prefer that DTs develop their own agendas and activity rather than try to substitute unsuccessful state or local authority provision of rural services. Social enterprise strategies and support policies promoting a service-providing role for DTs in rural Scotland should consider this issue if they are to avoid stakeholder objection and contribute to the success of DTs in becoming active vehicles of rural regeneration.     

Putting place on the menu: The negotiation of locality in UK food tourism,from production to consumption

This paper uses a case study of tourism in the Lake District and Exmoor to explore the relationship between ‘local food’ and sustainable rural tourism in the UK. Drawing on qualitative interviews with tourists, food producers and café, pub and restaurant owners, I use an approach based upon the commodity chain to trace the shifts in the discursive and material understandings of the ‘local’ that take place throughout the tourist food chain. These shifts are shown to occur in response to the need to negotiate the tensions between the ideals and the practicalities of food production and consumption which occur as a result of the relationships that exist throughout the food chain. Such conclusions are shown to be important for our understanding of the links between ‘local food’ and sustainable rural tourism because they indicate that we must attend to the values, as well as the practicalities, that drive the contemporary food sector at all stages of the food chain, from production to consumption.     

Continuity or rupture? Roma/Gypsy communities in rural and urban environments under post-socialism

The aim of the article is to contribute to existing research and debates on social change associated with the post-socialist transformation in Eastern and Central Europe. It does so by drawing attention to and examining the diversity of ways in which such change has been lived through and reflected upon by members of Roma (Gypsy) communities living in urban and rural environments. Drawing on ethnographic research amongst excluded and segregated Roma in the ‘ghettos’ of Czech cities and in rural ‘Gypsy settlements’ in the Slovak countryside, the author notes a striking difference between how members of these communities, belonging to the same extended families, lived through and reflect upon the post-socialist transformation. While the members of the Roma communities living in Czech cities perceive the post-socialist transformation as one of the most dramatic ruptures in their life trajectories, the rural Roma do not seem to have been affected as deeply and dramatically, and their life trajectories seem to be framed by different events than those directly associated with the market transition. The paper analyses and explains the social and historical conditions that (co)produce the sense of rupture or continuity in the life trajectories of members of Roma communities exposed to urban and rural environments.