‘This is Our City’: branding football and local embeddedness

In 2005, with a view to cultivating the loyalties of local supporters rather than attracting new support, Manchester City Football Club launched its Our City branding campaign. The campaign suggests that ‘real’ Mancunians support City and not local rivals like Manchester United, which it implicitly conceives of as a global, non‐local, corporate entity. By building on established fan culture and the myths surrounding the local and the global, City is portrayed as ‘authentic’, ‘cool’ and rooted in a traditional ‘working‐class community’. Contending that football is a revealing field in which to explore contemporary formations of identity, in this article we critically explore the relationship between branding, place and identity. We describe the campaign, explore the myths with which the Our City campaign is aligned and discuss the embedded contexts that constrain the global branding of football.     

Patrolling Chineseness: Singapore’s Kowloon Club and the ethnic adaptation of Hong Kongese to Singaporean society

In combination with their strategy to recruit foreign talent, Singaporean state authorities have increasingly focused their attention on community integration schemes for Chinese professional newcomers. The government facilitated such integration with the creation of the Kowloon Club in 1990. The Kowloon Club is not only a government experiment that has been repeated three times since then, but also the only new migrant association that does not explicitly target Mainlanders. Through in-depth interviews with the Club’s leadership, I explore the ethnic adaptation of the Kowloon Club membership as it negotiates the evolving sense of Chineseness found in state designs and Singaporean society. Much like the emergence of the 1997 Hong Kongese identity, the Kowloon Club’s activities have shifted in strong reaction to the racialized category put forth by state authorities and embodied by Mainlander professionals in that the Club’s activities now symbolize and help patrol what Chineseness means as everyday performance in the city-state.     

Cute Masquerade and the Pimping of Japan

This essay will consider gendered aspects of Cool Japan ideology as found in government‐sponsored texts and imagery, as well as in other international arenas. Although scholars have recently offered critiques of Cool Japan as a form of nationalistic nation branding, uses of an objectified femininity have rarely been included in these analyses. By displacing female innovations and creativity in cultural production to the margins, Cool Japan reifies and officially promotes male geek culture. We find general dematerialization of the producers of Cool Japan ideology, which in turn becomes characterized as creative, quirky, edgy, and benign, thus masking the way Cool Japan has been produced, critiqued, imagined and endorsed primarily by male elites in Japan and internationally. This discussion suggests that Cool Japan's otaku ethos does not include women and girls who fail to conform to a narrow model of cute femininity, thus maintaining and promoting structures of gender stratification. In addition, the global spread and government exploitation of uncomplicated cuteness (kawaii) often confounds a flat understanding of the aesthetic with a gendered perspective and its expressions in girl culture. Women and girls are contained in Cool Japan ideology, and are not usually represented as shaping, resisting, creating or critiquing Japanese popular culture.     

How do labour laws affect unemployment and the labour share of national income? The experience of six OECD countries, 1970–2010

Using longitudinal data on labour law in France, Germany, Japan, Sweden, the United Kingdom and the United States over the period 1970–2010, the authors estimate the impact of labour regulation on unemployment and the labour share of national income. Their dynamic panel data analysis distinguishes between the short‐run and long‐run effects of regulatory change. They find that worker‐protective labour laws in general have no consistent relationship to unemployment but are positively correlated with labour's share of national income. Laws specifically relating to working time and employee representation are found to have beneficial effects on both efficiency and distribution thus proxied.     

Popular Culture and Workplace Gendering among Varieties of Capitalism: Working Women and their Representation in Japanese Manga

Female empowerment is a prerequisite for a just and sustainable developed society. Being the most developed non‐western country, Japan offers an instructive window onto concerns about gender worldwide. Although overall gender equality is advancing in Japan, difficulties remain, especially in achieving equality in the workplace. We draw on theories of ontological commitment and the psychology of fiction to critically analyse the role of popular culture — in this case manga — in the reproduction of gender inequality in the Japanese workplace. We present examples of four of the most popular mainstream manga aimed at working men and women in Japan and show how women are depicted. We argue that the hyper‐mediated fictional realism of representative tropes generates an ontological commitment to characters and narratives among consumers that reinforces the reproduction of a culturally exceptionalist national political economic space, one of whose essential defining characteristics is a gendered workplace. Our research suggests important implications for researching the relationship between culture, in all its forms, and spatial variation in persistent institutional biases among varieties of capitalism.     

Looking inwards,designing outwards: national identity and print advertisements of the Cyprus Tourism Organisation

National identity is a person’s identity or sense of belonging to one state. It is the sense of a nation as a cohesive whole, represented by distinctive traditions and culture. The present work examines how these traditions, culture and other elements of national identity are presented in advertisements, promoting Cyprus as a tourist destination. Print advertisements of the Cypriot Tourism Organisation were collected in an effort to investigate the way the visual identity of the island is presented through nation branding. Ninety-three print tourist ads promoting Cyprus as a tourist destination since the establishment of the CTO were analysed using content analysis and semiotic analysis. The results indicated that national identity is mostly presented through the social characteristics of the people and their daily practices.     

Contingent Work Rising: Implications for the Timing of Marriage in Japan

Employment has become increasingly precarious in developed countries, meaning that, for many young adults, jobs provide neither benefits nor security, more work is part time, and employers are increasingly hiring workers from temporary help agencies and contract companies rather than as employees of their own company. These changes in employment relations have profound effects on gender roles and on family transitions of young adults, especially young men and in particular in countries such as Japan, where there are rigid family norms and the male‐breadwinner tradition still prevails. The authors examined the effects of the experience of non‐regular work on the timing of marriage and whether this differs by sex. Using recent life history data from Japan, they found that men working in non‐regular jobs are especially likely to postpone marriage. The implications of the growth of precarious work for changes in work and family institutions in Japan are discussed.     

The Mental Health Status of Indonesian Candidates Leaving for Japan under the Japan–Indonesia Economic Partnership Agreement: After the Great East Japan Earthquake

The goal of this study was to find predictors of the mental health status of the fourth batch of Indonesian candidates coming to Japan under the Japan–Indonesia Economic Partnership Agreement, 4 months after the Great East Japan Earthquake. A four‐page‐long questionnaire was developed and distributed to the fourth batch of Indonesian candidates, who wished to go to Japan under the above agreement, at the venue of an intensive Japanese language course held in Depok, West Java, Indonesia, in July 2011. Seventy‐six percent of the respondents were female. The average age was 24.7 (standard deviation [SD] 2.8) years old. Forty‐nine percent of the respondents answered that they were very worried or somewhat worried about the aftermath of the Great East Japan Earthquake. The mean Score of Knowledge about Japan, including knowledge about the working and living environments in Japan, was 53.3 and ranged from 20 to 80 (SD 7.3) points. The average score of the General Health Questionnaire, which was used as a marker of the mental health status in this study, was 36.1 (SD 4.2) points. The result of a multivariate analysis showed that the Score of Knowledge about Japan was significantly correlated to the General Health Questionnaire score (β=?.234, P < 0.05), but the degree of worry about the earthquake was not. The result indicated that knowledge about the actual living and working conditions in Japan is a major indicator of the mental health of the candidates, but not their worry concerning the earthquake.     

Social Class and Parenting: Classic Debates and New Understandings

Many scholars pinpoint the family as one of the most important loci of class differences and see parenting in particular as a mechanism for the reinforcement and reproduction of class variation. In this article, the authors explore the role of educational background, occupations, family resources, state surveillance, and culture in explaining how and why parenting practices vary by class backgrounds. The article reviews research that focuses on class‐based cultural norms and values, as well as research that argues that structural conditions and access to resources are more important than culture in influencing parenting norms, beliefs, and outcomes. The authors then discuss recent research that suggests that rather than seeing culture and structure as dichotomous, in fact, culture and structure are intertwined and it is through seeing them as mutually reinforcing factors that we can best make sense of class‐related parenting differences.     

Cultural Context of Career Choice: Meta‐Analysis of Race/Ethnicity Differences

The authors focus on career counseling from a cultural perspective, using the proxy construct of race/ethnicity. They briefly describe traditional career counseling and critique the degree to which the myriad cultural contexts that shape clients' career development are incorporated into vocational theories and practice. They conducted a meta‐analysis of research that has investigated the relationship between culture and vocational choice variables and concluded (a) that race/ethnicity differences do not greatly affect career aspirations but (b) that there are differences among racial/ethnic groups in perceptions of career‐related opportunities and barriers.     

On the Conflicts in the Perspective of Intercultural Communication in Amy Tan's The Joy Luck Club

The study of intercultural communication is a subject which focuses on conflicts between people of different backgrounds coming to communicate and on the solutions for these conflicts.In China,it is developing rapidly and more and more important and emphasis have been placed on it.From an intercultural communication approach,I will contrastively analyze the conflicts experienced by Chinese mothers and Americanized daughters in The Joy Luck Club.By comparatively analyzing the differences between two cultures,we may enhance the understanding of our own culture and also make it easier for us to grasp the characteristics of each culture.     

Statutory leave entitlements across developed countries: Why US workers lose out on work–family balance

Using a composite index of legal provisions for annual and family leave in western Europe, the United States, Canada, Australia, Japan and the Republic of Korea, the authors rank legislative support for this aspect of work–family balance. The United States ranks last: its employers are not required to grant annual leave and employees can take no more than 12 weeks' family leave per year. The United States' comparatively low labour standards, the authors argue, may be due to the dominance of a market‐based conception of employment and the assumption of equal employer–employee bargaining power, neither of which is fully shared by the other industrialized democracies.     

Fertility Preferences and Cognition: Religiosity and Experimental Effects of Decision Context on College Women

Better models of culture and cognition may help researchers understand fertility and family formation. The authors examine cognition about fertility using an experimental survey design to investigate how fertility preferences of college women are affected by two prompts that bring to mind fertility‐relevant factors: career aspirations and financial limitations. The authors test the effects of these prompts on fertility preferences and ask how effects vary with respondent religiosity, an aspect of social identity related to fertility preferences. The authors find significant effects of treatment on fertility preferences when accounting for religiosity: Less religious women who considered their career aspirations or financial limitations reported smaller desired family size, but this effect was attenuated for more religious women. This study demonstrates how fertility preferences are shaped by decision contexts for some sociodemographic groups. The authors discuss how the findings support a social–cognitive model of fertility.     

Single Motherhood,Living Arrangements,and Time With Children in Japan

The authors examined relationships between single parenthood and mothers' time with children in Japan. Using data from the 2011 National Survey of Households with Children (N = 1,926), they first demonstrate that time spent with children and the frequency of shared dinners are significantly lower for single mothers than for their married counterparts. For single mothers living alone, less time with children reflects long work hours and work‐related stress. Single mothers coresiding with parents spend less time with children and eat dinner together less frequently than either married mothers or their unmarried counterparts not living with parents, net of (grand)parental support, work hours, income, and stress. The findings suggest that rising divorce rates and associated growth in single‐mother families may have a detrimental impact on parents' time with children in Japan and that the relatively high prevalence of intergenerational coresidence among single mothers may do little to temper this impact.     

What's Driving Brazil‐Japan Migration? The Making and Remaking of the Brazilian Niche in Japan

Abstract: Since the late 1980s the Brazilian population in Japan has steadily increased, despite the long‐term recession in the late 1990s. In this paper we will examine the mechanism of the constant increase of Brazilians in Japan, focusing on the institutional context of their incorporation into the Japanese labor market. On the demand side, Brazilians solved an acute labor shortage in the economic boom period, but long‐term recession and casualization of the labor market made them compete with other peripheral workers such as Japanese women and the aged. Thus Brazilians have been marginalized within the secondary labor market since the late 1990s. On the supply side, recruiting agencies and labor contractors established a “just‐in‐time” labor delivery system, which enabled “flexible staffing” in a highly fluctuating labor market. As a result, demand and supply for Brazilian workers is still on the increase. Working in Japan is getting less attractive for Japanese Brazilians but is more of a viable option for them, driving further migration from Brazil to Japan.     

‘Working fathers' in Japan: Leading a change in gender relations?

Does the emergent phenomenon of ‘working fathers' herald a process of change in gender relations in Japan? Against the background of the current discourse in Japan about new modes of fathers' participation in the family, the article focuses on the small group of working fathers — men who explicitly organize their working lives around family responsibilities — to examine the potentiality of change. This supposed change in the roles of men (and women), at home and in the workplace, is considered in terms of latency, as a ‘slow‐dripping' process. The qualitative research focuses on Fathering Japan, Japan's leading fathering movement, its ideology, its members and their families. The article offers a critical perspective, juxtaposing gender ideology with practice. Exploring the real‐life experiences of working fathers caught between family and work, especially against Japan's gendered corporate culture, the article also addresses the persistence of gender inequality in Japan.     

A reciprocal global education? Working towards a more humanizing pedagogy through critical literacy

Dehumanizing tendencies within the present neo‐liberal era provide the backdrop against which the authors have developed an 11‐year partnership in the Global South. The economic context encourages competition over community and, while portending to bring people closer together through technological advances, it only facilitates the flow of commerce and capital while stemming the movement of consumers and workers. The authors provide a nuanced historical perspective leading up to the neo‐liberal moment, which notices the emergence of patriarchy, Christianity, racism, and capitalism as particular forms of social control, oppression and dehumanization. Recognizing the constructed nature of these forms, the authors propose community, consciousness, and courage as liberating ways forward towards the creation of an alternative form – a more reciprocal global education. While documenting some of their 11‐year partnership, the authors reveal the contribution of the following theorists who have impacted their praxis: Paul Kivel (social service vs social change), Paul Farmer (charity vs development vs social justice approaches to ‘service’ work), and Paul Gorski (decolonizing intercultural education). The authors conclude by (re)examining their desire to resist neo‐liberal globalizing tendencies towards a more reciprocal global education which expands upon relationships built and focuses on a critical literacy approach though the use of culture circles.     

Why Is There So Little Migrant Settlement in East Asia?1

Unlike states in Europe, East Asia settles very few migrants and has not developed a European‐style multicultural society. We seek to explain this variation using comparative analysis of two of the most advanced states in East Asia, South Korea and Japan, with several states in Europe. Focusing on family reunification – almost always the precursor to migrant settlement – we examine the effects of several independent variables, including supranational institutions, independent courts, interest groups, political culture, and the perceptions of migrants. We conclude that both Korea and Japan have less migrant settlement because of the lack of regional institutions pushing for family reunification rights, an elite political culture that still maintains the assumptions and repertoires of a “developmental state,” where rights may be sacrificed for economic growth and order, and migrant perceptions of greater immigration control in Asia.     

Gender Differences in the Effect of Job Characteristics on Work‐to‐Family Conflict in Japan: Application of the Job Demands‐Resources Model into Japanese Population1

This article uses the job demand‐resources (JD‐R) model to analyze the Japanese population and gender differences in work‐to‐family conflict in Japan. Using data from the International Social Survey Programme in 2015, the study addresses four main questions: (i) does the JD‐R model apply to the Japanese population? (ii) which gender is more likely to experience work‐to‐family conflict? (iii) does gender moderate the relationship between work‐related factors and work‐to‐family conflict? and (iv) do different factors predict work‐to‐family conflict between men and women? The findings show that the JD‐R model applies in part to the Japanese population, and women are more likely to experience a higher level of work‐to‐family conflict than men. There are also different factors predicting work‐to‐family conflict by gender, even though gender does not moderate the relationship between work‐related factors and work‐to‐family conflict. This article points out the peculiar Japanese social and cultural contexts that lead to gender differences in work‐to‐family conflict. It offers two solutions: (i) legal regulations to reduce working hours and the frequency of working on weekends to prevent work from intruding on family life; and (ii) changes to the work environment to make women workers more comfortable at work because of the male‐dominated workplace and Japanese culture on family gender roles in Japan.     

Cultures of cosmopolitanism

This paper is concerned with whether a culture of cosmopolitanism is currently emerging out of massively wide‐ranging global processes. The authors develop certain theoretical components of such a culture they consider ongoing research concerned with belongingness to different geographical entities including the world as a whole, and they present their own empirical research findings. From their media research they show that there is something that could be called a banal globalism. From focus group research they show that there is a wide awareness of the global but they this is combined in complex ways with notions of the local and grounded and from media interviews they demonstrate that there is a reflexive awareness of a cultures of the cosmopolitan. On the basis of their data from the UK, they conclude that a publicly screened cosmopolitan culture is emergent and likely to orehestrate much of social and political life in future decades.