Elmo's story: A ticklish media creation

Every year one toy rises to the top of children's “must have” list for Santa Claus. In 1996, the toy was Tickle Me Elmo. The media-driven public relations campaign, developed by Freeman Public Relations in New York, to introduce the toy succeded beyond all expectation. The demand for Tickle Me Elmo dolls far exceeded the available supply, forcing parents to desperate actions to find one before December 25th. This paper explores the collective media exposure the toy received during the1996 Christmas season, October 15–December 31.     

Exploring the difference: Immigrant peers and the imagination of natives

Using data for the United States, we explore how interactions with immigrants during school age affect imagination during adulthood for native children. The analysis uses The National Longitudinal Study of Adolescent to Adult Health survey and focuses on the impact of differences in the number of immigrants across cohorts within schools. Results suggest that exposure to immigrant classmates has positive effects on the long-term imagination of natives. Increasing the number of immigrants in the grade by 20 students, would increase the likelihood of reporting a high level of imagination during adulthood by three percentage points. We suggest that the effect is not coming via direct friendship with immigrant students, but through increasing exposure to diverse ideas and experiences.     

Changes in Americans’ Views of Prayer and Reading the Bible in Public Schools: Time Periods,Birth Cohorts,and Religious Traditions

I use repeated cross‐sectional survey data spanning the years 1974 to 2010 to examine changes in Americans’ views of prayer and reading the Bible in public schools. Results from logistic regression models show that support for prayer and reading the Bible in public schools was relatively high in the 1970s and that differences between evangelical Protestants and both Catholics and mainline Protestants grew from the 1970s to the first decade of the twenty‐first century. Hierarchical age‐period‐cohort models demonstrate that changes in support for school prayer are due to both period and birth cohort changes, that baby boom cohorts are relatively likely to oppose prayer and reading the Bible in school, and that growing differences in support for prayer and reading the Bible in school between evangelical Protestants and both Catholics and mainline Protestants are predominantly due to changes across birth cohorts. Although religious liberals and conservatives have become more alike in many ways, evangelical Protestants have diverged from affiliates of other major religious traditions in their support for prayer in public schools. These results are relevant to debates regarding the social impact of religious affiliation, generational differences, and Americans’ views of the role of religion in the public sphere.     

Re-examining female labor supply responses to the 1994 Australian pension reform

Many governments are aiming to extend working lives by raising the age at which people can claim retirement pensions. This makes it vital to understand how these policies affect retirement decisions. In this paper, I revisit the labor supply effects of a major Australian reform that increased women’s pension age from 60 to 65. Atalay and Barrett (2015) studied these effects using repeated household surveys and a differences-in-differences design in which male cohorts form the comparison group. They estimate that the reform increased female labor force participation by 12 percentage points. Using earlier data, I show that the parallel-trends assumption did not hold before the reform because of a strong female-specific trend in participation rates across the relevant cohorts. Accounting for this trend, the estimated effect on female participation falls by two-thirds and becomes statistically insignificant at conventional levels. This highlights the importance of carefully assessing and controlling for trends across cohorts when evaluating pension reforms, which are typically phased in across cohorts.

     

A relational study of the Black middle classes and globalised White hegemony: Identities,interactions, and ideologies in the United States,United Kingdom,and South Africa

In this paper, I explore the experiences of the Black middle classes across the United States, United Kingdom (UK), and South Africa. I argue that the similar experiences the Black middle classes face across these nations are not coincidental but represent the process of globalised White hegemony. Globalised White hegemony refers to how the middle class, transnationally, is often understood as a symbolic category informed by specific White norms, identifications, and practices. I explore globalised White hegemony through three areas of Black middle‐class experience: identity, interactions, and ideologies. Thus, I examine how across the UK, United States, and South Africa, the Black middle classes construct public identities according to White norms, encounter interactions through which their blackness negatively trumps their middle‐class status, and confront classed‐racialised ideologies, which construe the Black middle class as inauthentic. I argue in this paper that central to fleshing out the similarities in Black middle‐class experiences across the globe is engaging in relational sociology, which stresses the globalised nature of contemporary raciality.     

SEXUAL HARASSMENT COMES OF AGE: A Comparative Analysis of the United States and Japan

Public consciousness of sexual harassment, or sekuhara , emerged much later in Japan than in the United States. This article, the first comparative study of sexual harassment in the two nations, explores how consciousness of a new legal category diffuses across nations and begins to take root in younger cohorts. Analyses of the U.S. General Social Survey and the Japanese Survey on Working Women's Consciousness show how age cohorts entering the labor force following major equal opportunity legislation report more sexual harassment than do older cohorts. We first conduct a separate nation-specific analysis and then pool the data sets to test for national differences with cross-product interaction terms. The effects of age, income, and job satisfaction all differ significantly between the United States and Japan. Family and life course factors are also important predictors, particularly in Japan. We interpret these results based on the extant literature on sexual harassment, legal consciousness over the life course, and comparative research on workplace behaviors.     

The everyday use of surname to determine ethnic ancestry

This paper examines the influence of surname on how descendants of white European immigrants to the United States, who are of mixed ethnic ancestry, determine their ethnic identification. It is based on 60 in-depth interviews about ethnic identity and family history, conducted with Catholic, suburban later-generation residents of Santa Clara County California and Montgomery County, Pennsylvania (suburbs of San Jose and Philadelphia, respectively).These respondents describe how other people identify them using their surname as an indicator of ethnic background as well as how they use surnames to identify others. They continue to use surnames for their own and others' ethnic identifications despite the fact that they are also continually made aware of the ways in which surname is a faulty, and often inaccurate, indicator of ethnic origin. Factors such as intermarriage, name changes and insufficient knowledge of types of surnames undermine the predictive value of surnames for determining ethnic origin. This examination of the day-to-day use of surnames to determine ethnic ancestry shows the discrepancy between the widespread belief that ethnicity is the naming of a fixed, personal, biological trait that is inherited from one's ancestors and the day-to-day evidence that ethnicity is a processual social phenomenon involving change, choice, and movement across ethnic boundaries for the individual.     

Getting tougher for the fourth quarter: boomers and physical activity

Baby Boomers might not consider themselves as growing old but are starting to reach the last quarter of average life spans. This article asks how Boomers prepare for their fourth quarters through physical activity. Three years (1999-2001) of National Health Interview Survey data yielded 96,501 adult respondents. Dependent variables were moderate, vigorous, and strengthening activity. Old boomers (1946-1955) and young boomers (1956-1965) were compared to respondents born before 1926, after 1975, and 10-year cohorts between. SUDAAN multiple logistic regression adjusted for complex sampling structure and multiply imputed income. Age-adjusted, older cohorts showed greater likelihood of activity than younger cohorts, offsetting moderate-activity declines with age until sharp decreases at advanced age: a plateau across Boomer and younger-aged cohorts. Interventions should promote activity at intensities and frequencies to which Boomers are most receptive.     

The Delay of Grandparenthood: A Cohort Comparison in East and West Germany

This research explored the delay of grandparenthood in East and West Germany, investigating how the timing and life‐course context of this transition have changed across cohorts. The authors estimated the timing of passages into the grandparent role as well as demographic overlap with worker, parent, and filial roles. Data from the German Aging Survey (N = 3,628) revealed a rise of 3 months per birth cohort (1929–1958) in the median age at grandparenthood. As a result, the grandparent role decoupled almost entirely from active parenthood. Overlap with worker and filial roles was frequent and remained stable across cohorts. The findings direct attention to a neglected demographic trend that is striking in scope and precipitates change not only in the grandparent role but also in kinship structure.     

Associations of Childhood Religious Attendance,Family Structure,and Nonmarital Fertility Across Cohorts

This article considers associations among childhood family structure, childhood religious service attendance, and the probability of having a nonmarital first birth before age 30 for non‐Hispanic White women born 1944 to 1964 using data from the 1988 and 1995 waves of the National Survey of Family Growth (N = 5,995). We found that attending religious services weekly during childhood and growing up in a 2‐biological‐parent family were associated with lower odds of having had a nonmarital first birth. These associations were quite stable across cohorts, although religious attendance was less associated with nonmarital fertility for the youngest cohort. We estimate that changes in these childhood experiences account for 22% of the increase in nonmarital first births across these cohorts.     

Which Child Immigrants Face Earnings Disparity? Age‐at‐immigration,Ethnic Minority Status and Labour Market Attainment in Canada

Using Canadian Census microdata from 1990 to 2005, we investigate the earnings attainment of immigrants to Canada in 6 age‐at‐arrival cohorts. In comparison to past work we extend our understanding regarding three dimensions of the age at immigration debate: we explore heterogeneity across fine grained age‐at‐arrival cohorts, over a fifteen‐year period and across different ethnic groups. We find that white immigrants and female immigrants arriving in Canada prior to age 18 face little earnings disparity. In contrast, visible minority male immigrants face significant earnings disparity regardless of their age‐at‐migration, and additionally this disparity increases sharply with age‐at‐migration. We find a break in earnings attainment at an age‐of‐arrival of 17, with immigrants arriving after this age performing much worse than those arriving at this age or earlier. The patterns observed are found for visible minority immigrants as a whole, and for Chinese, South Asian and African/Black origin immigrants examined separately.     

Mall walking and urban sociability

In this article we examine a relatively new social activity: mall walking: This is a low‐impact, aerobic workout in which participants walk for exercise in the climate‐controlled, safe environment of the shopping mall before it is officially open to the public. Participants mall walk for various reasons and display differing levels of commitment. However, through their sociability and interaction, a shared environment of mall walking has been constructed and maintained. In sum, mall walkers have transformed the physical setting of the mall into one where, in conjunction with exercise, the quest for sociability can be somewhat satisfied.     

Women's work, cohort change, and health

Rapid changes in women's labor force participation, access to good jobs, and changing work-family pressures have altered the landscape of work and family life. We use logit negative binomial hurdle models to examine whether these countervailing trends have affected the physical health of women across four birth cohorts. Longitudinal data are used to compare successive cohorts of U.S. women when they are between the ages 44 and 50. While the health of women overall did not change across cohorts, we find an increase in health problems among employed women, explained by increases in the ability of women with physical limitations to become and remain employed. Health problems among housewives decline across cohorts, resulting in better health among housewives than among employed women in the most recent cohort. These findings provide further evidence of the importance of selection processes in understanding health effects of roles, and they highlight the need for greater attention to the health effects of unpaid work.     

Positioning,strategizing, and charming: how students with autism construct identities in relation to disability

Contrary to views that young people with the label of autism are incapable of engaging in collective cultural practice, this article examines how they construct identities through social interactions to belong, compete, and participate. In a multi-sited ethnography of high school students with disabilities, we focused on two students as they move across contexts of school, debate team, and home. Over two years of interviews and participant observation, these students demonstrated nuanced efforts to distance themselves from the ‘autistic’ label. These acts of positioning illuminated how they negotiate identities with the knowledge their interactions shape how people perceive their participation in different contexts. By following them across informal and formal environments, we could see how they transition across multiple social worlds and appreciate the combined power these contexts have on youth identity.     

How do sex ratios in China influence marriage decisions and intra-household resource allocation?

This article examines how imbalanced sex ratios influence marriage decisions and household bargaining. Using data from the 1982 Chinese census, the traditional “availability ratio” is modified to reflect the degree to which men tend to marry women from different cohorts. This ratio reflects the average tendency of men to prefer women who are close in age to women who are several years younger than them by weighting cohort sizes using the proportion of people in the population who marry someone born in a different cohort. Given that men generally marry younger women, this ratio varies independently of the size of one’s own birth cohort. Yet, the ratio fluctuates considerably across individuals, as the sizes of birth cohorts in China vary across time and regions. This enables us to examine how variability in such ratios may influence marriage decisions and household bargaining. The findings suggest that women exercise greater bargaining power once married. Results indicate that as women become scarcer in the marriage market, they have healthier sons. Men also delay marriage, and consume less tobacco and alcohol. This paper also highlights how sensitive findings may be to using this modified weighted availability ratio rather than a traditional unweighted availability ratio.     

Multilevel network interventions: Goals,actions, and outcomes

COVID-19 has resulted in dramatic and widespread social network interventions across the globe, with public health measures such as distancing and isolation key epidemiological responses to minimize transmission. Because these measures affect social interactions between people, the networked structure of daily lives is changed. Such largescale changes to social structures, present simultaneously across many different societies and touching many different people, give renewed significance to the conceptualization of social network interventions. As social network researchers, we need a framework for understanding and describing network interventions consistent with the COVID-19 experience, one that builds on past work but able to cast interventions across a broad societal framework. In this theoretical paper, we extend the conceptualization of social network interventions in these directions. We follow Valente (2012) with a tripartite categorization of interventions but add a multilevel dimension to capture hierarchical aspects that are a key feature of any society and implicit in any network. This multilevel dimension distinguishes goals, actions, and outcomes at different levels, from individuals to the whole of the society. We illustrate this extended taxonomy with a range of COVID-19 public health measures of different types and at multiple levels, and then show how past network intervention research in other domains can also be framed in this way. We discuss what counts as an effective network, an effective intervention, plausible causality, and careful selection and evaluation, as central to a full theory of network interventions.     

How do macro- and micro-level changes interact in the emergence of educational outcomes?

This article uses data from the National Educational Panel Study (NEPS) to examine how the composition of tertiary degree holders by social origin has changed across cohorts during a period of massive educational expansion. It also investigates how changes in the composition of social origins affect the proportion of downward mobility of children from academic families. The results of the empirical analysis reveal a surprising paradox: On the one hand, the rising share of children from academic families across cohorts has contributed to an increasing share of children from academic families among tertiary graduates. This is because of both the macro-level proportion of children from academic families and the micro-level probability of these children to obtain a tertiary degree have increased across cohorts. Thus, these macro-level and micro-level changes have reinforced each other. On the other hand, this change in the composition of social origin has also contributed to an increasing proportion of children from academic families who are downward mobile in successive cohorts. This is because the macro-level share of children from academic families has increased more across cohorts than their downward mobility risk has decreased at the micro level. Thus, macro-level changes were stronger and went in opposite direction to micro-level changes.     

The Diffusion of Tolerance: Birth Cohort Changes in the Effects of Education and Income on Political Tolerance

Political tolerance—the willingness to extend civil liberties to traditionally stigmatized groups—is pivotal to the functioning of democracy and the well‐being of members of stigmatized groups. Although political tolerance has traditionally been more common among American elites, we argue that as tolerance has increased, it has also diffused to less educated and less affluent segments of the population. The relative stability of political attitudes over the life course and the socialization of more recent birth cohorts in contexts of increased tolerance suggest that this diffusion of tolerance occurs across birth cohorts rather than time periods. Using age‐period‐cohort models and more than three and a half decades of repeated cross‐sectional survey data, we find persistent and robust across‐cohort declines in the importance of both income and higher education in determining levels of political tolerance. Declines in the effects of socioeconomic status are evident with tolerance toward all five out‐groups in the analysis—anti‐religionists, gays and lesbians, communists, militarists, and racists—but to varying degrees. These findings fit with a model of changes in public opinion, particularly views of civil and political rights, through processes of cultural diffusion and cohort replacement.     

AGE-OF-RECALL EFFECTS ON FAMILY-OF-ORIGIN RATINGS

Family rating scales, particularly those tapping one's view of family of origin, rely heavily on one's summary impressions, perceptions, and recall of the family. Previous research has demonstrated that fairly consistent age, gender, and parent/offspring differences exist in ratings of current family functioning, but little information exists on such differences in rating one's family of origin. The present study had college-age subjects rate current family, family when they were elementary-school age, and family when they were 16 years old. Subjects were 141 college students (93 women, 48 men) who completed the self-Report Family Inventory (SFI) of the Beavers Systems Model of Family Functioning separately for the three specified recall periods (age 10, age 16, and current family). Significant differences were found between age-of-recall groups, with recall ratings from age 10 significantly more competent, cohesive, and less conflicted than those from age 16; current family ratings were intermediate. Relatively few gender by age interactions were significant. Implications for the use and interpretation of family ratings and family-of-origin scales are discussed.     

Analyzing gender in public places: Rethinking Goffman’s vision of everyday life

In this study, I discuss critically some of Goffman’s work on public places, with regard to how that work represents women’s experience in public and how women’s experience changes the notions of public places that Goffman portrayed. I draw on an eighteen-month participant observation of one small city (Santa Fe, NM) and a set of in-depth interviews done with both female and male residents of the city. Here, I concentrate on three areas: the normalized distaste for public places that is encouraged in women by their fear of crime in public and the measures they are informed they must take as crime-conscious pedestrians and shoppers; street remarks that are often difficult to manage and impossible to resolve successfully; and access information—information the woman discloses that can be used as a clue to her identity and home and, potentially at least, as ammunition for further harassment of her. I use these areas to illustrate how gender-conscious appraisal is necessary in order to appreciate the character of public places. Her book,Urban Ritual, is forthcoming from University of California Press.