Cape Breton: The photographs

This paper considers the need for an image‐based research methodology. The term ‘image‐based’ is meant to reflect the use of a wide range of visuals, for example, film, video, photographs and cartoons, within a qualitative research context. It is also meant to apply generically to encompass a wide range of fields of study including sociology, anthropology, education and health studies. There are principally two reasons why an image‐based methodology is needed: in order to enhance the status and acceptability of image‐based research in the wider research community; and to provide a critical platform from which to examine and refine visual methods. A common methodology would improve the status of image‐based research in the eyes of orthodox word orientated qualitative researchers and go some way to avoiding damaging divisions within image‐based research. The paper explores three areas: How do writers of research methodology view image‐based research?; what constitutes a methodological framework?; and some important elements of a visual methodology.     

The media of sociology: tight or loose translations?

Sociologists have increasingly come to recognize that the discipline has unduly privileged textual representations, but efforts to incorporate visual and other media are still only in their beginning. This paper develops an analysis of the ways objects of knowledge are translated into other media, in order to understand the visual practices of sociology and to point out unused possibilities. I argue that the discourse on visual sociology, by assuming that photographs are less objective than text, is based on an asymmetric media‐determinism and on a misleading notion of objectivity. Instead, I suggest to analyse media with the concept of translations. I introduce several kinds of translations, most centrally the distinction between tight and loose ones. I show that many sciences, such as biology, focus on tight translations, using a variety of media and manipulating both research objects and representations. Sociology, in contrast, uses both tight and loose translations, but uses the latter only for texts. For visuals, sociology restricts itself to what I call ‘the documentary’: focusing on mechanical recording technologies without manipulating either the object of research or the representation. I conclude by discussing three rare examples of what is largely excluded in sociology: visual loose translations, visual tight translations based on non‐mechanical recording technologies, and visual tight translations based on mechanical recording technologies that include the manipulation of both object and representation.     

Buffalo's old first ward: A photographic study

This paper explores my journey into documentary photography and visual sociology. I will explain some of the events which led me to documentary photography, and eventually to the Old First Ward, a neighborhood in Buffalo I studied and photographed in depth. I wish to emphasize both the difficulty of finding my own “eye” as a photographer as well as the personal relationships which have made this process of self discovery and photographic practice fruitful.     

A methodology of damage

This paper explores the methodological implications of working with damage: damaged relationality, injured belonging, impaired narratives, and vulnerable identities. The conceptualization of damage as a methodology was the outcome of a narrative investigation into queer relationships’ dissolution. The study explored the way in which lesbians narrate romantic failures and relational dramas in an era marked by gay possibilities and compulsory happiness , where one may belong by embracing heteronormative convictions of family bliss such as respectability and stability on the one hand, and heteronormative convictions of storytelling such as progress and redemption on the other hand. This paper will take the act of composition and the rhetorical symptoms of the exasperation of being at odds with culture’s guidelines as the vantage point for theorizing a methodology of damage. Examining two methodological moments: the invitation to narrate and the interpretation it generates, I discuss the effect of damage on research design. Drawing on affect theory, I explore what feelings ‘do’ in the research process and address the possibilities embedded in failure and damage as methodological tools.     

Simulation as a Social Process in Organizations

An emergent research literature is starting to cohere on simulation as a sociological process within organizations. This paper shines a spotlight on this scholarship, and offers new ways to think about the dizzying array of simulation we encounter in our organizational, institutional, and everyday lives. I define simulation as an empirical social process and show how they vary in consequence by their experiential modality, their referential frame, and their perceived realism. I then document three conceptual trends in the literature: (i) treating simulation as an organizational technique for risk management; (ii) a focus on virtual reality, video games, and moral ambiguity; and (iii) studies of the impact of computer simulation on scientific knowledge production and the reorganization of some technical fields, such as weapons research, artificial intelligence, and meteorology. Organizational uncertainty tends to coalesce around disputes about the appropriate qualities and functions of a given simulation technique or technology. I conclude the paper by identifying how the sociology of simulation can connect with more established areas of contemporary research within organizations, work and occupations, and institutional sociology.     

A Quantitative Procedure for Classifying the Content of Theory/Research Works*

Classifying styles of scientific thought is a necessary prelude to many further projects in the analysis of theory and in the sociology of sociology. Numerical techniques such as those presented here can supplement less formal insights. To illustrate I have classified twenty-five works (representing a diversity of well known theory approaches) by the presence or absence of forty-two traits (drawn from ideas about the logic-of-science). The procedures detailed here group these familiar works into “sensible” types based on social structure, social perceptions and positivistic methods. The classification also exposes underlying dimensions of individual versus group-based observations and theory-building versus theory-confirmation strategies. Having demonstrated the system can produce sensible results with familiar works, I can use it to identify atypical works, to compare social groups of theorists with types of thought, and to explore the nature of common, underlying dimensions.     

Interdisciplinary agendas in visual research: re-situating visual anthropology

In this article I review recent literature on visual research methods in the social sciences to explore two questions. First, I examine how recent interdisciplinary exchanges have portrayed the founding disciplines in visual research and representation through a focus on visual anthropology (and to a lesser degree visual sociology). Second, I critically survey the common aims and interests of academics promoting visual methods from/for their disciplines. As we delve into the “new” visual research literature, it becomes clear that contemporary visual researchers from different disciplines have common interests: reflexivity; collaboration; ethics; and the relationship between the content, social context and materiality of images. I shall argue for a more collaborative interdisciplinary approach to visual research whereby disciplines might learn from each other without seeking narrative foils to assert the supremacy of their own discipline at the expense of others.     

Creative and visual methods for exploring identities

There seems to be a growing interest in Europe in the use of visual methodologies within social research – studies in which participants are asked to make creative artefacts within the research process. Although readers of Visual Studies will already be familiar with techniques such as photo‐elicitation, the use of video, drawing, collage, Lego and other methods remains somewhat new. At conferences we find that people are interested to hear about this work, but are also puzzled about various issues, such as how researchers can use and interpret such visual artefacts. After a train journey in which we talked through various aspects of work in this field, we felt it might be of some use to interested researchers and students if we published a dialogue about it.     

“This Is Our Gender Person”

Despite the prevalence of gender experts in international development institutions, their impact in terms of transformative feminist politics remains questionable. Gender experts, and their profession more broadly, have been strongly criticized by a range of feminists working in academic contexts. In particular, some have argued that neoliberalism and feminism have converged,  framing the role of gender experts as primarily to legitimate and embed neoliberal models of development. This article engages with these critiques from the perspective of the gender expert her/himself, drawing on first-hand experiences to tease out some of the tensions and complexities of this work. After setting out some general challenges for gender experts, I focus on one particular aspect of the current gender and development paradigm – the “business case” for gender equality – and explore how it feels to work within such a framework. In doing so, I aim to reflect on the possibilities of promoting transformative change whilst at the same time acknowledging and embracing the dilemmas and contradictions involved in the daily politics of working as a gender expert.     

Making Sense of Muscle: The Body Experiences of Collegiate Women Athletes*

Using ethnographic research, this paper explores the experiences of elite women athletes on a Division‐I college soccer team. I draw on existing literature in the sociology of sport, sociology of the body, and interactionism to inform my analysis. With this approach, I illustrate the complicated relationship women athletes have with their bodies in relation to physical competition and dominant notions of femininity today. Key reference groups influenced the players’ self‐perceptions and encouraged the women to closely monitor their own appearances and actions. While undoubtedly affected by these inter‐actions as well as their place in the gender hierarchy, many women athletes subtly resisted notions of idealized bodies and constructed their own meanings about their bodies and experiences. Investigating the day‐to‐day body awareness and negotiations of women athletes reveals the gendered nuances of sport and the complicated relationship between cultural ideals and female embodiment.     

Looking at Digital Art: Towards a Visual Methodology for Digital Sociology

Over the last decade there has been a call for a new kind of sociological gaze, a digital sociology for a digital age. Has there been fundamental change in the key principles, the nature, and functions of social life in a digital age? In social and cultural theory, there is a long history of looking at how technology transforms art. In this article, I will use the medium of digital art to consider the unique nature of the digital age, the demand for a digital sociology, and the interrelated speculative imagination of such claims. Broadly situated within the sociology of art the methodological contribution of this article is to offer an analysis of artworks themselves, via the construction of a digital visual methodology. What digital culture, politics, and revealed in digital art? How can looking at digital art expand the tools for understanding digitally mediated lives?     

Dreams of Pure Sociology

Unlike older sciences such as physics and biology, sociology has never had a revolution. Modern sociology is still classical—largely psychological, teleological, and individualistic—and even less scientific than classical sociology. But pure sociology is different: It predicts and explains the behavior of social life with its location and direction in social space—its geometry. Here I illustrate pure sociology with formulations about the behavior of ideas, including a theory of scienticity that predicts and explains the degree to which an idea is likely to be scientific (testable, general, simple, valid, and original). For example: Scienticity is a curvilinear function of social distance from the subject. This formulation explains numerous facts about the history and practice of science, such as why some sciences evolved earlier and faster than others and why so much sociology is so unscientific. Because scientific theory is the most scientific science, the theory of scienticity also implies a theory of theory and a methodology for the development of theory.     

Advancing towards inclusive social research: visual methods as opportunities for people with severe mental illness to participate in research

This article explores the possibilities offered by visual methods in the move towards inclusive research, reviewing some methodological implications of said research and reflecting on the potential of visual methods to meet these methodological requirements. A study into the impact of work on social inclusion and the social relationships of people suffering from severe mental illness (SMI) serves to illustrate the use of visual methods such as photo elicitation and graphic elicitation in the context of in-depth interviews with the aim of improving the aforementioned target group’s participation in research, participation understood as one of the basic elements of inclusive approaches. On the basis of this study, we reflect on the potential of visual methods to improve the inclusive approach to research and conclude that these methods are open and flexible in awarding participantsa voice, allowingpeople with SMI to express their needs, and therefore adding value to said approach.     

More visualising, more methodologies: on video, reflexivity and qualitative research

This article was conceived as a response to Ruth Holliday's article published in The Sociological Review in 2001 (48 (4): 503–22) ‘We've been framed: visualising methodology’. Whilst recognising that Holliday's work makes both an important contribution to her substantive area and describes an innovative use of video in qualitative research, her critique of visual anthropology as a discipline that uses reflexivity as a muse to hide its positivist truth quest has some serious problems that need to be redressed. Here I shall draw from existing work to discuss how reflexivity has been a key theme in the development of visual anthropology since the latter part of the twentieth century.     

Interpretive ethnography: From ‘authentic voice’ to ‘interpretive eye’

The paper explores the use of visual sociology in the study of material culture. It is argued that visual methods are particularly useful, sometimes essential, in gathering data about social and symbolic uses of goods and objects in day‐to‐day social life. Visual methods are not only integrative, but fundamental, in the construction of sociological datum from direct observation. Recognizing the importance of visual techniques forces us to reconsider their methodological status, from the point of view of reliability and standardization. This paper analyzes problems and advantages of photographic data, and proposes a “shooting protocol” to guarantee the reliability and standardization of research images. In addition, results of a study on the social and symbolic meaning of furniture are discussed.     

Believing Not Seeing: A Blind Phenomenology of Sexed Bodies

Vision plays a privileged role in social interaction and the construction of intersubjective reality. Given that one of sociology's tasks is to problematize the taken for granted, research that examines rarely foregrounded non‐visual modes of sensory perception is a powerful resource. This article draws on twenty‐seven interviews that explore blind people's perceptions of male and female bodies. I highlight several distinctive features of non‐visual sex attribution (salience, speed, and diachronicity), and argue that conceptions of sex as “self‐evident” primarily reflect visual perception. These findings suggest the need to explore the sociology of perception as a new approach to the sociology of the body, and more broadly highlight the role of sensory perception in the social construction of reality.     

Writing organization/romancing fictocriticism

A provocation?…?the minds of my generation of organizational theorists are haunted by the spectre of scientific discourse, shoehorned into dry genres, bullied by audit regimes that try to wring the passion out of thought. Without gaiety, the science that calls us has no exuberance, it cannot dance. What are the possibilities for writing about organizations that allows the heart's instincts to be followed, the vast possibilities of expression to be explored and enjoyed? I explore this through a form of writing known as fictocriticism – a writing engaged in genre-bending as a literary and theoretical engagement with existence and selfhood. Why import this term into organization studies? Might fictocriticism have some value to ‘us’ who locate ourselves here? I am engaging in a form of romance; a courtship of ideas from elsewhere. What might result from this union is not clear, but it offers hope, excitement and promise.     

Emotion Management: Unexpected Research Opportunities

During the process of emotion management , individuals perceive that they are feeling emotions that differ from what is expected within the situation. Consequently, they use cognitive, physical, and/or other means either to display more appropriate emotions or to change their emotions on a deeper level to be consistent with what is customarily expressed. Beginning with the first examinations of emotion management in 1979 by the pioneer Arlie Hochschild , emotion scholars have produced over 6,000 studies of this phenomenon. We join this vibrant research program by proposing new avenues of research using an interdisciplinary strategy. First, we explore possibilities for emotion management research within its “home base” of sociology; then, we branch out to the areas of morality and political science. In so doing, we craft new and unexpected pathways for advancements in theory, theory adjudication, and methodology, for the future of emotion management research .     

The sociology of popular music, interdisciplinarity and aesthetic autonomy

This paper considers the impact of interdisciplinarity upon sociological research, focusing on one particular case: the academic study of popular music. 'Popular music studies' is an area of research characterized by interdisciplinarity and, in keeping with broader intellectual trends, this approach is assumed to offer significant advantages. As such, popular music studies is broadly typical of contemporary intellectual and governmental attitudes regarding the best way to research specific topics. Such interdisciplinarity, however, has potential costs and this paper highlights one of the most significant: an over-emphasis upon shared substantive interests and subsequent undervaluation of shared epistemological understandings. The end result is a form of 'ghettoization' within sociology itself, with residents of any particular ghetto displaying little awareness of developments in neighbouring ghettos. Reporting from one such ghetto, this paper considers some of the ways in which the sociology of popular music has been limited by its positioning within an interdisciplinary environment and suggests two strategies for developing a more fully-realized sociology of popular music. First, based on the assumption that a sociological understanding of popular music shares much in common with a sociological understanding of everything else, this paper calls for increased intradisciplinary research between sociologists of varying specialisms. The second strategy, however, involves a reconceptualization of the disciplinary limits of sociology, as it argues that a sociology of popular music needs to accept musical specificity as part of its remit. Such acceptance has thus far been limited not only by an interdisciplinary context but also by the long-standing sociological scepticism toward the analysis of aesthetic objects. As such, this paper offers an intervention into wider debates concerning the remit of sociological enquiry, and whether it is ever appropriate for sociological analyses of culture to consider 'internal' aesthetic structures. In relation to the specific case study, the paper argues that considering musical specificity is a necessary component of a sociology of popular music, and some possibilities for developing a 'materialist sociology of music' are outlined.     

Institutional Barriers to Doing Public Sociology: Experiences of Feminists in the Academy

In recent years, the discipline of sociology has seen an increased discussion of public sociology, but the discussion has focused on whether or not it is a good idea for sociologists to become more engaged with their various publics. A different question motivates this research: What are the institutional arrangements that make doing public sociology difficult, and thus less likely? Following Dorothy Smith, we start from the perspective of frontline actors and ask them about their experiences. We combine data from two sources: individual interviews with a sample of 50 academic feminists, a group that has theoretical motivation to be interested in public sociology and group interviews with 15 feminists engaged in some form of public sociology. These informants tell us about two related institutional barriers to doing public sociology: the culture of professional sociology and the standards we use for evaluating scholarship. The impact of these disciplinary barriers probably varies by institution type and career stage but there is reason to suspect they generate costs not just for individuals but for the discipline. Taking steps to break down these barriers would ameliorate concerns some have raised about public sociology.