The Role of the Affect and Availability Heuristics in Risk Communication

Results of past research suggest that affect plays an important role in risk perception. Because affect may also increase the availability of risks, affect and availability are closely related concepts. Three studies tested the hypothesis that evoking negative affect (fear), either through past experience or through experimental manipulation, results in greater perceived risk. The present research focused on perception of flooding risk. Study 1 and Study 2 showed that participants who received risk information concerning a longer time period (e.g., 30 years) perceived more danger compared with participants who received risk information for one year. Study 2 showed that the interpretation of risk information was influenced by participants' own experiences with flooding. In Study 3, affect was experimentally manipulated. After looking at photographs depicting houses in a flooded region, participants perceived greater risk compared with participants in a control group. Taken together, the results of these three studies suggest that affect is important for successful risk communication. Results of the present research are in line with the affect heuristic proposed by Slovic and colleagues.     

Intentions to Seek Information About the Influenza Vaccine: The Role of Informational Subjective Norms,Anticipated and Experienced Affect,and Information Insufficiency Among Vaccinated and Unvaccinated People

When deciding whether to vaccinate, people often seek information through consequential processes that are not currently well understood. A survey of a nationally representative sample of U.S. adults (N = 2,091) explored the factors associated with intentions to seek influenza vaccine information in the 2018–2019 influenza season. This survey shed light on what motivates intentions to seek information about the influenza vaccine through the lens of the risk information seeking and processing (RISP) model. The model explained information-seeking intentions well among both unvaccinated and vaccinated respondents. Key findings show that informational subjective norms, information insufficiency, and different types of affect are strong predictors of information-seeking intentions. Theoretical insights on extending the RISP model and practical guidance on designing interventions are provided.     

Foresight Study on the Risk Governance of New Technologies: The Case of Nanotechnology

Technology‐led innovation represents an important driver of European economic and industrial competitiveness and offers solutions to societal challenges. In order to facilitate responsible innovation and public acceptance, a need exists to identify and implement oversight approaches focused on the effective risk governance of emerging technologies. This article describes a foresight study on the governance of new technologies, using nanotechnology as a case example. Following a mapping of the governance landscape, four plausible foresight scenarios were developed, capturing critical uncertainties for nanotechnology governance. Key governance elements were then stress tested within these scenarios to see how well they might perform in a range of possible futures and to inform identification of the strengths, weaknesses, opportunities, and threats for nanotechnology governance in Europe. Based on the study outcomes, recommendations are proposed regarding the development of governance associated with the responsible development of new technologies.     

Predicting Vaccination Intention and Benefit and Risk Perceptions: The Incorporation of Affect,Trust, and Television Influence in a Dual‐Mode Model

Major health behavior change models tend to consider health decisions as primarily resulting from a systematic appraisal of relevant beliefs, such as the perceived benefits and risks of a pharmacological intervention. Drawing on research from the disciplines of risk management, communication, and psychology, this study proposed the inclusion of a heuristic route in established theory and tested the direction of influence between heuristic and systematic process variables. Affect and social trust were included as key heuristics in the proposed dual‐mode framework of health decision making. Furthermore, exposure to health‐related coverage on television was considered potentially influential over both heuristic and systematic process variables. To test this framework, data were collected from a national probability sample of 584 adults in the United States in 2012 regarding their decision to vaccinate against a hypothetical avian flu. The results provided some support for the bidirectional influence between heuristic and systematic processing. Affect toward flu vaccination and trust in the Food and Drug Administration were found to be powerful predictors of vaccination intention, enhancing intention both directly and indirectly via certain systematic process variables. The direction of influence between perceived susceptibility and severity, on the one hand, and affect, on the other, is less clear, suggesting the need for further research. Contrary to the opinion of media critics, exposure to televised health coverage was negatively associated with the perceived risks of vaccination. Results from this study carry theoretical and practical implications, and applying this model to the acceptance of different health interventions constitutes an area for future inquiries.     

The Formation,Consolidation, and Transition of International Brokerage Networks: The Case of an International New Venture in an Emerging Market

Brokerage has been considered an important source of opportunity in international entrepreneurship. While extant research focuses on pre-existing social capital that underlies the brokerage position, little attention has been paid to the evolutionary process and the contextual conditions of becoming a broker and its transition over time. This study addresses these issues through a single case study of an international new venture (INV) founded in the emerging electric vehicle industry in China, an emerging market. The findings show that by reducing transaction costs, INVs can build initial brokerage positions by integrating technological capabilities with marketing capabilities, consolidate the brokerage network by leveraging a diverse customer base and supplier networks, and transition from a bridging focus to a coordination focus through trust-building and knowledge diffusion as structural holes close over time. This path is more effective in international business, emerging markets, and emerging industries, as these contexts have high transaction costs arising from unclear labor division, fragmentation, ambiguous standards, information asymmetry, and potential opportunistic behaviors. This study contributes to the international entrepreneurship and brokerage literature by examining the process of formation, consolidation, and transition of international brokerage networks through the evolutionary and the contextual lens.     

Attitudes as an Expression of Knowledge and “Political Anchoring”: The Case of Nuclear Power in the United Kingdom

Attitudes toward the use of nuclear energy pose fundamental issues in the political debate about how to meet future energy needs. Development of new nuclear power facilities faces significant opposition both from knowledgeable individuals who display an understanding of the risks attached to various forms of power generation and those who follow strict politically based ideological dogmas. This article employs data from a 2005 Eurobarometer survey of UK citizens to examine the influence of both political preferences and knowledge in explaining support of nuclear power. Findings reveal that attitudes about nuclear power are highly politically motivated while the influence of knowledge about radioactive waste is dependent upon beliefs about the consequences of nuclear energy use. Perceptions of being informed about radioactive waste and trust in sources providing information about radioactive waste management also predict attitudes toward nuclear power generation.     

不确定性在团队授权与新产品开发业绩关系中的作用

一个最新的理论研究表明授权的作用取决于环境中不确定性的程度。在对212个新产品开发项目的定量研究中,发现了团队授权与创新速度之间显著性相关关系。对由技术新颖性和技术动态性这两个不同因素引起的技术不确定性作了区分。结果发现,团队授权和创新速度之间的关系被技术动态性所调节,而技术新颖性则不能。通过进一步的研究发现,在不确定性较低的情况下,无论来源于技术新颖性或技术动态性,团队授权和创新速度均呈U形函数关系。这说明在不确定性较低的情况下,要么完全授权,要么完全不授权或高层介入,都有利于提高创新速度。与之形成对应,在不确定性高的情况下,团队授权和创新速度之间的关系受技术新颖性和技术动态性的影响是不同的。当技术新颖性高时,团队授权和创新速度之间呈线性关系,而当技术动态性高时,二者呈反U形函数关系。对于后者,极高程度的团队授权并不加快创新速度。这些结果说明,应该根据研发项目的不确定性的不同来源与水平选择不同的团队授权策略。这些发现或许也表明,技术动态性比技术新颖性对不确定性有更重要的影响。     

The Role of Operational Capabilities in Enhancing New Venture Survival: A Longitudinal Study

We investigate relationships between operational capabilities and new venture survival. On the basis of operations management and entrepreneurship literature, we develop a contingency framework of operational capabilities especially appropriate at different life phases of a new venture's evolution. We expect that in the first years of a new venture's life, entrepreneurs should emphasize high inventory turnover to preserve working capital, support customer responsiveness, and aid firm adaptability. As new ventures grow, entrepreneurs should emphasize internal working capital generation via larger gross margins to support production ramp‐up. Later, new venture entrepreneurs should emphasize employee productivity to buttress sustainable volume production. We analyze a 6‐year longitudinal sample of 812 Swedish manufacturing new ventures using a gamma frailty‐based Cox regression. The findings show that specific operational capabilities, while always supporting new venture survival, have exceptional influence in specific new venture life phases. The three hypotheses are confirmed, suggesting that higher inventory turnover, gross margin, and employee productivity further increase new venture survival likelihoods, respectively, in the venture's start‐up, growth, and stability phases. This suggests a phased‐capabilities approach to new venture survival. This study contributes to operations management and entrepreneurship theory and practice, and sets a foundation for future research on operations strategy for new ventures.     

Underinvestment in a Profitable Technology: The Case of Seasonal Migration in Bangladesh

Hunger during pre‐harvest lean seasons is widespread in the agrarian areas of Asia and Sub‐Saharan Africa. We randomly assign an $8.50 incentive to households in rural Bangladesh to temporarily out‐migrate during the lean season. The incentive induces 22% of households to send a seasonal migrant, their consumption at the origin increases significantly, and treated households are 8–10 percentage points more likely to re‐migrate 1 and 3 years after the incentive is removed. These facts can be explained qualitatively by a model in which migration is risky, mitigating risk requires individual‐specific learning, and some migrants are sufficiently close to subsistence that failed migration is very costly. We document evidence consistent with this model using heterogeneity analysis and additional experimental variation, but calibrations with forward‐looking households that can save up to migrate suggest that it is difficult for the model to quantitatively match the data. We conclude with extensions to the model that could provide a better quantitative accounting of the behavior.     

A New Look at the Public Wage Premium in Italy: The Role of Schooling Endogeneity

This paper uses a sample of male workers to estimate public and private wage structures and the public wage premium for Italy. Results from a model with endogenous sector and schooling suggest that public employees have on average lower unobserved wage potentials in both sectors than private employees, but work in the sector where they benefit from a comparative wage advantage. Schooling is positively correlated with wages in both sectors, and controlling for that is crucial to get more reliable estimates and predictions. The associated average unconditional public wage premium is 12 per cent. The net premium is 9 per cent, but not statistically significant.     

The Role of Trust in the Affective Evaluation of Novel Risks: The Case of CO2 Storage

There is general recognition that trust and affect are closely connected concepts. Usually, affect is modeled as an antecedent of trust. In the present research, we will argue that, particularly in new situations, trust can also evoke affect toward a risky object. Using structural equation modeling, support was found for the hypothesis that trust influences attitudes through this process. In the present study, we analyzed attitudes toward (carbon dioxide) CO₂ storage. The role of affect appears to be moderated by the level of self-relevance. In the case of high self-relevance (storage nearby), people's attitudes appeared to be merely based on affective reactions and trust. This effect is much weaker under low self-relevance (CO₂ storage in general). In such a case, cognitive factors, more particularly beliefs concerning perceived benefits, were also taken into account in attitude formation.     

我国制造型企业市场导向和创新导向对新产品绩效影响的实证研究

本研究基于我国227家制造型企业的问卷调查数据,实证考察了市场导向和创新导向对新产品开发绩效的影响,以及创新导向和环境变动在市场导向和新产品绩效关系中的调节作用。结果显示:(1)本研究的概念模型整体拟合度优于西方常用模型;(2)市场导向和创新导向对制造型企业新产品开发绩效的影响显著为正,且均高于以前文献研究的一般水平;(3)创新导向和技术变化对于市场导向和新产品绩效的关系起到正向调节作用;(4)市场变化和竞争强度的调节作用不显著。研究结果对于制造型企业改善产品创新绩效具有重要的启示意义。