‘You Make Me Feel like a Woman’: Therapeutic Cultures and the Contagion of Femininity

This article explores the relations between processes of emotionalization in society, therapeutic cultures in the workplace and new forms of emotional subjectivity and self‐presentation. For many commentators, this subjectivity is culturally feminized, drawing as it does on first‐person narratives, confessionals, emotional performances and ‘the personal’ and it is also highly problematic. In particular, the article speculates on the emergence of a somewhat hostile reaction by some prominent critics to these emotional selves, to whom they appear to represent a form of emasculation. Exploring a range of ‘archives’ in different discourse registers, the article suggests that these dismissive responses could be seen to signify growing cultural anxieties about the imagined feminization of the self and the workplace. The article concludes by proposing that while therapeutic cultures are politically ambivalent, the significance of the resources and solace that they offer should not be ignored or trivialized.     

‘Knowing one's place’: gender,mobility and shifting subjectivity in Eastern Indonesia

Abstract In this article I analyse the gendered space of transnational mobility by problematizing migrant subjectivity in everyday practices. In line with feminist perspectives I highlight the significance of the micro‐scale experience of female migrants from Eastern Indonesia in acquiring mobility as a struggle for new subjectivity. I frame this migration as a production of the subjective space of power. Based on in‐depth interviews with returned migrants, I present reflexive accounts of two migrants on contract domestic work abroad to illuminate the changing contours of the relationships between gender, mobility and shifting subjectivity. Households take into account the cultural meanings of space in everyday life including local relations in the decisions on mobility. Strategies of ‘knowing one's place’ reflect women's agency in negotiating alternative roles and positions within the intra‐household dynamics and in the workplace. Women's personal accounts have the potential to illuminate spatial processes of migration as a contested space for the repositioning of self in networks of family, kin, local and global relations.     

Negotiating Gendered Subjectivity in the Enterprise Culture: Metaphor and Entrepreneurial Discourses

An enterprise culture is one in which ‘certain enterprising qualities — such as self reliance, personal responsibility, boldness and a willingness to take risks in the pursuit of goals — are regarded as human virtues and promoted as such’. Work is not seen as a constraint upon the individual but rather as an opportunity for self‐fulfilment. The pervasiveness of enterprise culture has led to observations that it influences aspects of social life beyond the workplace. However, the kind of self that is imagined in enterprise culture is also a male self, with female entrepreneurship measured against a male norm. In this article, then, we present evidence of metaphor as a strategy for coping with the gendered expectations embodied by life in enterprise culture. We show how metaphor is simultaneously an index of and a resource for understanding gendered subjectivities in enterprise culture.     

Chinese Male Peasant Workers and Shifting Masculine Identities in Urban Workspaces

A key feature of China's internal rural–urban migration is the transformation of work from a rural‐based agricultural sector to urban‐based industrial and service sectors. This article critically examines the interplay between urban work and accompanying social relations in the workplace (that is, service and low‐skilled manual jobs) and the (re)construction of male peasant workers' subjectivities and identity formation. The qualitative data from the men's life histories suggest that familial gender practices, conceptualized as an appropriation of the traditional Confucian ‘father–son’ relationship, are of importance in shaping the men's occupationally located shifting identities in traditional urban ‘female’ jobs. This exploratory study aims to examine complex and multilayered accounts of rural–urban labour migration, in terms of how the men accommodate themselves to the city, involving both material constraints (structure) and creative cultural practices (agency). Their biographical transformations are located within wider socioeconomic and political transformations associated with China's current modernization project, of which they are a major constitutive component.     

Gender and Sexuality in Discourses of Managerial Control: The Case of Women Miners

Mining scholarship has focused chiefly on capital developments, labour relations, changing technology, and global markets, ignoring the equally critical aspects of gendered organizations and their role in shaping the subjectivities of workers and managers. This article probes how gender and sexuality organize a mine site through organizational design and productivity management. It looks behind the rhetoric of equal opportunity, glamour mining and human resource techniques to explore the sexual politics of employing women as miners. In particular it scrutinizes the discourses of masculinity that produce ‘the woman miner’ in a context where the barriers between work and personal life are particularly mobile and highly contested. Equally crucially, it recounts some of the ways in which women have mobilized against systemic male dominance and privilege. The workplace in question is the world’s largest gem mine of its kind, a state–of–the–art computerized operation set in the remote Australian outback.     

Reflections on conducting research on the ‘war on terror’: religious identity,subjectivity and emotions

In recent years there has been an increase in literature which has explored the insider/outsider position through ethnic identities. However, there remains a neglect of religious identities, even though it could be argued that religious identities have become increasingly important through being prominent in international issues such as the ‘war on terror’ and the Middle East conflict. Through drawing on the concept of subjectivity, I reflect on research I conducted on the impact of the ‘war on terror’ on British Muslims. I explore the space between the insider/outsider position demonstrating how my various subjectivities – the ‘non-Islamic appearance I’, the ‘Muslim I’, the ‘personal I’, the ‘exploring I’, the ‘Kashmiri I’ or the ‘Pakistani I’, the ‘status I’ and the ‘outsider I’ – assisted in establishing trust, openness and commonality. I conclude by demonstrating how the ‘emotional I’ allowed me to manage my own emotions and participants emotions.     

Youth and political economy: towards a Bourdieusian approach

Cotê has called for a focus on a political economy analysis, where young people should be thought of as ‘youth-as-class’. Cotê positions youth as having false consciousness, arguing that youth studies is too focussed on subjectivities and a potential apologist for neo-liberalism. While we acknowledge the central importance of economic considerations, this paper critically engages Cotê’s claims while developing an approach to political economy that recognises the importance of inequalities between young people. We engage with a number of Cotê’s claims arguing that his position underestimates the diversity of work in this area and the importance subjectivities to any analysis of political economy. We also identify a number of conceptual problems with ‘youth-as-class’ and the ‘false consciousness’ heuristic. We develop an alternative approach outlining a more integrative understanding of the relationship between the political and the economy highlighting the importance of subjectivity. We draw on ideas of political ecology; reflexivity and consciousness; and concepts from Bourdieu. Our approach recognises that young people's lives can be shaped by economic forces and by classed symbolic and moral forces. Young people are not passive dupes, but are in a constant reflexive struggle to respond to circumstances not always of their own making.     

Remembering the impossible possibility: Kierkegaard and human capital

Kierkegaard is classified as an existentialist. The irony of course is if he were authentically existential, then he would escape any categorisation. Rather than reading Kierkegaard as yet one more item on the shelves of the history of philosophy, why not read him as though he were relevant to our lives? Our argument is that modern capitalism has taken a subjective turn, and therefore reading Kierkegaard is as timely as ever. This isn’t a matter of constructing a politics out his texts but applying it to our lives. The modern subjective form of capital is human capital as was already diagnosed by Foucault in his prophetic lectures on bio-politics. At the heart of human capital is the ideology of the subject as a form of investment. We want to show how Kierkegaard’s own account of subjectivity resists this appropriation of the self by capital through a new ontology of subjectivity. At the heart of this ontology is a reversal of Aristotle. It is not the actual that determines the possible, but the possible the actual.     

‘Playing’ doctors and nurses? Competing discourses of gender,power and identity in the British National Health Service

This paper adopts a feminist poststructuralist approach to demonstrate the ambiguities and complexities which exist in the relationship between work and subject. Recent studies in organizational sociology have argued that the discourses of work, and changing working cultures, have had a powerful effect on the production of subjectivities. New forms of working behaviour have been constructed as desirable, which often draw on personal qualities such as gender. This paper draws on research conducted with doctors and nurses in the British National Health Service to reveal the ambiguities which exist in the ways in which individuals position themselves in relation to these discourses. The discourses of work and organization are constantly mediated through, and destabilised by, the intertextuality that exists with competing discourses such as those of professionalism, gender, home and performance. Although organizational discourses are clearly powerful in the construction and performance of subjectivities, the interplay between discourses means that these are constantly destabilised and undermined.     

Young subjectivities and affective labour in the service economy

Post-Fordist employment is characterised by the demand for new forms of labour in which workers are expected to make personal investments in their work and to mobilise their embodied subjectivities in the practice of labour. Whilst employment insecurity is well documented in the sociology of youth, theoretical development in this area has yet to contend with the role of changes in the nature of labour itself in the production of youth. This paper draws on theories of labour under post-Fordism to explore the practice of ‘affective labour’ amongst young people performing ‘front of house’ bar work in a large metropolitan service economy. The paper theorises the role of youth subjectivities – including capacities for relationality and leisure, gendered embodiment, and tastes – in the practice of contemporary labour. The paper describes how young people doing bar work contribute to the production of affective atmospheres, or sensations of ease, pleasure and enjoyment that are offered to clientele of boutique bars. In this, we suggest that affective labour mobilises young subjectivities at work in ways that are currently unrecognised within youth studies. The paper concludes by suggesting a new research agenda that goes beyond the existing focus on youth transitions through employment to explore how youth is produced as part of the social dynamics of post-Fordist labour.     

The ‘new industrial man’ as unhero: Doing postfeminist masculinities in an Italian pharmacological research centre

Recent work has documented the need to engage with how men construct masculinities within postfeminist discourses in the workplace. Postfeminism has sparked debates concerning the changing ideals of masculinities, highlighting the tensions between traditional forms of patriarchy and ‘new’ ways of being a man (e.g., emotional, a ‘new father’, in crisis). Men have been depicted as being in search of a new identity, opposed to the ever‐growing confidence and empowerment of women. In mobilizing postfeminism as a discourse, this article illustrates how men working in an Italian pharmacological research centre (managed by men but dominated by women) assume subject positions that contradictorily fluctuate between tradition and fluid modernity, to reveal a masculinity which we identify with the ‘new industrial man’. The postfeminist masculinities exposed in the analysis mesh pro‐ and anti‐feminist ideas by appealing to un/heroic and romanticized subjectivities. The analysis also shows how un/heroic masculinities and men's appeal to biological differences to reinforce social ones and devalue the feminine obfuscate organizational gender inequalities. The article advances masculinity theory by offering a nuanced analysis of how masculinities and men are affected by paradoxical contemporary pressures for more egalitarian gender relations and a renewed emphasis on patriarchal traditions, which continue to support the gendering of the workplace.     

“Politics have shown that the malays can change”: Corporate anthropology and the governing of entrepreneurial subjectivities in Malaysia

This paper analyses the interplay between anthropological epistemologies, industrial development and labour market policies, and the human technologies seeking to develop entrepreneurial subjectivities in Malaysia. It is argued that the ease with which conceptions of Malay subjectivity interacted with a series of mundane and practical managerial devices depended on the recast of the understanding of Malay subjectivity informed by developmental rationalities and anthropological epistemologies. This paper moreover addresses the apparent contradiction between the neo‐liberal and authoritarian political rationalities inscribed in the programs and human technologies seeking to develop entrepreneurial subjectivities.     

Moral distinctions and structural inequality: homeless youth salvaging the self

This paper explores the construction and contestation of moral distinctions as a dimension of contemporary structural inequality through a focus on the subjectivities constructed by young people who have experienced homelessness. Empirical material from two research projects shows that in young people's narratives of homelessness, material insecurity intertwines with the moral economies at work in neoliberal capitalist societies to construct homelessness as a state of moral disgrace, in which an ungovernable experience is experienced as a moral failure. When young people gain access to secure housing, the increasing stability and security of their lives is narrated in terms of a moral adherence to personal responsibility and disciplined conduct. Overall the paper describes an economy of worth organized around distinctions between order and chaos, self‐governance and unruliness, morality and disgrace, which structures the experience of homelessness. As young people's position in relation to these moral ideals reflects the material conditions of their lives, their experiences demonstrate the way that moral hierarchies contribute to the existence and experience of structural inequalities in neoliberal capitalist societies.     

Firm friends: exploring the supportive components in gay men's workplace friendships

Research shows that friendships are among the most important sources of support for gay men. Despite insights into how friends can be significant providers of emotional, practical and affirmational support, particularly when gay men 'come out' or experience discrimination on the basis of sexual orientation, scholars have rarely considered the role of work friends in supporting gay men in the workplace. This is remarkable given that work organisations remain challenging arenas for sexual minority employees to fashion a meaningful sense of self. Drawing on in-depth interview data with twenty-eight gay men employed in the UK, this article argues that gay men can rely on work friends for different forms of support in helping them to negotiate and sustain a viable sense of self. The findings show how the gender and sexuality of organisation influences which men and women are available as work friends, and the types of support they might give. Also, the affirmational support received from work friends is important not only for validating participants' sexual identities, but also identities of class and parenthood. The study aims to complicate stereotypes of men's workplace friendships as sources of support used largely for advancing careers and personal gain.     

Subjectivation processes and gender in a neoliberal model of science in three Spanish research centres

From a Foucauldian approach, neoliberal rationality in science can be understood as a form of governance of the self that produces mechanisms through which the subject is constructed and subordinated at the same time. In this study we examine subjectivation processes and gender in centres of research created under neoliberal scientific rationality. We analyse 19 semi‐structured interviews of men and women researchers conducted in three highly competitive centres of excellence — a context rarely addressed in the literature of academic subjectivities. Following a critical discourse analysis, we show how subjectivation processes of neoliberal rationality result in two main discursive mechanisms of subjection that prevent or hinder alternative subjectivities and collective resistance, especially for women, presenting a double turn that we call: a ‘turn on oneself’ and a ‘gendered turn on oneself’. We conclude that these centres are spaces which provide the conditions of possibility to develop a scientific entrepreneurial self, excluding ‘other’ scientific subjectivities and preventing possible resistances that could emerge from them.     

Duration,Skin, and the Ageing Subject

I read Lynne Segal’s book Out of Time: The Pleasures and Perils of Ageing (2013) as a radical account of subjectivity in which, drawing on Freud, she proposes that what is lost, and therefore constitutive of the subject of old age, is time itself. This temporalization of subjectivity allows us to see more clearly the relation between time and materiality and more specifically between time, subject, and skin. I respond to Segal’s powerful work with some comments on Henri Bergson and Didier Anzieu.     

The weakest link and the commodification of subjectivity by the means of play

Abstract

This article considers the process of commodification (the extension of the realm of money, the spread of typically capitalist mechanisms like competition and consumption) as a cultural means of the reproduction of subjectivity. The particular aim is to highlight the psychic processes that are tempted by commodification. Thus, at the background of this essay, there is a psychoanalytical notion of the self that has been developed in an examination of subjectivity and play, a notion based especially on the thinking of D.W. Winnicott and Jessica Benjamin. These analysts see an ambivalent self‐destructiveness of the self reformulated in relation to the ‘potential space’ of play. In relation to this analysis, the influence of advanced capitalism on the self is discussed in some of its more competitive scenes of consumptions. The quiz show The Weakest Link, for example, is considered as a pale, commodified form of play. It is argued that the main seduction of the show is the dwindled and distorted potential space offered by its ultimate, destructive, and in the last analysis sado‐masochistic logic of exchange. In addition to The Weakest Link, a couple of relevant thematisations of commodified culture by contemporary Finnish literature are brought out. Moreover, the commodification of subjectivity by the means of play is loosely related to some general characterisations concerning the prevailing cultural situation (see Jameson 1999 and Rifkin, 2000).     

A Critical Reflection on Researching Black Muslim Women’s Lives Post‐September 11th

This paper consists of a critical reflection of a research study carried out by a white researcher documenting black Muslim women’s experiences of victimisation and the management of their personal safety. It is argued that whilst some aspects of the researcher’s subjectivity can be linked to marginalised, outsider positions, which helped to produce oppositional knowledge, other aspects of her self‐identity served to maintain and re‐produce dominant racial and cultural discourses and power relations.     

The Moral "Technologies' of Knowledge Management

This paper uses the framework of Michel Foucault to examine the mainstream discourse of "knowledge management' (KM) in organizations. In particular, we draw on the notions of reflexivity, subjectivity, power, freedom and resistance to show how Foucault's ideas challenge contemporary uses of KM including its alignment with organizational learning and strategic change. A dominant theme of KM discourse relates to what computer technology can do for storing, sorting and distributing organizational knowledge. Indeed, a central assumption of the ideology of KM is that its systems are universally desirable. KM is often presented as a common-sense way of thinking about one's organization, and having everyone "pitch-in' through sharing knowledge is meant to ensure the company's commercial future. KM is thus represented as in the fundamental interests of workers and companies alike. In this article, we jettison the idea that KM is an unquestioned good. More specifically, we are concerned with the highly instrumental ways that knowledge is being constructed and how this influences workplace subjectivities. Foucauldian theory certainly helps with an examination of KM discourse, but we do not claim it is the only theory appropriate to this subject.     

Waiting like a girl? The temporal constitution of femininity as a factor in gender inequality

This paper explores temporal constituents of the female self in terms of their role in underpinning ongoing gender inequality. Drawing on the work of Simone de Beauvoir and Iris Marion Young, together with sociological approaches to ambivalence, I suggest that these temporal subjectivities are embodied, arise from the split subjectivity associated with woman as simultaneously subject and object, and counterpose the neoliberal emphasis on “choice” and agency with a more traditional gendered “expectation,” or “waiting” style. The dialectic between both temporalities, in which neither is hegemonic, results in a chronic state of ambivalence which impedes women's ability to fully project themselves into the future, a skill significant to planning and career ambition and the absence of which suspends women instead in an extended present. The paper aims to do two things in particular. In conceptual terms it aims to explore aspects of the configuration of the gendered self that underlie the stalling and slowing down of the gender revolution and which can be seen to provide a “missing link” between structures, institutions, and micro-cultures. In empirical terms, it suggests a future research agenda, of which this paper constitutes a beginning, through which such gendered temporalities can be explored in greater detail via ethnographies of women's lived experience of time throughout the life course.