Social Representations,Alternative Representations and Semantic Barriers

Social representations research has tended to focus upon the representations that groups have in relation to some object. The present article elaborates the concept of social representations by pointing to the existence of “alternative representations” as sub‐components within social representations. Alternative representations are the ideas and images the group has about how other groups represent the given object. Alternative representations are thus representations of other people's representations. The present article uses data from Moscovici's (1976/2008 ) analysis of the diffusion of psychoanalysis to examine how people engage with alternative representations. It is demonstrated that there can be more or less dialogical relations with alternative representations. The analysis concludes by considering seven “semiotic barriers” which work to neutralise the dialogical potential of alternative representations, thus on the one hand enabling groups to talk about the views of others, while, on the other hand, remaining unchallenged by those views.     

The Rehabilitation of Common Sense: Social Representations,Science and Cognitive Polyphasia

In Psychoanalysis, its image and its public (PIP) Moscovici introduced the theory of social representations and took further the project of rehabilitating common sense. In this paper I examine this project through a consideration of the problem of cognitive polyphasia, and the continuity and discontinuity between different systems of knowing. Focusing on the relations between science and common sense. I ask why, despite considerable evidence to the contrary, the scientific imagination tends to deny its relation to common sense and believe that can displace it. I argue that the psychosocial dynamic between common sense and science is revealing of how heavily they are entangled in, and indeed indebted to each other. Even more, this dynamic allows for a full appreciation of what the theory of social representations calls states of cognitive polyphasia. Different systems of thinking and knowing do not displace each other but live side by side, co‐existing in a variety of ways, fulfilling different functions and answering different needs in social life.     

The Change in the Daily Knowledge of Madness in Turkey

The transformation and change of social knowledge in Modern Turkish Republic has begun with the fall of the Ottoman Empire. Whilst the transformation of knowledge took place in daily knowledge, the change that took place in the political structures had a broad influence in the language, religion and tradition. The appearance of a new form of daily knowledge created a new common sense and this has opened the road towards the possibility of investigating social representations of various phenomena. Among these the social representations of madness in daily knowledge have already existed in common sense knowledge for a long time. With this in mind, the main goal of this paper is to explore contemporary urban Turkish social representations of madness. This study has shown that both scientific and common sense knowledge exist at present in citizens' daily knowledge and practices.     

Social Representations Theory: A Progressive Research Programme for Social Psychology

The study “Psychoanalysis—its image and its public” intimates that common sense is increasingly informed by science. But common sense asserts its autonomy and, in turn, may affect the trajectory of science. This is a process that leads to many differentiations—in common sense, in scientific innovation and in political and regulatory structures. Bauer and Gaskell's toblerone model of triangles of mediation provided a distillation of their reading of “La Psychanalyse.” Here it was argued that representations are multi‐modal phenomena necessitating the use of multiple methodologies (comparative and longitudinal; qualitative and quantitative). In this paper we briefly summarise these arguments and elaborate ways in which social representation theory can be considered a progressive research programme. “Progressive” because as the theory has developed it has extended the range and depth of its conceptual basis; it provides a new synthesis for the social scientific understanding of the phenomena of common sense and of representation; it acts as an antidote to the reductionism of public opinion and, finally, it is a stimulus to depart from disciplinary silos. However, there remain unresolved issues: how to segment the relevant social milieus and how to close the feedback loop from common sense to science?     

Collective‐unconscious apologetics of plutocracy and oligarchy: Chicago economics' ideological preferences revealed by the sociology of knowledge

The article places and analyzes the Chicago school of economics within the framework of Mannheim's sociology of knowledge or ideas that posits and documents social determinants of ideas and ideologies. This framework reveals the Chicago school as the explicit or implicit ideology and utopia of plutocracy, oligarchy and aristocracy in the sense of apologetics of these social classes and/or systems, thus being the class form of ‘apologetic economics’. Specifically, first, Chicago economics reveals itself as the collective‐unconscious apologetics of plutocracy, oligarchy and aristocracy. Second, it appears as the ‘collective‐conscious’ apologetics in this respect. In addition, it come close to the mostly covert collective‐unconscious or conscious apologetics of theocracy and fascism. The article aims to contribute to a better understanding of the social, in particular class, factors of Chicago and related schools of economics and generally of economic ideas, theories and policies by applying Mannheim's sociology of knowledge, especially its emphasis on the collective unconscious as the source of ideology.     

教育知识与圣俗二分：从涂尔干到伯恩斯坦

“知识是一种社会建构”命题是涂尔干研究人类总体知识的落脚点,也是伯恩斯坦理解教育知识的社会性质的起点。本文试图重新理解涂尔干这一重要却不断被误解的命题,从“圣俗二分假想”入手,还原涂尔干知识社会学背后的问题意识,并呈现伯恩斯坦对圣俗二分的思考。研究发现,伯恩斯坦一方面继承和推进了涂尔干对知识及其社会基础的思考,从双重社会性假设出发阐释了教育知识的分类原则,另一方面也阐明了圣俗二分所蕴含的教育解放的可能性。     

Knowing what we know about knowledge in social work: The search for a comprehensive model of knowledge production

Influenced by its historical beginnings, the production and modelling of knowledge in social work has become a small but diverse field. Ten key models exploring the nature of knowledge and its production in social work are reviewed against significant ideas from the interdisciplinary knowledge production literature beyond social work. In so doing, the place of holistic approaches to modelling the knowledge production process within social work and the human services is highlighted. It is argued that despite the number of models that attempt to describe the knowledge production process, there is scope for a more comprehensive, holistic, complex approach to modelling knowledge production in social work and the human services.     

Toward a History of Psychological Expertise

In honor of the 60th anniversary of SPSSI's founding, this issue examines the ascendence of psychological expertise in American society. After World War II, psychology grew as the public accepted the illuminating power and social benefits of psychologists' expert knowledge. In that period, four problems confronted psychological experts as their numbers and influence grew. First, they needed ideas and methods that were new and superior to common sense. Second, experts needed to appear both relevant and objective. Third, psychologists needed to forge alliances with those who held social power in the settings in which they wished to operate. Finally, experts needed to balance the roles of social critic and social engineer.     

Social Representations and Repression: Examining the First Formulations of Freud and Moscovici

The English edition of Moscovici's classic work on the social representation of psychoanalysis enables us to reflect on the historical origins of psychoanalytic ideas and of social representation theory itself. Moscovici claimed that science was both univocal and abstract and, in these respects, it differs from the social representations of commonsense. This paper explores these notions, especially in relation to Moscovici's claim that psychoanalytic theory is to be found in Freud's first formulations. It is suggested that some of the processes, which Moscovici attributes to the passage of psychoanalytic ideas to commonsense, can be found occur in the early history of psychoanalysis. This can be seen in Freud's criticisms of the way Jung used the concept of “complex”. Moreover, psychoanalytic theory could never be univocal for it incorporated the voices of patients and their representations of the world. An examination of Studies on Hysteria reveals further multivocality as Freud uses both the “action” language of ordinary life and the reified, nominalized language of science. Examples are given in relation to the first formulations of the key psychoanalytic concept of “repression”. Some comparisons are made between Freud's first formulations of “repression” and Moscovici's first formulations of “social representation”.     

Embodiment and the Construction of Social Knowledge: Towards an Integration of Embodiment and Social Representations Theory

Recent developments in the psychological and social sciences have seen a surge of attention to concepts of embodiment. The burgeoning field of embodied cognition, as well as the long‐standing tradition of phenomenological philosophy, offer valuable insights for theorising how people come to understand the world around them. However, the implications of human embodiment have been largely neglected by one of the key frameworks for conceptualising the development of social knowledge: Social Representations Theory. This article seeks to spark a dialogue between Social Representations Theory and embodiment research. It outlines the position the body occupies in the existing theoretical and empirical social representations literature, and argues that incorporating concepts gleaned from embodiment research may facilitate a more comprehensive account of the aetiology of social representations. The value of analytic attention to embodiment is illustrated with reference to a recent study of social representations of neuroscience, which suggested that embodied experience can shape the extent to which people engage with certain topics, the conditions under which they do so, and the conceptual and affective content of the ensuing representations. The article argues that expanding Social Representations Theory's methodological and conceptual toolkit, in order to illuminate the interplay between embodied experience and social communication in the development of common‐sense knowledge, promises productive directions for empirical and theoretical advancement.     

Representational Projects and Interacting Forms of Knowledge

This paper focuses on the concept of the reified and consensual universes in the theory of social representations, and the relationship between them. Having examined the different ways in which Moscovici discusses this concept, and the different ways in which these discussions have been interpreted, I will suggest that many of the criticisms levelled at this facet of social representations theory appear somewhat misplaced. However, it does seem that some aspects of the concept of the consensual and the reified universes are rather under-developed within the theory as a whole. It will be suggested that the recent addition of the notion of the representational project to the theory of social representations goes some way towards addressing some of these emergent issues, most notably with regards to the relationship between knowledges from different spheres. As an example, the area of representations of health and illness will be considered: drawing on work that takes the perspective of the sociology of scientific knowledge, it will be suggested that the theory of social representations needs to make the possibility of a bi-directional relationship between knowledge from the fields of scientific and common sense understanding more explicit.     

National Identity,Citizenship and Immigration: Putting Identity in Context

In this paper we suggest that there is a need to examine what is meant by “context” in Social Psychology and present an example of how to place identity in its social and institutional context. Taking the case of British naturalisation, the process whereby migrants become citizens, we show that the identity of naturalised citizens is defined by common‐sense ideas about Britishness and by immigration policies. An analysis of policy documents on “earned citizenship” and interviews with naturalised citizens shows that the distinction between “elite” and “non‐elite” migrants is evident in both the “reified” sphere of policy and the “common sense” sphere of everyday identity construction. While social representations embedded in lay experience construct ethno‐cultural similarity and difference, immigration policies engage in an institutionalised positioning process by determining migrants' rights of mobility. These spheres of knowledge and practice are not disconnected as these two levels of “managing otherness” overlap—it is the poorer, less skilled migrants, originating outside the West who epitomise difference (within a consensual sphere) and have less freedom of mobility (within a reified sphere). We show that the context of identity should be understood as simultaneously psychological and political.     

The science of republicanism: Hobbes and Publius

Sheldon S. Wolin in “Hobbes and the Culture of Despotism,” asks a most important question: “is there a political element embedded in the social representation of scientific knowledge, such that to think in certain representational terms is to re-describe certain political postures, depending on the political character of the representations?” (1961). In this paper I examine this observation and outline the sense in which the scientific enterprise influences both Hobbes and Publius and how Hobbes is a stepping stone for Publius in the construction of a commercially grounded, constitutionally based republican system.     

知识经济时代对图书馆的挑战

该文从知识经济的崛起 ,使作为搜集、整理、分析和传递知识的重要社会力量的图书馆又一次面临着新的生存和发展的考验。着重论述了图书馆在知识经济中的重要作用和地位 ,以及在观念、体制、管理、服务和人才诸方面进行变革     

Anything women can do men can do better: An experiment examining the effects of stereotype threat on political knowledge and efficacy

Negative stereotypes have been shown to create cognitive burdens that decrease intellectual performance in a number of tasks such as math and standardized tests. Applying a multidisciplinary approach and an experimental research design, this paper examines the effect of stereotype threat on political knowledge and political efficacy. A sample of 226 undergraduate students completed an online survey on political knowledge and efficacy. Participants were randomly assigned to a stereotype threat condition or a non-threat condition. Contrary to what was hypothesized, stereotype threat does not explain the political knowledge gap between men and women; men score significantly higher than women in both conditions. However, preliminary evidence suggests the presence of stereotype lift in men's sense of political efficacy. Men's political efficacy demonstrates a moderate increase in the stereotype threat condition while women's sense of efficacy does not change (d = .53).     

Towards a Paradigm for Research on Social Representations

Based on Moscovici's (1961) classical study on the cultivation of psychoanalytic ideas in France in the 1950's and our own research on modern biotechnology, we propose a paradigm for researching social representations. Following a consideration of the nature of representations and of the 'iconoclastic suspicion' that haunts them, we propose a model of the emergence of meaning relating three elements: subjects, objects, and projects. The basic unit of analysis is the elongated triangle of mediation (SOPS): subject 1, object, project, and subject 2, captured in the image of a 'Toblerone'. Such social units cultivate, that is produce, circulate and receive representation which may be embodied in four modes–habitual behaviour, individual cognition, informal communication and formal communication–and in three mediums–words, visual images or non-linguistic sounds. We propose an operational definition of a 'social representation' as the comparison of four characteristics of communication systems: the content structures (anchorings and objectifications; core and peripheral elements), the typified processes (diffusion, propagation, propaganda etc.), and their functions (identity, attitude, opinion, resistance, ideology etc.), within the context of segmented social milieus. Seven implications for research on social representations are outlined: (1) content and process; (2) segmentation by social milieus rather than taxonomies; (3) cultivation studies within social milieus; (4) multi-method (mode and medium) analysis; (5) time structures and longitudinal data; (6) the crossover of cultural projects and trajectories; (7) the disinterested research attitude. This ideal type paradigm leads to an operational clarification to identify new research questions, and to guide the design and evaluation of studies on social representations.     

The Epistemological Significance of the Theory of Social Representations

The theory of social representations must be understood in terms of its proper epistemology so that it can accomplish its full potential in social sciences. This is often difficult to achieve because researchers comprehend it in terms of concepts that are part of static and individualistic Newtonian epistemology rather than in terms of dynamic and relational Einsteinian epistemology. This article considers three signposts that Moscovici identifies and analyses in the theory of relativity, namely the relation between epistemology and science, theory and method, and the argument against the explanation of effects by their causes. The following question is posed: are these signposts also characteristic of the theory of social representations? This question is examined focusing on interactional epistemology, theory and method and the diversity of natural thinking and communication. Moscovici's Psychoanalysis shows that natural thinking appears in a plurality of modes according to the situation in which it takes place and according to social groups towards which it is directed. Natural thinking is controversial and communication‐centred. Different professionals, groups and lay people use different kinds of speaking and different communicative genres when they try to resolve “the same” problem. The article suggests that bringing together dialogicality, dialogical linguistics and the theory of social representations may open up new possibilities for theoretical developments in social psychology.     

Changes in the Form of Knowledge in Social Work: From the 'Social' to the 'Informational'?

This paper examines the changing form of knowledge in socialwork over the past thirty years and its implications for theoryand practice. In particular, it considers the impact of newsystems related to a range of new information and communicationtechnologies (ICTs) and the shift from a narrative to a databaseway of thinking and operating. In doing so, it attempts to identifya series of key challenges and questions which need to be consideredin order to engage with the changes. In particular, it addresseshow far social work is still primarily concerned with subjectsand their social relationships and argues that social work nowoperates less on the terrain of the ‘social’ andmore on the terrain of the ‘informational’. Suchchanges have implications for the relationship between theoryand practice in social work and the nature of ‘social’work itself.