Corporate sustainability as a hegemonic discourse of globalization: The discourse-historical approach as a critical issues and stakeholder analysis tool

Corporate social responsibility, and its other conceptual variants such as corporate sustainability, encourages businesses to act on a range of issues outside what the law and shareholders require. But what are the limits of the concept and its discursive practices in a globalizing world marked by accentuated asymmetrical power relations between businesses, and the communities they operate in and serve (especially corporations working in less powerful global peripheries), and the regulators who are expected to police them? This study uses the discourse-historical approach (DHA) and corporate sustainability framework (CSF) to analyze a British independent oil production firm’s—Tullow—communication. It illustrates the utility of the DHA and the CSF for doing critical stakeholder and issues analysis from corporate communication texts. Second, it argues that corporate sustainability illustrates the power asymmetry between the global and local, corporations and community. Specifically, we observe how a petroleum firm uses sustainability discourse, as a form of hegemonic globalization, to perpetuate dominant tropes and conceptions about African local communities as homogeneous and lacking agency, commodifying the lived experiences of the locals in the process while entrenching the superiority of the firm’s own position as a ‘benevolent dictator.’ We also illustrate how particular mitigation and intensification discourse techniques are employed to uphold Tullow as a ‘do-good’ actor. The corporation’s discursive strategies have a cumulative effect of cementing the power asymmetry that already exists between the firm as an agent of a dominant center of global power and Ghanaian communities as less powerful interests in the globalization process. Suggestions for disrupting the hegemony are provided.     

Online in later life: Age as a chronological fact and a dynamic social category in an Internet class for retirees

In recent years, sociolinguistic research that has taken an indexical perspective on the construction of social meaning has focused on certain dimensions of identity, such as gender and ethnicity; age, on the other hand, has not received as much attention. More often than not, it has been understood as a fixed chronological fact rather than a socially meaningful resource. The present study, which draws from data collected in an Internet course at a social center for senior citizens, illustrates how age‐related social meanings are recruited in interaction in more complex ways than generally thought. Discourse analysis of interactions between students and their younger instructor show how age informs the construction of social meaning as both a chronological fact and a dynamic social category; students and instructor alike create stances and assume interactional positions in part by indexing age‐related social categories that align with or subvert communicative expectations based on their chronological age.     

Gender,tribe and development: a case study of the Reang tribal community in Tripura (Northeast India)

The article critically examines the gendered impacts of state-led development among the Reang tribal community in Tripura (Northeast India) and outlines causes of gender-based inequalities that affect Reang women’s ability to engage in livelihood, achieve financial independence and participate in political affairs of the state. The article outlines two interlinked arguments. First, gender-based inequalities are not adequately addressed by the postcolonial Indian state which tends to homogenise members of tribal communities through development policies by privileging ethnicity over gender. Second, gender-based inequalities are also not adequately addressed within the Reang community highlighting complex intra-tribal dynamics wherein differential notion of inequalities among the Reangs and position of certain influential actors within the community determines which issues are addressed and which are marginalised.     

Poverty,oil and corruption: the need for a Quad‐Sector Development Partnership (QSDP) in Nigeria's Niger Delta

This article starts by charting the conflicting position in Nigeria's Niger Delta between its petroleum wealth and the poverty of its inhabitants before observing how government corruption has hampered development agencies from rectifying this situation. It then examines trans‐national company (TNC) Corporate Social Responsibility (CSR) initiatives via a case study of the Shell Petroleum Development Company (SPDC). It concludes that, while there are useful projects, their success is felt at a micro level that cannot supplant wider government development. Finally, the article sets out why Quad‐Sector Development Partnerships (QSDP) between an international development agency, the state, TNCs and civil society will help to neutralise the national problem of corruption so that Niger‐Delta socioeconomic development can be improved.     

(IM)Materiality and Practice: Craft Making as a Medium for Reconstructing Ojibwe Identity in Domestic Spaces

ABSTRACT

Through interviews with thirteen Ojibwe, members of a Native American tribe in Minnesota, this article explores how home-based practices relate to the material and immaterial worlds and how they are impacted by a home's spatiality. Conceiving activities as processes that foster social, spatial, cultural, spiritual, and temporal connections, the analysis elaborates on how activities embedded in the craft making tradition are supported or suppressed by the domestic environment; how they relate, as well as how notions of home, culture, and identity are constructed. We conclude by highlighting culturally sensitive solutions and approaches that ease the tension between (im)materiality and the practical limitations of housing conditions.