案例教学法在工商管理专业教学中的应用研究

工商管理作为一门应用型学科,在实际的教学过程中,案例教学方式的应用较为普遍,也可以在理论与实践相结合的基础上,进一步帮助学生理解、掌握并运用理论知识,为学生步入工作岗位做出一定的铺垫。但案例教学法在工商管理专业的实际教学中还存在一定的问题,本文从案例教学法本身的特点出发,以目前案例教学法在工商管理专业课程教学中实际存在的问题为导向,提出工商管理专业课程在教学中应用案例教学法的对策建议。     

案例研究方法的规范性及现状评估——中国企业管理案例论坛(2007)综述

本文试图阐明"什么是"以及"如何做到"规范的案例研究,并提出一套具体的规范性指标。为此,本文首先简要介绍中国企业管理案例论坛(2007)的主题报告,并对论文进行总体评价。然后本文回顾什么是案例研究方法的规范性以及学术界广为认可的具体实现手段,并归纳出一套具体的规范性指标;随后运用内容分析法,以本次论坛上报告的18篇研究型案例为样本,对其规范性状况进行评价,希望由此"窥斑见豹",来审视我国目前案例研究的现状。通过比较发现样本中的案例研究在数据收集和数据分析等方面与规范性指标相差甚远,与国际学术界的差距尤其明显。本文也具体阐述了如何改善和提高案例研究的规范性,以期能给案例研究学者带来启示。     

案例研究法在国内工商管理学中应用及其发展趋势——以2005～2011年《管理学报》和《管理世界》刊发文献为依据

以2005～2011年期间《管理学报》和《管理世界》所刊发的190篇案例研究文献为样本,运用文献计量方法,比较分析了国内工商管理类案例研究论文的年度载文数量、基金资助情况、合作者数量,概括并阐述案例研究类论文关注的8个研究焦点,从论文被引频次、数据收集方法、研究规范性程度、所达到的研究效果4个角度评价国内学术界工商管理案例研究的质量.最后,简要预测其发展趋势.     

从跟跑到并跑——中国工商管理研究国际影响力的回顾与展望

我国工商管理学科研究水平的精准定位是科学规划发展战略的关键.本文基于2000-2019年UTD 24种期刊正式发表的所有文献信息,提取我国中国大陆学者发表的1144篇论文为样本,利用文献计量、网络聚类分析的方法,系统分析了近20年我国工商管理国际高水平研究的动态变化趋势、前沿领域方向和综合学术影响.本文重点讨论了我国工商管理学者关注的学术前沿方向,初步分析了我国工商管理研究的综合国际学术影响力,提出了我国工商管理学科"十四五"时期的展望与建议.     

对本科案例教学之课堂讨论组织重新设计的行动研究——以一次《人力资源管理》案例教学为例

近年来本科生,尤其是工商管理类专业本科生的案例教学实践中涌现很多改革的尝试,却鲜有将行动研究法应用到其中的,尤其是案例讨论的课堂组织的诸多实践产生出的问题皆是良好的研究素材。笔者通过自身案例教学实践,以案例教学中课堂讨论组织的重新设计来展开行动研究,重点探讨了设计方案中对案例讨论问题的重新设置,将很容易成为诸多教学实践者隐性知识秘而不宣的部分抽丝剥茧的展现出来,以期共享。     

案例教学在工商管理专业教学中的应用研究

本文首先介绍了工商管理专业采用案例教学的基本情况，然后分析了案例教学的特点，在此基础上分析了工商管理专业案例教学中存在的问题，最后提出了提升工商管理专业案例教学效果的改进措施。     

案例行动学习法——效率与效果的兼顾

案例教学法、行动学习法等主流商科情境教学模式虽在国内商学院中得到广泛的应用,但囿于使用过程中的资源限制、实施变形及方法本身的局限性,导致教学双方的反馈尚不尽如人意。本文介绍了一种全新的商科情境教学方法--"案例行动学习法"。论文应用建构主义理论探讨了"案例行动学习法"的基本原理,研究了该种方法的能力建构机理,分析了其成为工商管理主流情境教学方法的效率与效果的平衡机理,介绍了前期应用的效果。研究结果表明,"案例行动学习法"作为一种全新的工商管理情境教学方法,能够将案例教学与行动学习两种方法的优点有机结合在一起,具备在全国范围内推广的条件。     

管理学科课堂中案例教学法探析

有效地实施案例教学法是提高我国管理学科教学水平的关键。目前，在我国高校管理学科中还存在着诸多制约案例教学发展的因素。针对我国管理学科教学的实际情况，本文分析了我国高校不能够有效实施案例教学的症结，并提出了有针对性的对策。     

工商管理专业参与式案例教学应用研究

本文针对工商管理专业（本科）案例教学存在的问题，提出了参与式案例教学应用方法。参与式案例教学不仅有助于学生增强学生解决实际问题的能力，而且能弥补国内教师实践经验不足的现状，实现教学相长。     

国际商务管理教学中应用现实案例的研究

国际商务管理学是一门新兴的学科,与其他学科相比,它具有本身独特的几大特点。实践表明,应用现实案例法,是为国际商务管理教学量身定做的一个教学方法。     

两部企业宪法蕴含的中国本土管理元素探析——基于鞍钢宪法和华为基本法的研究

鞍山钢铁公司和华为公司的发展和成功模式凝练而成的2部企业宪法分别成为计划经济时代和市场经济时代的经典企业管理纲领,它们根植于中国经济的土壤和中国的管理情境,其成功经验和管理模式具有可参照性、可移植性。结合2个公司的成长轨迹,深入分析企业宪法内容,可以发现其蕴含的3个主要的中国本土管理元素:整体平衡的管理哲学、"集体主义"的组织行为和英雄领袖的魅力型领导,每个本土管理元素又包含着更多具体的中国式管理理念和方法。     

深化企业环境理论研究的几个问题

立足中国实际,深入研究企业环境理论及分析方法,探索具有中国特色的管理理论,既是我国企业管理实践的急需,也是管理理论发展与创新的需要。企业环境理论伴随着管理理论产生和发展,它大体经历了封闭系统观、开放系统观2个时期和产生、发展(理论丛林)、尝试融合3个阶段。迄今为止,国内外对企业环境的研究存在着8个方面的缺陷。探索建立具有自身特色的企业环境理论体系,从而探索具有中国特色的管理理论,要着重从企业环境的研究对象、一般概念的定义、中国企业环境及企业与环境的关系特征、企业与环境的动态分析与调适方法等方面进行深化研究。     

The key role of the event in combining business and community-based logics for managing an ecosystem: Empirical evidence from Lyon e-Sport

The spatiotemporal management of ecosystems remains a topical issue in the strategic management literature. This research proposes an original approach by examining the key role played by events in ecosystem management. Drawing on the single case of a major French e-sport event (Lyon e-Sport), we study how an event allows the combination of both business and community logics to provide a simultaneous but discontinuous ecosystem management. Our findings contribute to recent research and show that (1) the event provides a space for structuring and combining business and community-based logics, (2) the community logic has to be hierarchically managed to allow the business logic to emerge and develop the ecosystem, and (3) various spatial and digital mechanisms related to the event support the combination of both business and community-related logics.     

Knowledge management in consultancy-involved process improvement projects: cases from Chinese SMEs

Abstract

Knowledge management (KM) is considered as an effective strategy to improve organizational performance. In its application to small and medium enterprises (SMEs), resource constraints mean that exploitation of knowledge from external sources is often needed. This study explores practical KM issues encountered by Chinese SMEs when working with management consultants to introduce new business improvement practices. A comparative case study is conducted focusing on two consultancy-involved process improvement projects in Chinese manufacturing SMEs. The case results suggest a clear KM strategy is needed at the outset of the project and SME managers and employees need to play a proactive role in the learning and adoption of new knowledge. The research is novel in that it is the first study to explore knowledge management and the notion of liminality within the context of consultancy-involved Chinese SME improvement projects. The paper culminates with two research propositions that require further empirical study.     

Developing a Public Interest School of Management

This 'think piece' paper contributes to the recent 'business school business' debate by examining whether an alternative form of the business school – specifically, the public interest model – can be created. Current criticisms of conventional business schools are reviewed and alternative models explored. We take some examples from our own field of health management research. We define the public interest school model in more detail than in previous accounts and compare and contrast it with other models of the reformed business school. We identify certain conditions in which this form is more likely to succeed and suggest a future empirical research agenda.     

Assigning migrants to customer contact jobs: a context-specific exploration of the business case for diversity

Ethnic diversity of both their labor forces and customer bases presents a challenge for companies and fuels debate on the business case for diversity: the view that diversity positively impacts firm performance. This study enriches the business case debate by focusing on a particular organizational activity, customer contact. It combines theory from strategic human resource management (SHRM), research on diversity, and research on marketing to analyze what drives companies to assign migrants to customer contact jobs and which performance impacts ensue. We test our hypotheses in data from 338 German business companies. Companies that recognize the value in ethnic diversity and seek to respond to customer diversity are especially likely to assign migrants to customer contact jobs. The analyses reveal a positive impact of migrants in customer contact jobs on company profitability. This impact is enhanced by a broad range of equality and diversity practices and a supportive works council. These moderators have stronger effects than two other moderators related to business strategy: the market served by a company, and its competitive strategy. The paper contributes to SHRM research in general and diversity research in particular through its original examination associating the business case for ethnic diversity with the role of equality and diversity practices and institutions. The study findings can help managers to decide whether to leverage staff ethnic diversity and show that collaboration between HR management and marketing functions is useful to achieve a strategic fit among practices.     

Making the Business School More 'Critical': Reflexive Critique Based on Phronesis as a Foundation for Impact

This paper explores how the business school can become more critical by advancing the notion of reflexive critique . Drawing on diverse literatures propounding a critical perspective, this paper integrates the various interpretations of 'what it is to be critical' and proposes phronesis as a foundation for responding to and extending the relevance and rigour debate by articulating what it means for business schools to have a critical impact on management practice. A phronetic analysis of management education provides an innovative lens for understanding the power of critique in engaging academics and business practitioners in the co-creation of knowledge. This is illustrated by distilling the main insights from the experience of introducing an innovative course entitled 'Critical Thinking' offered to MBA students over a five-year period. The paper discusses the importance of critique in the business curriculum and explains the rationale for introducing the course and its objectives, as well as the learning and teaching techniques employed. The analysis considers how reflexive critique can be a platform for integrating a critical analysis of management informed by management research and academic thinking in relation to business practitioners' practical experiences of managing. The paper concludes with a review of the main lessons learned and the implications for future initiatives intended to foster engagement of theory and practice and the collaboration of academics and business practitioners.     

管理科学中国学派如何走向世界？——问题、策略及系统方法论层面的分析

针对管理科学中国学派走向世界的需要,界定了管理科学中国学派的内涵和特色,分析了管理科学中国学派在走向世界过程中存在的问题,提出"通过寻找东西方管理的共同点,让管理科学中国学派走向世界"的策略;以西方的CmCvAwA s系统理论和东方的物理-事理-人理系统理论为例,分析了东西方在系统方法论层面上的相互联系,期望为管理科学中国学派走向世界提供借鉴。     

The management of strategy

This article is based upon a case which was written from General Electric's experience. It sets out to illustrate some of the lessons which might be learned from the case with respect to the management of corporate strategy. The author emphasizes the importance of effective strategy development in modern business given the rapidly changing environment in which business operates.     

基于专利地图理论的中国银行业商业方法专利研究

将专利地图和专利分析相结合,探讨了商业方法专利在中国银行业发展的背景,并对中国银行业商业方法专利进行了详尽的检索。然后,从专利管理图视角对中国银行业专利发展现状、内外资银行商业方法专利发展、商业方法专利申请人数变化以及商业方法专利在内外资银行间的分布状况进行了深入的研究。从专利技术图视角对中国银行业商业方法专利的发展领域、IPC分类以及商业方法专利的授权情况进行了深入的分析。最后,归纳出中国银行业商业方法专利的发展现状。