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111.
基于品牌理论的高校品牌塑造 总被引:2,自引:0,他引:2
张娟 《长春理工大学学报(社会科学版)》2008,21(2):118-119
结合现代营销学的品牌理论,探讨了高校品牌的塑造:通过品牌理念审视了教育理念中教和学的视角的转变:通过品牌理论的实际应用,探讨了高校品牌的具体塑造方法。 相似文献
112.
张娟 《长春理工大学学报(社会科学版)》2008,21(1):39-41
中共十七大提出了以科学发展观为指导,实现经济发展又好又快的新时期目标,“社会更加和谐”是其中一个重要内容。结合经济社会的大背景和趋势以及吉林省的现状和问题,探讨致力于吉林省经济与资源、环境和谐发展的政策变革。 相似文献
113.
近十余年来,人们对物质文化遗产的研究比较重视,对非物质文化遗产的保护和开发研究却相对滞后。尤其是川东北地区的非物质文化遗产正遭到不同程度的破坏,甚至濒临灭绝。文章分析了川东北非物质文化遗产的主要类型,并针对这一现象提出了实现其可持续发展的开发方案和保护对策。 相似文献
114.
当代中国青年人际价值观发展研究 总被引:1,自引:0,他引:1
改革开放以来,中国青年的人际价值观出现了巨大的变迁,本文分析了中国青年在人际价值取向、人际价值目标、人际吸引影响因素、人际交往方式、人际关系状况等方面出现的不同程度的变化,指出了教育引导青年树立正确人际价值观的重要性。 相似文献
115.
网络文化作为一种文化现象,在给人们带来极大便利的同时,也产生一些负面效应。通过对网络引起的文化伦理问题及产生根源进行全方位的分析,提出解决网络伦理问题和建设有中国特色社会主义网络文化的途径。 相似文献
116.
本研究从实践研究和理论探索两条路径出发,探究社区青少年社会支持工作模式。研究通过访谈法、问卷法、资料分析法研究了上海市社区青少年心理健康服务的工作现状,验证了从社会支持出发,开展社会工作的意义,并结合理论分析和研究结果,提出社会支持工作模式的建议。 相似文献
117.
In this article, the valuation of power option is investigated when the dynamic of the stock price is governed by a generalized jump-diffusion Markov-modulated model. The systematic risk is characterized by the diffusion part, and the non systematic risk is characterized by the pure jump process. The jumps are described by a generalized renewal process with generalized jump amplitude. By introducing NASDAQ Index Model, their risk premium is identified respectively. A risk-neutral measure is identified by employing Esscher transform with two families of parameters, which represent the two parts risk premium. In this article, the non systematic risk premium is considered, based on which the price of power option is studied under the generalized jump-diffusion Markov-modulated model. In the case of a special renewal process with log double exponential jump amplitude, the accurate expressions for the Esscher parameters and the pricing formula are provided. By numerical simulation, the influence of the non systematic risk’s price and the index of the power options on the price of the option is depicted. 相似文献
118.
Juan Ricardo Aparicio 《Cultural Studies》2017,31(2-3):331-352
Contemporary Colombian conjuncture encompasses two dynamics. These incorporate social, economic, political and cultural aspects, whose related rationalities are yet to be mapped out and understood in their complex and multi-layered dimensions and registers. On the one hand, as I will explain throughout the text, we have been witness to on-going peace talks between the government and the Fuerzas Armadas Revolucionarias de Colombia guerrilla group, a whole set of practices of forgiveness, inaugurations of memory museums, the passing of the victims and land restitution law, as well as the recognition of victims and the effervescence of their movements and organizations. These factors have spiralled victims’ demonstrations and fuelled marches all over the country. On the other hand, there are increased rates of foreign investment in those regions that, until as little as a decade ago, were subject to appalling rates of internal displacement, massacres and disappearances, and which now constitute new borders where global capitalism has been able to reconfigure and increase its rates of capital accumulation. In this article, I analyse the processes referred to above and their complex relationships from the vantage point of a cultural studies interrogation of the affective and the popular, focusing on two Colombian regions: Montes de María and Mapiripán. My goal is to understand how different groups and actors are experiencing these processes in their everyday lives. Here, I include victims and their organizations but also government officials and entrepreneurs related to agro-industry initiatives – mentioned below – today refashioned within the new mantra of corporate responsibility. I want to understand the issue of where people are located and what they are doing, facing, consuming, or resisting in terms of these new challenges. Finally, I wish to offer an analytical study that can capture the everyday textures of these processes in a complex and concrete fashion. 相似文献
119.
A preliminary test estimator of variance in the bivariate normal distribution is proposed after the Pitman–Morgan test of homogeneity of two variances. The bias and mean square error of the estimator are derived. The relative efficiency (RE) of the preliminary test estimator is studied. Computations and 3D graphs of RE for different parameters are analyzed. In order to get the maximum RE, recommendations of the significance level for the preliminary test are given for various sample sizes by using the max–min criterion. 相似文献
120.
Juan Kalemkerian 《统计学通讯:理论与方法》2017,46(10):4671-4685
Given i.i.d. Gaussian random variables and after standardizing the sample by subtracting the sample mean and dividing it by the sample deviation, we obtain an integral formula for the distribution of these self-normalized variables. Using geometrical arguments, we obtain the distribution of each and the joint distribution of two of them. These formulas can be used to calculate the expected value of the particular type of Cramér von Mises statistic to test normality. 相似文献