西方服务营销研究的世纪回眸

自从营销学作为一门独立的学科以来 ,实体产品的营销一直作为主流学派主宰着理论界和实务界。但在 2 0世纪 80年代 ,服务营销走出了产品营销的窠臼 ,为营销学的发展开拓了新视野。本文借助UMI、EBSCD、ELSEVIER公司的电子文献库 ,对近 5 0年的服务营销研究进行了回顾 ,依各时期研究内容的不同 ,将这五十年的历程划分为四个阶段 ,并对各阶段研究的主要内容和特点作了简要评述     

反思性实践：校长专业成长的重要途径

校长专业成长已经成为教育领域中人们关注的焦点。反思性实践是校长专业成长的重要途径。批判反思又是反思性实践的重要策略。本文内容包括反思性实践的概念、策略以及批判反思与校长专业成长的关系。     

Implied Preference for Seismic Design Level and Earthquake Insurance

Seismic risk can be reduced by implementing newly developed seismic provisions in design codes. Furthermore, financial protection or enhanced utility and happiness for stakeholders could be gained through the purchase of earthquake insurance. If this is not so, there would be no market for such insurance. However, perceived benefit associated with insurance is not universally shared by stakeholders partly due to their diverse risk attitudes. This study investigates the implied seismic design preference with insurance options for decisionmakers of bounded rationality whose preferences could be adequately represented by the cumulative prospect theory (CPT). The investigation is focused on assessing the sensitivity of the implied seismic design preference with insurance options to model parameters of the CPT and to fair and unfair insurance arrangements. Numerical results suggest that human cognitive limitation and risk perception can affect the implied seismic design preference by the CPT significantly. The mandatory purchase of fair insurance will lead the implied seismic design preference to the optimum design level that is dictated by the minimum expected lifecycle cost rule. Unfair insurance decreases the expected gain as well as its associated variability, which is preferred by risk-averse decisionmakers. The obtained results of the implied preference for the combination of the seismic design level and insurance option suggest that property owners, financial institutions, and municipalities can take advantage of affordable insurance to establish successful seismic risk management strategies.     

依法治国视野下政协“参政”问题刍议

政协作为多党合作和政治协商的组织形式和组织机构，“参政”是其核心职能：目前在参政中出现的种种问题，其症结还是在于法治建设的缺失和滞后。解决这一问题，要进一步探索和提升多党合作与政治协商的制度化、规范化、程序化水平，不断准备实践条件，将政策性制度逐步上升为法律性制度，最终步入法治的轨道。     

谈汉语诗词中的叠词英译

叠词是汉语的一种修辞格,能带来特殊的语言表达效果。叠词形式多样、功能不一,在传达情感、强调意义和创造意境等方面颇具功效,其使用可促进语言形式和内容达到艺术统一。在结构工整严谨、对字词精炼传神、美学效果要求较高的汉语古诗词中,叠词起着不可忽视的作用。聚焦汉语古诗词中叠词的常见类型、特殊功能,关注其英译的策略原则是必要的。     

进攻——俄罗斯军事思想的主要特色

进攻与防御是军事上的两个基本方面,是矛盾的对立统一体.通常,弱者防御,强者进攻.但是,俄罗斯在自己并非始终强大的情况下,把进攻作为主要军事思想,获得最大利益,则是例外.沙皇时期军事进攻是侵略扩张和寻找出海口的需要,苏联时期军事进攻是巩固国防和追求霸权主义的需要,当代俄罗斯军事进攻则是实现强国梦和重登国际舞台的需要.     

Perceptions of and Responses to Stigma

In the last 10 years, interest in the concept of stigma has grown remarkably throughout the social sciences. Today, stigma is an important topic that bridges many disciplines, including sociology, psychology, social psychology, and public health. This literature review primarily addresses perceptions of and responses to stigma from the insider's or target's perspective. The topics examined in this review include the following: defining stigma, public opinion and attitudes toward the stigmatized, measurement of perceptions of stigma and discrimination, the coping strategies employed by stigmatized persons to deal with stigma, the impact of stigma in terms of psychological and behavioral outcomes, explanations of coping strategies and outcomes, and strategies and interventions to reduce stigma. As many of the concerns faced by stigmatized persons are universal, what has been learned in research about one stigmatized group can provide insight into another. Promising directions for future stigma-related research are identified and discussed.     

国籍法的现代发展趋势

20世纪以来,随着主权国家的大量兴起及跨国人员流动的愈趋频繁和复杂,国籍法的发展呈现出了以下四方面的态势:国内立法日益向单行法方向转化;国际渊源不断丰富,相关国际条约层出不穷;内容日趋先进,平等、非歧视观念逐渐得到贯彻;趋同化倾向正在不断加强。     

UNDERSTANDING THE DECISION TO PARTICIPATE IN A SURVEY

The lack of full participation in sample surveys threatens theinferential value of the survey method. We review a set of conceptualdevelopments and experimental findings that appear to be informativeabout causes of survey participation; offer an integration ofthat work with findings from the more traditional statisticaland survey methodological literature on nonresponse; and, giventhe theoretical structure, deduce potentially promising pathsof research toward the understanding of survey participation.