The Influence of Western Concepts on Russian Marketing Theory

As part of modernizing their economy, the Russians appear interested in learning about and adopting western business techniques. Attesting to this concern has been the recent publication of quite a few western- and Russian-authored marketing books in the Russian language. Western and Russian concepts of marketing are compared, and the content of western marketing books in Russian translation is examined. It is explained how discrepancies between the original-language and Russian-language texts due to editing, and also distortions in translation, sometimes mar the proper understanding of western marketing concepts. In a review of current Russian marketing theory, it is suggested that the legacy of the Soviet period, current Russian conditions and the inexperience of Russian managers in western marketing techniques have combined to maintain a pronounced product (rather than a market) orientation in Russian concepts of marketing. All the same, there is evidence that at least some Russian business people, either through western training or intuitively, have applied western marketing concepts to their businesses.     

PUBLISHED SCHOLARSHIP ON MARITAL THERAPY

This article is a content analysis of 10 prominent marital and family therapy journals during a 6-year period. Marital therapy articles were the focus of the analysis. Prolific authours, institutions, types of articles being published, and publication outlet were described. The aim is to survey the field and facilitate future scholarship.     

An Analysis of AAMFT Supervisors: Their Identities,Roles, and Resources*

This paper reports data from a comprehensive study of AAMFT approved supervisors. It reviews findings on a variety of demographic variables and identifies significant relationships between these data and patterns of supervisory attitudes and procedures. The discussion presents a demographic profile of the approved supervisors with an analysis of their supervisory models and resources, the extent of their professional activities, and the issue of adjunctive personal psychotherapy for students in clinical training.     

FAMILY ASSESSMENT IN CHILD CUSTODY DISPUTES*

This paper has operationalized family systems theory to explicate the interfacing dynamics between family dissolution and child custody disputes. The authors suggest that clinical assessment and intervention in these matters which focus solely on individual and marital, or child dimensions, fail to recognize the powerful influences of systemic family process. A family assessment model, evolved from clinical work with over 200 court-referred custody cases, is described. The model involves a cross-sex therapy team with each member responsible for a specific family subsystem. The role of each therapist and the functioning of the team is outlined. Specific criteria for determining custody recommendations are identified based on patterns of family process and dissolution.     

IS THERE MORE TO COUNTING THAN WHAT MEETS THE EYE? COMMENT ON SNYDER AND RICE

Snhyder and Rice (1994) comment that Shortz, Worthington, McCullough, DeVries, and Morrow (1994) failed to use sophisticated methods in their identification of prolific authors, institutions, and journals within the field of mari-tal therapy. This article is a response to Snyder and rice. We argue that Snyder and Rice's suggested methods emphasize a different research question that ouroriginal question, We investigated productivity of authous and institutions, not im-pact of scholars on the fiels of marital therapy. furthermore, we demonstrate that the results obtained from Snyder and Rice's suggested methodologies are nor appreciably different from our original results.