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41.
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Trends in online media relations: Web-based corporate press rooms in leading international companies
An analysis of 120 corporate websites from Denmark, France, Germany, Norway, Singapore, Spain, the United Kingdom and the United States reveals, for the first time, international results about the implementation and use of virtual press rooms. This article shows the importance that large international companies attribute to Web-based media centers to achieve organizational objectives and to meet journalists’ demands for information and audiovisual resources. The study also shows, however, that most press rooms are far from being complete, efficient, easy-to-use, reliable and updated on a daily basis. In fact, there is not a single country from those analyzed that consistently stands out from the rest. In most of them, good results in certain areas coexist with significant shortcomings in others, resulting in some cases in poor press rooms that may not achieve the desired public relations objectives. 相似文献
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There was a time in this fair land when the railroad did not run When the wild majestic mountains stood alone against the
sun Long before the white man and long before the wheel When the green dark forest was too silent to be real
For they looked into the future and what did they see They saw an iron road running from the sea to the sea Bringing the goods
to a young growing land All up through the seaports and into their hands
From “Canadian Railroad Trilogy” by Gordon Lightfoot
The authors thank CPR managers and union officials representing CPR employees for their cooperation and patience in explaining
the intricacies of the railroad industry. Special appreciation is extended to Jason Copping, Labour Relations Manager, for
his facilitating our initial access to the company. 相似文献
45.
We analyze the wealth ejfects of the Texaco racial discrimination lawsuit both on the shareholders of Texaco and its major
U.S. competitors. Employing a comprehensive data set which included every case docket entry and every Wall Street Journal
article on the case as an experimental stimulus, our findings suggest that the overall cost of the case to Texaco shareholders
exceeded $500 million, that Texaco's tribulations had little, if any, impact on the share prices of its major competitors,
and that Wall Street Journal coverage of the case was highly correlated with significant changes in Texaco stock prices. This
last finding provides significant support for Hite 's suppostion that newspaper editors “key ” on ex post stock price changes
in selecting the events to be covered in the next day's edition.
The authors are grateful to Kee Chung for helpful comments on earlier drafts and also acknowlege the help-ful assistance of
the staff of the law library at the Cecil C. Humphreys School of Law at The University of Memphis. 相似文献
46.
47.
朱秋德 《石河子大学学报(哲学社会科学版)》2002,2(4):73-75
苏轼一生无论居庙堂之高 ,或处江湖之远 ,皆追求心灵自由 ,达到了物我同一、高凡绝尘的理想境界。该文认为苏轼慕陶、学陶 ,作《和陶诗》12 0余首以明志 ,却始终未能像陶渊明那样挂冠而去 ,归隐田园。究其原因 ,不外乎生活时代、出身背景、思想体系、入仕经历等方面的差异 相似文献
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Russia’s role in ‘animation’ of the Kyoto Protocol was crucial. Its initial vacillation on ratification was predominantly
due to political bargaining with the EU. Domestic economic rationales [i.e. impacts of emission trading and Joint Implementation
(JI) projects] were important to a much lesser extent and environmental motives did not seem to play any role in the decision.
Since the Protocol entered into force, there have been significant delays in complete establishment of policy implementation
frameworks, which are necessary for Russia to start benefiting from JI and emission trading. Only recently, in 2007, have
GHG inventories and a national registry been established and the responsibilities for implementation of the Protocol and JI
among the government departments have been distributed only to a certain extent. Some constraints hindering JI projects, such
as vague legislation, an unfavourable economic climate, lack of commitment to JI projects, corruption, xenophobia, state and
agency ‘capture’ still remain.
相似文献