Racing to a Bright Future

Abstract

Serials Review visits the National Baseball Hall of Fame and Museum Library in Cooperstown, NY, which opened in 1939 with two shelves of donated books. The museum is now home to the largest collection of baseball information in the world.     

Exploring the Traits of Happy People

This paper explores self-reported happiness across afourfold personality framework that synthesizespsychoanalytic and psychometric approaches topersonality structure. Using survey data from arepresentative sample of the U.S. adult population, weidentified four personality types rooted in two basicdimensions – Extraversion/Introversion andTendermindedness/Toughmindedness. On a general level,we found that Extraverts were happier than Introverts,and Tendermindeds were happier than Toughmindeds. More specifically, we identified patterns ofsimilarities and differences across personality typesin the meaning of happiness with respect to goodeating habits, financial insecurity, anxiety andtension, financial optimism, and health concerns.     

Internalized Other Interviewing in Relational Therapy: Three Discursive Approaches to Understanding its Use and Outcomes

For over 20 years, family therapist Karl Tomm has been engaging families and couples with a therapeutic intervention he calls Internalized Other Interviewing (IOI). The IOI (cf. Emmerson‐Whyte, 2010; Hurley, 2006) entails interviewing clients, from the personal experiences of partners and family members as an internalized other. The IOI is based on the idea that through dialogues over time, one can internalize a sense of one's conversational partner responsiveness in reliably anticipated ways. Anyone who has thought in a conversation with a family member or partner, “Oh there s/he goes again,” or anticipates next words before they leave the other's mouth, has a sense of what we are calling an internalized other. For Tomm, the internalized anticipations partners and family members may have offers entry points into new dialogues with therapeutic potential—particularly, when their actual dialogues get stuck in dispreferred patterns.     

CUMULATIVE ADVERTISING EFFECTS: THE ROLE OF SERIAL CORRELATION*

Since its publication, Palda's [12] initial work which supported the existence of a lagged relationship between advertising expenditures and sales has been frequently discussed and criticized. That criticism has been directed at both methodological and structural issues. This paper is an attempt to answer some of the questions which have been raised regarding the structural issues concerning the role of autocorrelation in Palda's results and to develop the implications of these structural issues for the marketing manager.     

The Strategic Management of Corporate Myths

In a new approach, which departs from traditional modes of management, highly effective leaders can use the powerful tool of organizational myths as managerial interventions to inspire, indeed control, behavior and attitudes. The authors suggest a way to analyze or ‘map’ myths, evaluate their potency, determine if the myths conflict with strategic organizational goals and, where necessary, take action to build positive and supportive myths. The myths that have been used by effective organizations are presented in support of the concepts that are advanced by the authors. This revised version was published online in August 2006 with corrections to the Cover Date.     

Globalization and the policing of protest: the case of APEC 1997

The policing of protest at international events conflicts with the political and policing culture of the host nation. Previous research shows a trend toward softer, more tolerant styles of policing protest within various Western democracies. We present a case study of an exception: the repression of protest at an international event in which one Western democracy hosted rulers of less democratic regimes in a ritual celebration of economic globalization. We explore reasons why, in the face of protests about undemocratic regimes elsewhere, the Canadian government and police were willing to use blatantly undemocratic tactics popularly believed to be more characteristic of those other regimes. Implications are discussed concerning protest policing, economic globalization, the nation-state and social movements.     

Comparison of Six Dose-Response Models for Use with Food-Borne Pathogens

Food-related illness in the United States is estimated to affect over six million people per year and cost the economy several billion dollars. These illnesses and costs could be reduced if minimum infectious doses were established and used as the basis of regulations and monitoring. However, standard methodologies for dose-response assessment are not yet formulated for microbial risk assessment. The objective of this study was to compare dose-response models for food-borne pathogens and determine which models were most appropriate for a range of pathogens. The statistical models proposed in the literature and chosen for comparison purposes were log-normal, log-logistic, exponential, -Poisson and Weibull-Gamma. These were fit to four data sets also taken from published literature, Shigella flexneri, Shigella dysenteriae,Campylobacter jejuni, and Salmonella typhosa, using the method of maximum likelihood. The Weibull-gamma, the only model with three parameters, was also the only model capable of fitting all the data sets examined using the maximum likelihood estimation for comparisons. Infectious doses were also calculated using each model. Within any given data set, the infectious dose estimated to affect one percent of the population ranged from one order of magnitude to as much as nine orders of magnitude, illustrating the differences in extrapolation of the dose response models. More data are needed to compare models and examine extrapolation from high to low doses for food-borne pathogens.     

Long range planning and advertising

In practice, advertising is almost invariably regarded, as a tactical decision. It is shown that such an approach tends to systematically misallocate advertising and other resources among products. This paper shows why, in the modern multiproduct firm, advertising must be developed from a clear statement of strategy. It also reviews for managers some of the unresolved dilemmas in advertising planning.     

Beyond Association: How Employees Want to Participate in Their Firms' Corporate Social Performance

Although many studies have found a positive relationship between corporate social performance and employer attractiveness, few have examined how different forms of responsibility might mediate that attraction, particularly when those social practices afford different degrees of employee participation. The current study undertook this line of inquiry by examining prospective employees’ attraction to three common approaches to corporate social performance (CSP) that offer increasing levels of participation: donation, volunteerism, and operational integration. Unexpectedly, findings from an empirical investigation challenged the study's main hypothesis; that is, prospective employees were least attracted to firms that integrated their social and financial goals. Consequently, important implications and questions remain for both employers and business educators.     

The Roles of Instability and Housing in Low-Income Families’ Residential Mobility

Given the repercussions of residential mobility, increased understanding of correlates of mobility is important for efforts to support family well-being. Using survey data on low-income families from the Three City Study (N = 2393), multilevel mixed longitudinal analyses examined factors associated with family residential mobility across the domains of family instability, housing and neighborhood contexts, and family characteristics. Results revealed contributions of family instability and housing and neighborhood contexts to residential mobility, with a higher rate of residential moves associated with experiences of intimate partner violence, relationship transitions, and job transitions, as well as with living in private-market rentals, substandard housing, and disordered neighborhoods. However, owning a home and living in disadvantaged neighborhoods predicted a lower rate of residential moves.