Constructing press releases, constructing quotations: A case study

This paper reports on empirical research into how press releases are being constructed. It starts from previous discourse-analytic work which has pointed to the 'preformulated' nature of press releases: in particular, it has been shown that through a number of metapragmatic features press releases can easily be copied by journalists in their own news reporting. In this paper we set out to subject one of these features, viz. pseudo-quotations (or so-called constructed direct speech), to a further empirical study, in which we scrutinize the process of constructing the press releases. We propose a detailed analysis of this process by combining ethnographic fieldwork with some of the methodology of cognitive psychology, including think-aloud protocols and on-line registration of the writing process. On the basis of this case study it is concluded that the design and functions of quotations in press releases are more complex than has been assumed so far. In addition, our preliminary results indicate that the combination of methods that we propose in this paper provides a sound starting point for both quantitative and qualitative analysis, allowing for a detailed analysis and interpretation of how press releases are being constructed.     

STRATEGY AND INTERVENTION VERSUS NONINTERVENTION: A MATTER OF THEORY?*

The question of whether or not intervention and strategy are necessary components of competent therapy is described and related to the metaphorical assumptions of underlying theory. Passive listening and expert interpretations are consequences of psychodynamic theory. Active manipulation of social structure and strategic intervention into feedback are described as consequences of the mechanical assumptions of structural and cybernetic theory. Conversational participation and non intervention are described as necessary consequences of hermeneutic and linguistic approaches to therapy. It is concluded that different theoretical assumptions yield different conclusions regarding the nature of therapy and human problems. From this perspective the question of Intervention Versus Non-Intervention is more a matter of the theory held than a question to be answered in terms of the “right” or “adequate” thing to do or not do.     

Developmental differences in baserate estimates of social behaviors and attitudes

This study examined the development of baserate estimation skills for everyday social events and attitudes. Subjects in grades one, three, and six responded to questions concerning their own rates of behavior and attitudes, and their estimates of baserates of behaviors and attitudes for their classmates. The findings indicate a general increase in accuracy for the estimation of baserates throughout the elementary school years. In addition, younger subjects were less likely to make similar estimates for themselves and their classmates than were older respondents. Developmental changes in estimation accuracy are discussed in relation to task content, use of the response scale, correspondence between self-reports and estimates, and sample variability.     

The demise of community at high heaven

This ethnographic study will describe the rise and fall of the country's first attempt at intergenerational involvement within a campus based retirement setting. It will discuss those factors responsible for the initial limited success of the project and its ensuing failure. These include the lack of competent support staff, funding, security problems, and a change in the administrative agency. Policy statements regarding future projects of this kind are also considered.An earlier version of this paper was read at the Annual Meetings of the Southwest Anthropological Association, April, 1974.     

EDB: A Case Study in Communicating Risk

This is a report on the Environmental Protection Agency's (EPA's) efforts to communicate with the public about the risks of ethylene dibromide (EDB), what the agency said it was doing about these risks and what information the public actually received through television and newspapers. Although special in many ways, the EDB case illustrates the problems that regulatory agencies have when they must take regulatory action and assure the public that the risks in question are being dealt with adequately. It also illustrates issues that the press faces. Above all, it illustrates the barriers to communication presented by the different perspectives of regulatory agencies and individuals and the types of information they each are most interested in.     

Family Therapy Process in a Family Therapy Seminar

The interaction between leaders and members in a year-long family therapy seminar is systematically compared to the process that unfolds between therapist and family during the course of family therapy. A five stage developmental process common to both is postulated and described: (1) Battle for Structure, (2) Naive Enthusiasm, (3) Conflictual Frustration, (4) Task Orientation, and (5) Mutuality. The dynamic elements of each stage are analyzed and factors affecting their development are identified. It is concluded that this five stage process occurs in all similar groups, but that the content of each stage may vary widely from group to group.