Views,events, and debates

Welcome to Gender & Development's Views, events, and debates section. We’d like to invite readers to respond to any of the views expressed in this section, to contact us with reports of events, and to suggest debates on issues relevant to the journal's concern: to inspire and strengthen development initiatives which support the goals of gender equality and women's empowerment.

We’d also like to invite you to send us your feedback on Gender & Development, and suggestions for future issues, to: gadeditor@oxfam.org.uk     

Locating Gender in Environmental Sociology

Environmental sociology is premised on the inseparability of humans and nature and involves an analytical focus on the place of power and social inequality in shaping human/nonhuman interactions. Our purpose here is to conduct a broad overview of the place of gender in environmental sociology. We review gender‐relevant scholarship within environmental sociology and argue that to date, critical gender theorizing in the sub‐discipline is relatively undeveloped, as evidenced by theory that examines gender without considering power relations. We argue that this represents a shortcoming that should be addressed by future scholarship. In order to inform future critical gender–environment theorizing, we provide a brief review of ecofeminism and note promising examples of scholarship that takes power and inequality seriously when accounting for phenomena of relevance to women and the environment. It is likely that theorizing at the intersection of gender and the environment will become more prevalent given a growing consensus that social justice and equity are precursors to ecological sustainability; environmental sociologists could be the vanguard of critical gender–environment theory.     

Branding consultants as cultural intermediaries

Advertising agencies are frequently the focus of sociological studies investigating the ways in which commodities are imbued with meanings, and the impacts of these efforts on consumer activity. However, advertising agencies face increasing competition from other symbolic intermediaries, of which branding consultancies are some of the most successful. This paper explores the nature and significance of branding by focusing upon three key themes: first, its history and relationship to the design industry; secondly, its everyday practice and efforts to translate brand values into material, as well as visual, form; and thirdly, the forms of knowledge drawn upon in its decision-making processes, and their relationship to its broader power and influence. These themes are addressed through a combination of historical analysis and empirical material drawn from interviews with branding professionals, and are framed with reference to the literature on cultural intermediaries     

The Invisible (Inaudible) Woman: Nursing in the English Academy

Nursing is numerically a far larger academic discipline than medicine, and is situated in many more higher education institutions in England (over 50), whereas there are 21 medical schools. Like the rest of ‘non medical education and training’ it is purchased through a quasi‐market. Despite the size of this market, however, nursing education has until recently been largely invisible in policy documents and the ambitions of nursing academics to develop their subject are seen as inappropriate. This article explores this invisibility and inaudibility, with particular reference to the 1997 Richards Report, Clinical Academic Careers and the 2001 Nuffield Trust report, A New Framework for NHS/University Relations. It draws on the work of Davies on the ‘professional predicament’ of nursing, to argue that, although the move of nursing education into higher education had the aim of improving its status, nursing has difficulty finding its voice within academia. As a result, issues which are salient for nursing (as for many of the health professions), such as a poor (or relatively poor) showing in the Research Assessment Exercise and the complexities of balancing research, teaching and maintaining clinical competence, are raised as high‐profile issues only in medicine.     

Identity and Ideas: A Roundtable on Identity Politics

This roundtable discussion examines the issue of identity politics and how identity influences and is influenced by gay/queer politics and theory. The participants discuss how identity politics affects political organizing and activism, how different identity communities can build coalitions, how the language related to identity is evolving, and how sexual attractions and practices interact with identity. The discussants look at how the influx into the gay and lesbian movement of new groups that challenge traditional identity boundaries—e.g., bisexuals and transgendered people—is affecting the movement. Finally, the discussants examine how “idea-based” politics may supplant identity-based politics as a new inclusive paradigm.     

A pilot intervention to promote walking and wellness and to improve the health of college faculty and staff

There is a need to investigate novel interventions that promote worksite physical activity and wellness. OBJECTIVE: The authors' purpose in this study was to evaluate the effectiveness of a 12-week walking program supplemented with a pedometer, computer educational program, and weekly e-mails. METHODS: College faculty and staff participated in a one-group pre-posttest study to determine whether the 12-week walking intervention had an effect on body mass index (BMI), blood pressure, blood glucose, and cholesterol. The authors also determined participant-perceived wellness effects. RESULTS: The authors observed differences between baseline and follow-up in BMI (p = .024), blood glucose (p = .06), and total cholesterol (p = .09). The program had a moderate effect on fitness, mood, health awareness, nutrition, and health. CONCLUSIONS: It is incumbent that experts develop innovative worksite physical activity and wellness programs. A pedometer-monitored walking program is one way that a worksite health initiative can improve the health and wellness of its employees and simultaneously reduce health-care costs.